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市場調查報告書
商品編碼
1361434

調味水和功能水市場 - 2018-2028 年全球產業規模、佔有率、趨勢、機會和預測，按產品、銷售管道、地區、競爭預測和機會細分

Flavored and Functional Water Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, 2018-2028F Segmented By Product, By Sales Channel, By Region, By Competition Forecast & Opportunities
出版日期: | 出版商: TechSci Research | 英文 180 Pages | 商品交期: 2-3個工作天內

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簡介目錄

2022 年，全球調味水和功能水市場估值達到 492.3 億美元，並預計在整個預測期內大幅成長，預計到 2028 年年複合成長率 (CAGR) 為 10.02%。歸因於消費者偏好的轉變、對健康意識趨勢的日益關注以及飲料技術的進步。調味水和功能水已成為更廣泛的飲料行業中的一個充滿活力的細分市場，迎合了尋求清爽補水選擇並輔以營養優勢的消費者。健康意識的高漲促使消費者尋求不僅能補充水分，還能提供功能性益處的飲料。風味水和功能水順應了這一趨勢，加入了維生素、礦物質、抗氧化劑和天然萃取物，以滿足各種健康目標。

該市場的特點是不斷湧現的風味創新。製造商正在利用各種天然和獨特的風味，從異國情調的水果混合物到草藥浸劑，創造出誘人的口味，以滿足不同消費者的喜好。環保意識進一步推動品牌採用永續包裝解決方案和負責任的採購實踐。隨著消費者越來越重視環保，市場正在見證包裝轉向減少塑膠使用並採用可回收和可生物分解材料的轉變。

市場概況
預測期 2024-2028
2022 年市場規模 492.3億美元
2028 年市場規模 852.3億美元
2023-2028 年年複合成長率 10.02%
成長最快的細分市場 功能水
最大的市場 亞太地區

健康與保健趨勢：推動全球風味和功能水市場的主要驅動力是向健康和保健的普遍轉變。隨著健康意識的增強，消費者尋求既能補充水分又能帶來額外好處的飲料。通常富含維生素、礦物質、抗氧化劑和天然香料的調味水和功能水正好符合這一趨勢。這些飲料是含糖汽水和果汁的更健康替代品，吸引了尋求補充水分以促進整體健康的消費者。尤其是功能水，由於其有針對性的健康益處而受到關注。富含電解質、益生菌、膠原蛋白和其他功能性成分的產品可解決特定的健康問題，例如水合作用、消化和皮膚健康。

消費者對品種和口味創新的需求：對多樣化和有吸引力的口味的需求是調味和功能水市場成長的另一個重要驅動力。現代消費者越來越尋求超越傳統選擇的獨特味覺體驗。調味水充當風味創新的畫布，使品牌能夠嘗試使用天然水果萃取物、植物成分和異國情調的成分來製作誘人且清爽的飲料。此外，調味水和功能水提供了一種補水管道，不含其他飲料中常見的熱量和糖分，這使得它們對旨在解渴同時避免過量糖攝入的消費者俱有吸引力。

飲料消費模式的轉變：不斷變化的飲料消費模式在推動調味水和功能水市場的成長方面發揮關鍵作用。隨著消費者尋求傳統碳酸汽水和含糖飲料的替代品，他們開始轉向提供水分、風味和其他健康益處的選擇。風味水和功能水為各種消費場合提供了多功能解決方案，無論是運動後恢復、工作中的日常補水還是旅途中的茶點。這種消費轉變是由對符合以健康、便利和永續為特徵的現代生活方式的飲料的渴望所推動的。

市場的主要挑戰

競爭和市場飽和：激烈的競爭和市場飽和的可能性是調味水和功能水市場的主要挑戰。隨著對更健康飲料替代品的需求激增，許多參與者進入該市場，導致市場競爭激烈。這種競爭可能會讓新進入者難以建立獨特的身份並吸引消費者的注意。老牌品牌也面臨持續創新以維持市場佔有率的壓力。

監管障礙和標籤複雜性：與標籤、成分聲明和健康益處相關的監管挑戰為調味水和功能水市場帶來了重大障礙。不同地區和國家對於某些功能性成分的允許使用及其健康益處的聲明有不同的規定。應對這些法規可能很複雜，尤其是對於瞄準多個市場的品牌。確保準確、合規的標籤，同時向消費者提供清晰、誠實的訊息，需要大量的資源和專業知識。

認知和消費者懷疑：儘管將調味和功能性水產品定位為含糖飲料的更健康替代品，但一些消費者仍然對其實際的健康益處和成分品質持懷疑態度。消除這種懷疑並建立消費者信任是一項挑戰。市場必須克服這樣的觀念：功能性水產品可能含有人工添加劑或功能性成分含量不足，無法達到所承諾的功效。品牌必須透明地傳達其產品的成分，提供科學證據來支持其主張，並強調天然成分或經過科學驗證的功能成分。

