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市場調查報告書
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1511265

全球電子貨架標籤 (ESL) 市場，預測到 2030 年：按產品類型、按組件類型、按技術、按應用、按最終用戶、按地區

Electronic Shelf Label Market Forecasts to 2030 - Global Analysis By Product Type (Segmented E-Paper, Full-Graphic E-Paper, Liquid-Crystal Display and Other Product Types), Component Type, Technology, Application, End User and By Geography
出版日期: | 出版商: Stratistics Market Research Consulting | 英文 200+ Pages | 商品交期: 2-3個工作天內

價格

根據Stratistics MRC預測，2024年全球電子貨架標籤（ESL）市場規模將達到17億美元，預計到2030年將達到41億美元，預測期內複合年成長率為15.8%。

電子貨架標籤 (ESL) 是零售商店中用於顯示產品價格和資訊的數位顯示器。 ESL 通常與產品一起放置在商店中，旨在取代傳統的紙質價格標籤。 ESL可以顯示各種類型的資訊，例如產品名稱、價格、促銷、可用性、條碼等。經常使用電子紙（e-paper）和液晶顯示器（LCD）等技術，並且可以結合藍牙和Wi-Fi等無線通訊協定來進行資料傳輸和更新。

根據美國人口普查局2022年3月數據，2021年零售總收入約6.6兆美元，較前一年增加約10億美元。

零售自動化趨勢不斷成長

市場正在見證零售自動化趨勢的顯著激增。零售商擴大採用這些系統來自動定價和產品資訊更新。這種轉變消除了手工工作，減少了錯誤，並提高了業務效率。該技術的即時更新和動態定價功能與不斷發展的零售環境一致，為客戶提供無縫、快速的購物體驗，同時簡化零售商的管理流程。

安全問題

確保從後端系統到 ESL 的資料傳輸的完整性對於防止篡改和未授權存取至關重要。加密通訊協定必須足夠強大，才能阻止駭客攻擊。此外，安全的身份驗證機制對於檢驗發送到 ESL 的命令並防止惡意操作至關重要。需要持續監控和更新安全通訊協定，以領先於不斷變化的威脅並保護動態環境中的敏感資訊。因此，安全問題是限制市場成長的因素。

ESL 技術的進步

物聯網感測器的整合可即時更新，確保準確性和效率。電子墨水顯示器提供清晰的可視性和低能耗，降低營運成本。此外，藍牙等無線通訊協定可實現遠端系統管理和客製化的無縫連接。這些技術進步增強了市場能力並提供了動態和敏捷的零售環境。

安裝和支援基礎設施成本高昂

由於安裝成本和配套基礎設施成本高昂，市場面臨重大挑戰。部署這些系統需要在硬體、軟體和網路基礎設施方面進行大量投資。此外，持續的維護和支援成本也會增加實施技術的公司的整體成本負擔。這些高成本為規模較小的零售商和預算有限的組織設置了進入壁壘，影響了整個零售業解決方案的採用。

COVID-19 的影響：

COVID-19 大流行對電子貨架標籤 (ESL) 市場產生了重大影響。最初，供應鏈中斷導致 ESL 零件短缺，影響了生產和部署。然而，隨著零售商將重點轉向線上管道，由於 ESL 在增強數位購物體驗和實現即時價格更新方面的作用，對 ESL 的需求激增。儘管疫情初期帶來了挑戰，但這項變化加速了 ESL 的採用並促進了市場創新。

LCD 細分市場預計將在預測期內成為最大的細分市場

預計液晶顯示器將成為預測期內最大的市場。其多功能性、低功耗和Sharp Corporation的視覺品質使其成為零售環境中顯示價格、促銷和產品資訊的理想選擇。這些由 LCD 驅動的系統即時更新，使零售商能夠有效管理庫存並改善客戶體驗。隨著對動態定價和數位電子看板的需求不斷成長，基於 LCD 的解決方案繼續在零售業務中發揮關鍵作用。

電池產業預計在預測期內複合年成長率最高

預計電池產業在預測期內複合年成長率最高。這些電池通常是紐扣電池或紐扣電池，為數位顯示器供電並實現即時價格更新和促銷訊息。隨著世界各地的零售商採用 ESL 來改善客戶體驗並簡化業務，對高效、持久電池的需求正在迅速成長。這一趨勢也導致了電池技術的創新，以滿足特定應用的要求。

比最大的地區

由於零售商擴大採用數位價格標籤，預計北美在預測期內將佔據最大的市場佔有率。這些系統提供即時價格更新、降低營運成本並改善整體購物體驗。對高效庫存管理的需求、顯示技術的技術進步以及對環境友善解決方案的需求等因素都促進了市場的擴張。

