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到 2030 年行銷自動化市場預測 - 按組件、應用、公司規模、最終用戶和地區進行的全球分析
市場調查報告書
商品編碼
1339931

到 2030 年行銷自動化市場預測 - 按組件、應用、公司規模、最終用戶和地區進行的全球分析

Marketing Automation Market Forecasts to 2030 - Global Analysis By Component (Solutions and Services), Application (Email Marketing, Campaign Management, Mobile Applications and Other Application), Enterprise Size, End User and By Geography
出版日期: | 出版商: Stratistics Market Research Consulting | 英文 175+ Pages | 商品交期: 2-3個工作天內

價格

據Stratistics MRC預測，2023年全球行銷自動化市場規模將達到59.6億美元，預計到2030年將達到156.8億美元，預測期內年複合成長率為14.8%。

使用軟體自動執行繁瑣的行銷任務被稱為行銷自動化。除了提高生產力之外，行銷團隊還可以自動化繁瑣的流程，例如社交媒體帖子、電子郵件行銷，甚至廣告活動，為客戶提供個體化的體驗。Masu。行銷自動化的基礎技術加速並簡化了這些流程。大多數公司將行銷自動化視為一種漏斗中部技術，可以通過預先編寫的電子郵件序列有效地培育潛在客戶。儘管電子郵件行銷是行銷自動化的一個很好的應用，但這種策略可能會導致潛在客戶和客戶在從行銷轉向銷售再到客戶服務時獲得脫節的體驗。

根據 2021 年 1 月美國行銷協會和杜克大學 CMO 調查顯示，美國B2B 產品行銷人員預計明年傳統廣告支出將下降 0.61%，而數位行銷支出將下降 0.61%。我們預測同比成長14.32%。

市場動態：

自動化行銷解決方案正在被各種中小企業採用。

在日益成長的需求驅動下，減輕重複性任務的負擔，轉向物聯網（IoT）、雲端運算等最尖端科技，簡化營運，從多方面了解客戶需求，降低營運成本。在此外，行銷自動化工具還提供交叉銷售機會、提高客戶參與度、減少聯繫時間以及增加對小型企業的銷售。

行銷自動化工具與其他公司軟體的整合

由於消費者購買行為的快速變化，消費者的旅程變得越來越複雜。為了確定投資回報率，行銷自動化軟體從各種應用程式收集客戶資訊。然而，由於系統複雜性和實施成本，企業在整合新解決方案與其當前系統整合方面存在很大困難。為了使客戶從行銷自動化軟體中受益，供應商必須能夠將提案的解決方案與客戶的業務系統整合。儘管供應商盡了最大努力，但預算限制和資源缺乏阻礙了新興企業和小型企業實施這一有機戰略，從而給行業帶來了問題。

人工智慧和機器學習應用的增加

在過去的幾十年裡，尤其是最近，行銷格局發生了重大變化。企業現在可以訪問大量資料，並且可以從各種可以想到的來源獲取這些資料。因此，無論公司規模、結構或業務戰略如何，認知到對創新新技術的需求並了解當前技術局限性的公司都在轉向行銷自動化解決方案。行銷自動化為企業開闢了新的可能性。此外，人工智慧和機器學習被視為即將到來的行銷革命。通過消除手動任務、繁瑣的任務、勞動力成本和人為錯誤，在行銷自動化軟體中使用人工智慧和機器學習為公司提供了競爭優勢，從而推動市場成長。

保密和隱私問題

如今，隨著 SMAC 技術的使用增加，組織需要越來越嚴格的安全和隱私措施來避免違規。如果不認真採取這些措施，數位化的成功將會受到不利影響。妥善解決資料安全和隱私問題非常重要。雲端基礎的行銷自動化軟體普遍存在其他安全風險，包括帳戶接管、內部威脅、惡意軟體注入、不安全的應用程式編程介面 (API)、共享漏洞和資料丟失。

