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市場調查報告書
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1355219

口紅市場- 2018-2028F 全球產業規模、佔有率、趨勢、機會與預測，按產品類型、形式、銷售通路、地區、競爭細分

Lipstick Market- Global Industry Size, Share, Trends, Opportunity, and Forecast, 2018-2028F Segmented By Product Type, By Form, By Sales Channel, By Region, Competition
出版日期: | 出版商: TechSci Research | 英文 120 Pages | 商品交期: 2-3個工作天內

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簡介目錄

2022年全球口紅市場價值為90.9億美元，預計在預測期內將呈現強勁成長，預計到2028年複合年成長率為7%。近年來，在各種關鍵因素的推動下，全球口紅市場出現了顯著成長。因素。口紅作為一種流行的化妝品，在美容行業中佔有重要地位，預計未來幾年其市場價值將達到數十億美元。讓我們探討一下推動這一成長的一些因素。

口紅是一種化妝品，用於增加嘴唇的色彩並增強嘴唇的質感。它由油、顏料、蠟和潤膚劑組成。其主要目的是使臉部整體外觀容光煥發。製造過程涉及多個階段，包括成分熔化和混合、在管狀模具中成型以及包裝。現代口紅通常富含維生素 E、甘油和椰子油等成分，以確保嘴唇健康。此外，它們還可以用作潤唇膏，提供水分和顏色。口紅受到所有性別的廣泛歡迎，被認為是全球最受歡迎的化妝品之一。

歐洲在推動全球口紅市場方面發揮著重要作用。該地區消費者的時尚意識、對天然和有機產品不斷成長的需求、社交媒體和美容影響者的影響力、多樣化的時尚文化以及不斷成長的可支配收入是推動市場成長的關鍵因素。隨著美容產業的不斷發展，歐洲口紅製造商必須跟上消費者喜好和市場趨勢，以抓住這個充滿活力的市場所帶來的機會。

市場概況
預測期 2024-2028
2022 年市場規模 90.9億美元
2028 年市場規模 135.8億美元
2023-2028 年複合年成長率 7%
成長最快的細分市場 霧面的
最大的市場 亞太地區

主要市場促進因素：

對化妝品和美容產品的需求不斷增加：人們對個人修飾和外表的日益關注導致對增強美麗並讓個人表達個性的口紅的需求不斷增加。口紅已成為日常化妝的重要組成部分，推動了對各種色調、飾面和配方的需求。

增加產品的可用性：多樣化口紅選擇的可用性是另一個關鍵促進因素。製造商不斷創新並推出新的配方、飾面和顏色，以滿足不同消費者的需求和偏好。從霧面到亮澤，從透明到高顯色，從傳統配方到持久配方，總有一款唇膏適合各種場合和個人風格。這種多樣性使消費者能夠嘗試並找到適合他們特定要求的口紅。

越來越重視天然和有機產品

對天然和有機產品的日益重視對口紅市場產生了重大影響。消費者越來越關注美容產品中的成分，並尋求不含有害化學物質且零殘忍的口紅。作為回應，許多口紅品牌正在開發含有天然有機成分的產品，以滿足人們對清潔美容選擇不斷成長的需求。

增加消費者可支配收入

此外，新興市場消費者可支配收入的增加和生活方式的改變也促進了口紅市場的成長。隨著經濟成長，消費者願意在美容和個人護理產品（包括口紅）上花費更多。這一趨勢在中國、印度、巴西和東南亞國家等國家尤為突出，這些國家不斷發展的城市化和新興的中產階級正在推動化妝品的需求。

主要市場挑戰

企業間競爭激烈

全球口紅市場的主要挑戰之一是激烈的競爭。市場上有許多參與者，包括知名品牌和新興品牌，產品差異化變得至關重要。公司需要不斷創新並提供獨特的功能、顏色和配方，才能在競爭中脫穎而出並吸引消費者的注意。這需要在研發、行銷和品牌建立方面進行大量投資。

新銷售管道的出現

另一個挑戰是新銷售管道和線上平台的出現。電子商務的興起改變了消費者購買化妝品（包括口紅）的方式。線上平台可以輕鬆取得各種產品、具競爭力的價格和便利性。傳統實體零售商面臨著適應這種轉變並建立強大的線上業務以保持相關性的挑戰。

不斷變化的消費者偏好和趨勢

不斷變化的消費者偏好和趨勢給口紅市場帶來了挑戰。現今的消費者對化妝品中使用的成分更加關注，並且更喜歡天然、有機和零殘忍的選擇。消費者需求的這種轉變要求公司重新制定產品配方，並在整個供應鏈中採用永續和道德的做法。滿足這些需求對製造商來說可能具有挑戰性，尤其是資源有限的小型製造商。

