市場調查報告書
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全球虛擬桌面市場:2024-2029 年預測Global Desktop Virtualization Market - Forecasts from 2024 to 2029 |
虛擬桌面市場預計將從 2024 年的 107.37 億美元增至 2029 年的 193.57 億美元,複合年成長率為 12.51%。
虛擬桌面透過創建作業系統和桌面環境的虛擬版本,將關聯的應用程式軟體與實體設備分開。這樣的介面允許用戶從任何設備存取應用程式,包括電腦、筆記型電腦和智慧型手機。通訊技術的進步以及醫療保健、BFSI、IT 和通訊等各個垂直領域雲端運算解決方案的快速採用正在推動虛擬桌面市場的成長。
虛擬桌面市場促進因素
虛擬桌面解決方案為企業提供了消除業務環境中實體障礙的絕佳機會。透過創建虛擬工作場所,員工可以提高生產力並減少停機時間。由於這些高效能優勢,公司正在尋求改善其IT基礎設施和中央管理系統,以提高員工的整體生產力。
因此,市場參與者正在投資提供 DaaS(桌面即服務)和虛擬桌面解決方案。例如,微軟的Azure虛擬桌面為員工提供安全的遠端桌面應用程式體驗。功能包括主機池管理、靈活的網路選項和其他多會話雲端功能。
虛擬桌面細分市場分析
桌面即服務(DaaS)預計將佔據虛擬桌面市場的重要佔有率。這是因為雲端運算在商業和工業設施中變得越來越流行,以方便對資料和應用程式的訪問,同時最大限度地降低整體營運成本。
DaaS 易於實施和訪問,這導致了各種與 DaaS 相關的產品發布和創新。例如,2023 年 2 月,OTAVA 宣布推出新的 DaaS 解決方案,協助企業增強遠距員工的能力。 OATAVA DaaS 使用 Verizon Horizon DaaS 透過雲端提供虛擬工作場所來降低初始成本。
虛擬桌面市場依公司規模分為中小企業、中型企業和大型企業。由於主要經濟體中小企業的成長,預計中小企業將佔據重要的市場佔有率。例如,根據美國小型企業管理局發布的2023年小型企業概況,小型企業占美國企業的99%,僱用了約6,160萬名員工,占美國勞動力的大多數,佔45.9%。
虛擬桌面解決方案透過降低服務供應商方面託管伺服器和設備的成本,為小型企業提供了一種經濟高效的方法。主要市場參與者 IBM、VMWare 和 Citrix 為小型企業提供價格實惠且易於使用的虛擬桌面解決方案。
按行業分類,可分為 BFSI、教育、零售、醫療保健、IT/通訊等。由於IT基礎設施基礎設施的進步以及雲端生態系的擴展,IT和通訊產業預計將佔據很大的市場佔有率。此外,虛擬桌面允許快速部署創新服務,並為員工提供更廣泛的應用程式存取範圍。虛擬桌面基礎設施和遠端桌面服務降低了 IT 員工的實體和培訓成本,並簡化了對營運服務的存取。
此外,對集中管理系統的需求不斷成長,對虛擬桌面以提高靈活性的需求預計將進一步增加。此外,隨著對遠距服務管理的日益重視,醫療保健和 BFSI 行業預計將在預測期內實現穩健成長。
北美佔重要市場佔有率
從地區來看,虛擬桌面市場可分為北美、南美、歐洲、中東和非洲以及亞太地區。在美國和加拿大主要區域經濟體為加強工業數位化而進行的積極投資以及蓬勃發展的雲端和遠距工作文化的推動下,北美地區有望實現強勁成長並佔據重要的市場佔有率。
BFSI、IT/通訊、醫療保健和教育等關鍵產業正在這些國家投資虛擬技術。例如,根據美國醫院協會 (AHA) 的數據,美國約 76% 的醫院透過通訊服務連接,增加了遠端醫療服務在經濟中的規模。同樣,IBM、思科、 VMware、微軟和戴爾等主要參與者的市場影響也進一步推動了該地區的市場成長。
The global desktop virtualization market is estimated to grow at 12.51% (CAGR) from US$10.737 billion in 2024 to US$19.357 billion in 2029.
