印度服裝和鞋類市場
市場調查報告書
商品編碼
1426107

印度服裝和鞋類市場

Apparel and Footwear in India

出版日期: | 出版商: Euromonitor International | 英文 92 Pages | 商品交期: 最快1-2個工作天內

價格
簡介目錄

印度是世界上人口最年輕的國家之一,這是一個巨大的優勢,尤其是在時尚方面。印度年輕人口占很大比例,擁有充滿活力且不斷發展的消費群,與最新的時尚趨勢和風格密切相關。年輕人對網路購物和數位平台的偏好進一步擴大了時尚產品的接觸範圍和覆蓋範圍。

本報告考察了印度服裝和鞋類市場,提供了 2019 年至 2023 年最新的零售資料和分銷型態分析,並確定了推動成長的行業。我們也做出了到 2028 年的預測。

目錄

執行摘要

市場資料

免責聲明

資訊來源

印度女裝

關鍵資料發現

2023年發展

  • 在就業女性人數增加的支持下,女性服飾正處於快速成長軌道。
  • 必需品價格下跌將有助於品牌確保報酬率
  • Aditya Birla Fashion &Retail 收購 TCNS Clothing 的管理權

前景和機遇

  • 生活水準的提高增加了人們在服裝上花費更多的慾望
  • 全通路策略佔據中心地位,為消費者提供卓越的購物體驗
  • 社交商務的興起預計將影響女性服飾預測

分類資料

印度男裝

關鍵資料發現

2023年發展

  • 男性優先考慮時尚和風格,成長強勁
  • Aditya Birla Fashion & Retail 仍然是男裝領域的領導者
  • D2C參與企業正以獨特的產品和品牌故事加劇競爭

前景和機遇

  • 預計優質化將在預測期內推動男裝成長
  • 永續發展將成為未來男裝品牌的焦點
  • 休閒化趨勢將持續影響男裝

分類資料

印度童裝

關鍵資料發現

2023年發展

  • 千禧世代父母優先投資孩子的時尚
  • 社群媒體趨勢影響童裝購買決策
  • 本土D2C品牌用品質與信任重新定義童裝

前景和機遇

  • 印度前景光明的經濟形勢有助於品牌探索奢侈品定位
  • 兒童運動服在預測期內前景廣闊
  • 嬰兒和幼兒服裝預計將在預測期內推動成長

分類資料

印度運動服

關鍵資料發現

2023年發展

  • 印度消費者注重積極的生活方式,運動服飾銷售飆升
  • 阿迪達斯與 BCCI 簽署印度板球隊球衣贊助協議
  • 隨著休閒服飾的流行,品牌擁抱休閒化

前景和機遇

  • 在預測期內,運動鞋類的表現將持續優於運動服裝
  • 運動服飾品牌完善策略以吸引年輕消費者
  • D2C品牌專注打造運動服飾利基市場

分類資料

印度牛仔褲

關鍵資料發現

2023年發展

  • 印度牛仔褲在優質牛仔褲的帶動下實現了兩位數的穩健成長
  • 老牌品牌保持牛仔褲領域的領導地位
  • D2C 品牌與影響者合作瞄準年輕族群

前景和機遇

  • 在預測期內,休閒服的興起可能對牛仔褲構成威脅
  • 預測期內印度牛仔褲將面臨兩極化
  • 一線城市以外的擴張將繼續

分類資料

印度襪子

關鍵資料發現

2023年發展

  • 戶外活動的增加有助於薄襪的生長
  • D2C 品牌正在利用角色產品打造利基市場

前景和機遇

  • 衛生意識的提高和對襪子作為時尚宣言的認可將推動成長
  • 提案新產品以提高消費者對襪子的興趣

分類資料

印度服飾配件

關鍵資料發現

2023年發展

  • 隨著 COVID-19 的影響消退,其他服裝配件將在 2023 年下降
  • 服裝配件仍然是一個高度無組織的類別

前景和機遇

  • 隨著帽子/帽子旅行的恢復,前景光明
  • 臨時工的趨勢可能會阻礙債券的成長。

分類資料

印度鞋

關鍵資料發現

2023年發展

  • 由於消費者支出增加,鞋類將以低兩位數成長
  • 隨著職場變得更加休閒,對非正式鞋子的需求增加
  • 印度是全球奢侈品牌利潤豐厚的市場

前景和機遇

  • 利用科技改造印度鞋業
  • 鞋類 BIS 認證的推出推動了有組織零售的轉變
  • 預計電子商務普及將在預測期內加速

分類資料

簡介目錄
Product Code: CLFIN

India's distinction as having one of the youngest populations globally provides a significant advantage, particularly when it comes to fashion. With a substantial proportion of the population belonging to younger age groups, the country boasts a dynamic and ever-evolving consumer base, deeply engaged with the latest fashion trends and styles. The youth population's penchant for online shopping and digital platforms further amplifies the accessibility and reach of fashion products. Leveraging thi...