供應鏈管理

供應鏈管理和物流為口紅市場帶來了另一組挑戰。該行業依賴供應商、製造商、分銷商和零售商的複雜網路。確保及時交付產品、有效管理庫存以及在整個供應鏈中保持品質控制對於成功至關重要。供應鏈中的任何中斷或效率低下都可能導致延誤、成本增加和客戶不滿意。

經濟因素與地緣政治事件

經濟因素和地緣政治事件可能會影響全球口紅市場。主要市場的匯率波動、貿易關稅和政治不穩定可能會擾亂供應鏈、影響定價並影響消費者購買力。經濟衰退和衰退也可能導致消費者在化妝品等非必需品上的支出減少，為市場帶來挑戰。

永續發展和環境議題

永續性和環境問題在化妝品行業（包括口紅市場）中變得越來越重要。整個產品生命週期中塑膠包裝的使用、廢棄物產生和碳排放是企業和消費者關注的領域。採用永續實踐、使用環保包裝材料以及減少口紅產業的碳足跡是確保長期永續發展所需解決的挑戰。

副作用和過敏

主要市場趨勢

社群媒體平台日益普及

社群媒體和美容影響者的崛起對口紅市場產生了重大影響。 Instagram、YouTube 和 TikTok 等平台已成為強大的行銷工具，向全球觀眾展示各種口紅品牌和趨勢。美容影響者擁有大量的追隨者和引人入勝的內容，影響消費者的偏好並推動新口紅產品的採用。這個數位時代創造了對創新和時尚口紅的需求，可以幫助用戶實現最新的美麗外觀。

可訂製口紅的興起

個人化已成為美容產業的顯著趨勢，口紅也不例外。化妝品品牌提供客製化選項，消費者可以選擇自己喜歡的色調、飾面甚至包裝。這種趨勢使個人能夠創造出適合自己獨特喜好和風格的口紅。

持久和防轉移配方的流行

近年來，持久且防轉移的口紅非常受歡迎。消費者正在尋找能夠承受飲食和其他活動而不弄髒或褪色的口紅。各品牌正在推出創新配方，以提供持久的色彩、保濕和耐用性。

新興市場需求不斷成長

全球口紅市場在亞太和南美等新興市場出現大幅成長。可支配收入的增加、生活方式的改變以及美容意識的提高等因素導致這些地區對口紅的需求不斷成長。化妝品公司正在擴大在這些市場的業務，並客製化產品以滿足當地的喜好。

色彩範圍的包容性和多樣性

口紅產業對包容性和多樣性的需求不斷成長。消費者正在尋找適合更廣泛膚色的口紅，確保每個人都能找到適合自己獨特膚色的色調。品牌正在擴大其色號範圍，以更具包容性並代表不同的美容標準。

永續包裝解決方案

隨著環保意識的增強，化妝品產業（包括口紅）越來越重視永續包裝。品牌正在探索環保替代品，例如可回收、可生物分解和可再填充的包裝選項，以減少浪費和碳足跡。

技術創新

科技正在推動口紅產業的創新。從根據體溫改變顏色的智慧口紅到注入護膚成分的口紅，品牌不斷推出新技術來增強口紅體驗並提供色彩之外的額外好處。

細分市場洞察

產品類型見解

在消費者需求增加的推動下，霧面口紅細分市場佔據了最高的市場。霧面唇膏具有出色的遮蓋力和順滑的滑動性，使其成為首選。它的使用壽命也很長，可以為消費者在繁忙的日程中節省時間。此外，它有棒狀和液體兩種形式，方便使用。此外，口紅製造商還提供多種霧面口紅品種，包括純素、草本和保濕等各種色調和顏色的選擇，滿足消費者的多樣化需求。霧面唇膏的這一關鍵特性極大地促進了唇膏市場的成長。

形成洞察

2022 年，棒狀口紅市場佔據主導地位，佔據最大的市場佔有率。這可以歸因於可扭轉管提供的便利性，該管可以分配各種尺寸、顏色和样式的彩色蠟。圓柱管唇膏使用方便，提供優異的唇部覆蓋效果。蠟筆和鉛筆唇膏特別適合那些難以精確描繪唇線的消費者。鉛筆形狀的口紅很容易塗抹，因為它們配有鋒利的尖頭，可確保均勻地塗抹在整個嘴唇上。此外，鉛筆形狀允許削尖，長時間保持鋒利和尖銳的筆尖。這些優勢極大地促進了該細分市場的成長。

銷售通路洞察

線上銷售管道預計將在2018年至2028年實現最高年複合成長率。智慧型手機和高速網際網路的快速擴張預計將在可預見的未來推動電子商務的成長發揮關鍵作用。線上平台提供的便利和廣泛的產品有助於刺激消費者購買。截至 2022 年，口紅已成為透過線上零售商購買的最受歡迎的美容產品之一。

