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市場調查報告書
商品編碼
1494416
歐洲運動太陽眼鏡市場預測至 2030 年 - 區域分析 - 按類型(偏光和非偏光)、類別(男士、女士、中性和兒童)和配銷通路(超市和大賣場、專賣店、線上零售等)Europe Sports Sunglasses Market Forecast to 2030 - Regional Analysis - by Type (Polarized and Non-Polarized), Category (Men, Women, Unisex, and Kids), and Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores, Online Retail, and Others) |
歐洲運動太陽眼鏡市場預計將從2022年的15.2771億美元成長到2030年的21.3956億美元。
紫外線防護意識的增強推動歐洲運動太陽眼鏡市場
長時間暴露在紫外線 (UV) 輻射下,尤其是在戶外環境中,可能會導致各種眼部疾病和疾病,例如白內障、光性角膜炎和翼狀胬肉。這些情況可能會導致不適、視力障礙,在某些情況下還會導致永久性眼睛損傷。當進行體育運動或其他戶外活動時,個人需要清晰且未受損的視力才能發揮最佳水平。過度暴露於紫外線會導致瞇眼、不適和視覺清晰度降低。具有紫外線防護功能的運動太陽眼鏡可確保運動員在活動期間保持最佳視力和注意力,從而提高他們的整體表現。
除了對眼睛健康和功能的直接影響外,紫外線照射的長期後果也不容小覷。紫外線輻射是導致眼睛相關疾病(例如老年黃斑部病變)的已知因素。隨著人們越來越意識到這些長期風險,他們擴大投資於具有足夠紫外線防護的運動太陽眼鏡,作為未來幾年保護眼睛健康的預防措施。這種意識導致了紫外線防護技術的創新,確保消費者獲得最佳的眼睛保護。這導致對將紫外線防護與先進鏡片技術相結合的運動太陽眼鏡的需求不斷成長,使其成為運動和戶外探險不可或缺的裝備。因此,認知到紫外線防護的重要性,消費者擴大尋求兼具風格和性能以及有效屏蔽紫外線的運動太陽眼鏡,這推動了運動太陽眼鏡市場的成長。
歐洲運動太陽眼鏡市場概況
在歐洲,人們對運動和戶外活動的參與度不斷增加,對運動專用太陽眼鏡的需求也越來越高,尤其是運動員和愛好者。根據歐洲晴雨表的調查,2022年,超過5,300萬歐盟公民加入了體育俱樂部。體育俱樂部高度融入歐盟 (EU) 的文化和社會生活中。此外,參與冰球和滑雪板等各種冬季運動的消費者對運動太陽眼鏡的需求不斷成長,是預計推動該地區市場成長的主要因素之一。
鏡片、鏡框材料和智慧功能方面的技術進步進一步增強了運動太陽眼鏡的功能和吸引力,這有利於該地區的市場。人們越來越認知到紫外線對眼睛的有害影響,進一步推動了對運動太陽眼鏡的需求,尤其是具有防紫外線和偏光功能的太陽眼鏡。永續和環保產品的趨勢日益成長。由回收材料或採用環保程序製成的運動太陽眼鏡在該地區具有環保意識的消費者中越來越受歡迎。 2023年4月,英國品牌SunGod獲得共益企業認證,進一步強化其永續品牌形象。 SunGod 運動太陽眼鏡由 100% 再生材料製成。該公司還與 Surfers Against Sewage、The Bike Project 和 1% for the Planet 等志同道合的組織合作,將收入的 1% 貢獻給以永續發展為重點的非營利成果。
歐洲運動太陽眼鏡市場收入及 2030 年預測(百萬美元)
歐洲運動太陽眼鏡市場細分
歐洲運動太陽眼鏡市場按類型、類別、配銷通路和國家細分。
根據類型,歐洲運動太陽眼鏡市場分為偏光和非偏光。 2022 年,非偏光部分在歐洲運動太陽眼鏡市場中佔據更大佔有率。
根據類別,歐洲運動太陽眼鏡市場分為男士、女士、男女通用和兒童。 2022 年,男士細分市場在歐洲運動太陽眼鏡市場中佔據最大佔有率。
根據配銷通路,歐洲運動太陽眼鏡市場分為超市和大賣場、專賣店、線上零售等。 2022 年,專賣店細分市場在歐洲運動太陽眼鏡市場中佔據最大佔有率。
根據國家/地區,歐洲運動太陽眼鏡市場分為德國、法國、義大利、英國、俄羅斯和歐洲其他地區。 2022 年,歐洲其他地區主導了歐洲運動太陽眼鏡市場。
Adidas AG、Columbia Sportswear Co、Decathlon SE、EssilorLuxottica SA、Nike Inc、Puma SE、Rapha Racing Ltd、Safilo Group SpA 和 Under Armour Inc 是歐洲運動太陽眼鏡市場上的一些領先公司。
The Europe sports sunglasses market is expected to grow from US$ 1,527.71 million in 2022 to US$ 2,139.56 million by 2030. It is estimated to grow at a CAGR of 4.3% from 2022 to 2030.