複合年成長率最高的地區：

預計亞太地區在預測期內複合年成長率最高。由於都市化、可支配收入增加和消費者支出增加，該地區的零售業正在迅速擴張。這種成長促使零售商採用先進技術來改善客戶體驗並簡化業務。該地區的零售商渴望採用能夠提高業務效率並降低成本的技術。

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目錄

第1章執行摘要

第2章 前言

  • 概述
  • 相關利益者
  • 調查範圍
  • 調查方法
    • 資料探勘
    • 資料分析
    • 資料檢驗
    • 研究途徑
  • 研究資訊來源
    • 主要研究資訊來源
    • 二次研究資訊來源
    • 先決條件

第3章市場趨勢分析

  • 促進因素
  • 抑制因素
  • 機會
  • 威脅
  • 產品分析
  • 技術分析
  • 應用分析
  • 最終用戶分析
  • 新興市場
  • COVID-19 的影響

第4章波特五力分析

  • 供應商的議價能力
  • 買方議價能力
  • 替代品的威脅
  • 新進入者的威脅
  • 競爭公司之間的敵對關係

第5章全球電子貨架標籤 (ESL) 市場：依產品類型

  • 分段電子紙
  • 全圖電子紙
  • LCD
  • 其他

第6章全球電子貨架標籤 (ESL) 市場：按組件類型

  • 顯示模組
  • 通訊模組
  • 電池
  • 微控制器/處理器
  • 其他

第7章全球電子貨架標籤 (ESL) 市場：依技術分類

  • 射頻 (RF)
  • 紅外線（IR）
  • 近場通訊（NFC）
  • 其他

第8章全球電子貨架標籤 (ESL) 市場：按應用分類

  • 價格管理
  • 庫存控制
  • 促銷管理
  • 產品資訊展示
  • 其他

第9章全球電子貨架標籤 (ESL) 市場：按最終用戶分類

  • 零售
  • 衛生保健
  • 製造業
  • 物流/倉儲
  • 其他

第10章全球電子貨架標籤 (ESL) 市場：按地區

  • 北美洲
    • 美國
    • 加拿大
    • 墨西哥
  • 歐洲
    • 德國
    • 英國
    • 義大利
    • 法國
    • 西班牙
    • 其他歐洲國家
  • 亞太地區
    • 日本
    • 中國
    • 印度
    • 澳洲
    • 紐西蘭
    • 韓國
    • 其他亞太地區
  • 南美洲
    • 阿根廷
    • 巴西
    • 智利
    • 南美洲其他地區
  • 中東/非洲
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • 卡達
    • 南非
    • 其他中東和非洲

第11章 主要進展

  • 合約、夥伴關係、協作和合資企業
  • 收購和合併
  • 新產品發布
  • 業務擴展
  • 其他關鍵策略

第12章 公司概況

  • Pricer AB
  • Displaydata
  • Altierre Corporation
  • Opticon
  • Teraoka Seiko
  • Hanshow Technology
  • SoluM
  • Altierre
  • E Ink Holdings
  • LG Innotek
  • Planar Systems
  • Samsung Electro-Mechanics
  • Panasonic
  • Delfi Technologies
  • Easypak
Product Code: SMRC26635

According to Stratistics MRC, the Global Electronic Shelf Label Market is accounted for $1.7 billion in 2024 and is expected to reach $4.1 billion by 2030 growing at a CAGR of 15.8% during the forecast period. Electronic Shelf Labels (ESLs) are digital displays used in retail environments to show product pricing and information. They are typically placed on store shelves alongside merchandise and are designed to replace traditional paper price tags. ESLs are capable of displaying various types of information such as product names, prices, promotions, stock levels, and barcodes. They often use technologies like electronic paper (e-paper) or liquid crystal displays (LCDs) for the display, and may incorporate wireless communication protocols such as Bluetooth or Wi-Fi for data transmission and updates.

According to US Census Bureau March 2022, total retail revenues in 2021 were roughly USD 6.6 trillion, an increase of around USD 1 billion from the previous year.

Market Dynamics:

Driver:

Growing trend of retail automation

The market is witnessing a notable surge in retail automation trends. Retailers are increasingly adopting these systems to automate pricing and product information updates. This shift eliminates manual efforts, reduces errors, and enhances operational efficiency. This technology's real-time updates and dynamic pricing capabilities align with the evolving retail landscape, offering a seamless and responsive shopping experience to customers while streamlining management processes for retailers.