永續性和包裝：人們對環境問題的認知不斷增強，使得永續性成為調味水和功能水市場的重大挑戰。拋棄式塑膠瓶和過度包裝加劇了環境問題，促使消費者尋求更環保的選擇。該市場的品牌必須採用永續的包裝解決方案，例如可回收或可生物分解的材料，同時透過高效的供應鏈實踐來減少碳足跡。平衡這些要求與產品完整性和保存期限是一個顯著的挑戰。

主要市場趨勢

健康和保健推動需求：健康和保健運動強烈影響消費者的偏好，推動對具有補水和功能功效的飲料的需求不斷成長。風味功能水迎合了這一趨勢，提供清爽可口的體驗，同時融入維生素、礦物質、抗氧化劑和天然萃取物等功能性成分。這些水吸引了注重健康、尋求含糖汽水和人工調味飲料替代品的消費者。功能水通常富含促進能量、水分、免疫力和整體健康的成分，符合消費者對支持其積極生活方式的飲料的需求。

創新風味和成分：風味和成分的創新正在重塑風味和功能性水景觀。品牌致力於推出獨特的異國風味來吸引消費者的味蕾，並增強他們的補水體驗。天然水果香料、香草、香料和花卉萃取物被用來創造獨特的口味特徵，將調味水和功能水與傳統選擇區分開來。此外，益生菌、膠原蛋白、適應原和 CBD 等功能性成分的加入也受到了關注。這些成分提供保濕以外的附加價值，針對特定的健康益處，如腸道健康、皮膚健康、緩解壓力和放鬆。創新口味和功能性成分的融合使品牌能夠抓住消費者的興趣並滿足不同的喜好，最終推動市場擴張。

永續包裝與道德消費：隨著環境問題的加劇，永續性成為消費者購買決策的重要因素。這一趨勢深刻影響了調味水和功能水市場，迫使品牌採用環保包裝解決方案和永續採購實踐。消費者傾向於購買塑膠用量減少、材料可回收、對環境影響最小的產品。該市場內的品牌必須採用負責任的包裝選擇，例如輕瓶、回收材料和可生物分解的包裝選項。對道德消費的關注從包裝延伸到整個供應鏈，影響採購實務和企業責任措施。隨著消費者將他們的偏好與表現出環境管理能力的品牌結合起來，調味水和功能水市場變得更加環保和永續。

細分市場洞察

產品洞察：功能水在全球調味和功能水市場中佔有相當大的佔有率，反映出消費者對既能補充水分又能提供額外健康益處的飲料的偏好發生了重大轉變。這個細分市場的突出地位是由於人們越來越意識到消費與整體福祉之間的關聯。世界各地的消費者越來越重視自己的健康，並尋求符合其健康目標的飲料。功能水順應了這一趨勢，超越了單純的補水功能，提供有針對性的益處，例如改善消化、增強免疫力、頭腦清晰和能量支持。維生素、礦物質、抗氧化劑和植物萃取物的結合增強了功能水的吸引力，引起了那些將飲料視為最佳化日常健康養生方式的人們的共鳴。

銷售通路洞察：線上配銷通路已成為全球調味水和功能水市場中重要且有影響力的參與者，重塑了消費者獲取和購買這些飲料的方式。電子商務平台的日益普及、消費者購物習慣的不斷變化以及線上購物固有的便利性推動了這一趨勢。線上分銷為消費者提供了無與倫比的便利性和可及性。只需點擊幾下，消費者就可以探索各種風味和功能性水產品、比較價格、閱讀評論並在舒適的家中購買。這種便利性尤其吸引忙碌的個人，他們尋求有效的方式來獲取他們喜歡的飲料，而無需前往實體店。電子商務平台提供來自不同品牌和製造商的風味和功能性水產品的全面選擇。這個廣泛的產品系列使消費者能夠發現當地商店可能無法買到的新口味、功能性成分和包裝選項。線上管道促進了品牌與消費者之間的直接互動。品牌可以提供詳細的產品訊息，分享其功能水的健康益處，並傳達其永續發展努力。這種透明度和參與度與重視購買決策中的資訊和真實性的消費者產生了良好的共鳴，也促進了更牢固的關係和品牌忠誠度。

區域洞察：亞太地區已成為全球調味水和功能水市場的重要參與者，為其成長做出了貢獻並重塑了其動態。經濟發展、消費者偏好的轉變以及對健康和保健的日益關注推動了該地區在市場上的突出地位。亞太地區是世界上一些成長最快的經濟體的所在地，伴隨著快速的城市化。隨著人口遷移到城市地區並經歷可支配收入的增加，消費者的生活方式和偏好正在轉變。隨著這些趨勢的發展，對方便、健康的飲料選擇（例如調味水和功能水）的需求也在增加。由於渴望解決與生活方式相關的健康問題，亞太地區越來越重視健康和保健。消費者積極尋求符合其健康目標、同時提供水分的飲料。風味功能水提供清爽的口感和額外的營養價值，與這種以健康為中心的概念產生共鳴。

主要市場參與者

  • 平衡水公司
  • 陽光喜悅飲料公司
  • 提示水
  • 紐約泉水
  • 卡夫食品
  • 達能集團
  • 雀巢公司
  • 可口可樂公司
  • 百事可樂
  • 白品牌有限公司

