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市場調查報告書
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1599555

濕紙巾市場：按產品類型、材料類型、分銷管道分類 - 2025-2030 年全球預測

Wet Wipes Market by Product (Baby Wipes, Facial & Cosmetics, Hand & Body), Material Type (Non-Woven, Woven), Distribution Channel - Global Forecast 2025-2030
出版日期: | 出版商: 360iResearch | 英文 186 Pages | 商品交期: 最快1-2個工作天內

價格

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2023年濕紙巾市場價值為280.4億美元，預計到2024年將達到303.5億美元，複合年成長率為8.74%，到2030年將達到504.3億美元。

全球濕紙巾市場包括專為個人衛生、嬰兒護理、家庭清潔、醫療和工業應用而設計的產品。這些擦拭巾通常含有清潔劑和消毒劑，可滿足多種需求，包括卸妝、消毒表面、清洗嬰幼兒等。消費者對衛生、使用便利性和便攜性的意識不斷增強，以及對多功能產品的需求不斷增加等因素推動了對濕紙巾的需求。濕紙巾的多功能性，從個人護理到表面消毒，使其成為從家庭到醫療環境等各種環境中的必備產品。然而，市場面臨挑戰，例如非生物分解擦拭巾的環境問題以及安全處置的監管壓力。一個關鍵的成長機會在於開發環保的生物分解性擦拭巾，增加對環保消費者的吸引力。基於天然成分的配方和智慧包裝等創新有可能進一步增加市場佔有率。為了利用這些機會，製造商應該投資永續材料和技術，專注於研發以實現產品差異化，並加強供應鏈以滿足不斷成長的需求。平衡創新和成本效率非常重要。此外，透過利用數位行銷，市場相關人員可以向消費者傳達環保擦拭巾的好處並建立強大的品牌忠誠度。原物料價格波動和競爭加劇等抑制因素需要策略定價和聯盟來維持成長。為了獲得競爭優勢，公司應該合作推動技術進步並擴大在新興市場的影響力。在最終用戶需求和監管條件的推動下，市場仍然充滿活力，顯著的業務成長需要持續的適應性和前瞻性的創新策略。

主要市場統計
基準年[2023] 280.4億美元
預測年份 [2024] 303.5億美元
預測年份 [2030] 504.3億美元
複合年成長率（%） 8.74%

市場動態：揭示快速發展的濕紙巾市場的關鍵市場洞察

供需的動態交互作用正在改變濕紙巾市場。透過了解這些不斷變化的市場動態，公司可以準備好做出明智的投資決策、完善策略決策並抓住新的商機。全面了解這些趨勢可以幫助企業降低政治、地理、技術、社會和經濟領域的風險，並了解消費行為及其對製造成本的影響，並更清楚地了解對採購趨勢的影響。

  • 市場促進因素
    • 對多功能濕紙巾的需求不斷增加
    • 提高消費者購買力和提高個人衛生意識
    • 居家用品濕紙巾需求增加
  • 市場限制因素
    • 產品高成本
  • 市場機會
    • 擴大採用加香、生物分解性和不含酒精的產品
    • 開發含有清潔劑和乳液的嬰兒擦拭巾
  • 市場問題
    • 有關濕紙巾處理的環境問題

波特五力：開拓濕紙巾市場的策略工具

波特五力框架是了解濕紙巾市場競爭格局的重要工具。波特的五力框架描述了評估公司競爭和探索策略機會的清晰方法。該框架可幫助公司評估市場動態並確定新業務的盈利。這些見解使公司能夠利用自己的優勢，解決弱點並避免潛在的挑戰，從而確保更強大的市場地位。

PESTLE分析：了解濕紙巾市場的外部影響

外部宏觀環境因素對濕紙巾市場的表現動態起著至關重要的作用。對政治、經濟、社會、技術、法律和環境因素的分析提供了應對這些影響所需的資訊。透過調查 PESTLE 因素，公司可以更了解潛在的風險和機會。這種分析可以幫助公司預測法規、消費者偏好和經濟趨勢的變化，並為他們做出積極主動的決策做好準備。

