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市場調查報告書
商品編碼
1548607

北美的B2B 電子商務市場調查:2024年

North America B2B E-Commerce Marketplaces 2024
出版日期: | 出版商: yStats.com | 英文 48 Pages | 商品交期: 最快1-2個工作天內

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簡介目錄

預計 2023 年美國 B2B 市場的銷售額將超過 2000 億歐元。

市場採用率的謹慎成長

北美公司正逐漸擁抱 B2B 電子商務市場。到 2023 年，超過 60% 的公司表示，不到 25% 的採購將透過這些平台進行，這表明對傳統採購的謹慎轉變。

實作中的問題

缺乏可搜尋的產品資訊和糟糕的使用者體驗等持續存在的問題阻礙了更廣泛的採用。超過一半的企業很難找到詳細的產品訊息，超過 40% 的企業遇到載入時間緩慢或介面不直觀的情況。

人工智慧驅動的創新

人工智慧是 B2B 電子商務創新的關鍵驅動力，為從趨勢預測到採購自動化的一切提供動力。隨著人工智慧技術的進步，B2B 市場預計將成為北美業務營運中日益不可或缺的一部分。

本報告提供北美的B2B 調查電子商務市場調查，彙整北美及美國的B2B 電子商務市場現狀，使用者的行動·喜好·認識等資料。

目錄

第1章 重要點

第2章 管理摘要

第3章 北美的B2B 電子商務市場調查趨勢

  • B2B 市場上 B2B 購買的細分佔有率
  • 未來 12 個月 B2B 市場中 B2B 購買量的細分佔有率
  • 相較於傳統購買方式，% 的人喜歡透過 B2B 市場購買
  • 用於搜尋和購買日常用品的 B2B 市場
  • 公司使用的供應商數量明細
  • 使用了這個特定的 B2B 市場功能
  • B2B 市場遇到的主要問題
  • 透過 B2B 市場購買的最重要的好處
  • 從 B2B 市場採購中獲得最少收益的企業百分比

第4章 美國的B2B 電子商務市場空間

  • B2B 電子商務市場概述
  • B2B 電子商務網站銷售額：2022-2026 年
  • B2B 電子商務網站銷售額佔 B2B 電子商務總額的比率：2022-2026 年
  • B2B 電子商務市場銷售佔有率
  • B2B 電子商務市場銷售額佔電子銷售總額的百分比
  • B2B 電子商務市場銷售額佔 B2B 總銷售額的百分比
  • B2B 賣家：依銷售量
  • B2B 產品銷售明細：按通路
  • B2B 電子商務佔 B2B 總銷售額的百分比
  • 透過亞馬遜等第三方市場進行銷售的企業所佔的百分比
  • 亞馬遜商務產品銷售
  • B2B 買家的電子購買選項
  • 透過 Amazon Business 進行的企業 B2B 總支出明細
  • 超過四分之一的購物是在 Amazon Business 上進行的 B2B 買家所佔的百分比
  • 一半以上的購物是在 Amazon Business 上完成的 B2B 買家所佔的百分比
  • 未在 Amazon Business 上購買任何商品的 B2B 買家所佔百分比
  • 從 Amazon Business 以外的 B2B 市場進行購買的 B2B 買家所佔的百分比
  • 主要 B2B 市場概覽
  • 亞馬遜業務與亞馬遜的比較
簡介目錄
Product Code: 1671

North America B2B E-Commerce Marketplaces 2024: Reveals As Estimated in 2023, B2B Marketplace Sales in the U.S. Reached a Value of Over EUR 0.2 trillion- A Deep Dive by yStats.com

Cautious Growth in Marketplace Adoption

North American companies are gradually embracing B2B E-Commerce marketplaces. In 2023, over 60% of companies reported that less than 25% of their purchases were made through these platforms, indicating a careful move away from traditional procurement.

Challenges in Adoption

Ongoing issues such as insufficient searchable product information and subpar user experiences continue to hamper broader adoption. Over half of companies struggle to find detailed product information, while more than 40% experience slow loading times and unintuitive interfaces.

AI-Driven Innovation

Artificial intelligence is a key driver of innovation in B2B E-Commerce, enhancing everything from trend forecasting to procurement automation. As AI technology advances, B2B marketplaces are expected to become increasingly vital to business operations in North America.

Table of Contents

1. Key Takeaways

2. Management Summary

3. North America Regional B2B E-Commerce Marketplaces

    • Breakdown of B2B Purchases Made on B2B Marketplaces, by Share, in %, 2023e
    • Breakdown of B2B Purchases Made on B2B Marketplaces in the Next 12 Months, by Share, in %, 2023e
    • Breakdown of Preferences For Purchases Through B2B Marketplaces Over Traditional Purchasing Arrangements, in %, 2023e
    • B2B Marketplaces Used to Find And Purchase Supplies, in % of Companies, 2023e
    • Breakdown of Supplier Number Used by Companies, in %, 2023e
    • Experienced B2B Marketplace Features, in % of Companies, 2023e
    • Top Pain Points Experienced on B2B Marketplaces, in % of Companies, 2023e
    • Most Significant Benefits Realized From Purchasing Through B2B Marketplaces, in % of Companies, 2023e
    • Least Significant Benefits Realized From Purchasing Through B2B Marketplaces, in % of Companies, 2023e

4. U.S. B2B E-Commerce Marketplaces

    • B2B E-Commerce Marketplaces Market Overview, August 2024
    • B2B E-Commerce Site Sales, in USD trillion, 2022e-2026f
    • Share of B2B E-Commerce Site Sales Making Up Total B2B Electronic Sales, in % of Total B2B Electronic Sales, 2022e-2026f
    • B2B E-Commerce Marketplace Sales Value, in USD billion, & in % of Y-o-Y Change, in %, 2020-2023
    • Share of B2B E-Commerce Marketplace Sales Making Up Total Electronic Sales, in % of Total Electronic Sales, 2020-2023
    • Share of B2B E-Commerce Marketplace Sales Making Up Total B2B Sales, in % of Total B2B Sales, 2019-2023
    • B2B Sales Origin, by Sales Value, in USD trillion, 2023e
    • Breakdown of B2B Product Sales, by Channel, in %, 2023e
    • Share of B2B E-Commerce Making Up Total B2B Sales, in %, 2021 & 2027f
    • Share of Companies That Sell Through Third-Party Marketplaces Like Amazon, in %, December 2022
    • Amazon Business Product Sales Value, in USD billion, 2022 & 2023e
    • Electronic Purchasing Options In Which B2B Buyers Participate, in % of B2B Buyers, 2023e
    • Breakdown of Total B2B Spending of Companies Done Via Amazon Business, in %, 2023e
    • Share of B2B Buyer That Do More Than a Quarter of Their Purchases On Amazon Business, in %, 2023e
    • Share of B2B Buyers That Do More Than Half of Their Purchasing On Amazon Business, in %, 2023e
    • Share of B2B Buyers That Do Not Buy Anything On Amazon Business, in %, 2023e
    • Share of B2B Buyers That Buy On Other B2B Marketplaces Than Amazon Business, in %, 2023e
    • Overview of Selected B2B Marketplaces, April 2024 (1 of 3)
    • Overview of Selected B2B Marketplaces, April 2024 (2 of 3)
    • Overview of Selected B2B Marketplaces, April 2024 (3 of 3)
    • Critical Features of Selected B2B Marketplaces, April 2024 (1 of 2)
    • Critical Features of Selected B2B Marketplaces, April 2024 (2 of 2)
    • Comparison of Amazon Business to Amazon, 2023e