印尼主食市場

預計 2024 年印尼主食市場將以現以金額為準呈現穩健成長，延續上一年的趨勢。由於全球供應鏈中斷緩解，大多數類別的單價增幅與 2023 年相比有所下降。不過，加工肉類和魚貝類產品以及米、義式麵食和麵條除外，其單價年內成長加速。

本報告研究了印尼主食市場，並概述了市場概況以及 2020 年至 2024 年的最新零售資料，確定了主要企業、品牌和零售商，以及消費者需求和銷售成長背後的促進因素。某些關鍵趨勢和人口變化。

目錄

目錄及表格

執行摘要

市場資料

免責聲明

資訊來源

印尼烘焙點心

關鍵資料發現

2024 年的發展

• 全球小麥供應恢復，烘焙點心零售價格成長正常化
• 新興競爭對手挑戰 Sari Roti 的優勢
• 自有品牌以包裝糕點獲得青睞

前景與機遇

• 儘管面臨競爭和經濟挑戰，烘焙點心仍具有成長潛力
• 糕點零售量超過麵包
• 自有品牌尋求利用新趨勢

分類資料

印尼早餐用麥片穀類

關鍵資料發現

2024 年的發展

• 早餐用麥片穀類銷量穩定成長，但銷量主要侷限於富裕消費者
• 在早餐用麥片穀類，Muesli果麥和格蘭諾拉麥片繼續推動成長，熱穀類也越來越受歡迎
• 由於價格實惠且在當地很受歡迎，Simba Choco Chips 的零售價格成長優於 Koco Krunch

前景與機遇

• 消費者生活方式的改變推動了對早餐用麥片穀類的需求
• 製造商有機會根據印尼人的傳統偏好製化早餐用麥片穀類
• Muesli果麥和格蘭諾拉麥片將受益於行銷投資以及透過線上和線下分銷管道的廣泛供應

分類資料

印尼的加工肉品、魚貝類和肉類替代品

關鍵資料發現

2024 年的發展

• 儘管成本上升，需求依然強勁
• 新進業者推動冷凍加工雞肉的流行
• 參與企業將採用不同的行銷策略來佔領不同的細分市場

前景與機遇

• 創新口味變化以保持消費者的興趣
• 肉類替代品不太可能受到歡迎，但豆腐仍然暢銷
• 在低溫運輸挑戰下，電子商務對加工肉品銷售的貢獻仍微乎其微

分類資料

印尼加工水果和蔬菜

關鍵資料發現

2024 年的發展

• 經濟壓力下加工蔬果穩定成長
• 冷凍加工水果和蔬菜的零售單價成長優於常溫期水果和蔬菜
• 隨著價格敏感度的提高，小品牌的市佔率不斷擴大

前景與機遇

• 常溫較長的水果預計將推動零售價格上漲
• 消費者對新鮮水果的強烈偏好決定了市場動態
• 加強低溫運輸基礎設施和便利商店的擴張將增加對冷凍加工馬鈴薯和蔬菜的需求

分類資料

印尼米飯、義式麵食和麵條

關鍵資料發現

2024 年的發展

• 由於供應挑戰，印尼米價將在 2024 年飆升
• 泡麵價格也上漲了
• Indomie 和 Mie Sedaap 將在 2024 年藉助韓流擴大市場佔有率

前景與機遇

• 對更健康米替代品的需求不斷成長
• 參與企業將利用韓流和當地偏好來提升其產品的吸引力
• 簡便食品需求的增加可能會刺激對義式麵食的需求

分類資料

The market for staple foods in Indonesia demonstrated solid growth in current value terms in 2024, continuing the trend of the previous year. Most categories experienced lower unit price growth compared to 2023, driven by easing global supply chain disruptions. However, processed meat and seafood, as well as rice, pasta and noodles, emerged as exceptions, with unit price growth accelerating during the year. The primary drivers behind these price hikes were the escalating costs of raw materials,...

Euromonitor International's Staple Foods in Indonesia report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2029, clearly indicating how the market is expected to change.

Product coverage: Baked Goods, Breakfast Cereals, Processed Fruit and Vegetables, Processed Meat, Seafood and Alternatives to Meat, Rice, Pasta and Noodles.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Staple Foods market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market's major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

• Staple foods in 2024: The big picture
• Key trends in 2024
• Competitive landscape
• Channel developments
• What next for staple foods?