報告範圍：

在本報告中，除了下面詳細介紹的行業趨勢外，全球調味和功能水市場還分為以下幾類：

  • 全球調味水和功能水市場（按產品）：

調味水

功能水

  • 全球調味水和功能水市場（依銷售管道）：

超市/大賣場

便利商店

百貨公司

線上的

其他

  • 全球調味水和功能水市場（按地區）：

北美洲

  • 美國
  • 加拿大
  • 墨西哥

亞太

  • 中國
  • 印度
  • 日本
  • 韓國
  • 澳洲

歐洲

  • 德國
  • 法國
  • 英國
  • 義大利
  • 西班牙

南美洲

  • 巴西
  • 阿根廷
  • 哥倫比亞

中東和非洲

  • 沙烏地阿拉伯
  • 阿拉伯聯合大公國
  • 南非

競爭格局

公司簡介：對全球調味水和功能水市場主要公司的詳細分析。

可用的客製化：

全球風味和功能水市場報告以及給定的市場資料，技術科學研究根據公司的具體需求提供客製化服務。該報告可以使用以下自訂選項：

公司資訊

  • 其他市場參與者（最多五個）的詳細分析和概況分析。

目錄

第 1 章：簡介

  • 產品概述
  • 報告的主要亮點
  • 市場覆蓋範圍
  • 涵蓋的細分市場
  • 考慮研究任期

第 2 章：研究方法

  • 研究目的
  • 基線方法
  • 主要產業夥伴
  • 主要協會和二手資料來源
  • 預測方法
  • 數據三角測量與驗證
  • 假設和限制

第 3 章：執行摘要

  • 市場概況
  • 市場預測
  • 重點地區
  • 關鍵環節

第 4 章：客戶之聲分析

  • 品牌意識
  • 影響購買決策的因素
  • 購買後面臨的挑戰

第 5 章：全球調味水與功能水市場展望

  • 市場規模及預測
    • 按價值
  • 市佔率及預測
    • 依產品市佔率分析（調味水和功能水）
    • 依銷售通路市場佔有率分析（超市/大賣場、便利商店、百貨公司、網路等）
    • 按區域市佔率分析
    • 按前 5 名的公司市佔率分析，其他 (2022)
  • 全球調味水和功能水市場測繪和機會評估
    • 按產品映射和機會評估
    • 透過銷售管道映射和機會評估
    • 透過區域市場測繪和機會評估

第 6 章：北美風味與功能水市場展望

  • 市場規模及預測
    • 按價值
  • 市佔率及預測
    • 按產品市佔率分析
    • 按銷售通路市場佔有率分析
    • 按國家市佔率分析

第 7 章：歐洲調味水與功能水市場展望

  • 市場規模及預測
    • 按價值
  • 市佔率及預測
    • 按產品市佔率分析
    • 按銷售通路市場佔有率分析
    • 按國家市佔率分析

第 8 章：亞太地區調味水與功能水市場展望

  • 市場規模及預測
    • 按價值
  • 市佔率及預測
    • 按產品市佔率分析
    • 按銷售通路市場佔有率分析
    • 按國家市佔率分析

第 9 章：中東和非洲風味水和功能水市場展望

  • 市場規模及預測
    • 按價值
  • 市佔率及預測
    • 按產品市佔率分析
    • 按銷售通路市場佔有率分析
    • 按國家市佔率分析

第 10 章：南美風味與功能水市場展望

  • 市場規模及預測
    • 按價值
  • 市佔率及預測
    • 按產品市佔率分析
    • 按銷售通路市場佔有率分析
    • 按國家市佔率分析

第 11 章：市場動態

  • 動力
  • 挑戰

第 12 章：COVID-19 對全球調味水和功能水市場的影響

  • 影響評估模型
    • 受影響的關鍵領域
    • 受影響的主要地區
    • 受影響的主要國家

第 13 章：市場趨勢與發展

第 14 章：波特的五力模型

  • 競爭競爭
  • 買家的議價能力
  • 供應商的議價能力
  • 新進入者的威脅
  • 替代品的威脅

第 15 章：SWOT 分析

  • 優勢
  • 弱點
  • 機會
  • 威脅

第16章：競爭格局

  • 公司簡介
    • Balance Water Company
      • 公司詳情
      • 產品
      • 財務（根據可用性）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員
    • Sunny Delight Beverages Company
      • 公司詳情
      • 產品
      • 財務（根據可用性）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員
    • Hint Water
      • 公司詳情
      • 產品
      • 財務（根據可用性）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員
    • New York Spring Water
      • 公司詳情
      • 產品
      • 財務（根據可用性）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員
    • Kraft Foods
      • 公司詳情
      • 產品
      • 財務（根據可用性）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員
    • Groupe Danone
      • 公司詳情
      • 產品
      • 財務（根據可用性）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員
    • Nestle SA
      • 公司詳情
      • 產品
      • 財務（根據可用性）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員
    • The Coca-Cola Company
      • 公司詳情
      • 產品
      • 財務（根據可用性）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員
    • PepsiCo
      • 公司詳情
      • 產品
      • 財務（根據可用性）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員
    • Bai Brands, LLC
      • 公司詳情
      • 產品
      • 財務（根據可用性）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員