區域洞察

歐洲是全球口紅市場的重要推手。該地區消費者的時尚意識、對天然和有機產品日益成長的需求、社交媒體和美容影響者的影響力、多元化的時尚文化以及不斷成長的可支配收入是推動市場成長的關鍵因素。隨著美容產業的不斷發展，歐洲口紅製造商必須跟上消費者喜好和市場趨勢，以抓住這個充滿活力的市場所帶來的機會。天然和有機美容產品的成長趨勢是推動歐洲口紅市場成長的關鍵驅動力之一。該地區的消費者越來越關注化妝品中的成分，並選擇清潔和永續的產品。這導致對不含有害化學物質且無殘忍的天然有機口紅的需求增加。歐洲製造商正在專注於生產環保口紅來滿足這項需求。

主要市場參與者

  • LVMH Moet Hennessy - 路易威登 SE
  • 雅詩蘭黛公司
  • 歐瑞蓮控股公司
  • 歐萊雅公司
  • 寶潔公司 (P&G)
  • 雅芳產品公司
  • 資生堂有限公司
  • 露華濃公司
  • 馬克溫斯美容品牌公司
  • 觀星者產品

報告範圍：

全球口紅市場，依產品類型：

  • 霧面的
  • 光澤度
  • 其他

全球口紅市場，依形式：

  • 棒狀
  • 液狀
  • 唇彩盤

全球口紅市場，依銷售管道：

  • 超市/大賣場
  • 百貨公司
  • 多品牌商店
  • 專賣店
  • 線上的
  • 其他

全球口紅市場（按地區）：

  • 北美洲
  • 歐洲
  • 南美洲
  • 中東和非洲
  • 亞太地區

競爭格局

公司簡介：全球口紅市場主要公司的詳細分析。

可用的客製化：

全球口紅市場報告根據給定的市場資料，技術科學研究根據公司的具體需求提供客製化服務。該報告可以使用以下自訂選項：

公司資訊

  • 其他市場參與者（最多五個）的詳細分析和概況分析。

目錄

第 1 章：產品概述

第 2 章：研究方法

第 3 章：COVID-19 對全球口紅市場的影響

第 4 章：執行摘要

第 5 章：全球口紅市場展望

  • 市場規模及預測
    • 按價值和數量
  • 市佔率及預測
    • 依產品類型市佔率分析（霧面、光澤、其他（透明、乳霜、染色、保濕、絲光、霜、Perl 等）
    • 依形式市佔率分析（棒狀、液體狀和調色盤）
    • 依銷售通路市場佔有率分析（超市/大賣場、百貨公司、多品牌商店、專賣店、網路及其他（沙龍等））
    • 按地區市場佔有率分析（北美、歐洲、南美、中東和非洲、亞太地區）
    • 按排名前 5 名的公司及其他 (2022 年)
  • 市場地圖

第 6 章：北美口紅市場展望

  • 市場規模及預測
    • 按價值和數量
  • 市佔率及預測
    • 依產品類型市佔率分析
    • 按市佔率分析
    • 按銷售通路市場佔有率分析
    • 按國家/地區

第 7 章：歐洲口紅市場展望

  • 市場規模及預測
    • 按價值和數量
  • 市佔率及預測
    • 依產品類型市佔率分析
    • 按市佔率分析
    • 按銷售通路市場佔有率分析

第 8 章：南美洲口紅市場展望

  • 市場規模及預測
    • 按價值和數量
  • 市佔率及預測
    • 依產品類型市佔率分析
    • 按市佔率分析
    • 按銷售通路市場佔有率分析
    • 按國家/地區

第 9 章：中東和非洲口紅市場展望

  • 市場規模及預測
    • 按價值和數量
  • 市佔率及預測
    • 依產品類型市佔率分析
    • 按市佔率分析
    • 按銷售通路市場佔有率分析

第 10 章：亞太地區口紅市場展望

  • 市場規模及預測
    • 按價值和數量
  • 市佔率及預測
    • 依產品類型市佔率分析
    • 按市佔率分析
    • 按銷售通路市場佔有率分析

第 11 章：市場動態

  • 動力
  • 挑戰

第 12 章：市場趨勢與發展

第 13 章：客戶之聲

  • 品牌意識
  • 影響購買決策的因素
  • 客戶滿意度
  • 意識來源

第 14 章：公司簡介

  • LVMH Moet Hennessy - 路易威登 SE
  • 雅詩蘭黛公司
  • 歐瑞蓮控股公司
  • 歐萊雅公司
  • 寶潔公司 (P&G)
  • 雅芳產品公司
  • 資生堂有限公司
  • 露華濃公司
  • 馬克溫斯美容品牌公司
  • 觀星者產品。

第 15 章：策略建議

第 16 章：關於我們與免責聲明

簡介目錄
Product Code: 1268

The global lipstick market was valued at USD 9.09 billion in 2022 and is expected to exhibit robust growth in the forecast period, with a projected CAGR of 7% through 2028. In recent years, the global lipstick market has witnessed significant growth driven by various key factors. Lipstick, a popular cosmetic product, holds a prominent position in the beauty industry, and its market value is expected to reach billion s of dollars in the coming years. Let us explore some of the factors driving this growth.