COVID-19 的影響

隨著消費者尋求利用行銷自動化軟體和服務的可擴展性和較低成本，COVID-19 大流行加速了行銷自動化解決方案在各行業的採用。隨著組織變得更加數位整合，越來越多的人使用網際網路，越來越多的人使用移動設備，對行銷自動化解決方案的需求顯著增加。

報告和分析部分預計在預測期內達到最大值

報告和分析部門提供了良好的成長，因為該系統支持成功監控並提供績效資料，以提高廣告投資回報、最大化管道組合併了解長期趨勢，預計將實現這一目標。此外，人工智慧將幫助資訊輕鬆掌握最新動態，為消費者提供個性化資訊和建議，並通過聊天機器人和虛擬助手提供一對一的類人支持。這很有幫助。此外，科技公司在開發整合軟體套件方面發揮著關鍵作用，這些軟體套件結合了分析和行銷自動化、客戶關係管理 (CRM) 和內容管理系統 (CMS)，以提供全面的解決方案。

預計製造和分銷行業在預測期內年複合成長率最高

預計製造和分銷行業在預測期內年複合成長率最高。製造業向數位化的轉變正在幫助企業更有效地客戶參與。此外，根據內容行銷研究所 2018 年的一項研究，大約 30% 的公司已經實現了促銷部門的自動化。 CRM 和行銷自動化整合將幫助工業部門自動化耗時的手動任務並簡化日常營運。行銷自動化系統在離散製造中的使用預計將在未來幾年加速。

佔比最大的地區

由於網際網路使用量的增加、網際網路普及率的提高以及移動設備使用量的增加，預計亞太地區在預測期內將佔據最大的市場佔有率。此外，中國和印度等國家製造業的大幅擴張可能會在未來幾年增加行銷自動化解決方案的實用性。數位廣告在多個社交媒體平台上的激增正在增加亞太地區行銷自動化解決方案的價值。微信、微博和貼吧等中國社交媒體平台已成為重要的廣告平台，幫助企業改善以客戶為中心的舉措，並進一步推動市場成長。

複合年複合成長率最高的地區：

由於 IT 投資大幅增加，預計亞太地區在預測期內年複合成長率最高。由於物聯網和雲端運算等最尖端科技的使用越來越多，預計亞太地區未來幾年將出現顯著成長。此外，中國和印度等國家製造業的大幅擴張可能會在未來幾年增加行銷自動化解決方案的實用性。由於多家公司都專注於利用數位平台來客戶維繫，因此行銷自動化市場正在隨著該地區的趨勢而穩步擴大。

免費客製化服務：

訂閱此報告的客戶將收到以下免費客製化選項之一：

  • 公司簡介
    • 其他市場參與者的綜合分析（最多 3 家公司）
    • 主要企業SWOT分析（最多3家企業）
  • 區域分割
    • 根據客戶興趣對主要國家的市場估計、預測和年複合成長率（注：基於可行性檢查）
  • 競爭標杆管理
    • 根據產品系列、地域分佈和戰略聯盟對主要企業進行基準測試

目錄

第1章 執行摘要

第2章 前言

  • 執行摘要
  • 利益相關者
  • 調查範圍
  • 調查方法
    • 資料挖掘
    • 資料分析
    • 資料檢驗
    • 研究途徑
  • 調查來源
    • 主要研究資訊來源
    • 二次研究資訊來源
    • 先決條件

第3章 市場趨勢分析

  • 促進因素
  • 抑制因素
  • 機會
  • 威脅
  • 應用分析
  • 最終用戶分析
  • 新興市場
  • COVID-19 的影響

第4章 波特五力分析

  • 供應商的議價能力
  • 買方議價能力
  • 替代品的威脅
  • 新進入者的威脅
  • 競爭公司之間的敵對關係

第5章 全球行銷自動化市場：按組成部分

  • 解決方案
    • 跨管道行銷活動管理 (CCCM)
    • 即時交互管理（RTIM）
    • 行銷資源管理（MRM）
    • 通過管道行銷自動化 (TCMA)
    • 內容行銷平台（CMP）
  • 服務
    • 專業的
    • 管理