MARKET DATA

• Table 1 Sales of Staple Foods by Category: Volume 2019-2024
• Table 2 Sales of Staple Foods by Category: Value 2019-2024
• Table 3 Sales of Staple Foods by Category: % Volume Growth 2019-2024
• Table 4 Sales of Staple Foods by Category: % Value Growth 2019-2024
• Table 5 NBO Company Shares of Staple Foods: % Value 2020-2024
• Table 6 LBN Brand Shares of Staple Foods: % Value 2021-2024
• Table 7 Penetration of Private Label by Category: % Value 2019-2024
• Table 8 Distribution of Staple Foods by Format: % Value 2019-2024
• Table 9 Forecast Sales of Staple Foods by Category: Volume 2024-2029
• Table 10 Forecast Sales of Staple Foods by Category: Value 2024-2029
• Table 11 Forecast Sales of Staple Foods by Category: % Volume Growth 2024-2029
• Table 12 Forecast Sales of Staple Foods by Category: % Value Growth 2024-2029

DISCLAIMER

SOURCES

• Summary 1 Research Sources

BAKED GOODS IN INDONESIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Retail unit price growth of baked goods normalise with restoration of global wheat supply
• Emerging competitors challenge Sari Roti's dominance
• Private labels gain ground in packaged pastries

PROSPECTS AND OPPORTUNITIES

• Baked goods offer growth potential, despite competitive and economic challenges
• Pastries will outpace bread in terms of retail volume performance
• Private labels will seek to capitalise on emerging trends

CATEGORY DATA

• Table 13 Sales of Baked Goods by Category: Volume 2019-2024
• Table 14 Sales of Baked Goods by Category: Value 2019-2024
• Table 15 Sales of Baked Goods by Category: % Volume Growth 2019-2024
• Table 16 Sales of Baked Goods by Category: % Value Growth 2019-2024
• Table 17 Sales of Pastries by Type: % Value 2019-2024
• Table 18 NBO Company Shares of Baked Goods: % Value 2020-2024
• Table 19 LBN Brand Shares of Baked Goods: % Value 2021-2024
• Table 20 Distribution of Baked Goods by Format: % Value 2019-2024
• Table 21 Forecast Sales of Baked Goods by Category: Volume 2024-2029
• Table 22 Forecast Sales of Baked Goods by Category: Value 2024-2029
• Table 23 Forecast Sales of Baked Goods by Category: % Volume Growth 2024-2029
• Table 24 Forecast Sales of Baked Goods by Category: % Value Growth 2024-2029

BREAKFAST CEREALS IN INDONESIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Breakfast cereals see stable growth, with sales largely restricted to affluent consumers
• Muesli and granola continue leading growth within breakfast cereals, while hot cereals gain traction
• Simba Choco Chips outpaces Koco Krunch in terms of retail value growth due to affordability and local appeal

PROSPECTS AND OPPORTUNITIES

• Rising demand for breakfast cereals amid shifting consumer lifestyles
• Manufacturers have opportunity to align breakfast cereals with traditional Indonesian preferences
• Muesli and granola will benefit from wider availability through online and offline distribution channels, alongside marketing investment

CATEGORY DATA

• Table 25 Sales of Breakfast Cereals by Category: Volume 2019-2024
• Table 26 Sales of Breakfast Cereals by Category: Value 2019-2024
• Table 27 Sales of Breakfast Cereals by Category: % Volume Growth 2019-2024
• Table 28 Sales of Breakfast Cereals by Category: % Value Growth 2019-2024
• Table 29 NBO Company Shares of Breakfast Cereals: % Value 2020-2024
• Table 30 LBN Brand Shares of Breakfast Cereals: % Value 2021-2024
• Table 31 Distribution of Breakfast Cereals by Format: % Value 2019-2024
• Table 32 Forecast Sales of Breakfast Cereals by Category: Volume 2024-2029
• Table 33 Forecast Sales of Breakfast Cereals by Category: Value 2024-2029
• Table 34 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2024-2029
• Table 35 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2024-2029

PROCESSED MEAT, SEAFOOD AND ALTERNATIVES TO MEAT IN INDONESIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Strong demand persists, despite rising costs
• New entrants drive popularity of frozen processed poultry
• Players adopt diverse marketing strategies to capture different market segments

PROSPECTS AND OPPORTUNITIES

• Innovative flavour variations to sustain consumer interest
• Meat substitutes unlikely to gain a strong foothold, although tofu will see sustained sales
• E-commerce contribution to processed meat sales will remain minimal, amid cold chain industry challenges