Lipstick is a cosmetic product used to add color and enhance the texture of the lips. It consists of oils, pigments, waxes, and emollients. Its primary purpose is to contribute to an overall radiant facial appearance. The manufacturing process involves multiple stages, including ingredient melting and mixing, shaping in tubular molds, and packaging. Modern lipsticks are often enriched with ingredients like vitamin E, glycerin, and coconut oil to ensure lip health. Additionally, they serve as a lip balm, providing both moisture and color. Lipsticks are widely embraced by individuals of all genders and are recognized as one of the most popular makeup products globally.

Europe plays a significant role in driving the global lipstick market. The region's fashion-conscious consumers, increasing demand for natural and organic products, the influence of social media and beauty influencers, diverse fashion culture, and rising disposable income are key factors fueling market growth. As the beauty industry continues to evolve, European lipstick manufacturers must stay attuned to consumer preferences and market trends to capitalize on the opportunities presented by this dynamic market.

Market Overview
Forecast Period2024-2028
Market Size 2022USD 9.09 billion
Market Size 2028USD 13.58 Billion
CAGR 2023-20287%
Fastest Growing SegmentMatte
Largest MarketAsia Pacific

Key Market Drivers:

Increasing Demand for Cosmetics & Beauty Products: The growing focus on personal grooming and appearance has led to an increasing demand for lipsticks that enhance beauty and allow individuals to express their individuality. Lipstick has become an essential part of everyday makeup routines, driving the demand for a wide range of shades, finishes, and formulations.

Increasing Availability of Products: The availability of a diverse range of lipstick options is another crucial driver. Manufacturers constantly innovate and introduce new formulations, finishes, and colors to cater to different consumer needs and preferences. From matte to glossy, sheer to highly pigmented, and traditional to long-lasting formulas, there is a lipstick for every occasion and personal style. This variety allows consumers to experiment and find lipsticks that suit their specific requirements.

Increasing Emphasis on Natural and Organic Products

The increasing emphasis on natural and organic products has had a significant impact on the lipstick market. Consumers are becoming more conscious of the ingredients in their beauty products and are seeking lipsticks that are free from harmful chemicals and cruelty-free. As a response, many lipstick brands are formulating products with natural and organic ingredients, catering to the growing demand for clean beauty options.

Increasing Disposable Income of Consumers

Furthermore, the increasing disposable income and changing lifestyles of consumers in emerging markets have contributed to the growth of the lipstick market. As economies grow, consumers are willing to spend more on beauty and personal care products, including lipsticks. This trend is particularly prominent in countries like China, India, Brazil, and Southeast Asian nations, where rising urbanization and a burgeoning middle class are fueling the demand for cosmetics.

Key Market Challenges

Intense Competition among Companies

One of the key challenges in the global lipstick market is intense competition. With numerous players in the market, both established brands and emerging ones, product differentiation has become crucial. Companies need to continuously innovate and offer unique features, colors, and formulations to stand out from the competition and capture consumer attention. This requires substantial investment in research and development, marketing, and brand building.

Emergence of New Sales Channels

Another challenge is the emergence of new sales channels and online platforms. The rise of e-commerce has transformed the way consumers purchase cosmetics, including lipstick. Online platforms provide easy access to a wide range of products, competitive prices, and convenience. Traditional brick-and-mortar retailers are faced with the challenge of adapting to this shift and building a strong online presence to remain relevant.

Changing Consumer Preferences and Trends

The changing consumer preferences and trends pose challenges for the lipstick market. Consumers today are more conscious about the ingredients used in cosmetic products and prefer natural, organic, and cruelty-free options. This shift in consumer demand requires companies to reformulate their products and adopt sustainable and ethical practices throughout the supply chain. Meeting these demands can be challenging for manufacturers, especially smaller ones with limited resources.

Supply Chain Management

Supply chain management and logistics present another set of challenges for the lipstick market. The industry relies on a complex network of suppliers, manufacturers, distributors, and retailers. Ensuring timely delivery of products, managing inventory efficiently, and maintaining quality control throughout the supply chain is critical for success. Any disruptions or inefficiencies in the supply chain can lead to delays, increased costs, and customer dissatisfaction.