第6章 全球行銷自動化市場：按應用分類

  • 電子郵件行銷
  • 活動管理
  • 行動應用程式
  • 入境行銷
  • 報告和分析
  • 潛在客戶培育和潛在客戶評分
  • 社交媒體市場行銷
  • 銷售支持計劃
  • 其他應用

第7章 全球行銷自動化市場：按公司規模分類

  • 主要企業
  • 中小企業

第8章 全球行銷自動化市場：按最終用戶分類

  • 教育
  • 衛生保健
  • 廣告/設計
  • 製造/分銷
  • 零售
  • 媒體與娛樂
  • BFSI
  • 資訊技術與電信
  • 金融服務
  • 政府機關
  • 其他最終用戶

第9章 全球行銷自動化市場：按地區

  • 北美
    • 美國
    • 加拿大
    • 墨西哥
  • 歐洲
    • 德國
    • 英國
    • 義大利
    • 法國
    • 西班牙
    • 其他歐洲國家
  • 亞太地區
    • 日本
    • 中國
    • 印度
    • 澳大利亞
    • 紐西蘭
    • 韓國
    • 其他亞太地區
  • 南美洲
    • 阿根廷
    • 巴西
    • 智利
    • 南美洲其他地區
  • 中東/非洲
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • 卡達
    • 南非
    • 其他中東和非洲

第10章 進展

  • 契約、夥伴關係、聯盟和合資企業
  • 收購和合併
  • 新產品上市
  • 業務擴展
  • 其他關鍵策略

第11章公司簡介

  • Acoustic, LP
  • Active Campaign
  • Act-On Software
  • Adobe Systems Incorporated
  • Drip
  • Hubspot, Inc.
  • Keap
  • Klaviyo
  • Marketo Inc
  • Microsoft Corporation
  • Omnisend
  • Oracle
  • Salesforce
  • Salesfusion Inc.
  • SAP SE
  • SAS SE
  • Teradata Corporation
  • Thryv
Product Code: SMRC23639

According to Stratistics MRC, the Global Marketing Automation Market is accounted for $5.96 billion in 2023 and is expected to reach $15.68 billion by 2030 growing at a CAGR of 14.8% during the forecast period. Automating tedious marketing tasks using software is known as marketing automation. In addition to increasing productivity, marketing teams may automate monotonous processes like social media posting, email marketing, and even ad campaigns to provide their clients a more individualized experience. These processes are accelerated and made simpler by the technology underlying marketing automation. The majority of companies view marketing automation as a middle-of-the-funnel technology that works well for nurturing prospects through pre-written email sequences. A disconnected experience for prospects and customers as they travel from marketing to sales to customer care might result from this strategy, even though email marketing is a wonderful application of marketing automation.

According to the CMO Survey by American Marketing Association and Duke University in January 2021, B2B product marketers in the United States suggested that their spending on traditional advertising was expected to decline by 0.61% in the following year, while the digital marketing spending was projected to increase by 14.32%.

Market Dynamics:

Driver:

Automated marketing solutions are being adopted by various small and medium-sized businesses

Due to the growing demand to lessen the burden of repetitive tasks, the move toward the internet of things (IoT), cloud computing, and other cutting-edge technologies, as well as the growing demand for streamlined business operations, capturing customer requirements from various sources, and lowering operational costs. Additionally, cross-selling opportunities, enhanced client involvement, shorter contact times, and greater sales to smaller businesses are all provided by marketing automation tools.