Euromonitor International's Apparel and Footwear in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Apparel, Footwear, Sportswear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Apparel and Footwear market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

  • Apparel and footwear in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • What next for apparel and footwear?

MARKET DATA

  • Table 1 Sales of Apparel and Footwear by Category: Volume 2018-2023
  • Table 2 Sales of Apparel and Footwear by Category: Value 2018-2023
  • Table 3 Sales of Apparel and Footwear by Category: % Volume Growth 2018-2023
  • Table 4 Sales of Apparel and Footwear by Category: % Value Growth 2018-2023
  • Table 5 NBO Company Shares of Apparel and Footwear: % Value 2019-2023
  • Table 6 LBN Brand Shares of Apparel and Footwear: % Value 2020-2023
  • Table 7 Distribution of Apparel and Footwear by Format: % Value 2018-2023
  • Table 8 Distribution of Apparel and Footwear by Format and Category: % Value 2023
  • Table 9 Forecast Sales of Apparel and Footwear by Category: Volume 2023-2028
  • Table 10 Forecast Sales of Apparel and Footwear by Category: Value 2023-2028
  • Table 11 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2023-2028
  • Table 12 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2023-2028

DISCLAIMER

SOURCES

  • Summary 1 Research Sources

WOMENSWEAR IN INDIA

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Womenswear is on a high growth trajectory, fuelled by the increasing population of employed women
  • Declines in essential commodity prices enable brands to safeguard their profit margins
  • Aditya Birla Fashion & Retail takes a controlling stake in TCNS Clothing

PROSPECTS AND OPPORTUNITIES

  • A rise in living standards will spark a desire for elevated spending on apparel
  • Omnichannel strategies will take centre stage, providing consumers with an elevated shopping experience
  • The rise of social commerce expected to influence the forecast for womenswear

CATEGORY DATA

  • Table 13 Sales of Womenswear by Category: Volume 2018-2023
  • Table 14 Sales of Womenswear by Category: Value 2018-2023
  • Table 15 Sales of Womenswear by Category: % Volume Growth 2018-2023
  • Table 16 Sales of Womenswear by Category: % Value Growth 2018-2023
  • Table 17 NBO Company Shares of Womenswear: % Value 2019-2023
  • Table 18 LBN Brand Shares of Womenswear: % Value 2020-2023
  • Table 19 NBO Company Shares of Women's Nightwear: % Value 2019-2023
  • Table 20 LBN Brand Shares of Women's Nightwear: % Value 2020-2023
  • Table 21 NBO Company Shares of Women's Outerwear: % Value 2019-2023
  • Table 22 LBN Brand Shares of Women's Outerwear: % Value 2020-2023
  • Table 23 NBO Company Shares of Women's Swimwear: % Value 2019-2023
  • Table 24 LBN Brand Shares of Women's Swimwear: % Value 2020-2023
  • Table 25 NBO Company Shares of Women's Underwear: % Value 2019-2023
  • Table 26 LBN Brand Shares of Women's Underwear: % Value 2020-2023
  • Table 27 Forecast Sales of Womenswear by Category: Volume 2023-2028
  • Table 28 Forecast Sales of Womenswear by Category: Value 2023-2028
  • Table 29 Forecast Sales of Womenswear by Category: % Volume Growth 2023-2028
  • Table 30 Forecast Sales of Womenswear by Category: % Value Growth 2023-2028

MENSWEAR IN INDIA

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Robust growth observed as men prioritise fashion and style
  • Aditya Birla Fashion & Retail maintains its lead within menswear
  • D2C entrants are intensifying the competition with unique offerings and a brand story

PROSPECTS AND OPPORTUNITIES

  • Premiumisation expected to drive growth in menswear in the forecast period
  • Sustainability will be a focus for menswear brands in the future
  • The casualisation trend will continue to shape menswear

CATEGORY DATA

  • Table 31 Sales of Menswear by Category: Volume 2018-2023
  • Table 32 Sales of Menswear by Category: Value 2018-2023
  • Table 33 Sales of Menswear by Category: % Volume Growth 2018-2023
  • Table 34 Sales of Menswear by Category: % Value Growth 2018-2023
  • Table 35 NBO Company Shares of Menswear: % Value 2019-2023
  • Table 36 LBN Brand Shares of Menswear: % Value 2020-2023
  • Table 37 NBO Company Shares of Men's Outerwear: % Value 2019-2023
  • Table 38 LBN Brand Shares of Men's Outerwear: % Value 2020-2023
  • Table 39 NBO Company Shares of Men's Swimwear: % Value 2019-2023
  • Table 40 LBN Brand Shares of Men's Swimwear: % Value 2020-2023
  • Table 41 NBO Company Shares of Men's Underwear: % Value 2019-2023
  • Table 42 LBN Brand Shares of Men's Underwear: % Value 2020-2023
  • Table 43 Forecast Sales of Menswear by Category: Volume 2023-2028
  • Table 44 Forecast Sales of Menswear by Category: Value 2023-2028
  • Table 45 Forecast Sales of Menswear by Category: % Volume Growth 2023-2028
  • Table 46 Forecast Sales of Menswear by Category: % Value Growth 2023-2028