Economic Factors and Geopolitical Events

Economic factors and geopolitical events can impact the global lipstick market. Fluctuating exchange rates, trade tariffs, and political instability in key markets can disrupt supply chains, affect pricing, and impact consumer purchasing power. Economic downturns and recessions may also lead to reduced consumer spending on non-essential items like cosmetics, posing challenges for the market.

Sustainability & Environmental Concerns

Sustainability and environmental concerns are becoming increasingly important in the cosmetics industry, including the lipstick market. The use of plastic packaging, waste generation, and carbon emissions throughout the product lifecycle are areas of focus for companies and consumers alike. Adopting sustainable practices, using eco-friendly packaging materials, and reducing the carbon footprint of the lipstick industry are challenges that need to be addressed to ensure long-term sustainability.

Side Effects and Allergies

Key Market Trends

Rising Popularity of Social Media Platforms

The rise of social media and beauty influencers has significantly influenced the lipstick market. Platforms like Instagram, YouTube, and TikTok have become powerful marketing tools, showcasing various lipstick brands and trends to a global audience. Beauty influencers, with their large followings and engaging content, influence consumer preferences and drive the adoption of new lipstick products. This digital age has created a demand for innovative and trendy lipsticks that can help users achieve the latest beauty look.

Rise of Customizable Lipsticks

Personalization has become a prominent trend in the beauty industry, and lipsticks are no exception. Cosmetic brands offer customization options where consumers can choose their preferred shades, finishes, and even packaging. This trend allows individuals to create lipsticks that suit their unique preferences and style.

The Popularity of Long-lasting and Transfer-proof Formulations

Long-lasting and transfer-proof lipsticks have gained immense popularity in recent years. Consumers are looking for lipsticks that can withstand eating, drinking, and other activities without smudging or fading. Brands are introducing innovative formulations that provide long-lasting color, hydration, and durability.

Growing Demand in Emerging Markets

The global lipstick market is witnessing substantial growth in emerging markets such as Asia-Pacific and South America. Factors like increasing disposable income, changing lifestyle trends, and rising beauty consciousness contribute to the growing demand for lipstick in these regions. Cosmetic companies are expanding their presence in these markets and tailoring their offerings to meet local preferences.

Inclusion and Diversity in Shade Range

There is a growing demand for inclusivity and diversity in the lipstick industry. Consumers are seeking lipsticks that cater to a broader range of skin tones, ensuring that everyone can find shades that complement their unique complexion. Brands are expanding their shade ranges to be more inclusive and representative of diverse beauty standards.

Sustainable Packaging Solutions

With increasing environmental awareness, there is a growing emphasis on sustainable packaging in the cosmetic industry, including lipsticks. Brands are exploring eco-friendly alternatives such as recyclable, biodegradable, and refillable packaging options to reduce waste and carbon footprint.

Technological Innovations

Technology is driving innovations in the lipstick industry. From smart lipsticks that change color based on body temperature to lipsticks infused with skincare ingredients, brands are constantly introducing new technologies to enhance the lipstick experience and provide additional benefits beyond color.

Segmental Insights

Product Type Insights

The matte lipstick segment accounted for the highest market share, driven by the increased demand among consumers. Matte lipstick offers excellent coverage and a smooth glide, making it a preferred choice. It is also long-lasting, saving consumers time in their busy schedules. Additionally, it is available in both stick and liquid form, providing easy application. Furthermore, lipstick manufacturers offer a wide range of matte lipstick varieties, including vegan, herbal, and moisturizing options in various shades and colors, meeting the diverse requirements of consumers. This key characteristic of matte lipstick significantly contributes to the growth of the lipstick market.

Form Insights

The stick segment dominated the lipstick market in 2022, capturing the largest market share. This can be attributed to the convenience offered by twistable tubes that dispense colored wax in various sizes, colors, and styles. Cylindrical tube lipsticks are user-friendly and provide excellent lip coverage. Crayon and pencil lipsticks are especially suitable for consumers who struggle with precise lip lining. Pencil-shaped lipsticks are easy to apply as they come with a sharp, pointed tip that ensures even application across the entire lip. Moreover, the pencil form allows for sharpening, maintaining a sharp and pointed tip for an extended period. These advantages significantly contribute to the growth of this segment.

Insights on Sales Channels

The online sales channel is projected to achieve the highest compound annual growth rate from 2018 to 2028. The rapid expansion of smartphones and high-speed internet is expected to play a pivotal role in driving the growth of e-commerce in the foreseeable future. The convenience and extensive product offerings provided by online platforms have been instrumental in stimulating consumer purchases. As of 2022, lipstick ranks among the most popular beauty products bought through online retailers.