Restraint:

Integrating marketing automation tools with other enterprise software

The consumer journey has grown more complicated as a result of the quick changes in consumer purchasing behaviour since it now incorporates several touch points and channels. To determine the ROI, the marketing automation software gathers client information from a variety of apps. However, enterprises still have significant difficulties integrating new solutions with their current systems due to system complexity and implementation costs. The vendor must be able to integrate the suggested solution with the client's business systems in order for the customer to profit from the marketing automation software. Despite a vendor's best efforts, budget restrictions and a lack of resources prevent start-ups or smaller enterprises from implementing this organic strategy, creating a problem for this industry.

Opportunity:

A growing number of applications for AI and machine learning

The marketing environment has seen significant change during the past few decades, particularly more recently. Enterprises now have access to a vast quantity of data, and they get this data from every source imaginable. Therefore, regardless of their size, structure, or business strategy, firms have begun using marketing automation solutions after realizing the necessity for innovative new technology and comprehending the limitations of present technologies. For businesses, marketing automation has opened up new possibilities. Additionally, AI and ML are seen as the upcoming marketing revolution. By removing manual labor, monotonous jobs, personnel expenses, and human error, the use of AI and ML in marketing automation software provides businesses a competitive edge thereby propelling the market growth.

Threat:

Concerns about confidentiality and privacy

Organizations today need increasingly rigorous security and privacy measures to avoid breaches as the use of SMAC technology has increased. If these measures are not taken seriously, the success of digitalization will be negatively impacted. It's critical to adequately handle the issue of data security and privacy. The cloud-based marketing automation software has a higher prevalence of other security risks, such as account hijacking, insider threats, malware injections, unsecure Application Programming Interfaces (APIs), shared vulnerabilities, and data loss.

COVID-19 Impact:

As consumers strive to take advantage of the benefits of marketing automation software and services, such as expansions and lower cost, the COVID-19 pandemic has accelerated the adoption of marketing automation solutions across business verticals. As organizations become more digitally integrated, more people are using the internet, and more people are using mobile devices, the need for marketing automation solutions has been growing substantially.

The reporting & analytics segment is expected to be the largest during the forecast period

The reporting & analytics segment is estimated to have a lucrative growth, due to the system supports success monitoring and provides performance data to enhance advertising return on investments, maximize the channel mix, and give long-term trends. Additionally, AI is helping businesses stay current with little effort, delivering consumers personalized information and advice, and offering one-on-one human-like support through chat bots and virtual assistants. Moreover, technology firms play a crucial role in the development of integrated software suites that combine analytics marketing automation, customer relationship management (CRM), and content management system (CMS) to provide comprehensive solutions.

The manufacturing & distribution segment is expected to have the highest CAGR during the forecast period

The manufacturing & distribution segment is anticipated to witness the highest CAGR growth during the forecast period. Manufacturing industries' transition to digitization has facilitated businesses' more efficient customer engagement. Additionally, according to a 2018 research by the Content Marketing Institute, the sales and promotion departments of about 30% of firms were automated. CRM and marketing automation integration will help the industrial sector automate time-consuming manual chores and streamline everyday operations. In the upcoming years, it is projected that this will accelerate the use of marketing automation systems in the discrete manufacturing sector.

Region with largest share:

Asia Pacific is projected to hold the largest market share during the forecast period owing to the rising internet usage, increased internet penetration, and increased use of mobile devices. Additionally, the significant expansion of the manufacturing sectors in nations like China and India would increase the usefulness of marketing automation solutions in the next years. Due to a sharp increase in digital advertising across multiple social media platforms, the value of marketing automation solutions has been rising in the Asia Pacific region. Social media platforms in China, including WeChat, Weibo, and Tieba, have emerged as important venues for advertising, assisting businesses in improving their customer-focused initiatives which further drives the market growth.

Region with highest CAGR:

Asia Pacific is projected to have the highest CAGR over the forecast period, owing to significantly boosting their IT investment. Due to the growing use of cutting-edge technologies like IoT and cloud computing, Asia Pacific is anticipated to enjoy significant growth prospects in the next years. Additionally, the significant expansion of the manufacturing sectors in nations like China and India would increase the usefulness of marketing automation solutions in the next years. Due to the fact that several businesses are concentrating on using digital platforms to keep their clients, the market for marketing automation has been steadily expanding throughout this epidemic in this region.

