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商品編碼

1615893

甜菊市場:產品類型，形態，最終用途，各地區，2024年～2031年

Stevia Market By Product Type (Stevia Extracts, Stevia Blends), Form (Powder, Liquid), End-Use Applications (Food and Beverages, Pharmaceuticals), & Region for 2024-2031

出版日期: 2024年08月31日 | 出版商:

Verified Market Research | 英文 202 Pages | 商品交期: 2-3個工作天內

價格

簡介目錄

甜菊市場

評估-2024-2031

消費者健康意識的增強和對天然甜味劑的偏好正在推動對甜菊產品的需求。甜菊植物葉子中提取的植物性甜味劑，由於它是天然來源且不含熱量，因此比傳統糖和人造甜味劑更受歡迎，預計到2024 年將達到7 億日元。

甜菊在各種產品中的使用不斷增加正在推動市場擴張。除了在飲料和烘焙食品中的典型用途外，甜菊糖還用於多種產品，包括乳製品、糖果，甚至個人護理用品。甜菊糖作為糖替代品的多功能性以及與其他成分的良好混合性，使其成為那些希望迎合注重健康的消費者的製造商的有吸引力的選擇，從2024 年到2031 年，其複合年成長率將達到9.10%。

甜菊市場定義/概述

甜菊葉是一種由甜菊葉製成的天然甜味劑。數千年來，南美洲的土著人民，特別是巴拉圭和巴西，一直使用它來使飲料和菜餚變甜。與糖不同，甜菊糖不含卡路里，這對於想要減少卡路里攝入量或調節血糖水平的人來說是一個有吸引力的替代品。

甜菊糖是從甜菊植物葉子中提取的天然甜味劑，其健康益處和零熱量特性使其在多種用途中廣受歡迎。甜菊最重要的用途之一是作為食品和飲料中的糖替代品。甜菊味道甜美，但缺乏與普通糖相關的熱量和血糖峰值，這使其成為糖尿病患者和尋求減肥的人的有吸引力的選擇。

甜菊糖是從甜菊屬植物葉子中提取的天然甜味劑，預計未來將作為糖和人工甜味劑的健康替代品得到更廣泛的應用。隨著人們對過量糖攝取對健康影響的擔憂日益增加，甜菊也越來越多地用於一些食品和飲料中。

對低熱量產品的需求不斷增長會推動甜菊市場嗎？

對低熱量產品的需求不斷增長是甜菊市場的主要驅動因素。隨著消費者的健康意識越來越強，並意識到過度食用糖的危險，他們正在積極尋找既能提供甜味又不會增加卡路里的替代品。根據世界衛生組織 (WHO) 的數據，自 1975 年以來，全球肥胖率幾乎翻了兩番，2016 年 18 歲以上人口中有 39% 超重。這種令人不安的趨勢正在推動人們對更健康食品的需求，其中包括甜菊糖等低熱量甜味劑。根據美國疾病管制與預防中心 (CDC) 的數據，2017 年至 2018 年，42.4% 的美國成年人患有肥胖症，凸顯了健康選擇的重要性。

這些數字表明，甜菊糖作為一種天然的零熱量甜味劑，用於對抗肥胖和糖尿病，其市場潛力不斷增長。甜菊市場的發展也受到越來越多的監管部門的批准以及在各種食品和飲料產品中的應用的推動。 2011 年，歐洲食品安全局 (EFSA) 批准甜菊醇糖苷用於食品，FDA 授予許多甜菊基化合物公認安全 (GRAS) 分類。根據美國農業部（USDA）的報告，2018年全球甜菊市場價值5.78億美元，預計2024年將成長至8.44億美元。

價格波動會阻礙甜菊市場嗎？

價格波動會對生產者和消費者的甜菊市場產生重大影響。甜菊糖是一種從甜菊植物葉子中提取的天然甜味劑，作為糖的健康替代品越來越受歡迎。然而，市場穩定性與生產成本密切相關，並可能受到多種因素的影響，包括農業狀況、供應鏈中斷和全球經濟趨勢。如果甜菊價格上漲，食品和飲料等含甜菊產品的製造商可能會面臨更大的成本。這些增加的成本可能會轉嫁給客戶，並可能限制對我們的甜菊糖產品的需求。

價格波動也可能為甜菊產業提供成長和適應的機會。例如，高成本可能會鼓勵創新和開發更有效的種植和提取過程。公司可能會在研發上投入資金，以提高甜菊產量、改善口味並降低生產成本。此外，價格波動可能會鼓勵市場多元化，公司轉向其他天然甜味劑或將甜菊糖與其他成分結合以穩定成本。政府和產業協會也可以透過提供補貼和採取公平貿易做法進行幹預，以支持和穩定市場。

Consumers growing health consciousness and a preference for natural sweeteners are driving up demand for stevia products. Stevia, a plant-based sweetener extracted from the Stevia rebaudiana plant's leaves is gaining popularity over traditional sugar and artificial sweeteners due to its natural origins and zero calorie content by enabling the market to surpass a revenue of USD 765.55 Million valued in 2024 and reach a valuation of aroundUSD 1536.65 Million by 2031.