Regional Insights

Europe serves as a significant driving force in the global lipstick market. The region's fashion-conscious consumers, increasing demand for natural and organic products, the influence of social media and beauty influencers, diverse fashion culture, and rising disposable income are key factors fueling the market's growth. As the beauty industry continues to evolve, European lipstick manufacturers must stay attuned to consumer preferences and market trends to capitalize on the opportunities presented by this dynamic market. The increasing trend of natural and organic beauty products is one of the key drivers fueling the growth of the lipstick market in Europe. Consumers in the region are becoming more conscious of the ingredients in their cosmetics and are opting for clean and sustainable options. This has led to the rise in demand for natural and organic lipsticks that are free from harmful chemicals and cruelty-free. European manufacturers are focusing on producing eco-friendly lipsticks to cater to this demand.

Key Market Players

  • LVMH Moet Hennessy - Louis Vuitton SE
  • Estee Lauder Companies Inc.
  • Oriflame Holding AG
  • L'Oreal SA
  • Procter & Gamble (P&G) Company
  • Avon Products, Inc.
  • Shiseido Company, Limited
  • Revlon, Inc.
  • Markwins Beauty Brands, Inc.
  • Stargazer Products

Report Scope:

In this report, the global lipstick market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Global Lipstick Market, By Product Type:

  • Matte
  • Gloss
  • Others

Global Lipstick Market, By Form:

  • Stick
  • Liquid
  • Palette

Global Lipstick Market, By Sales Channel:

  • Supermarkets/Hypermarkets
  • Departmental Stores
  • Multi Branded Stores
  • Exclusive Stores
  • Online
  • Others

Global Lipstick Market, By Region:

  • North America
  • Europe
  • South America
  • Middle East & Africa
  • Asia Pacific

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the global lipstick market.

Available Customizations:

Global Lipstick Market report with the given market data, Tech Sci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

2. Research Methodology

3. Impact of COVID-19 on Global Lipstick Market

4. Executive Summary

5. Global Lipstick Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value & Volume
  • 5.2. Market Share & Forecast
    • 5.2.1. By Product Type Market Share Analysis (Matte, Gloss, Others (Sheer, Creme, Stain, Moisturizing, Satin, Frost, Perl, etc.)
    • 5.2.2. By Form Market Share Analysis (Stick, Liquid, and Palette)
    • 5.2.3. By Sales Channel Market Share Analysis (Supermarkets/Hypermarkets, Departmental Stores, Multi Branded Stores, Exclusive Stores, Online and Others (Salon, etc.))
    • 5.2.4. By Region Market Share Analysis (North America, Europe, South America, Middle East & Africa, Asia Pacific)
    • 5.2.5. By Top 5 Companies, Others (2022)
  • 5.3. Market Map

6. North America Lipstick Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value & Volume
  • 6.2. Market Share & Forecast
    • 6.2.1. By Product Type Market Share Analysis
    • 6.2.2. By Form Market Share Analysis
    • 6.2.3. By Sales Channel Market Share Analysis
    • 6.2.4. By Country
      • 6.2.4.1. United States Lipstick Market Outlook
        • 6.2.4.1.1. Market Size & Forecast
        • 6.2.4.1.1.1. By Value & Volume
        • 6.2.4.1.2. Market Share & Forecast
        • 6.2.4.1.2.1. By Product Type Market Share Analysis
        • 6.2.4.1.2.2. By Form Market Share Analysis
        • 6.2.4.1.2.3. By Sales Channel Market Share Analysis
      • 6.2.4.2. Canada Lipstick Market Outlook
        • 6.2.4.2.1. Market Size & Forecast
        • 6.2.4.2.1.1. By Value & Volume
        • 6.2.4.2.2. Market Share & Forecast
        • 6.2.4.2.2.1. By Product Type Market Share Analysis
        • 6.2.4.2.2.2. By Form Market Share Analysis
        • 6.2.4.2.2.3. By Sales Channel Market Share Analysis
      • 6.2.4.3. Mexico Lipstick Market Outlook
        • 6.2.4.3.1. Market Size & Forecast
        • 6.2.4.3.1.1. By Value & Volume
        • 6.2.4.3.2. Market Share & Forecast
        • 6.2.4.3.2.1. By Product Type Market Share Analysis
        • 6.2.4.3.2.2. By Form Market Share Analysis
        • 6.2.4.3.2.3. By Sales Channel Market Share Analysis