Restraint:

Security concerns

Ensuring the integrity of data transmission from backend systems to ESLs is critical to prevent tampering or unauthorized access. Encryption protocols must be robust to thwart hacking attempts. Moreover, secure authentication mechanisms are vital to verify commands sent to ESLs, preventing malicious manipulation. Continuous monitoring and updates to security protocols are necessary to stay ahead of evolving threats and safeguard sensitive information in the dynamic environment. Thus, security concern is the factor restraining the growth of the market.

Opportunity:

Advancements in ESL technology

The integration of IoT sensors allows for real-time updates, ensuring accuracy and efficiency. E-ink displays provide clear visibility and low energy consumption, reducing operational costs. Furthermore, the adoption of wireless communication protocols like Bluetooth enables seamless connectivity for remote management and customization. These technological advancements enhance the market's capabilities, offering a dynamic and responsive retail environment.

Threat:

High installation and supporting infrastructure costs

The market faces significant challenges due to high installation and supporting infrastructure costs. Implementing these systems requires substantial investment in hardware, software, and network infrastructure. Additionally, ongoing maintenance and support expenses contribute to the overall cost burden for businesses adopting technology. These high costs can be a barrier to entry for smaller retailers or organizations with limited budgets, impacting the widespread adoption of solutions across the retail industry.

Covid-19 Impact:

The COVID-19 pandemic has significantly impacted the Electronic Shelf Label (ESL) market. Initially, disruptions in the supply chain led to shortages of ESL components, affecting production and deployment. However, as retailers shifted focus to online channels, the demand for ESLs surged due to their role in enhancing digital shopping experiences and enabling real-time pricing updates. This shift accelerated ESL adoption, driving innovation in the market despite the initial challenges posed by the pandemic.

The liquid-crystal display segment is expected to be the largest during the forecast period

The liquid-crystal display is expected to be the largest during the forecast period. Its versatility, low power consumption, and sharp visual quality make it ideal for displaying pricing, promotions, and product information in retail environments. These systems leveraging LCDs offer real-time updates, enabling retailers to manage inventory efficiently and enhance customer experiences. As the demand for dynamic pricing and digital signage grows, LCD-based solutions continue to play a pivotal role in revolutionizing retail operations.

The batteries segment is expected to have the highest CAGR during the forecast period

The batteries segment is expected to have the highest CAGR during the forecast period. These batteries, often of the coin or button-cell type, power the digital displays, enabling real-time pricing updates and promotional messaging. With the increasing adoption of ESLs by retailers worldwide to enhance customer experience and streamline operations, the demand for efficient, long-lasting batteries has surged. This trend has also led to innovations in battery technology to meet the specific requirements of applications.

Region with largest share:

North America is projected to hold the largest market share during the forecast period driven by the increasing adoption of digital price tags by retailers. These systems offer real-time pricing updates, reduce operational costs, and enhance the overall shopping experience. Factors such as the demand for efficient inventory management, technological advancements in display technologies, and the need for eco-friendly solutions are contributing to the expansion of the market.

Region with highest CAGR:

Asia Pacific is projected to hold the highest CAGR over the forecast period. The region has seen a rapid expansion in the retail sector, driven by urbanization, rising disposable incomes, and increasing consumer spending. This growth has led retailers to adopt advanced technologies to enhance customer experiences and streamline operations. Retailers in the regions are keen on adopting technologies that improve operational efficiency and cut down on costs.

Key players in the market

Some of the key players in Electronic Shelf Label market include Pricer AB, Displaydata, Altierre Corporation, Opticon, Teraoka Seiko, Hanshow Technology, SoluM, Altierre, E Ink Holdings, LG Innotek, Planar Systems, Samsung Electro-Mechanics, Panasonic, Delfi Technologies, and Easypak.

Key Developments:

In November 2022, Pricer strengthened its strategic partnership with StrongPoint, a leading grocery retailer that provides smart solutions for retail stores and distributes Pricer's ESLs in Europe. The new agreement increases StrongPoint's geographic scope to the UK and Ireland.

In August 2022, SoluM announced a partnership with Ekko GmbH, an Industry 4.0 SaaS platform. With this partnership, SoluM integrated Ekko's platform with its ESLs to provide enhanced logistics capabilities in retail stores.