The increasing use of stevia in a variety of products is driving market expansion. Beyond its typical application in beverages and baked goods, stevia is being used in a wide range of products including dairy, confectionery, and even personal care items. Stevia's versatility as a sugar alternative and ability to blend well with other ingredients make it an appealing choice for manufacturers trying to cater to the health-conscious consumer by enabling the market to grow at aCAGR of 9.10% from 2024 to 2031.

Stevia Market: Definition/ Overview

Stevia is a natural sweetener made from Stevia rebaudiana leaves. It has been used for millennia in South America particularly in Paraguay and Brazil by indigenous peoples to sweeten drinks and dishes. Unlike sugar, stevia contains no calories making it an appealing alternative for those trying to cut their calorie intake or regulate their blood sugar levels.

It is a natural sweetener derived from the leaves of the Stevia rebaudiana plant and is gaining popularity in a variety of applications due to its health advantages and zero-calorie profile. One of the most prominent uses for stevia is as a sugar substitute in foods and beverages. It has a sweet taste but lacks the calories and blood sugar rises associated with typical sugars making it a tempting option for diabetics or those looking to lose weight.

Stevia, a natural sweetener extracted from the leaves of the Stevia rebaudiana plant is expected to become more widely used in the future as a healthier alternative to sugar and artificial sweeteners. As worries about the health impacts of excessive sugar intake grow, stevia is increasingly being used in several food and beverage products.

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Will the Increasing Demand for Low-Calorie Products Drive the Stevia Market?

The growing demand for low-calorie products is a major driver in the stevia market. As consumers grow more health-conscious and aware of the dangers of excessive sugar consumption, they are actively looking for alternatives that give sweetness without adding calories. According to the World Health Organization (WHO), global obesity rates have nearly quadrupled since 1975, with 39% of persons aged 18 and up being overweight in 2016. This disturbing trend has increased demand for healthier food options including low-calorie sweeteners such as stevia. According to the Centers for Disease Control and Prevention (CDC), 42.4% of American adults were obese in 2017-2018 underlining the importance of healthy options.

These figures demonstrate stevia's growing market potential as a natural, zero-calorie sweetener that can help with obesity and diabetes. Stevia's market is also being boosted by increased regulatory approvals and inclusion into a wide range of food and beverage items. In 2011, the European Food Safety Authority (EFSA) approved the use of steviol glycosides in food products, and the FDA gave the Generally Recognized as Safe (GRAS) classification to many stevia-based compounds. According to a United States Department of Agriculture (USDA) report, the global stevia market was worth USD 578 Million in 2018 and is expected to grow to USD 844 Million by 2024.

Will Price Fluctuations Hamper the Stevia Market?

Price variations can have a considerable impact on the stevia market both for producers and consumers. Stevia, a natural sweetener derived from the Stevia rebaudiana plant's leaves is becoming increasingly popular as a healthy alternative to sugar. However, market stability is strongly related to production costs which can be influenced by a variety of factors including agricultural conditions, supply chain disruptions, and global economic trends. When stevia prices rise, manufacturers of stevia-containing products such as beverages and food, may face greater costs. These higher expenses could be passed on to customers, potentially limiting demand for stevia-sweetened products.

Price variations can also provide an opportunity for the stevia sector to grow and adapt. For example, high costs may encourage innovation and the development of more effective farming and extraction processes. Companies may spend on R&D to increase stevia yield, improve the taste profile, and lower production costs. Furthermore, price volatility may stimulate market diversification with companies looking into other natural sweeteners or combining stevia with other ingredients to keep costs stable. Governments and industry organizations may also intervene to support and stabilize the market by offering subsidies or adopting fair trade practices.

Category-Wise Acumens

Will Growing Consumer Demand for Natural and Plant-Based Products Drive Growth in the Product Type Segment?

Stevia extracts are the most popular product kind. Stevia extracts such as stevia leaf extract, stevia glycosides, and rebaudioside A are recommended because of their high sweetness intensity and natural source. Consumers and producers alike are increasingly turning to these extracts because they provide a powerful, zero-calorie sweetening solution without the bitterness commonly associated with other natural and artificial sweeteners. Stevia extracts are extremely adaptable and can be utilized in a wide range of food and beverage applications such as soft drinks, baked goods, dairy products, and even tabletop sweeteners. This adaptability combined with the growing consumer demand for natural and plant-based goods has reinforced stevia extracts supremacy in the market.