CHILDRENSWEAR IN INDIA

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Millennial parents prioritise investing in fashion for their children
  • Social media trends influence purchasing decisions in childrenswear
  • Local D2C brands redefine childrenswear with quality and trust

PROSPECTS AND OPPORTUNITIES

  • India's promising economic landscape will aid brands in exploring a luxury positioning
  • Sportswear for children holds great prospects for the forecast period
  • Growth expected to be driven by baby and toddler wear in the forecast period

CATEGORY DATA

  • Table 47 Sales of Childrenswear by Category: Volume 2018-2023
  • Table 48 Sales of Childrenswear by Category: Value 2018-2023
  • Table 49 Sales of Childrenswear by Category: % Volume Growth 2018-2023
  • Table 50 Sales of Childrenswear by Category: % Value Growth 2018-2023
  • Table 51 NBO Company Shares of Childrenswear: % Value 2019-2023
  • Table 52 LBN Brand Shares of Childrenswear: % Value 2020-2023
  • Table 53 Forecast Sales of Childrenswear by Category: Volume 2023-2028
  • Table 54 Forecast Sales of Childrenswear by Category: Value 2023-2028
  • Table 55 Forecast Sales of Childrenswear by Category: % Volume Growth 2023-2028
  • Table 56 Forecast Sales of Childrenswear by Category: % Value Growth 2023-2028

SPORTSWEAR IN INDIA

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Sales of sportswear surge as Indian consumers prioritise an active lifestyle
  • adidas signs a sponsorship deal with BCCI for Indian cricket team jerseys
  • Brands embrace casualisation amidst the rising popularity of athleisure clothing

PROSPECTS AND OPPORTUNITIES

  • Sports footwear will continue to outperform sports apparel in the forecast period
  • Sportswear brands to refine their strategies to engage the younger consumer demographic
  • D2C brands are striving to build a niche in sportswear

CATEGORY DATA

  • Table 57 Sales of Sportswear by Category: Value 2018-2023
  • Table 58 Sales of Sportswear by Category: % Value Growth 2018-2023
  • Table 59 NBO Company Shares of Sportswear: % Value 2019-2023
  • Table 60 LBN Brand Shares of Sportswear: % Value 2020-2023
  • Table 61 Distribution of Sportswear by Format: % Value 2018-2023
  • Table 62 Forecast Sales of Sportswear by Category: Value 2023-2028
  • Table 63 Forecast Sales of Sportswear by Category: % Value Growth 2023-2028

JEANS IN INDIA

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Jeans in India records robust double-digit growth, driven by premium jeans
  • Established brands maintain their leading positions in jeans
  • D2C brands are collaborating with influencers to target a younger cohort

PROSPECTS AND OPPORTUNITIES

  • Rise in athleisurewear might pose a threat to jeans in the forecast period
  • Jeans to face polarisation in India in the forecast period
  • Expansion beyond tier 1 cities will continue

CATEGORY DATA

  • Table 64 Sales of Jeans by Category: Volume 2018-2023
  • Table 65 Sales of Jeans by Category: Value 2018-2023
  • Table 66 Sales of Jeans by Category: % Volume Growth 2018-2023
  • Table 67 Sales of Jeans by Category: % Value Growth 2018-2023
  • Table 68 Sales of Men's Jeans by Category: Volume 2018-2023
  • Table 69 Sales of Men's Jeans by Category: Value 2018-2023
  • Table 70 Sales of Men's Jeans by Category: % Volume Growth 2018-2023
  • Table 71 Sales of Men's Jeans by Category: % Value Growth 2018-2023
  • Table 72 Sales of Women's Jeans by Category: Volume 2018-2023
  • Table 73 Sales of Women's Jeans by Category: Value 2018-2023
  • Table 74 Sales of Women's Jeans by Category: % Volume Growth 2018-2023
  • Table 75 Sales of Women's Jeans by Category: % Value Growth 2018-2023
  • Table 76 NBO Company Shares of Jeans: % Value 2019-2023
  • Table 77 LBN Brand Shares of Jeans: % Value 2020-2023
  • Table 78 Forecast Sales of Jeans by Category: Volume 2023-2028
  • Table 79 Forecast Sales of Jeans by Category: Value 2023-2028
  • Table 80 Forecast Sales of Jeans by Category: % Volume Growth 2023-2028
  • Table 81 Forecast Sales of Jeans by Category: % Value Growth 2023-2028
  • Table 82 Forecast Sales of Men's Jeans by Category: Volume 2023-2028
  • Table 83 Forecast Sales of Men's Jeans by Category: Value 2023-2028
  • Table 84 Forecast Sales of Men's Jeans by Category: % Volume Growth 2023-2028
  • Table 85 Forecast Sales of Men's Jeans by Category: % Value Growth 2023-2028
  • Table 86 Forecast Sales of Women's Jeans by Category: Volume 2023-2028
  • Table 87 Forecast Sales of Women's Jeans by Category: Value 2023-2028
  • Table 88 Forecast Sales of Women's Jeans by Category: % Volume Growth 2023-2028
  • Table 89 Forecast Sales of Women's Jeans by Category: % Value Growth 2023-2028