第 17 章：策略建議/行動計劃

  • 重點關注領域
  • 目標產品
  • 目標銷售通路

第 18 章：關於我們與免責聲明

簡介目錄
Product Code: 3679

The Global Flavored and Functional Water Market reached a valuation of USD 49.23 billion in 2022 and is poised for substantial growth throughout the forecast period, projecting a Compound Annual Growth Rate (CAGR) of 10.02% until 2028. This remarkable expansion of the market can be attributed to shifting consumer preferences, the increasing focus on health-conscious trends, and advancements in beverage technology. Flavored and functional waters have emerged as a dynamic segment within the broader beverage industry, catering to consumers seeking refreshing hydration options complemented by nutritional advantages. The surge in health and wellness awareness has prompted consumers to seek beverages that not only hydrate but also offer functional benefits. Flavored and functional waters tap into this trend by incorporating vitamins, minerals, antioxidants, and natural extracts that cater to various health objectives.

The market is marked by an ongoing stream of flavor innovations. Manufacturers are leveraging a wide array of natural and unique flavors, from exotic fruit blends to herbal infusions, to create enticing taste profiles that resonate with diverse consumer preferences. Environmental consciousness has further driven brands to adopt sustainable packaging solutions and responsible sourcing practices. As consumers increasingly prioritize eco-friendliness, the market is witnessing a shift towards packaging that reduces plastic usage and embraces recyclable and biodegradable materials.

Key Drivers of the Market

Market Overview
Forecast Period2024-2028
Market Size 2022USD 49.23 Billion
Market Size 2028USD 85.23 Billion
CAGR 2023-202810.02%
Fastest Growing SegmentFunctional Water
Largest MarketAsia Pacific

Health and Wellness Trends: A primary driver propelling the global flavored and functional water market is the prevailing shift towards health and wellness. With heightened health-consciousness, consumers seek beverages that offer hydration along with added benefits. Flavored and functional waters, often enriched with vitamins, minerals, antioxidants, and natural flavors, align well with this trend. These beverages present a healthier alternative to sugary sodas and juices, appealing to consumers seeking hydration that contributes to overall well-being. Functional waters, in particular, are gaining traction due to their targeted health benefits. Products enriched with electrolytes, probiotics, collagen, and other functional ingredients address specific health concerns such as hydration, digestion, and skin health.

Consumer Demand for Variety and Flavor Innovation: The demand for diverse and appealing flavors is another significant driver of the flavored and functional water market's growth. Modern consumers increasingly seek unique taste experiences that transcend traditional options. Flavored water serves as a canvas for flavor innovation, allowing brands to experiment with natural fruit extracts, botanicals, and exotic ingredients to craft enticing and refreshing beverages. Furthermore, flavored and functional waters provide a channel for hydration without the calories and sugars often found in other drinks, making them attractive to consumers aiming to quench their thirst while avoiding excessive sugar intake.

Shift in Beverage Consumption Patterns: Evolving beverage consumption patterns play a pivotal role in driving the growth of the flavored and functional water market. As consumers seek alternatives to traditional carbonated sodas and sugary beverages, they are turning to options that offer hydration, flavor, and additional health benefits. Flavored and functional waters present a versatile solution for various consumption occasions, whether it's post-workout recovery, daily hydration at work, or on-the-go refreshment. This shift in consumption is driven by the desire for beverages that align with modern lifestyles characterized by wellness, convenience, and sustainability.

Key Challenges in the Market

Competition and Market Saturation: Intense competition and the potential for market saturation are primary challenges faced by the flavored and functional water market. As the demand for healthier beverage alternatives has surged, numerous players have entered the market, resulting in a crowded landscape. This competition can make it challenging for new entrants to establish a distinct identity and capture consumer attention. Established brands also face the pressure of continuous innovation to maintain their market share.

Regulatory Hurdles and Labeling Complexity: Regulatory challenges related to labeling, ingredient claims, and health benefits pose significant hurdles for the flavored and functional water market. Different regions and countries have varying regulations regarding the permissible use of certain functional ingredients and the claims that can be made about their health benefits. Navigating these regulations can be complex, especially for brands targeting multiple markets. Ensuring accurate and compliant labeling while delivering clear and honest information to consumers requires substantial resources and expertise.

Perception and Consumer Skepticism: Despite positioning flavored and functional water products as healthier alternatives to sugary beverages, some consumers remain skeptical about their actual health benefits and ingredient quality. Addressing this skepticism and building consumer trust is a challenge. The market must overcome the perception that functional water products might contain artificial additives or insufficient levels of functional ingredients to deliver the promised benefits. Brands must transparently communicate the composition of their products, providing scientific evidence to support their claims and emphasizing natural ingredients or scientifically validated functional components.

