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市場調查報告書
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1574120

社群媒體中的人工智慧 (AI) 市場:2024-2029 年預測

Artificial Intelligence (AI) in Social Media Market - Forecasts from 2024 to 2029

出版日期: | 出版商: Knowledge Sourcing Intelligence | 英文 140 Pages | 商品交期: 最快1-2個工作天內

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簡介目錄

社群媒體市場的人工智慧預計將以28.53%的複合年成長率成長,從2024年的1,924,194,000美元市場規模成長到2029年的6,748,861,000美元。

人工智慧正以驚人的速度改變社群媒體格局。事實上,社交網站、企業和個人正在利用人工智慧系統來增強他們的活動。透過利用人工智慧,社群媒體平台可以更準確地推薦相關內容,檢測和刪除有害帖子,並為用戶提供個人化環境。具體來說,人工智慧將為個人化建議工具和動態消息功能等提供支援。

我們也刪除煽動仇恨言論的垃圾訊息和有害評論。此外,公司正在利用人工智慧透過客戶關係管理來加強網路行銷工作。執行的任務包括創建和安排貼文、回覆評論和訊息以及分析社交資料。這些系統還設計各種形式的個人化廣告來滿足客戶的需求。個人也正在採用涉及使用該技術的方法來改善其帳戶在此類平台中的使用。除了過濾掉不需要的訊息之外,人工智慧支援的內容產生工具還可以幫助我們在不同的網路空間中執行多任務。這項用於社群媒體的技術進一步保護用戶免受網路詐騙和追蹤。

社群媒體人工智慧市場的促進因素:

  • 內容個人化預計將推動市場需求。

現代社群媒體平台使用人工智慧演算法來檢查用戶偏好、行為和資料。透過這種方式,用戶可以看到客製化的動態消息、有針對性的廣告和提案的貼文。這些個人化體驗增強了用戶參與度,從而導致這些平台上的任務時間更長並增加了廣告收入。一般來說,尋求使用者體驗最佳化和財務成功的社群媒體平台將人工智慧技術視為寶貴的資源。

社群媒體市場的地域展望

  • 預計亞太地區在預測期內將出現指數級成長。

預計在可預見的未來,亞太地區社群媒體市場的人工智慧將顯著成長。包括人工智慧、機器人和自動化在內的各個領域歷來都是該地區技術創新水平較高的地區,這使其成為人工智慧進入社群媒體領域的合適環境。隨著數位交易的發展,越來越多的企業和個人正在採用線上平台。因此,未來在這一特定背景下,社群媒體網路將有望採用人工智慧驅動的功能。

此外,網路連線、資料中心和雲端處理等數位基礎設施的進步使得亞太地區的人工智慧處理更有效率。除了市場整合之外,各國政府也推動一體化和互聯互通,以加強貿易夥伴之間的金融合作。

為什麼要購買這份報告?

  • 富有洞察力的分析:獲得涵蓋關鍵和新興區域的深入市場洞察,重點關注客戶細分、政府政策和社會經濟因素、消費者偏好、行業領域和其他子區隔。
  • 競爭格局:了解世界主要企業採取的策略策略,並了解透過正確的策略滲透市場的潛力。
  • 市場促進因素和未來趨勢:探索動態因素和關鍵市場趨勢以及它們將如何塑造未來市場開拓。
  • 可行的建議:利用洞察力做出策略決策,在動態環境中釋放新的業務流和收益。
  • 面向廣大受眾:對於新興企業、研究機構、顧問、中小型企業和大型企業有用且具有成本效益。

公司使用我們的報告的目的是什麼?