Desktop virtualization segregates associated applications software from physical devices by creating a virtual version of the operating systems and desktop environment, where the operating system resources operate via hypervisor. Such interfaces enable users to access applications from any device, including computers, laptops, and smartphones. The growing advancements in communication technology, followed by the booming adoption of cloud-computing solutions across various industry verticals such as healthcare, BFSI, IT, and telecom, among others, are driving the desktop virtualization market's growth.
Global Desktop Virtualization Market Drivers
Desktop virtualization solutions have provided companies with a great opportunity to remove the physical barriers in their operating environment. Establishing a virtual workplace enables employees to improve their productivity and reduce their downtime. Owing to such high-performance benefits, companies emphasize improving their IT infrastructure and central management system to bolster overall workforce productivity.
Hence, market players are investing in providing Desktop as a Service (DaaS) and virtual desktop solutions. For instance, Microsoft's "Azure Virtual Desktop" provides a secured remote desktop application experience to employees. It has features such as host pool management, flexible networking options, and other multi-session cloud capabilities.
Global Desktop Virtualization Market Segment Analysis
Desktop as a Service (DaaS) is expected to hold a significant market share in the global desktop virtualization market owing to the emerging popularity of cloud computing in commercial and industrial establishments for minimizing overall operational costs while easing access to data and applications.
Owing to its easy implementation and accessibility, various product launches and innovations associated with DaaS are being implemented. For instance, in February 2023, OTAVA launched its new DaaS solution that would assist enterprises in empowering their remote workforce. The "OATAVA DaaS" is powered by Verizon Horizon DaaS and provides a virtual workplace via the cloud, thereby reducing the upfront cost.
Based on enterprise size, the global desktop virtualization market is segmented into small, medium, and large. Small and medium enterprises are expected to account for a considerable market share fueled by the growing strength of SMEs in major economies. For instance, according to the "2023 Small Business Profile" provided by the U.S Small Business Administration, small businesses account for 99% of the country's businesses and employ nearly 61.6 million employees, which accounts for 45.9% of the US workforce.
Desktop virtualization solutions have provided a cost-effective approach to small-scale firms by lowering the cost incurred in servers and equipment hosted on the service providers' side. Key market players, namely IBM, VMWare, and Citrix, are offering desktop virtualization solutions at an affordable price, which has made it easy for small-scale firms to access them.
The global desktop virtualization market, by industry vertical, is divided into BFSI, education, retail, healthcare, IT and Telecom, and others. The IT and Telecom sector is anticipated to hold a considerable market share fueled by the advancement in IT infrastructure followed by a growing cloud ecosystem. Additionally, desktop virtualization offers rapid deployment of innovative services and provides a wider scale for employees to access applications. IT physical and training expenditures can be avoided through virtual desktop infrastructure and remote desktop services, thereby offering simplified and easy access to operational services for the IT staff.
Additionally, centralized management system demand is experiencing positive growth, which is further anticipated to bolster desktop virtualization demand for greater flexibility. Moreover, the healthcare and BFSI sectors are expected to show steadily during the forecast period, fueled by the growing emphasis on remote service management.
North America will constitute a considerable market share.
The global desktop virtualization market, by geography, is analyzed into North America, South America, Europe, the Middle East and Africa, and Asia Pacific. North America is poised for significant growth and will constitute a considerable share fueled by favorable investment in bolstering industrial digitalization, followed by booming cloud and remote working culture in major regional economies, namely the USA and Canada.
Major sectors such as BFSI, IT & Telecomm, healthcare, and education, among others, are investing in virtual technologies in such nations. For instance, the American Hospital Association (AHA) states that nearly 76% of hospitals in the United States are connected through the use of telecommunication services, which has bolstered the scale of telehealth services in the economy. Likewise, the well-established market presence of major players, namely IBM, Cisco, VMWare, Microsoft, and Dell, further acts as an additional driving factor for the regional market growth.
Global Desktop Virtualization Market Developments