7. Europe Lipstick Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value & Volume
  • 7.2. Market Share & Forecast
    • 7.2.1. By Product Type Market Share Analysis
    • 7.2.2. By Form Market Share Analysis
    • 7.2.3. By Sales Channel Market Share Analysis
      • 7.2.3.1. Germany Lipstick Market Outlook
        • 7.2.3.1.1. Market Size & Forecast
        • 7.2.3.1.1.1. By Value & Volume
        • 7.2.3.1.2. Market Share & Forecast
        • 7.2.3.1.2.1. By Product Type Market Share Analysis
        • 7.2.3.1.2.2. By Form Market Share Analysis
        • 7.2.3.1.2.3. By Sales Channel Market Share Analysis
      • 7.2.3.2. France Lipstick Market Outlook
        • 7.2.3.2.1. Market Size & Forecast
        • 7.2.3.2.1.1. By Value & Volume
        • 7.2.3.2.2. Market Share & Forecast
        • 7.2.3.2.2.1. By Product Type Market Share Analysis
        • 7.2.3.2.2.2. By Form Market Share Analysis
        • 7.2.3.2.2.3. By Sales Channel Market Share Analysis
      • 7.2.3.3. United Kingdom Lipstick Market Outlook
        • 7.2.3.3.1. Market Size & Forecast
        • 7.2.3.3.1.1. By Value & Volume
        • 7.2.3.3.2. Market Share & Forecast
        • 7.2.3.3.2.1. By Product Type Market Share Analysis
        • 7.2.3.3.2.2. By Form Market Share Analysis
        • 7.2.3.3.2.3. By Sales Channel Market Share Analysis
      • 7.2.3.4. Italy Lipstick Market Outlook
        • 7.2.3.4.1. Market Size & Forecast
        • 7.2.3.4.1.1. By Value & Volume
        • 7.2.3.4.2. Market Share & Forecast
        • 7.2.3.4.2.1. By Product Type Market Share Analysis
        • 7.2.3.4.2.2. By Form Market Share Analysis
        • 7.2.3.4.2.3. By Sales Channel Market Share Analysis
      • 7.2.3.5. Spain Lipstick Market Outlook
        • 7.2.3.5.1. Market Size & Forecast
        • 7.2.3.5.1.1. By Value & Volume
        • 7.2.3.5.2. Market Share & Forecast
        • 7.2.3.5.2.1. By Product Type Market Share Analysis
        • 7.2.3.5.2.2. By Form Market Share Analysis
        • 7.2.3.5.2.3. By Sales Channel Market Share Analysis

8. South America Lipstick Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value & Volume
  • 8.2. Market Share & Forecast
    • 8.2.1. By Product Type Market Share Analysis
    • 8.2.2. By Form Market Share Analysis
    • 8.2.3. By Sales Channel Market Share Analysis
    • 8.2.4. By Country
      • 8.2.4.1. Brazil Lipstick Market Outlook
        • 8.2.4.1.1. Market Size & Forecast
        • 8.2.4.1.1.1. By Value & Volume
        • 8.2.4.1.2. Market Share & Forecast
        • 8.2.4.1.2.1. By Product Type Market Share Analysis
        • 8.2.4.1.2.2. By Form Market Share Analysis
        • 8.2.4.1.2.3. By Sales Channel Market Share Analysis
      • 8.2.4.2. Colombia Lipstick Market Outlook
        • 8.2.4.2.1. Market Size & Forecast
        • 8.2.4.2.1.1. By Value & Volume
        • 8.2.4.2.2. Market Share & Forecast
        • 8.2.4.2.2.1. By Product Type Market Share Analysis
        • 8.2.4.2.2.2. By Form Market Share Analysis
        • 8.2.4.2.2.3. By Sales Channel Market Share Analysis
      • 8.2.4.3. Argentina Lipstick Market Outlook
        • 8.2.4.3.1. Market Size & Forecast
        • 8.2.4.3.1.1. By Value & Volume
        • 8.2.4.3.2. Market Share & Forecast
        • 8.2.4.3.2.1. By Product Type Market Share Analysis
        • 8.2.4.3.2.2. By Form Market Share Analysis
        • 8.2.4.3.2.3. By Sales Channel Market Share Analysis