Sustainability and Packaging: The growing awareness of environmental issues has made sustainability a significant challenge for the flavored and functional water market. Single-use plastic bottles and excessive packaging contribute to environmental concerns, prompting consumers to seek more eco-friendly options. Brands in this market must adopt sustainable packaging solutions, such as recyclable or biodegradable materials, while also reducing their carbon footprint through efficient supply chain practices. Balancing these demands with product integrity and shelf life poses a notable challenge.

Key Market Trends

Health and Wellness Drive Demand: The health and wellness movement strongly influence consumer preferences, driving a growing demand for beverages that provide both hydration and functional benefits. Flavored and functional waters cater to this trend by delivering a refreshing and flavorful experience while incorporating functional ingredients like vitamins, minerals, antioxidants, and natural extracts. These waters appeal to health-conscious consumers seeking alternatives to sugary sodas and artificially flavored beverages. Functional waters, often enriched with ingredients promoting energy, hydration, immunity, and overall well-being, align with consumers' desires for beverages that support their active lifestyles.

Innovative Flavors and Ingredients: Innovations in flavors and ingredients are reshaping the flavored and functional water landscape. Brands are focusing on introducing unique and exotic flavors to entice consumers' palates, enhancing their hydration experience. Natural fruit flavors, herbs, spices, and floral extracts are being utilized to create distinct taste profiles that differentiate flavored and functional waters from traditional options. Additionally, the incorporation of functional ingredients such as probiotics, collagen, adaptogens, and CBD has gained traction. These ingredients offer added value beyond hydration, targeting specific health benefits like gut health, skin wellness, stress relief, and relaxation. The fusion of innovative flavors and functional ingredients allows brands to capture consumer interest and cater to diverse preferences, ultimately driving market expansion.

Sustainable Packaging and Ethical Consumption: As environmental concerns heighten, sustainability becomes a significant factor in consumers' purchasing decisions. This trend profoundly impacts the flavored and functional water market, compelling brands to embrace eco-friendly packaging solutions and sustainable sourcing practices. Consumers gravitate toward products with reduced plastic usage, recyclable materials, and minimal environmental impact. Brands within this market must adopt responsible packaging choices such as lightweight bottles, recycled materials, and biodegradable packaging options. The focus on ethical consumption extends beyond packaging to the entire supply chain, influencing sourcing practices and corporate responsibility initiatives. As consumers align their preferences with brands that exhibit environmental stewardship, the flavored and functional water market responds by becoming more eco-conscious and sustainable.

Segmental Insights

Product Insights: Functional water holds a substantial share within the Global Flavored and Functional Water Market, reflecting a significant shift in consumer preferences towards beverages that provide both hydration and additional health benefits. This segment's prominence is driven by a growing awareness of the link between consumption and overall well-being. Consumers worldwide are increasingly prioritizing their health and seeking beverages that align with their wellness goals. Functional water responds to this trend by going beyond mere hydration to offer targeted benefits such as improved digestion, enhanced immunity, mental clarity, and energy support. The integration of vitamins, minerals, antioxidants, and plant extracts enhances the appeal of functional water, resonating with those who view beverages as a means to optimize their daily health regimen.

Sales Channel Insights: The online distribution channel has emerged as a significant and influential player in the Global Flavored and Functional Water Market, reshaping how consumers access and purchase these beverages. This trend is fueled by the growing prevalence of e-commerce platforms, evolving consumer shopping habits, and the convenience inherent in online shopping. Online distribution offers consumers unparalleled convenience and accessibility. With just a few clicks, consumers can explore a wide range of flavored and functional water products, compare prices, read reviews, and make purchases from the comfort of their homes. This convenience particularly appeals to busy individuals seeking efficient ways to access their preferred beverages without visiting physical stores. E-commerce platforms provide a comprehensive selection of flavored and functional water products from various brands and manufacturers. This extensive range empowers consumers to discover new flavors, functional ingredients, and packaging options that might not be readily available in local stores. The online channel facilitates direct engagement between brands and consumers. Brands can offer detailed product information, share the health benefits of their functional waters, and communicate their sustainability efforts. This transparency and engagement resonate well with consumers valuing information and authenticity in their purchasing decisions, also fostering stronger relationships and brand loyalty.

Regional Insights: The Asia Pacific region has emerged as a significant player in the global flavored and functional water market, contributing to its growth and reshaping its dynamics. Economic development, shifting consumer preferences, and an increased focus on health and wellness have propelled the region's prominence in the market. The Asia Pacific region is home to some of the world's fastest-growing economies, accompanied by rapid urbanization. As populations migrate to urban areas and experience rising disposable incomes, consumer lifestyles and preferences undergo transformation. The demand for convenient and healthier beverage options, such as flavored and functional waters, increases alongside these trends. The Asia Pacific region has witnessed a growing emphasis on health and wellness driven by a desire to address lifestyle-related health issues. Consumers actively seek beverages aligning with their health goals while providing hydration. Flavored and functional waters, offering a refreshing taste combined with added nutritional benefits, resonate with this wellness-centric mindset.