Key players in the market:

Some of the key players profiled in the Marketing Automation Market include: Acoustic, L.P., Active Campaign, Act-On Software, Adobe Systems Incorporated, Drip, Hubspot, Inc., Keap, Klaviyo, Marketo Inc, Microsoft Corporation, Omnisend, Oracle, Salesforce, Salesfusion Inc., SAP SE , SAS SE, Teradata Corporation and Thryv

Key Developments:

  • In May 2023, ActiveCampaign Introduces Content Generation Powered by AI, he beta release of ActiveCampaign AI is available now in its email designer and will provide customers with in-context content generation while building out their emails.
  • In April 2023, ActiveCampaign Expands in LATAM, Invests in Improved Customer Experience, ActiveCampaign is making a larger investment in the region by expanding engineering and customer teams to improve the global customer experience and operations of the business.
  • In February 2022, Adobe added mobile marketing personalization capabilities to journey optimizer that enables users to better engage their customers on smartphones. The seven capabilities include Message Designer, with which users can design personalized email, push notifications and in-app messages.

Components Covered:

  • Solutions
  • Services

Applications Covered:

  • Email Marketing
  • Campaign Management
  • Mobile Applications
  • Inbound Marketing
  • Reporting & Analytics
  • Lead Nurturing & Lead Scoring
  • Social Media Marketing
  • Sales Enablement Programs
  • Other Applications

Enterprise Sizes Covered:

  • Large Enterprises
  • Small & Medium Enterprises

End Users Covered:

  • Education
  • Healthcare
  • Advertising & Design
  • Manufacturing & Distribution
  • Retail
  • Media & Entertainment
  • BFSI
  • IT & Telecom
  • Financial Services
  • Government
  • Other End Users

Regions Covered:

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • Italy
    • France
    • Spain
    • Rest of Europe
  • Asia Pacific
    • Japan
    • China
    • India
    • Australia
    • New Zealand
    • South Korea
    • Rest of Asia Pacific
  • South America
    • Argentina
    • Brazil
    • Chile
    • Rest of South America
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Qatar
    • South Africa
    • Rest of Middle East & Africa

What our report offers:

  • Market share assessments for the regional and country-level segments
  • Strategic recommendations for the new entrants
  • Covers Market data for the years 2021, 2022, 2023, 2026, and 2030
  • Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
  • Strategic recommendations in key business segments based on the market estimations
  • Competitive landscaping mapping the key common trends
  • Company profiling with detailed strategies, financials, and recent developments
  • Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

  • Company Profiling
    • Comprehensive profiling of additional market players (up to 3)
    • SWOT Analysis of key players (up to 3)
  • Regional Segmentation
    • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
  • Competitive Benchmarking
    • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

  • 2.1 Abstract
  • 2.2 Stake Holders
  • 2.3 Research Scope
  • 2.4 Research Methodology
    • 2.4.1 Data Mining
    • 2.4.2 Data Analysis
    • 2.4.3 Data Validation
    • 2.4.4 Research Approach
  • 2.5 Research Sources
    • 2.5.1 Primary Research Sources
    • 2.5.2 Secondary Research Sources
    • 2.5.3 Assumptions

3 Market Trend Analysis

  • 3.1 Introduction
  • 3.2 Drivers
  • 3.3 Restraints
  • 3.4 Opportunities
  • 3.5 Threats
  • 3.6 Application Analysis
  • 3.7 End User Analysis
  • 3.8 Emerging Markets
  • 3.9 Impact of Covid-19

4 Porters Five Force Analysis

  • 4.1 Bargaining power of suppliers
  • 4.2 Bargaining power of buyers
  • 4.3 Threat of substitutes
  • 4.4 Threat of new entrants
  • 4.5 Competitive rivalry