Product Types Covered:

  • Segmented E-Paper
  • Full-Graphic E-Paper
  • Liquid-Crystal Display
  • Other Product Types

Component Types Covered:

  • Display Modules
  • Communication Modules
  • Batteries
  • Microcontrollers/Processors
  • Other Component Types

Technologies Covered:

  • Radio Frequency (RF)
  • Infrared (IR)
  • Near Field Communication (NFC)
  • Other Technologies

Applications Covered:

  • Pricing Management
  • Inventory Management
  • Promotion Management
  • Product Information Display
  • Other Applications

End Users Covered:

  • Retail
  • Healthcare
  • Manufacturing
  • Logistics and Warehousing
  • Other End Users

Regions Covered:

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • Italy
    • France
    • Spain
    • Rest of Europe
  • Asia Pacific
    • Japan
    • China
    • India
    • Australia
    • New Zealand
    • South Korea
    • Rest of Asia Pacific
  • South America
    • Argentina
    • Brazil
    • Chile
    • Rest of South America
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Qatar
    • South Africa
    • Rest of Middle East & Africa

What our report offers:

  • Market share assessments for the regional and country-level segments
  • Strategic recommendations for the new entrants
  • Covers Market data for the years 2022, 2023, 2024, 2026, and 2030
  • Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
  • Strategic recommendations in key business segments based on the market estimations
  • Competitive landscaping mapping the key common trends
  • Company profiling with detailed strategies, financials, and recent developments
  • Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

  • Company Profiling
    • Comprehensive profiling of additional market players (up to 3)
    • SWOT Analysis of key players (up to 3)
  • Regional Segmentation
    • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
  • Competitive Benchmarking
    • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

  • 2.1 Abstract
  • 2.2 Stake Holders
  • 2.3 Research Scope
  • 2.4 Research Methodology
    • 2.4.1 Data Mining
    • 2.4.2 Data Analysis
    • 2.4.3 Data Validation
    • 2.4.4 Research Approach
  • 2.5 Research Sources
    • 2.5.1 Primary Research Sources
    • 2.5.2 Secondary Research Sources
    • 2.5.3 Assumptions

3 Market Trend Analysis

  • 3.1 Introduction
  • 3.2 Drivers
  • 3.3 Restraints
  • 3.4 Opportunities
  • 3.5 Threats
  • 3.6 Product Analysis
  • 3.7 Technology Analysis
  • 3.8 Application Analysis
  • 3.9 End User Analysis
  • 3.10 Emerging Markets
  • 3.11 Impact of Covid-19

4 Porters Five Force Analysis

  • 4.1 Bargaining power of suppliers
  • 4.2 Bargaining power of buyers
  • 4.3 Threat of substitutes
  • 4.4 Threat of new entrants
  • 4.5 Competitive rivalry

5 Global Electronic Shelf Label Market, By Product Type

  • 5.1 Introduction
  • 5.2 Segmented E-Paper
  • 5.3 Full-Graphic E-Paper
  • 5.4 Liquid-Crystal Display
  • 5.5 Other Product Types

6 Global Electronic Shelf Label Market, By Component Type

  • 6.1 Introduction
  • 6.2 Display Modules
  • 6.3 Communication Modules
  • 6.4 Batteries
  • 6.5 Microcontrollers/Processors
  • 6.6 Other Component Types

7 Global Electronic Shelf Label Market, By Technology

  • 7.1 Introduction
  • 7.2 Radio Frequency (RF)
  • 7.3 Infrared (IR)
  • 7.4 Near Field Communication (NFC)
  • 7.5 Other Technologies

8 Global Electronic Shelf Label Market, By Application

  • 8.1 Introduction
  • 8.2 Pricing Management
  • 8.3 Inventory Management
  • 8.4 Promotion Management
  • 8.5 Product Information Display
  • 8.6 Other Applications

9 Global Electronic Shelf Label Market, By End User

  • 9.1 Introduction
  • 9.2 Retail
  • 9.3 Healthcare
  • 9.4 Manufacturing
  • 9.5 Logistics and Warehousing
  • 9.6 Other End Users

10 Global Electronic Shelf Label Market, By Geography

  • 10.1 Introduction
  • 10.2 North America
    • 10.2.1 US
    • 10.2.2 Canada
    • 10.2.3 Mexico
  • 10.3 Europe
    • 10.3.1 Germany
    • 10.3.2 UK
    • 10.3.3 Italy
    • 10.3.4 France
    • 10.3.5 Spain
    • 10.3.6 Rest of Europe
  • 10.4 Asia Pacific
    • 10.4.1 Japan
    • 10.4.2 China
    • 10.4.3 India
    • 10.4.4 Australia
    • 10.4.5 New Zealand
    • 10.4.6 South Korea
    • 10.4.7 Rest of Asia Pacific
  • 10.5 South America
    • 10.5.1 Argentina
    • 10.5.2 Brazil
    • 10.5.3 Chile
    • 10.5.4 Rest of South America
  • 10.6 Middle East & Africa
    • 10.6.1 Saudi Arabia
    • 10.6.2 UAE
    • 10.6.3 Qatar
    • 10.6.4 South Africa
    • 10.6.5 Rest of Middle East & Africa