Key Market Players

  • Balance Water Company
  • Sunny Delight Beverages Company
  • Hint Water
  • New York Spring Water
  • Kraft Foods
  • Groupe Danone
  • Nestle SA
  • The Coca-Cola Company
  • PepsiCo
  • Bai Brands, LLC

Report Scope:

In this report, the Global Flavored and Functional Water Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

  • Global Flavored and Functional Water Market, By Product:

Flavored Water

Functional Water

  • Global Flavored and Functional Water Market, By Sales Channel:

Supermarkets/Hypermarkets

Convenience Stores

Departmental Stores

Online

Others

  • Global Flavored and Functional Water Market, By Region:

North America

  • United States
  • Canada
  • Mexico

Asia-Pacific

  • China
  • India
  • Japan
  • South Korea
  • Australia

Europe

  • Germany
  • France
  • United Kingdom
  • Italy
  • Spain

South America

  • Brazil
  • Argentina
  • Colombia

Middle East & Africa

  • Saudi Arabia
  • UAE
  • South Africa

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the global flavored and functional water market.

Available Customizations:

Global Flavored and Functional Water Market report with the given market data, Tech Sci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

  • 1.1. Product Overview
  • 1.2. Key Highlights of the Report
  • 1.3. Market Coverage
  • 1.4. Market Segments Covered
  • 1.5. Research Tenure Considered

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Market Overview
  • 3.2. Market Forecast
  • 3.3. Key Regions
  • 3.4. Key Segments

4. Voice of Customer Analysis

  • 4.1. Brand Awareness
  • 4.2. Factors Influencing Purchase Decision
  • 4.3. Challenged Faced Post Purchase

5. Global Flavored and Functional Water Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Product Market Share Analysis (Flavored Water and Functional Water)
    • 5.2.2. By Sales Channel Market Share Analysis (Supermarkets/Hypermarkets, Convenience Stores, Departmental Stores, Online, and Others)
    • 5.2.3. By Regional Market Share Analysis
      • 5.2.3.1. North America Market Share Analysis
      • 5.2.3.2. South America Market Share Analysis
      • 5.2.3.3. Middle East & Africa Market Share Analysis
      • 5.2.3.4. Europe Market Share Analysis
      • 5.2.3.5. Asia-Pacific Market Share Analysis
    • 5.2.4. By Top 5 Companies Market Share Analysis, Others (2022)
  • 5.3. Global Flavored and Functional Water Market Mapping & Opportunity Assessment
    • 5.3.1. By Product Mapping & Opportunity Assessment
    • 5.3.2. By Sales Channel Mapping & Opportunity Assessment
    • 5.3.3. By Regional Market Mapping & Opportunity Assessment

6. North America Flavored and Functional Water Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Product Market Share Analysis
    • 6.2.2. By Sales Channel Market Share Analysis
    • 6.2.3. By Country Market Share Analysis
      • 6.2.3.1. United States Flavored and Functional Water Market Outlook
        • 6.2.3.1.1. Market Size & Forecast
        • 6.2.3.1.1.1. By Value
        • 6.2.3.1.2. Market Share & Forecast
        • 6.2.3.1.2.1. By Product Market Share Analysis
        • 6.2.3.1.2.2. By Sales Channel Market Share Analysis
      • 6.2.3.2. Canada Flavored and Functional Water Market Outlook
        • 6.2.3.2.1. Market Size & Forecast
        • 6.2.3.2.1.1. By Value
        • 6.2.3.2.2. Market Share & Forecast
        • 6.2.3.2.2.1. By Product Market Share Analysis
        • 6.2.3.2.2.2. By Sales Channel Market Share Analysis
      • 6.2.3.3. Mexico Flavored and Functional Water Market Outlook
        • 6.2.3.3.1. Market Size & Forecast
        • 6.2.3.3.1.1. By Value
        • 6.2.3.3.2. Market Share & Forecast
        • 6.2.3.3.2.1. By Product Market Share Analysis
        • 6.2.3.3.2.2. By Sales Channel Market Share Analysis

7. Europe Flavored and Functional Water Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Product Market Share Analysis
    • 7.2.2. By Sales Channel Market Share Analysis
    • 7.2.3. By Country Market Share Analysis
      • 7.2.3.1. France Flavored and Functional Water Market Outlook
        • 7.2.3.1.1. Market Size & Forecast
        • 7.2.3.1.1.1. By Value
        • 7.2.3.1.2. Market Share & Forecast
        • 7.2.3.1.2.1. By Product Market Share Analysis
        • 7.2.3.1.2.2. By Sales Channel Market Share Analysis
      • 7.2.3.2. Germany Flavored and Functional Water Market Outlook
        • 7.2.3.2.1. Market Size & Forecast
        • 7.2.3.2.1.1. By Value
        • 7.2.3.2.2. Market Share & Forecast
        • 7.2.3.2.2.1. By Product Market Share Analysis
        • 7.2.3.2.2.2. By Sales Channel Market Share Analysis
      • 7.2.3.3. Spain Flavored and Functional Water Market Outlook
        • 7.2.3.3.1. Market Size & Forecast
        • 7.2.3.3.1.1. By Value
        • 7.2.3.3.2. Market Share & Forecast
        • 7.2.3.3.2.1. By Product Market Share Analysis
        • 7.2.3.3.2.2. By Sales Channel Market Share Analysis
      • 7.2.3.4. Italy Flavored and Functional Water Market Outlook
        • 7.2.3.4.1. Market Size & Forecast
        • 7.2.3.4.1.1. By Value
        • 7.2.3.4.2. Market Share & Forecast
        • 7.2.3.4.2.1. By Product Market Share Analysis
        • 7.2.3.4.2.2. By Sales Channel Market Share Analysis
      • 7.2.3.5. United Kingdom Flavored and Functional Water Market Outlook
        • 7.2.3.5.1. Market Size & Forecast
        • 7.2.3.5.1.1. By Value
        • 7.2.3.5.2. Market Share & Forecast
        • 7.2.3.5.2.1. By Product Market Share Analysis
        • 7.2.3.5.2.2. By Sales Channel Market Share Analysis