產業和市場考量、機會評估、產品需求預測、打入市場策略、地理擴張、資本投資決策、法律規範與影響、新產品開拓、競爭影響

調查範圍

  • 歷史資料與預測,2022-2029
  • 成長機會、挑戰、供應鏈前景、法規結構、顧客行為、趨勢分析
  • 競爭對手的市場狀況、策略與市場佔有率分析
  • 包括國家在內的細分市場和地區的收益成長和預測評估
  • 公司簡介(策略、產品、財務資訊、主要動態等)

目錄

第1章簡介

  • 市場概況
  • 市場定義
  • 調查範圍
  • 市場區隔
  • 貨幣
  • 先決條件
  • 基準年和預測年時間表
  • 相關利益者的主要利益

第2章調查方法

  • 研究設計
  • 調查過程

第3章執行摘要

  • 主要發現
  • CXO觀點

第4章市場動態

  • 市場促進因素
  • 市場限制因素
  • 波特五力分析
  • 產業價值鏈分析
  • 分析師觀點

第5章 社群媒體中的人工智慧市場:按技術分類

  • 介紹
  • 機器學習和深度學習
  • 自然語言處理(NLP)

第6章 社群媒體中的人工智慧市場:依應用分類

  • 介紹
  • 銷售和行銷
  • 客戶體驗管理
  • 預測風險評估
  • 影像識別

第7章 社群媒體中的人工智慧市場:按最終用戶分類

  • 介紹
  • 零售
  • BFSI
  • 電子商務
  • 媒體/廣告
  • 其他

第8章社群媒體中的人工智慧市場:按地區

  • 介紹
  • 北美洲
    • 依技術
    • 按用途
    • 按最終用戶
    • 按國家/地區
  • 南美洲
    • 依技術
    • 按用途
    • 按最終用戶
    • 按國家/地區
  • 歐洲
    • 依技術
    • 按用途
    • 按最終用戶
    • 按國家/地區
  • 中東/非洲
    • 依技術
    • 按用途
    • 按最終用戶
    • 按國家/地區
  • 亞太地區
    • 依技術
    • 按用途
    • 按最終用戶
    • 按國家/地區

第9章競爭環境及分析

  • 主要企業及策略分析
  • 市場佔有率分析
  • 合併、收購、協議和合作
  • 競爭對手儀表板

第10章 公司簡介

  • Adobe
  • AWS
  • Google LLC
  • IBM Corp.
  • Meta
  • Microsoft
  • Salesforce Inc.
簡介目錄
Product Code: KSI061616610

The AI in social media market is expected to grow at a CAGR of 28.53%, reaching a market size of US$6748.861 million in 2029 from US$1924.194 million in 2024.

AI is altering the landscape of social media at breakneck speed. Indeed, social networking sites, companies, and individuals are leveraging AI systems to boost their events. With AI, social media platforms can recommend pertinent content more accurately, detect and remove toxic postings, as well as personalize their environment for users. Specifically, AI powers personalized recommendation tools and newsfeed features among others.

Moreover, it deletes spam messages as well as harmful comments like those that incite hate speech. In addition to that, businesses utilize AI to enhance their online marketing efforts through customer relationship management. Some of the tasks performed include post creation and scheduling; replying to comments or messages; analyzing social data among others. Personalized Ads in different forms are also designed by these systems to cater for client needs. Individuals too have adopted an approach involving the use of this technology to improve how they use their accounts within such platforms. Content-producing tools powered by artificial intelligence help in filtering undesired messages plus multitasking across various web spaces whereby a single user utilizes numerous profiles all at once. Users are further safeguarded from cyber scams and stalking with this technology used in social media.

AI in social media Market Drivers:

  • Content personalization is anticipated to increase the market demand

nowadays social media platforms use AI algorithms to examine the preferences, behaviours and data of users. In this way, tailor-made news feeds, targeted ads and suggested posts are presented to its users. User engagement is enhanced by these personalised experiences that also translate into longer tasks on such platforms resulting in increased ad revenues. In general, social media platforms seeking user experience optimization and financial success consider AI technology as an invaluable resource.