5 Global Marketing Automation Market, By Component

  • 5.1 Introduction
  • 5.2 Solutions
    • 5.2.1 Cross Channel Campaign Management (CCCM)
    • 5.2.2 Real-Time Interaction Management (RTIM)
    • 5.2.3 Marketing Resource Management (MRM)
    • 5.2.4 Through Channel Marketing Automation (TCMA)
    • 5.2.5 Content Marketing Platform (CMP)
  • 5.3 Services
    • 5.3.1 Professional
    • 5.3.2 Managed

6 Global Marketing Automation Market, By Application

  • 6.1 Introduction
  • 6.2 Email Marketing
  • 6.3 Campaign Management
  • 6.4 Mobile Applications
  • 6.5 Inbound Marketing
  • 6.6 Reporting & Analytics
  • 6.7 Lead Nurturing & Lead Scoring
  • 6.8 Social Media Marketing
  • 6.9 Sales Enablement Programs
  • 6.10 Other Application

7 Global Marketing Automation Market, By Enterprise Size

  • 7.1 Introduction
  • 7.2 Large Enterprises
  • 7.3 Small & Medium Enterprises

8 Global Marketing Automation Market, By End User

  • 8.1 Introduction
  • 8.2 Education
  • 8.3 Healthcare
  • 8.4 Advertising & Design
  • 8.5 Manufacturing & Distribution
  • 8.6 Retail
  • 8.7 Media & Entertainment
  • 8.8 BFSI
  • 8.9 IT & Telecom
  • 8.10 Financial Services
  • 8.11 Government
  • 8.12 Other End Users

9 Global Marketing Automation Market, By Geography

  • 9.1 Introduction
  • 9.2 North America
    • 9.2.1 US
    • 9.2.2 Canada
    • 9.2.3 Mexico
  • 9.3 Europe
    • 9.3.1 Germany
    • 9.3.2 UK
    • 9.3.3 Italy
    • 9.3.4 France
    • 9.3.5 Spain
    • 9.3.6 Rest of Europe
  • 9.4 Asia Pacific
    • 9.4.1 Japan
    • 9.4.2 China
    • 9.4.3 India
    • 9.4.4 Australia
    • 9.4.5 New Zealand
    • 9.4.6 South Korea
    • 9.4.7 Rest of Asia Pacific
  • 9.5 South America
    • 9.5.1 Argentina
    • 9.5.2 Brazil
    • 9.5.3 Chile
    • 9.5.4 Rest of South America
  • 9.6 Middle East & Africa
    • 9.6.1 Saudi Arabia
    • 9.6.2 UAE
    • 9.6.3 Qatar
    • 9.6.4 South Africa
    • 9.6.5 Rest of Middle East & Africa

10 Key Developments

  • 10.1 Agreements, Partnerships, Collaborations and Joint Ventures
  • 10.2 Acquisitions & Mergers
  • 10.3 New Product Launch
  • 10.4 Expansions
  • 10.5 Other Key Strategies

11 Company Profiling

  • 11.1 Acoustic, L.P.
  • 11.2 Active Campaign
  • 11.3 Act-On Software
  • 11.4 Adobe Systems Incorporated
  • 11.5 Drip
  • 11.6 Hubspot, Inc.
  • 11.7 Keap
  • 11.8 Klaviyo
  • 11.9 Marketo Inc
  • 11.10 Microsoft Corporation
  • 11.11 Omnisend
  • 11.12 Oracle
  • 11.13 Salesforce
  • 11.14 Salesfusion Inc.
  • 11.15 SAP SE
  • 11.16 SAS SE
  • 11.17 Teradata Corporation
  • 11.18 Thryv