市場佔有率分析：了解濕紙巾市場的競爭格局

對濕紙巾市場的詳細市場佔有率分析可以對供應商的績效進行全面評估。公司可以透過比較收益、客戶群和成長率等關鍵指標來揭示自己的競爭定位。該分析揭示了市場集中、細分和整合的趨勢，為供應商提供了製定策略決策所需的洞察力，使他們能夠在日益激烈的競爭中佔有一席之地。

FPNV 定位矩陣：濕紙巾市場供應商績效評估

FPNV定位矩陣是評估濕紙巾市場供應商的重要工具。此矩陣允許業務組織根據供應商的商務策略和產品滿意度評估供應商，從而做出符合其目標的明智決策。這四個象限使您能夠清晰、準確地分類供應商，以確定最能滿足您的策略目標的合作夥伴和解決方案。

策略分析與建議：規劃濕紙巾市場的成功之路

對於想要加強在全球市場的影響力的公司來說，對濕紙巾市場進行策略分析至關重要。透過審查關鍵資源、能力和績效指標，公司可以識別成長機會並努力改進。這種方法使您能夠克服競爭環境中的挑戰，利用新的商機並取得長期成功。

該報告對涵蓋關鍵焦點細分市場的市場進行了全面分析。

1. 市場滲透率：詳細檢視當前市場環境，主要企業的廣泛資料，評估其在市場中的影響力和整體影響力。

2. 市場開拓：辨識新興市場的成長機會，評估現有細分市場的擴張潛力，並提供未來成長的策略藍圖。

3. 市場多元化：分析近期產品發布、開拓地區、主要產業進展、塑造市場的策略投資。

4. 競爭評估與情報：徹底分析競爭格局，檢驗市場佔有率、業務策略、產品系列、認證、監理核准、專利趨勢、主要企業的技術進步等。

5.產品開發與創新：重點關注可望推動未來市場成長的最尖端科技、研發活動和產品創新。

我們也回答重要問題，以幫助相關人員做出明智的決策。

1.目前的市場規模和未來的成長預測是多少？

2. 哪些產品和地區提供最佳投資機會？

3.塑造市場的關鍵技術趨勢和監管影響是什麼？

4.主要廠商的市場佔有率和競爭地位如何？

5. 推動供應商市場進入和退出策略的收益來源和策略機會是什麼？

目錄

第1章 前言

第2章調查方法

第3章執行摘要

第4章市場概況

第5章市場洞察

  • 市場動態
    • 促進因素
      • 多功能濕紙巾需求不斷成長
      • 消費者購買力增強，個人衛生意識增強
      • 擴大家務勞動的濕紙巾需求
    • 抑制因素
      • 產品成本高
    • 機會
      • 擴大採用調味、生物分解性和不含酒精的產品
      • 含有清洗劑和乳液的濕紙巾的開發
    • 任務
      • 與處理濕紙巾相關的環境問題
  • 市場區隔分析
  • 波特五力分析
  • PESTEL分析
    • 政治
    • 經濟
    • 社會
    • 科技
    • 法律
    • 環境

第6章 濕紙巾市場：依產品

  • 介紹
  • 嬰兒擦拭巾
  • 臉部及化妝品
  • 手和身體
  • 脆弱區

第7章 濕紙巾市場：依材料類型

  • 介紹
  • 不織布
  • 機織品

第8章濕紙巾市場：依通路分類

  • 介紹
  • 便利商店
  • 電子商務
  • 藥局
  • 超級市場和大賣場

第9章 北美、南美洲濕紙巾市場

  • 介紹
  • 阿根廷
  • 巴西
  • 加拿大
  • 墨西哥
  • 美國

第10章亞太濕紙巾市場

  • 介紹
  • 澳洲
  • 中國
  • 印度
  • 印尼
  • 日本
  • 馬來西亞
  • 菲律賓
  • 新加坡
  • 韓國
  • 台灣
  • 泰國
  • 越南

第11章 歐洲、中東、非洲濕紙巾市場

  • 介紹
  • 丹麥
  • 埃及
  • 芬蘭
  • 法國
  • 德國
  • 以色列
  • 義大利
  • 荷蘭
  • 奈及利亞
  • 挪威
  • 波蘭
  • 卡達
  • 俄羅斯
  • 沙烏地阿拉伯
  • 南非
  • 西班牙
  • 瑞典
  • 瑞士
  • 土耳其
  • 阿拉伯聯合大公國
  • 英國

