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市場調查報告書
商品編碼
1518562
2024-2032 年按組件(基於軟體的解決方案、基於硬體的解決方案)、應用(電信、媒體和娛樂、IT 和遊戲、廣播等)和地區分類的視訊轉碼市場Video Transcoding Market by Component (Software-based Solution, Hardware-based Solution), Application (Telecommunication, Media and Entertainment, IT and Gaming, Broadcasting, and Others), and Region 2024-2032 |
IMARC Group年,全球視訊轉碼市場規模達到 20.194 億美元。視訊串流需求的不斷成長、智慧型手機銷售的激增以及基於雲端的轉碼服務的出現是推動市場的一些關鍵因素。
視訊轉碼是指將視訊檔案從一種格式或編解碼器轉換為另一種格式或編解碼器的過程。它涉及對原始視訊檔案進行解碼(通常採用特定的壓縮格式),然後將其重新編碼為不同的格式或編解碼器,同時可能修改其他視訊屬性,例如解析度、位元率、幀率或寬高比。它涉及執行解碼和編碼的專用軟體或硬體編碼器。它允許將視訊檔案轉換為可以在各種設備上播放或串流的格式,例如智慧型手機、平板電腦、智慧型電視、遊戲機或媒體播放器。它還用於透過應用不同的編碼設定或將其轉換為更高品質的編解碼器來提高影片的品質。此外,視訊轉碼可根據網路狀況和接收裝置的能力動態調整視訊參數。由於這些優點,視訊轉碼在全球範圍內越來越受歡迎。
該市場主要受到視訊串流需求不斷成長的推動。如今,隨著線上視訊平台、視訊串流服務和 OTT 媒體提供商的興起,越來越需要將視訊內容轉碼為不同的格式和解析度,以確保與各種設備和網路條件的兼容性。此外,智慧型手機、平板電腦、智慧型電視和其他連接裝置的廣泛使用造成了平台和作業系統的碎片化格局。影片轉碼使內容提供者能夠跨不同設備和平台提供影片,滿足觀眾的不同喜好。除此之外,高清 (HD) 和超高清 (UHD) 視訊內容的日益普及需要高效的轉碼解決方案來處理與這些格式相關的較大檔案大小和頻寬要求。再加上基於雲端的轉碼服務的出現,這些服務提供可擴展性、靈活性和成本效益,使企業能夠利用強大的轉碼功能而無需投資專用硬體或基礎設施,正在推動市場成長。此外,視訊內容的快速全球化正在不斷增加對視訊轉碼的需求,以克服視訊格式、解析度和編解碼器的地區差異,並使內容提供者能夠在全球範圍內分發其視訊。
The global video transcoding market size reached US$ 2,019.4 Million in 2023. Looking forward, IMARC Group expects the market to reach US$ 6,222.7 Million by 2032, exhibiting a growth rate (CAGR) of 12.9% during 2024-2032. The increasing demand for video streaming, the surging sales of smartphones, and the advent of cloud-based transcoding services represent some of the key factors driving the market.
Video transcoding refers to the process of converting a video file from one format or codec to another. It involves decoding the original video file, typically in a specific compression format, and then re-encoding it into a different format or codec while potentially modifying other video properties such as resolution, bitrate, frame rate, or aspect ratio. It involves specialized software or hardware encoders performing decoding and encoding. It allows video files to be converted into formats that can be played or streamed on various devices, such as smartphones, tablets, smart TVs, gaming consoles, or media players. It is also utilized to enhance the quality of a video by applying different encoding settings or converting it to a higher-quality codec. In addition, video transcoding can dynamically adjust the video parameters based on the network conditions and the receiving device's capabilities. Owing to these benefits, video transcoding is gaining popularity across the globe.
The market is primarily driven by the increasing demand for video streaming. Nowadays, with the rise of online video platforms, video streaming services, and Over-The-Top (OTT) media providers, there is a growing need to transcode video content into different formats and resolutions to ensure compatibility with various devices and network conditions. In addition, the widespread use of smartphones, tablets, smart TVs, and other connected devices has created a fragmented landscape of platforms and operating systems. Video transcoding enables content providers to deliver videos across different devices and platforms, catering to the diverse preferences of viewers. Besides this, the increasing popularity of high-definition (HD) and Ultra-High Definition (UHD) video content requires efficient transcoding solutions to handle the larger file sizes and bandwidth requirements associated with these formats. This, coupled with the emergence of cloud-based transcoding services that offer scalability, flexibility, and cost-efficiency, allowing businesses to leverage powerful transcoding capabilities without investing in dedicated hardware or infrastructure, is propelling the market growth. Moreover, the rapid video content globalization is escalating the demand for video transcoding to overcome regional differences in video formats, resolutions, and codecs and enable content providers to distribute their videos globally.
IMARC Group provides an analysis of the key trends in each segment of the global video transcoding market report, along with forecasts at the global, regional and country levels from 2024-2032. Our report has categorized the market based on component and application.
Software-based Solution
Hardware-based Solution
The report has provided a detailed breakup and analysis of the video transcoding market based on the component. This includes software-based solutions and hardware-based solution.
Telecommunication
Media and Entertainment
IT and Gaming
Broadcasting
Others
A detailed breakup and analysis of the video transcoding market based on the application has also been provided in the report. This includes telecommunication, media and entertainment, it and gaming, broadcasting, and others.
North America
United States
Canada
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Asia Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America was the largest market for video transcoding. Some of the factors driving the North America video transcoding market included the increasing video streaming, the surging sales of smartphones, and the rising video content globalization.
The report has also provided a comprehensive analysis of the competitive landscape in the global video transcoding market. Detailed profiles of all major companies have also been provided. Some of the companies covered include Akamai Technologies Inc., Amazon Web Services, Inc. (Amazon.com Inc.), Brightcove Inc., Google LLC (Alphabet Inc.), Haivision Systems Inc., Imagine Communications Corp. (The Gores Group LLC), Qencode, Corp., Telestream Inc, Vbrick Systems Inc, Wowza Media Systems LLC, etc. Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.
Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.