List of Tables

  • Table 1 Global Marketing Automation Market Outlook, By Region (2021-2030) ($MN)
  • Table 2 Global Marketing Automation Market Outlook, By Component (2021-2030) ($MN)
  • Table 3 Global Marketing Automation Market Outlook, By Solutions (2021-2030) ($MN)
  • Table 4 Global Marketing Automation Market Outlook, By Cross Channel Campaign Management (CCCM) (2021-2030) ($MN)
  • Table 5 Global Marketing Automation Market Outlook, By Real-Time Interaction Management (RTIM) (2021-2030) ($MN)
  • Table 6 Global Marketing Automation Market Outlook, By Marketing Resource Management (MRM) (2021-2030) ($MN)
  • Table 7 Global Marketing Automation Market Outlook, By Through Channel Marketing Automation (TCMA) (2021-2030) ($MN)
  • Table 8 Global Marketing Automation Market Outlook, By Content Marketing Platform (CMP) (2021-2030) ($MN)
  • Table 9 Global Marketing Automation Market Outlook, By Services (2021-2030) ($MN)
  • Table 10 Global Marketing Automation Market Outlook, By Professional (2021-2030) ($MN)
  • Table 11 Global Marketing Automation Market Outlook, By Managed (2021-2030) ($MN)
  • Table 12 Global Marketing Automation Market Outlook, By Application (2021-2030) ($MN)
  • Table 13 Global Marketing Automation Market Outlook, By Email Marketing (2021-2030) ($MN)
  • Table 14 Global Marketing Automation Market Outlook, By Campaign Management (2021-2030) ($MN)
  • Table 15 Global Marketing Automation Market Outlook, By Mobile Applications (2021-2030) ($MN)
  • Table 16 Global Marketing Automation Market Outlook, By Inbound Marketing (2021-2030) ($MN)
  • Table 17 Global Marketing Automation Market Outlook, By Reporting & Analytics (2021-2030) ($MN)
  • Table 18 Global Marketing Automation Market Outlook, By Lead Nurturing & Lead Scoring (2021-2030) ($MN)
  • Table 19 Global Marketing Automation Market Outlook, By Social Media Marketing (2021-2030) ($MN)
  • Table 20 Global Marketing Automation Market Outlook, By Sales Enablement Programs (2021-2030) ($MN)
  • Table 21 Global Marketing Automation Market Outlook, By Other Applications (2021-2030) ($MN)
  • Table 22 Global Marketing Automation Market Outlook, By Enterprise Size (2021-2030) ($MN)
  • Table 23 Global Marketing Automation Market Outlook, By Large Enterprises (2021-2030) ($MN)
  • Table 24 Global Marketing Automation Market Outlook, By Small & Medium Enterprises (2021-2030) ($MN)
  • Table 25 Global Marketing Automation Market Outlook, By End User (2021-2030) ($MN)
  • Table 26 Global Marketing Automation Market Outlook, By Education (2021-2030) ($MN)
  • Table 27 Global Marketing Automation Market Outlook, By Healthcare (2021-2030) ($MN)
  • Table 28 Global Marketing Automation Market Outlook, By Advertising & Design (2021-2030) ($MN)
  • Table 29 Global Marketing Automation Market Outlook, By Manufacturing & Distribution (2021-2030) ($MN)
  • Table 30 Global Marketing Automation Market Outlook, By Retail (2021-2030) ($MN)
  • Table 31 Global Marketing Automation Market Outlook, By Media & Entertainment (2021-2030) ($MN)
  • Table 32 Global Marketing Automation Market Outlook, By BFSI (2021-2030) ($MN)
  • Table 33 Global Marketing Automation Market Outlook, By IT & Telecom (2021-2030) ($MN)
  • Table 34 Global Marketing Automation Market Outlook, By Financial Services (2021-2030) ($MN)
  • Table 35 Global Marketing Automation Market Outlook, By Government (2021-2030) ($MN)
  • Table 36 Global Marketing Automation Market Outlook, By Other End Users (2021-2030) ($MN)

Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.