第12章競爭格局

  • 2023 年市場佔有率分析
  • FPNV 定位矩陣，2023
  • 競爭情境分析
  • 戰略分析和建議

公司名單

  • 3M Company
  • Amway Corp.
  • Colgate-Palmolive Company
  • Contec, Inc.
  • DuPont de Nemours, Inc.
  • Embuer Health Pvt. Ltd.
  • Essity Aktiebolag
  • Himalaya Wellness Company
  • Johnson & Johnson Services, Inc.
  • Kimberly-Clark Corporation
  • Nice-Pak Products, Inc.
  • PDI Healthcare, Inc.
  • Reckitt Benckiser Group PLC
  • Rockline Industries
  • The Clorox Company
  • The Honest Company, Inc.
  • The Procter and Gamble Company
  • TLC International
  • Unilever PLC
  • WipesPlus
Product Code: MRR-205091A88D15

The Wet Wipes Market was valued at USD 28.04 billion in 2023, expected to reach USD 30.35 billion in 2024, and is projected to grow at a CAGR of 8.74%, to USD 50.43 billion by 2030.

The global wet wipes market encompasses products designed for personal hygiene, baby care, household cleaning, medical, and industrial applications. These wipes are typically saturated with cleansing agents or sanitizing solutions, catering to a myriad of needs, including removing makeup, sanitizing surfaces, and cleaning infants. The demand for wet wipes is driven by factors such as increasing consumer awareness about hygiene, the convenience and portability of use, and the growing demand for multifunctional products. Wet wipes' versatility in application-ranging from personal care to disinfecting surfaces-positions them as essential in diverse settings, from households to healthcare environments. However, the market faces challenges like environmental concerns related to non-biodegradable wipes and regulatory pressures regarding safe disposal. The key growth opportunities lie in the development of eco-friendly and biodegradable wipes, enhancing their appeal among environmentally-conscious consumers. Innovations such as natural ingredient-based formulations and smart packaging can further capture market share. To tap into these opportunities, manufacturers should invest in sustainable materials and technologies, focus on R&D for product differentiation, and strengthen supply chains to meet increasing demands. Striking a balance between innovation and cost-efficiency is crucial. Moreover, market players can leverage digital marketing to educate consumers on the benefits of eco-friendly wipes and build strong brand loyalty. Limiting factors such as fluctuating raw material prices and intense competition necessitate strategic pricing and partnerships to sustain growth. To gain a competitive edge, firms should engage in collaborations for technological advancements and expand their presence in emerging markets. The market remains dynamic, driven by end-user demands and regulatory landscapes, requiring continuous adaptability and forward-thinking strategies in innovation for significant business growth.

KEY MARKET STATISTICS
Base Year [2023] USD 28.04 billion
Estimated Year [2024] USD 30.35 billion
Forecast Year [2030] USD 50.43 billion
CAGR (%) 8.74%

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Wet Wipes Market

The Wet Wipes Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

  • Market Drivers
    • Growing requirement for multi-functional wet wipes
    • Rising consumer purchasing power and raised awareness of personal hygiene
    • Escalating requirement for wet wipes for household works
  • Market Restraints
    • High cost of the products
  • Market Opportunities
    • Emerging adoption of flavored, biodegradable, and alcohol-free products
    • Development of wet baby wipes with cleanser and lotion
  • Market Challenges
    • Environmental concerns with disposal of wet wipes

Porter's Five Forces: A Strategic Tool for Navigating the Wet Wipes Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Wet Wipes Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Wet Wipes Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Wet Wipes Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Wet Wipes Market

A detailed market share analysis in the Wet Wipes Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Wet Wipes Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Wet Wipes Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Wet Wipes Market

A strategic analysis of the Wet Wipes Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Wet Wipes Market, highlighting leading vendors and their innovative profiles. These include 3M Company, Amway Corp., Colgate-Palmolive Company, Contec, Inc., DuPont de Nemours, Inc., Embuer Health Pvt. Ltd., Essity Aktiebolag, Himalaya Wellness Company, Johnson & Johnson Services, Inc., Kimberly-Clark Corporation, Nice-Pak Products, Inc., PDI Healthcare, Inc., Reckitt Benckiser Group PLC, Rockline Industries, The Clorox Company, The Honest Company, Inc., The Procter and Gamble Company, TLC International, Unilever PLC, and WipesPlus.

