![]() |
市場調查報告書
商品編碼
1666264
2031 年北美對話式人工智慧市場預測 - 區域分析 - 按組件、類型、部署類型和產業North America Conversational AI Market Forecast to 2031 - Regional Analysis - by Component, Type, Deployment Type, and Industry |
2022年北美對話式人工智慧市場價值為32.356億美元,預計到2031年將達到144.8137億美元;預計 2023 年至 2031 年的複合年成長率為 20.6%。
電子商務產業蓬勃發展,推動北美對話式人工智慧市場發展
自從新冠肺炎疫情爆發以來,全球線上購物激增。根據國際航空運輸協會 (IATA) 的數據,2021 年,有 21.4 億人(即世界人口的約 27.6%)從線上入口網站購買產品。 2024年11月,美國商務部人口普查局宣布,2024年第三季美國零售電商銷售額預計為3,001億美元。這比 2024 年第二季度成長了 2.6%。網上購物的需求不斷成長,也提高了對話式商務的需求。智慧人工智慧購物機器人正在透過與客戶互動、提供個人化指導以及進一步推動銷售來徹底改變電子商務產業。此外,透過利用機器學習和自然語言處理,對話式人工智慧有助於進行有意義的對話,了解客戶需求並即時培養潛在客戶。因此,電子商務產業的不斷發展推動了對話式人工智慧市場的成長。
北美對話式人工智慧市場概覽
北美對話式人工智慧市場細分為美國、加拿大和墨西哥。全球領先的科技巨頭在人工智慧解決方案和服務研發方面投入了大量資金,促進了美國人工智慧領域不斷創新發展。此外,美國智慧型手機設備的高普及率推動了美國對話式人工智慧市場的成長。根據全球行動通訊系統協會 (GSMA) 的數據,2022 年美國的智慧型手機普及率為 84%,預計到 2031 年將增至 89%。因此,市場參與者不斷為其龐大的終端用戶產業開發大量創新且互動式的基於聊天機器人的解決方案,從而推動了美國對話式人工智慧市場的成長。
北美對話式 AI 市場收入及 2031 年預測(百萬美元)
北美對話式人工智慧市場細分
北美對話式人工智慧市場分為組件、類型、部署類型、產業和國家。
根據組件,北美對話式人工智慧市場分為平台和服務。 2023 年,平台部分佔據了北美對話式 AI 市場的較大佔有率。
根據類型,北美對話式人工智慧市場分為聊天機器人和智慧虛擬助理。 2023 年,聊天機器人將佔據北美對話式人工智慧市場的更大佔有率。
就部署類型而言,北美對話式人工智慧市場分為本地部署和雲端部署。 2023 年,本地部署部分在北美對話式 AI 市場佔據了更大的佔有率。
根據行業,北美對話式 AI 市場細分為零售和電子商務、醫療保健和生命科學、旅遊和酒店、BFSI、IT 和電信、媒體和娛樂等。 2023 年,零售和電子商務領域佔據了北美對話式 AI 市場的最大佔有率。
依國家分類,北美對話式人工智慧市場分為美國、加拿大和墨西哥。 2023 年,美國佔據北美對話式人工智慧市場的主導佔有率。
Alphabet Inc;亞馬遜公司(Amazon.com Inc.);人工解決方案國際公司; Cognigy GmbH;國際商業機器公司; Kore.ai Inc.;微軟公司;甲骨文公司; Rasa Technologies Inc;和 SAP SE 是北美對話式 AI 市場的一些領導公司。
The North America conversational AI market was valued at US$ 3,235.60 million in 2022 and is expected to reach US$ 14,481.37 million by 2031; it is estimated to register a CAGR of 20.6% from 2023 to 2031.
Growing E-Commerce Sector Fuels North America Conversational AI Market
Since the COVID-19 pandemic, there has been a surge in online shopping across the world. According to the International Air Transport Association (IATA), in 2021, 2.14 billion people (i.e., ~ 27.6% of the world ' s population) bought products from online portals. In November 2024, the Census Bureau of the Department of Commerce announced that the estimated US retail e-commerce sales for Q3 of 2024 were US$ 300.1 billion. This represents an increase of 2.6% from the Q2 of 2024. Further, in Q3 of 2024, e-commerce sales increased by 7.4% compared to the same quarter in 2023. E-commerce sales in Q3 of 2024 accounted for 16.2% of all retail sales. The growing demand for online shopping is raising the demand for conversational commerce. Intelligent AI-powered shopping bots are revolutionizing the e-commerce industry by interacting with their customers, providing personalized guidance, and further driving sales. Also, by leveraging machine learning and natural language processing, conversational AI helps engage meaningful dialogues, understand customer needs, and nurture leads in real time. Thus, the growing e-commerce sector propels the conversational AI market growth.
North America Conversational AI Market Overview
The North America conversational AI market has been segmented into the US, Canada, and Mexico. Substantial investments by leading tech giants in research and development of AI-enabled solutions and services have facilitated continuous innovative developments in the US. Also, the high penetration of smartphone devices in the country propels the US conversational AI market growth. According to the Global System for Mobile Communications Association (GSMA), smartphone adoption in the US was 84% in 2022 and is expected to increase to 89% by 2031. In addition, the growing demand for superior customer experience, grievances addresses, technical support, and customer engagement without an increase in operational costs fuels the market growth. As a result, the market players are consistently developing numerous innovative and interactive chatbot-based solutions for their vast end-user industries, which propels the growth of the US conversational AI market.
North America Conversational AI Market Revenue and Forecast to 2031 (US$ Million)
North America Conversational AI Market Segmentation
The North America conversational AI market is categorized into component, type, deployment type, industry, and country.
Based on component, the North America conversational AI market is segmented into platform and service. The platform segment held a larger share of the North America conversational AI market share in 2023.
By type, the North America conversational AI market is bifurcated into chatbots and intelligent virtual assistants. The chatbots segment held a larger share of North America conversational AI market in 2023.
In terms of deployment type, the North America conversational AI market is bifurcated into on-premise and cloud. The on-premise segment held a larger share of North America conversational AI market in 2023.
Based on industry, the North America conversational AI market is segmented into retail & e-commerce, healthcare & life sciences, travel & hospitality, BFSI, IT & telecom, media & entertainment, and others. The retail & e-commerce segment held the largest share of the North America conversational AI market share in 2023.
By country, the North America conversational AI market is segmented into the US, Canada, and Mexico. The US dominated the North America conversational AI market share in 2023.
Alphabet Inc; Amazon.com Inc.; Artificial Solutions International AB; Cognigy GmbH; International Business Machines Corp; Kore.ai Inc.; Microsoft Corp; Oracle Corp; Rasa Technologies Inc; and SAP SE are some of the leading companies operating in the North America conversational AI market.