HOSIERY IN INDIA

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • An increase in activities outside the home supports growth for sheer hosiery
  • D2C brands are creating a niche with character-inspired offerings

PROSPECTS AND OPPORTUNITIES

  • Growing hygiene awareness and perception of hosiery as a fashion statement will drive growth
  • New product offerings to elevate consumers' interest in hosiery

CATEGORY DATA

  • Table 90 Sales of Hosiery by Category: Volume 2018-2023
  • Table 91 Sales of Hosiery by Category: Value 2018-2023
  • Table 92 Sales of Hosiery by Category: % Volume Growth 2018-2023
  • Table 93 Sales of Hosiery by Category: % Value Growth 2018-2023
  • Table 94 NBO Company Shares of Hosiery: % Value 2019-2023
  • Table 95 LBN Brand Shares of Hosiery: % Value 2020-2023
  • Table 96 Forecast Sales of Hosiery by Category: Volume 2023-2028
  • Table 97 Forecast Sales of Hosiery by Category: Value 2023-2028
  • Table 98 Forecast Sales of Hosiery by Category: % Volume Growth 2023-2028
  • Table 99 Forecast Sales of Hosiery by Category: % Value Growth 2023-2028

APPAREL ACCESSORIES IN INDIA

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Other apparel accessories sees decline in 2023, with the fading impact of COVID-19
  • Apparel accessories remains a highly unorganised category

PROSPECTS AND OPPORTUNITIES

  • Hats/caps has a bright forecast owing to the resurgence of travel
  • The casualisation trend might hamper the growth of ties

CATEGORY DATA

  • Table 100 Sales of Apparel Accessories by Category: Volume 2018-2023
  • Table 101 Sales of Apparel Accessories by Category: Value 2018-2023
  • Table 102 Sales of Apparel Accessories by Category: % Volume Growth 2018-2023
  • Table 103 Sales of Apparel Accessories by Category: % Value Growth 2018-2023
  • Table 104 NBO Company Shares of Apparel Accessories: % Value 2019-2023
  • Table 105 LBN Brand Shares of Apparel Accessories: % Value 2020-2023
  • Table 106 Forecast Sales of Apparel Accessories by Category: Volume 2023-2028
  • Table 107 Forecast Sales of Apparel Accessories by Category: Value 2023-2028
  • Table 108 Forecast Sales of Apparel Accessories by Category: % Volume Growth 2023-2028
  • Table 109 Forecast Sales of Apparel Accessories by Category: % Value Growth 2023-2028

FOOTWEAR IN INDIA

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Footwear sees high double-digit growth thanks to an increase in consumer spending
  • Workplace casualisation increases demand for informal footwear
  • India is a lucrative market for global luxury brands

PROSPECTS AND OPPORTUNITIES

  • Use of technology to transform footwear in India
  • Incorporation of BIS certification for footwear will propel the shift towards organised retail
  • E-commerce penetration to be boosted in the forecast period

CATEGORY DATA

  • Table 110 Sales of Footwear by Category: Volume 2018-2023
  • Table 111 Sales of Footwear by Category: Value 2018-2023
  • Table 112 Sales of Footwear by Category: % Volume Growth 2018-2023
  • Table 113 Sales of Footwear by Category: % Value Growth 2018-2023
  • Table 114 NBO Company Shares of Footwear: % Value 2019-2023
  • Table 115 LBN Brand Shares of Footwear: % Value 2020-2023
  • Table 116 Distribution of Footwear by Format: % Value 2018-2023
  • Table 117 Forecast Sales of Footwear by Category: Volume 2023-2028
  • Table 118 Forecast Sales of Footwear by Category: Value 2023-2028
  • Table 119 Forecast Sales of Footwear by Category: % Volume Growth 2023-2028
  • Table 120 Forecast Sales of Footwear by Category: % Value Growth 2023-2028