Increasing Awareness of UV Protection Drive Europe Sports Sunglasses Market
Prolonged exposure to ultraviolet (UV) radiation, especially in outdoor settings, can lead to various eye conditions and diseases such as cataracts, photokeratitis, and pterygium. These conditions can result in discomfort, vision impairment, and, in some cases, permanent eye damage. When engaged in sports or other outdoor activities, individuals require clear and unimpaired vision to perform at their best. Excessive exposure to UV rays can lead to squinting, discomfort, and reduced visual clarity. Sports sunglasses with UV protection ensure that athletes can maintain optimal vision and focus during their activities, enhancing their overall performance.
In addition to the immediate impact on eye health and performance, the long-term consequences of UV exposure cannot be underestimated. UV radiation is a known factor in developing eye-related conditions, such as age-related macular degeneration. As people become more aware of these long-term risks, they increasingly invest in sports sunglasses with adequate UV protection as a preventive measure to safeguard their eye health for years to come. This awareness leads to innovations in UV protection technologies, ensuring that consumers have access to the best possible eye protection. This aspect has led to a growing demand for sports sunglasses that combine UV protection with advanced lens technologies, making them indispensable gear for sports and outdoor adventures. Thus, recognizing the importance of UV protection, consumers increasingly seek sports sunglasses that offer both style and performance and effective UV shielding, which drives the sports sunglasses market growth.
Europe Sports Sunglasses Market Overview
In Europe, the increasing participation in sports and outdoor activities has created a higher demand for sports-specific sunglasses, especially among athletes and enthusiasts. According to the Eurobarometer survey, in 2022, more than 53 million European Union citizens joined sports clubs. Sports clubs are highly embedded in the culture and social life of the European Union (EU). Moreover, the increasing demand for sports sunglasses from consumers participating in various winter games, such as ice hockey and snowboarding, is one of the major factors anticipated to propel the market growth in the region.
Technological advancements in lenses, frame materials, and smart features further enhance the functionality and appeal of sports sunglasses, which benefits the market in this region. The growing awareness of the harmful effects of UV rays on eyes further propels the demand for sports sunglasses, especially those with UV protection and polarization features. There is a growing trend toward sustainable and eco-friendly products. Sports sunglasses made from recycled materials or using eco-conscious procedures are gaining popularity among environmentally conscious consumers in the region. In April 2023, SunGod, a British brand, received B Corp Certification to strengthen the image of its sustainable brand further. SunGod sports sunglasses are made from 100% recycled material. The company also partners with like-minded organizations such as Surfers Against Sewage, The Bike Project, and 1% for the Planet, contributing 1% of its revenue to sustainability-focused non-profit outcomes.
Europe Sports Sunglasses Market Revenue and Forecast to 2030 (US$ Million)
Europe Sports Sunglasses Market Segmentation
The Europe sports sunglasses market is segmented into type, category, distribution channel, and country.
Based on type, the Europe sports sunglasses market is bifurcated into polarized and non-polarized. The non-polarized segment held a larger share of the Europe sports sunglasses market in 2022.
Based on category, the Europe sports sunglasses market is segmented into men, women, unisex, and kids. The men segment held the largest share of the Europe sports sunglasses market in 2022.
Based on distribution channel, the Europe sports sunglasses market is segmented into supermarkets and hypermarkets, specialty stores, online retail, and others. The specialty stores segment held the largest share of the Europe sports sunglasses market in 2022.
Based on country, the Europe sports sunglasses market is segmented into Germany, France, Italy, the UK, Russia, and the Rest of Europe. The Rest of Europe dominated the Europe sports sunglasses market in 2022.
Adidas AG, Columbia Sportswear Co, Decathlon SE, EssilorLuxottica SA, Nike Inc, Puma SE, Rapha Racing Ltd, Safilo Group SpA, and Under Armour Inc are some of the leading companies operating in the Europe sports sunglasses market.