11 Key Developments

  • 11.1 Agreements, Partnerships, Collaborations and Joint Ventures
  • 11.2 Acquisitions & Mergers
  • 11.3 New Product Launch
  • 11.4 Expansions
  • 11.5 Other Key Strategies

12 Company Profiling

  • 12.1 Pricer AB
  • 12.2 Displaydata
  • 12.3 Altierre Corporation
  • 12.4 Opticon
  • 12.5 Teraoka Seiko
  • 12.6 Hanshow Technology
  • 12.7 SoluM
  • 12.8 Altierre
  • 12.9 E Ink Holdings
  • 12.10 LG Innotek
  • 12.11 Planar Systems
  • 12.12 Samsung Electro-Mechanics
  • 12.13 Panasonic
  • 12.14 Delfi Technologies
  • 12.15 Easypak

List of Tables

  • Table 1 Global Electronic Shelf Label Market Outlook, By Region (2022-2030) ($MN)
  • Table 2 Global Electronic Shelf Label Market Outlook, By Product Type (2022-2030) ($MN)
  • Table 3 Global Electronic Shelf Label Market Outlook, By Segmented E-Paper (2022-2030) ($MN)
  • Table 4 Global Electronic Shelf Label Market Outlook, By Full-Graphic E-Paper (2022-2030) ($MN)
  • Table 5 Global Electronic Shelf Label Market Outlook, By Liquid-Crystal Display (2022-2030) ($MN)
  • Table 6 Global Electronic Shelf Label Market Outlook, By Other Product Types (2022-2030) ($MN)
  • Table 7 Global Electronic Shelf Label Market Outlook, By Component Type (2022-2030) ($MN)
  • Table 8 Global Electronic Shelf Label Market Outlook, By Display Modules (2022-2030) ($MN)
  • Table 9 Global Electronic Shelf Label Market Outlook, By Communication Modules (2022-2030) ($MN)
  • Table 10 Global Electronic Shelf Label Market Outlook, By Batteries (2022-2030) ($MN)
  • Table 11 Global Electronic Shelf Label Market Outlook, By Microcontrollers/Processors (2022-2030) ($MN)
  • Table 12 Global Electronic Shelf Label Market Outlook, By Other Component Types (2022-2030) ($MN)
  • Table 13 Global Electronic Shelf Label Market Outlook, By Technology (2022-2030) ($MN)
  • Table 14 Global Electronic Shelf Label Market Outlook, By Radio Frequency (RF) (2022-2030) ($MN)
  • Table 15 Global Electronic Shelf Label Market Outlook, By Infrared (IR) (2022-2030) ($MN)
  • Table 16 Global Electronic Shelf Label Market Outlook, By Near Field Communication (NFC) (2022-2030) ($MN)
  • Table 17 Global Electronic Shelf Label Market Outlook, By Other Technologies (2022-2030) ($MN)
  • Table 18 Global Electronic Shelf Label Market Outlook, By Application (2022-2030) ($MN)
  • Table 19 Global Electronic Shelf Label Market Outlook, By Pricing Management (2022-2030) ($MN)
  • Table 20 Global Electronic Shelf Label Market Outlook, By Inventory Management (2022-2030) ($MN)
  • Table 21 Global Electronic Shelf Label Market Outlook, By Promotion Management (2022-2030) ($MN)
  • Table 22 Global Electronic Shelf Label Market Outlook, By Product Information Display (2022-2030) ($MN)
  • Table 23 Global Electronic Shelf Label Market Outlook, By Other Applications (2022-2030) ($MN)
  • Table 24 Global Electronic Shelf Label Market Outlook, By End User (2022-2030) ($MN)
  • Table 25 Global Electronic Shelf Label Market Outlook, By Retail (2022-2030) ($MN)
  • Table 26 Global Electronic Shelf Label Market Outlook, By Healthcare (2022-2030) ($MN)
  • Table 27 Global Electronic Shelf Label Market Outlook, By Manufacturing (2022-2030) ($MN)
  • Table 28 Global Electronic Shelf Label Market Outlook, By Logistics and Warehousing (2022-2030) ($MN)
  • Table 29 Global Electronic Shelf Label Market Outlook, By Other End Users (2022-2030) ($MN)

Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.