8. Asia-Pacific Flavored and Functional Water Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Product Market Share Analysis
    • 8.2.2. By Sales Channel Market Share Analysis
    • 8.2.3. By Country Market Share Analysis
      • 8.2.3.1. China Flavored and Functional Water Market Outlook
        • 8.2.3.1.1. Market Size & Forecast
        • 8.2.3.1.1.1. By Value
        • 8.2.3.1.2. Market Share & Forecast
        • 8.2.3.1.2.1. By Product Market Share Analysis
        • 8.2.3.1.2.2. By Sales Channel Market Share Analysis
        • 8.2.3.1.2.3. By Livestock Market Share Analysis
      • 8.2.3.2. Japan Flavored and Functional Water Market Outlook
        • 8.2.3.2.1. Market Size & Forecast
        • 8.2.3.2.1.1. By Value
        • 8.2.3.2.2. Market Share & Forecast
        • 8.2.3.2.2.1. By Product Market Share Analysis
        • 8.2.3.2.2.2. By Sales Channel Market Share Analysis
      • 8.2.3.3. India Flavored and Functional Water Market Outlook
        • 8.2.3.3.1. Market Size & Forecast
        • 8.2.3.3.1.1. By Value
        • 8.2.3.3.2. Market Share & Forecast
        • 8.2.3.3.2.1. By Product Market Share Analysis
        • 8.2.3.3.2.2. By Sales Channel Market Share Analysis
      • 8.2.3.4. Australia Flavored and Functional Water Market Outlook
        • 8.2.3.4.1. Market Size & Forecast
        • 8.2.3.4.1.1. By Value
        • 8.2.3.4.2. Market Share & Forecast
        • 8.2.3.4.2.1. By Product Market Share Analysis
        • 8.2.3.4.2.2. By Sales Channel Market Share Analysis
      • 8.2.3.5. South Korea Flavored and Functional Water Market Outlook
        • 8.2.3.5.1. Market Size & Forecast
        • 8.2.3.5.1.1. By Value
        • 8.2.3.5.2. Market Share & Forecast
        • 8.2.3.5.2.1. By Product Market Share Analysis
        • 8.2.3.5.2.2. By Sales Channel Market Share Analysis

9. Middle East & Africa Flavored and Functional Water Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Product Market Share Analysis
    • 9.2.2. By Sales Channel Market Share Analysis
    • 9.2.3. By Country Market Share Analysis
      • 9.2.3.1. South Africa Flavored and Functional Water Market Outlook
        • 9.2.3.1.1. Market Size & Forecast
        • 9.2.3.1.1.1. By Value
        • 9.2.3.1.2. Market Share & Forecast
        • 9.2.3.1.2.1. By Product Market Share Analysis
        • 9.2.3.1.2.2. By Sales Channel Market Share Analysis
      • 9.2.3.2. Saudi Arabia Flavored and Functional Water Market Outlook
        • 9.2.3.2.1. Market Size & Forecast
        • 9.2.3.2.1.1. By Value
        • 9.2.3.2.2. Market Share & Forecast
        • 9.2.3.2.2.1. By Product Market Share Analysis
        • 9.2.3.2.2.2. By Sales Channel Market Share Analysis
      • 9.2.3.3. UAE Flavored and Functional Water Market Outlook
        • 9.2.3.3.1. Market Size & Forecast
        • 9.2.3.3.1.1. By Value
        • 9.2.3.3.2. Market Share & Forecast
        • 9.2.3.3.2.1. By Product Market Share Analysis
        • 9.2.3.3.2.2. By Sales Channel Market Share Analysis