Market Segmentation & Coverage

This research report categorizes the Wet Wipes Market to forecast the revenues and analyze trends in each of the following sub-markets:

  • Based on Product, market is studied across Baby Wipes, Facial & Cosmetics, Hand & Body, and Intimate.
  • Based on Material Type, market is studied across Non-Woven and Woven.
  • Based on Distribution Channel, market is studied across Convenience Stores, E-Commerce, Pharmacy, and Supermarkets & Hypermarkets.
  • Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

  • 1.1. Objectives of the Study
  • 1.2. Market Segmentation & Coverage
  • 1.3. Years Considered for the Study
  • 1.4. Currency & Pricing
  • 1.5. Language
  • 1.6. Stakeholders

2. Research Methodology

  • 2.1. Define: Research Objective
  • 2.2. Determine: Research Design
  • 2.3. Prepare: Research Instrument
  • 2.4. Collect: Data Source
  • 2.5. Analyze: Data Interpretation
  • 2.6. Formulate: Data Verification
  • 2.7. Publish: Research Report
  • 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

  • 5.1. Market Dynamics
    • 5.1.1. Drivers
      • 5.1.1.1. Growing requirement for multi-functional wet wipes
      • 5.1.1.2. Rising consumer purchasing power and raised awareness of personal hygiene
      • 5.1.1.3. Escalating requirement for wet wipes for household works
    • 5.1.2. Restraints
      • 5.1.2.1. High cost of the products
    • 5.1.3. Opportunities
      • 5.1.3.1. Emerging adoption of flavored, biodegradable, and alcohol-free products
      • 5.1.3.2. Development of wet baby wipes with cleanser and lotion
    • 5.1.4. Challenges
      • 5.1.4.1. Environmental concerns with disposal of wet wipes
  • 5.2. Market Segmentation Analysis
  • 5.3. Porter's Five Forces Analysis
    • 5.3.1. Threat of New Entrants
    • 5.3.2. Threat of Substitutes
    • 5.3.3. Bargaining Power of Customers
    • 5.3.4. Bargaining Power of Suppliers
    • 5.3.5. Industry Rivalry
  • 5.4. PESTLE Analysis
    • 5.4.1. Political
    • 5.4.2. Economic
    • 5.4.3. Social
    • 5.4.4. Technological
    • 5.4.5. Legal
    • 5.4.6. Environmental

6. Wet Wipes Market, by Product

  • 6.1. Introduction
  • 6.2. Baby Wipes
  • 6.3. Facial & Cosmetics
  • 6.4. Hand & Body
  • 6.5. Intimate

7. Wet Wipes Market, by Material Type

  • 7.1. Introduction
  • 7.2. Non-Woven
  • 7.3. Woven

8. Wet Wipes Market, by Distribution Channel

  • 8.1. Introduction
  • 8.2. Convenience Stores
  • 8.3. E-Commerce
  • 8.4. Pharmacy
  • 8.5. Supermarkets & Hypermarkets

9. Americas Wet Wipes Market

  • 9.1. Introduction
  • 9.2. Argentina
  • 9.3. Brazil
  • 9.4. Canada
  • 9.5. Mexico
  • 9.6. United States

10. Asia-Pacific Wet Wipes Market

  • 10.1. Introduction
  • 10.2. Australia
  • 10.3. China
  • 10.4. India
  • 10.5. Indonesia
  • 10.6. Japan
  • 10.7. Malaysia
  • 10.8. Philippines
  • 10.9. Singapore
  • 10.10. South Korea
  • 10.11. Taiwan
  • 10.12. Thailand
  • 10.13. Vietnam

11. Europe, Middle East & Africa Wet Wipes Market

  • 11.1. Introduction
  • 11.2. Denmark
  • 11.3. Egypt
  • 11.4. Finland
  • 11.5. France
  • 11.6. Germany
  • 11.7. Israel
  • 11.8. Italy
  • 11.9. Netherlands
  • 11.10. Nigeria
  • 11.11. Norway
  • 11.12. Poland
  • 11.13. Qatar
  • 11.14. Russia
  • 11.15. Saudi Arabia
  • 11.16. South Africa
  • 11.17. Spain
  • 11.18. Sweden
  • 11.19. Switzerland
  • 11.20. Turkey
  • 11.21. United Arab Emirates
  • 11.22. United Kingdom