Stevia extracts are popular not just for their sweetness but also because of their health benefits. Unlike sugar, stevia extracts do not elevate blood glucose levels making them an excellent choice for diabetics and others looking to reduce their sugar consumption. Furthermore, stevia extracts are non-cariogenic which means they do not contribute to tooth decay providing a substantial advantage over sugar. The global trend toward healthier eating habits as well as the rising prevalence of lifestyle-related disorders including obesity and diabetes have increased the appeal of stevia extracts.

Will the Cost-Effectiveness and Convenience in Large-Scale Production Drive the Form Segment?

The powder form is predominant. Several major aspects contribute to powdered stevia's prevalence making it a popular choice among both consumers and businesses. First and foremost, powdered stevia is extremely adaptable making it suited for a variety of applications in both domestic and industrial settings. Consumers typically use powdered stevia to sweeten beverages such as coffee and tea as well as in baking and cooking. Its ease of use and ability to integrate effortlessly with dry ingredients make it an excellent substitute for sugar in a variety of dishes including cakes, cookies, sauces, and salads.

Powdered stevia's dominance can be attributed to its low cost and ease of production and packaging on a wide scale. Powdered stevia is easier for producers to process and include in food and beverage items. It can be uniformly blended with other components during the manufacturing process resulting in a consistent sweetness and quality in the finished product. Furthermore, powdered stevia packaging is often simpler and less expensive as it may be offered in bulk or in compact, single-serve packets that are convenient for consumers to take on the go. The flexibility to commercialize powdered stevia in a variety of packaging sizes and forms expands its reach and appeal catering to a wide range of consumer preferences and usage patterns.

Country/Region-wise Acumens

Will Increasing Health Concerns Drive the Market in the Asia Pacific Region?

The Asia Pacific region is expected to see considerable expansion in the stevia industry driven mostly by rising health concerns and knowledge of the negative consequences of excessive sugar consumption. According to the World Health Organization (WHO), the prevalence of diabetes in Southeast Asia is anticipated to rise from 87 million in 2019 to 153 million by 2045, a startling 76% increase. This disturbing trend has spurred governments and health organizations to urge for lower sugar consumption creating a favorable atmosphere for stevia as a natural, zero-calorie sweetener substitute.

The Asia Pacific region's dominance in the stevia market can be ascribed to several factors including traditional stevia consumption, rising disposable incomes, and supportive government initiatives. Japan, for example, has been utilizing stevia as a sweetener since the 1970s, and stevia-based products account for over 40% of the sweetener industry, according to the International Stevia Council. In 2015, India's Food Safety and Standards Authority (FSSAI) approved the use of stevia in a wide range of food products, creating new business prospects.

Will Growing Rates of Obesity and Diabetes Drive the Market in the North America?

The stevia market in North America is expected to increase significantly, owing to the region's rising obesity and diabetes rates are key market drivers in North America, notably in healthcare and allied industries. These chronic illnesses have reached epidemic proportions in the United States and Canada driving up demand for a wide range of medical services, therapies, and technologies aimed at managing and mitigating their effects. This tendency has a direct impact on the healthcare sector but it also has ramifications for other businesses such as medicines, medical devices, health insurance, and fitness programs.

Obesity and diabetes are common illnesses that require considerable medical treatment and ongoing maintenance driving demand for medications that target these conditions particularly. This comprises blood sugar control medications, insulin, weight-management pharmaceuticals, and other related therapies. Pharmaceutical companies are substantially investing in R&D to produce more effective therapies which is fueling market growth. Furthermore, the rise in obesity and diabetes is boosting the need for medical gadgets such as glucose monitors, insulin pumps, and bariatric surgery equipment.

Competitive Landscape

The stevia market is a dynamic and competitive space, characterized by a diverse range of players vying for market share. These players are on the run for solidifying their presence through the adoption of strategic plans such as collaborations, mergers, acquisitions, and political support. The organizations are focusing on innovating their product line to serve the vast population in diverse regions.

Some of the prominent players operating in the stevia market include:

Cargill Incorporated

Ingredion Incorporated

Koninklijke DSM NV

Tate and Lyle Plc.

Sunwin Stevia International, Inc.

GLG Life Tech Corp

Evolva Holding SA Nemours & Co.

Latest Developments

In October 2022, To fulfill customer demand for sustainable ingredients, Ingredion Incorporated partnered with HowGood, a SaaS data platform with the largest food and personal care product sustainability database. This collaboration will enable data transparency on Ingredion's top goods and new product innovations, which, when combined with Ingredion's goal of sourcing 99% of its worldwide crop supply responsibly by 2025, will present customers with sustainable solutions they prefer.