10. South America Flavored and Functional Water Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Product Market Share Analysis
    • 10.2.2. By Sales Channel Market Share Analysis
    • 10.2.3. By Country Market Share Analysis
      • 10.2.3.1. Argentina Flavored and Functional Water Market Outlook
        • 10.2.3.1.1. Market Size & Forecast
        • 10.2.3.1.1.1. By Value
        • 10.2.3.1.2. Market Share & Forecast
        • 10.2.3.1.2.1. By Product Market Share Analysis
        • 10.2.3.1.2.2. By Sales Channel Market Share Analysis
      • 10.2.3.2. Colombia Flavored and Functional Water Market Outlook
        • 10.2.3.2.1. Market Size & Forecast
        • 10.2.3.2.1.1. By Value
        • 10.2.3.2.2. Market Share & Forecast
        • 10.2.3.2.2.1. By Product Market Share Analysis
        • 10.2.3.2.2.2. By Sales Channel Market Share Analysis
      • 10.2.3.3. Brazil Flavored and Functional Water Market Outlook
        • 10.2.3.3.1. Market Size & Forecast
        • 10.2.3.3.1.1. By Value
        • 10.2.3.3.2. Market Share & Forecast
        • 10.2.3.3.2.1. By Product Market Share Analysis
        • 10.2.3.3.2.2. By Sales Channel Market Share Analysis

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Impact of COVID-19 on Global Flavored and Functional Water Market

  • 12.1. Impact Assessment Model
    • 12.1.1. Key Segments Impacted
    • 12.1.2. Key Regions Impacted
    • 12.1.3. Key Countries Impacted

13. Market Trends & Developments

14. Porter's Five Forces Model

  • 14.1. Competitive Rivalry
  • 14.2. Bargaining Power of Buyers
  • 14.3. Bargaining Power of Suppliers
  • 14.4. Threat of New Entrants
  • 14.5. Threat of Substitutes

15. SWOT Analysis

  • 15.1. Strengths
  • 15.2. Weaknesses
  • 15.3. Opportunities
  • 15.4. Threats

16. Competitive Landscape

  • 16.1. Company Profiles
    • 16.1.1. Balance Water Company
      • 16.1.1.1. Company Details
      • 16.1.1.2. Products
      • 16.1.1.3. Financials (As Per Availability)
      • 16.1.1.4. Key Market Focus & Geographical Presence
      • 16.1.1.5. Recent Developments
      • 16.1.1.6. Key Management Personnel
    • 16.1.2. Sunny Delight Beverages Company
      • 16.1.2.1. Company Details
      • 16.1.2.2. Products
      • 16.1.2.3. Financials (As Per Availability)
      • 16.1.2.4. Key Market Focus & Geographical Presence
      • 16.1.2.5. Recent Developments
      • 16.1.2.6. Key Management Personnel
    • 16.1.3. Hint Water
      • 16.1.3.1. Company Details
      • 16.1.3.2. Products
      • 16.1.3.3. Financials (As Per Availability)
      • 16.1.3.4. Key Market Focus & Geographical Presence
      • 16.1.3.5. Recent Developments
      • 16.1.3.6. Key Management Personnel
    • 16.1.4. New York Spring Water
      • 16.1.4.1. Company Details
      • 16.1.4.2. Products
      • 16.1.4.3. Financials (As Per Availability)
      • 16.1.4.4. Key Market Focus & Geographical Presence
      • 16.1.4.5. Recent Developments
      • 16.1.4.6. Key Management Personnel
    • 16.1.5. Kraft Foods
      • 16.1.5.1. Company Details
      • 16.1.5.2. Products
      • 16.1.5.3. Financials (As Per Availability)
      • 16.1.5.4. Key Market Focus & Geographical Presence
      • 16.1.5.5. Recent Developments
      • 16.1.5.6. Key Management Personnel
    • 16.1.6. Groupe Danone
      • 16.1.6.1. Company Details
      • 16.1.6.2. Products
      • 16.1.6.3. Financials (As Per Availability)
      • 16.1.6.4. Key Market Focus & Geographical Presence
      • 16.1.6.5. Recent Developments
      • 16.1.6.6. Key Management Personnel
    • 16.1.7. Nestle SA
      • 16.1.7.1. Company Details
      • 16.1.7.2. Products
      • 16.1.7.3. Financials (As Per Availability)
      • 16.1.7.4. Key Market Focus & Geographical Presence
      • 16.1.7.5. Recent Developments
      • 16.1.7.6. Key Management Personnel
    • 16.1.8. The Coca-Cola Company
      • 16.1.8.1. Company Details
      • 16.1.8.2. Products
      • 16.1.8.3. Financials (As Per Availability)
      • 16.1.8.4. Key Market Focus & Geographical Presence
      • 16.1.8.5. Recent Developments
      • 16.1.8.6. Key Management Personnel
    • 16.1.9. PepsiCo
      • 16.1.9.1. Company Details
      • 16.1.9.2. Products
      • 16.1.9.3. Financials (As Per Availability)
      • 16.1.9.4. Key Market Focus & Geographical Presence
      • 16.1.9.5. Recent Developments
      • 16.1.9.6. Key Management Personnel
    • 16.1.10. Bai Brands, LLC
      • 16.1.10.1. Company Details
      • 16.1.10.2. Products
      • 16.1.10.3. Financials (As Per Availability)
      • 16.1.10.4. Key Market Focus & Geographical Presence
      • 16.1.10.5. Recent Developments
      • 16.1.10.6. Key Management Personnel

17. Strategic Recommendations/Action Plan

  • 17.1. Key Focus Areas
  • 17.2. Target Product
  • 17.3. Target Sales Channel

18. About Us & Disclaimer