12. Competitive Landscape

  • 12.1. Market Share Analysis, 2023
  • 12.2. FPNV Positioning Matrix, 2023
  • 12.3. Competitive Scenario Analysis
  • 12.4. Strategy Analysis & Recommendation

Companies Mentioned

  • 1. 3M Company
  • 2. Amway Corp.
  • 3. Colgate-Palmolive Company
  • 4. Contec, Inc.
  • 5. DuPont de Nemours, Inc.
  • 6. Embuer Health Pvt. Ltd.
  • 7. Essity Aktiebolag
  • 8. Himalaya Wellness Company
  • 9. Johnson & Johnson Services, Inc.
  • 10. Kimberly-Clark Corporation
  • 11. Nice-Pak Products, Inc.
  • 12. PDI Healthcare, Inc.
  • 13. Reckitt Benckiser Group PLC
  • 14. Rockline Industries
  • 15. The Clorox Company
  • 16. The Honest Company, Inc.
  • 17. The Procter and Gamble Company
  • 18. TLC International
  • 19. Unilever PLC
  • 20. WipesPlus

LIST OF FIGURES

  • FIGURE 1. WET WIPES MARKET RESEARCH PROCESS
  • FIGURE 2. WET WIPES MARKET SIZE, 2023 VS 2030
  • FIGURE 3. GLOBAL WET WIPES MARKET SIZE, 2018-2030 (USD MILLION)
  • FIGURE 4. GLOBAL WET WIPES MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 5. GLOBAL WET WIPES MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 6. GLOBAL WET WIPES MARKET SIZE, BY PRODUCT, 2023 VS 2030 (%)
  • FIGURE 7. GLOBAL WET WIPES MARKET SIZE, BY PRODUCT, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 8. GLOBAL WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2023 VS 2030 (%)
  • FIGURE 9. GLOBAL WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 10. GLOBAL WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2023 VS 2030 (%)
  • FIGURE 11. GLOBAL WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 12. AMERICAS WET WIPES MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
  • FIGURE 13. AMERICAS WET WIPES MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 14. UNITED STATES WET WIPES MARKET SIZE, BY STATE, 2023 VS 2030 (%)
  • FIGURE 15. UNITED STATES WET WIPES MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 16. ASIA-PACIFIC WET WIPES MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
  • FIGURE 17. ASIA-PACIFIC WET WIPES MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 18. EUROPE, MIDDLE EAST & AFRICA WET WIPES MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
  • FIGURE 19. EUROPE, MIDDLE EAST & AFRICA WET WIPES MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 20. WET WIPES MARKET SHARE, BY KEY PLAYER, 2023
  • FIGURE 21. WET WIPES MARKET, FPNV POSITIONING MATRIX, 2023