9. Middle East & Africa Lipstick Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value & Volume
  • 9.2. Market Share & Forecast
    • 9.2.1. By Product Type Market Share Analysis
    • 9.2.2. By Form Market Share Analysis
    • 9.2.3. By Sales Channel Market Share Analysis
      • 9.2.3.1. Saudi Arabia Lipstick Market Outlook
        • 9.2.3.1.1. Market Size & Forecast
        • 9.2.3.1.1.1. By Value & Volume
        • 9.2.3.1.2. Market Share & Forecast
        • 9.2.3.1.2.1. By Product Type Market Share Analysis
        • 9.2.3.1.2.2. By Form Market Share Analysis
        • 9.2.3.1.2.3. By Sales Channel Market Share Analysis
      • 9.2.3.2. UAE Lipstick Market Outlook
        • 9.2.3.2.1. Market Size & Forecast
        • 9.2.3.2.1.1. By Value & Volume
        • 9.2.3.2.2. Market Share & Forecast
        • 9.2.3.2.2.1. By Product Type Market Share Analysis
        • 9.2.3.2.2.2. By Form Market Share Analysis
        • 9.2.3.2.2.3. By Sales Channel Market Share Analysis
      • 9.2.3.3. South Africa Lipstick Market Outlook
        • 9.2.3.3.1. Market Size & Forecast
        • 9.2.3.3.1.1. By Value & Volume
        • 9.2.3.3.2. Market Share & Forecast
        • 9.2.3.3.2.1. By Product Type Market Share Analysis
        • 9.2.3.3.2.2. By Form Market Share Analysis
        • 9.2.3.3.2.3. By Sales Channel Market Share Analysis
      • 9.2.3.4. Turkey Lipstick Market Outlook
        • 9.2.3.4.1. Market Size & Forecast
        • 9.2.3.4.1.1. By Value & Volume
        • 9.2.3.4.2. Market Share & Forecast
        • 9.2.3.4.2.1. By Product Type Market Share Analysis
        • 9.2.3.4.2.2. By Form Market Share Analysis
        • 9.2.3.4.2.3. By Sales Channel Market Share Analysis

10. Asia Pacific Lipstick Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value & Volume
  • 10.2. Market Share & Forecast
    • 10.2.1. By Product Type Market Share Analysis
    • 10.2.2. By Form Market Share Analysis
    • 10.2.3. By Sales Channel Market Share Analysis
      • 10.2.3.1. China Lipstick Market Outlook
        • 10.2.3.1.1. Market Size & Forecast
        • 10.2.3.1.1.1. By Value & Volume
        • 10.2.3.1.2. Market Share & Forecast
        • 10.2.3.1.2.1. By Product Type Market Share Analysis
        • 10.2.3.1.2.2. By Form Market Share Analysis
        • 10.2.3.1.2.3. By Sales Channel Market Share Analysis
      • 10.2.3.2. India Lipstick Market Outlook
        • 10.2.3.2.1. Market Size & Forecast
        • 10.2.3.2.1.1. By Value & Volume
        • 10.2.3.2.2. Market Share & Forecast
        • 10.2.3.2.2.1. By Product Type Market Share Analysis
        • 10.2.3.2.2.2. By Form Market Share Analysis
        • 10.2.3.2.2.3. By Sales Channel Market Share Analysis
      • 10.2.3.3. Japan Lipstick Market Outlook
        • 10.2.3.3.1. Market Size & Forecast
        • 10.2.3.3.1.1. By Value & Volume
        • 10.2.3.3.2. Market Share & Forecast
        • 10.2.3.3.2.1. By Product Type Market Share Analysis
        • 10.2.3.3.2.2. By Form Market Share Analysis
        • 10.2.3.3.2.3. By Sales Channel Market Share Analysis
      • 10.2.3.4. South Korea Lipstick Market Outlook
        • 10.2.3.4.1. Market Size & Forecast
        • 10.2.3.4.1.1. By Value & Volume
        • 10.2.3.4.2. Market Share & Forecast
        • 10.2.3.4.2.1. By Product Type Market Share Analysis
        • 10.2.3.4.2.2. By Form Market Share Analysis
        • 10.2.3.4.2.3. By Sales Channel Market Share Analysis
      • 10.2.3.5. Australia Lipstick Market Outlook
        • 10.2.3.5.1. Market Size & Forecast
        • 10.2.3.5.1.1. By Value & Volume
        • 10.2.3.5.2. Market Share & Forecast
        • 10.2.3.5.2.1. By Product Type Market Share Analysis
        • 10.2.3.5.2.2. By Form Market Share Analysis
        • 10.2.3.5.2.3. By Sales Channel Market Share Analysis

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Market Trends and Developments

13. Voice of Customer

  • 13.1. Brand Awareness
  • 13.2. Factors Influencing Purchase Decision
  • 13.3. Customer Satisfaction Level
  • 13.4. Sources of Awareness

14. Company Profiles

  • 14.1. LVMH Moet Hennessy - Louis Vuitton SE
  • 14.2. Estee Lauder Companies Inc.
  • 14.3. Oriflame Holding AG
  • 14.4. L'Oreal SA
  • 14.5. Procter & Gamble (P&G) Company
  • 14.6. Avon Products, Inc.
  • 14.7. Shiseido Company, Limited
  • 14.8. Revlon, Inc.
  • 14.9. Markwins Beauty Brands, Inc.
  • 14.10. Stargazer Products.

15. Strategic Recommendations

16. About Us & Disclaimer