CATEGORY DATA

• Table 36 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2019-2024
• Table 37 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2019-2024
• Table 38 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Volume Growth 2019-2024
• Table 39 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Value Growth 2019-2024
• Table 40 Sales of Shelf Stable Processed Red Meat by Type: % Volume Breakdown 2019-2024
• Table 41 Sales of Chilled Processed Red Meat by Type: % Volume Breakdown 2019-2024
• Table 42 Sales of Frozen Processed Red Meat by Type: % Volume Breakdown 2019-2024
• Table 43 Sales of Frozen Processed Poultry by Type: % Value Breakdown 2019-2024
• Table 44 Sales of Frozen Processed Seafood by Type: % Value Breakdown 2019-2024
• Table 45 NBO Company Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2020-2024
• Table 46 LBN Brand Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2021-2024
• Table 47 Distribution of Processed Meat, Seafood and Alternatives to Meat by Format: % Value 2019-2024
• Table 48 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2024-2029
• Table 49 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2024-2029

PROCESSED FRUIT AND VEGETABLES IN INDONESIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Processed fruit and vegetables see stable growth amid economic pressures
• Frozen processed fruit and vegetables exceed shelf stable counterparts in terms of retail unit price growth
• Smaller brands see increased share amid heightened price sensitivity

PROSPECTS AND OPPORTUNITIES

• Shelf-stable fruits projected to lead in retail value growth
• Strong consumer preference for fresh fruit will shape market dynamics
• Enhanced cold chain infrastructure and convenience store expansion will boost demand for frozen processed potatoes and vegetables

CATEGORY DATA

• Table 50 Sales of Processed Fruit and Vegetables by Category: Volume 2019-2024
• Table 51 Sales of Processed Fruit and Vegetables by Category: Value 2019-2024
• Table 52 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2019-2024
• Table 53 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2019-2024
• Table 54 Sales of Frozen Processed Vegetables by Type: % Value Breakdown 2019-2024
• Table 55 NBO Company Shares of Processed Fruit and Vegetables: % Value 2020-2024
• Table 56 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2021-2024
• Table 57 Distribution of Processed Fruit and Vegetables by Format: % Value 2019-2024
• Table 58 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2024-2029
• Table 59 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2024-2029
• Table 60 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2024-2029
• Table 61 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2024-2029

RICE, PASTA AND NOODLES IN INDONESIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Rice prices in Indonesia surge in 2024 amid supply challenges
• Instant noodles see similar price hikes
• Indomie and Mie Sedaap leverage Korean wave to expand market share in 2024

PROSPECTS AND OPPORTUNITIES

• Growing demand for healthier rice alternatives
• Players will leverage Korean wave and local preference to enhance product appeal
• Rising demand for convenient meal options could stir up demand for pasta

CATEGORY DATA

• Table 62 Sales of Rice, Pasta and Noodles by Category: Volume 2019-2024
• Table 63 Sales of Rice, Pasta and Noodles by Category: Value 2019-2024
• Table 64 Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2019-2024
• Table 65 Sales of Rice, Pasta and Noodles by Category: % Value Growth 2019-2024
• Table 66 Sales of Instant Noodles by Leading Flavours: Rankings 2019-2024
• Table 67 NBO Company Shares of Rice, Pasta and Noodles: % Value 2020-2024
• Table 68 LBN Brand Shares of Rice, Pasta and Noodles: % Value 2021-2024
• Table 69 NBO Company Shares of Rice: % Value 2020-2024
• Table 70 LBN Brand Shares of Rice: % Value 2021-2024
• Table 71 NBO Company Shares of Pasta: % Value 2020-2024
• Table 72 LBN Brand Shares of Pasta: % Value 2021-2024
• Table 73 NBO Company Shares of Noodles: % Value 2020-2024
• Table 74 LBN Brand Shares of Noodles: % Value 2021-2024
• Table 75 Distribution of Rice, Pasta and Noodles by Format: % Value 2019-2024
• Table 76 Distribution of Rice by Format: % Value 2019-2024
• Table 77 Distribution of Pasta by Format: % Value 2019-2024
• Table 78 Distribution of Noodles by Format: % Value 2019-2024
• Table 79 Forecast Sales of Rice, Pasta and Noodles by Category: Volume 2024-2029
• Table 80 Forecast Sales of Rice, Pasta and Noodles by Category: Value 2024-2029
• Table 81 Forecast Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2024-2029
• Table 82 Forecast Sales of Rice, Pasta and Noodles by Category: % Value Growth 2024-2029