LIST OF TABLES

  • TABLE 1. WET WIPES MARKET SEGMENTATION & COVERAGE
  • TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2023
  • TABLE 3. GLOBAL WET WIPES MARKET SIZE, 2018-2030 (USD MILLION)
  • TABLE 4. GLOBAL WET WIPES MARKET SIZE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 5. GLOBAL WET WIPES MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 6. WET WIPES MARKET DYNAMICS
  • TABLE 7. GLOBAL WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 8. GLOBAL WET WIPES MARKET SIZE, BY BABY WIPES, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 9. GLOBAL WET WIPES MARKET SIZE, BY FACIAL & COSMETICS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 10. GLOBAL WET WIPES MARKET SIZE, BY HAND & BODY, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 11. GLOBAL WET WIPES MARKET SIZE, BY INTIMATE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 12. GLOBAL WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 13. GLOBAL WET WIPES MARKET SIZE, BY NON-WOVEN, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 14. GLOBAL WET WIPES MARKET SIZE, BY WOVEN, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 15. GLOBAL WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 16. GLOBAL WET WIPES MARKET SIZE, BY CONVENIENCE STORES, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 17. GLOBAL WET WIPES MARKET SIZE, BY E-COMMERCE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 18. GLOBAL WET WIPES MARKET SIZE, BY PHARMACY, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 19. GLOBAL WET WIPES MARKET SIZE, BY SUPERMARKETS & HYPERMARKETS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 20. AMERICAS WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 21. AMERICAS WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 22. AMERICAS WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 23. AMERICAS WET WIPES MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 24. ARGENTINA WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 25. ARGENTINA WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 26. ARGENTINA WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 27. BRAZIL WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 28. BRAZIL WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 29. BRAZIL WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 30. CANADA WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 31. CANADA WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 32. CANADA WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 33. MEXICO WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 34. MEXICO WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 35. MEXICO WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 36. UNITED STATES WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 37. UNITED STATES WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 38. UNITED STATES WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 39. UNITED STATES WET WIPES MARKET SIZE, BY STATE, 2018-2030 (USD MILLION)
  • TABLE 40. ASIA-PACIFIC WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 41. ASIA-PACIFIC WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 42. ASIA-PACIFIC WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 43. ASIA-PACIFIC WET WIPES MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 44. AUSTRALIA WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 45. AUSTRALIA WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 46. AUSTRALIA WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 47. CHINA WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 48. CHINA WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 49. CHINA WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 50. INDIA WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 51. INDIA WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 52. INDIA WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 53. INDONESIA WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 54. INDONESIA WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 55. INDONESIA WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 56. JAPAN WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 57. JAPAN WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 58. JAPAN WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 59. MALAYSIA WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 60. MALAYSIA WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 61. MALAYSIA WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 62. PHILIPPINES WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 63. PHILIPPINES WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 64. PHILIPPINES WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 65. SINGAPORE WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 66. SINGAPORE WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 67. SINGAPORE WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 68. SOUTH KOREA WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 69. SOUTH KOREA WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 70. SOUTH KOREA WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 71. TAIWAN WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 72. TAIWAN WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 73. TAIWAN WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 74. THAILAND WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 75. THAILAND WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 76. THAILAND WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 77. VIETNAM WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 78. VIETNAM WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 79. VIETNAM WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 80. EUROPE, MIDDLE EAST & AFRICA WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 81. EUROPE, MIDDLE EAST & AFRICA WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 82. EUROPE, MIDDLE EAST & AFRICA WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 83. EUROPE, MIDDLE EAST & AFRICA WET WIPES MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 84. DENMARK WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 85. DENMARK WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 86. DENMARK WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 87. EGYPT WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 88. EGYPT WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 89. EGYPT WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 90. FINLAND WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 91. FINLAND WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 92. FINLAND WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 93. FRANCE WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 94. FRANCE WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 95. FRANCE WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 96. GERMANY WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 97. GERMANY WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 98. GERMANY WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 99. ISRAEL WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 100. ISRAEL WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 101. ISRAEL WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 102. ITALY WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 103. ITALY WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 104. ITALY WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 105. NETHERLANDS WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 106. NETHERLANDS WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 107. NETHERLANDS WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 108. NIGERIA WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 109. NIGERIA WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 110. NIGERIA WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 111. NORWAY WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 112. NORWAY WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 113. NORWAY WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 114. POLAND WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 115. POLAND WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 116. POLAND WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 117. QATAR WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 118. QATAR WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 119. QATAR WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 120. RUSSIA WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 121. RUSSIA WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 122. RUSSIA WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 123. SAUDI ARABIA WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 124. SAUDI ARABIA WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 125. SAUDI ARABIA WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 126. SOUTH AFRICA WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 127. SOUTH AFRICA WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 128. SOUTH AFRICA WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 129. SPAIN WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 130. SPAIN WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 131. SPAIN WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 132. SWEDEN WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 133. SWEDEN WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 134. SWEDEN WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 135. SWITZERLAND WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 136. SWITZERLAND WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 137. SWITZERLAND WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 138. TURKEY WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 139. TURKEY WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 140. TURKEY WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 141. UNITED ARAB EMIRATES WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 142. UNITED ARAB EMIRATES WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 143. UNITED ARAB EMIRATES WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 144. UNITED KINGDOM WET WIPES MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 145. UNITED KINGDOM WET WIPES MARKET SIZE, BY MATERIAL TYPE, 2018-2030 (USD MILLION)
  • TABLE 146. UNITED KINGDOM WET WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 147. WET WIPES MARKET SHARE, BY KEY PLAYER, 2023
  • TABLE 148. WET WIPES MARKET, FPNV POSITIONING MATRIX, 2023