AI in Social Media Market Geographical Outlook

  • Asia Pacific is witnessing exponential growth during the forecast period

In the foreseeable future, significant growth is anticipated for AI within the social media market in the Asia Pacific region. Various fields, including artificial intelligence, robotics, and automation, have historically been characterized by high levels of innovation in this particular region contributing to a conducive environment for AI's expansion into the social media sector. Increasingly online platforms are being adopted by an increasing number of companies and individuals as digital trade progresses. As such adoption of features powered by AI on social media networks can henceforth be expected within this particular context.

Moreover, advances in digital infrastructure like improved internet connectivity, data centres and cloud computing enable more efficient processing of AI in the Asia Pacific region. To enhance financial cooperation among trade partners involved as well as integrating markets governments have also urged for togetherness and interconnectivity.

Reasons for buying this report:-

  • Insightful Analysis: Gain detailed market insights covering major as well as emerging geographical regions, focusing on customer segments, government policies and socio-economic factors, consumer preferences, industry verticals, other sub- segments.
  • Competitive Landscape: Understand the strategic maneuvers employed by key players globally to understand possible market penetration with the correct strategy.
  • Market Drivers & Future Trends: Explore the dynamic factors and pivotal market trends and how they will shape up future market developments.
  • Actionable Recommendations: Utilize the insights to exercise strategic decision to uncover new business streams and revenues in a dynamic environment.
  • Caters to a Wide Audience: Beneficial and cost-effective for startups, research institutions, consultants, SMEs, and large enterprises.

What do businesses use our reports for?

Industry and Market Insights, Opportunity Assessment, Product Demand Forecasting, Market Entry Strategy, Geographical Expansion, Capital Investment Decisions, Regulatory Framework & Implications, New Product Development, Competitive Intelligence

Report Coverage:

  • Historical data & forecasts from 2022 to 2029
  • Growth Opportunities, Challenges, Supply Chain Outlook, Regulatory Framework, Customer Behaviour, and Trend Analysis
  • Competitive Positioning, Strategies, and Market Share Analysis
  • Revenue Growth and Forecast Assessment of segments and regions including countries
  • Company Profiling (Strategies, Products, Financial Information, and Key Developments among others)

The AI in social media market is segmented and analyzed as follows:

By Technology

  • Machine Learning and Deep Learning
  • Natural Language Processing (NLP)

By Application

  • Sales and Marketing
  • Customer Experience Management
  • Predictive Risk Assessment
  • Image recognition

By End User

  • Retail
  • BFSI
  • E-commerce
  • Media and Advertising
  • Others

By Geography

  • North America
  • United States
  • Canada
  • Mexico
  • South America
  • Brazil
  • Argentina
  • Others
  • Europe
  • United Kingdom
  • Germany
  • France
  • Spain
  • Others
  • Middle East and Africa
  • Saudi Arabia
  • UAE
  • Israel
  • Others
  • Asia Pacific
  • Japan
  • China
  • India
  • South Korea
  • Indonesia
  • Thailand
  • Others

TABLE OF CONTENTS

1. INTRODUCTION

  • 1.1. Market Overview
  • 1.2. Market Definition
  • 1.3. Scope of the Study
  • 1.4. Market Segmentation
  • 1.5. Currency
  • 1.6. Assumptions
  • 1.7. Base and Forecast Years Timeline
  • 1.8. Key Benefits to the Stakeholder

2. RESEARCH METHODOLOGY

  • 2.1. Research Design
  • 2.2. Research Processes

3. EXECUTIVE SUMMARY

  • 3.1. Key Findings
  • 3.2. CXO Perspective

4. MARKET DYNAMICS

  • 4.1. Market Drivers
  • 4.2. Market Restraints
  • 4.3. Porter's Five Forces Analysis
    • 4.3.1. Bargaining Power of Suppliers
    • 4.3.2. Bargaining Power of Buyers
    • 4.3.3. Threat of New Entrants
    • 4.3.4. Threat of Substitutes
    • 4.3.5. Competitive Rivalry in the Industry
  • 4.4. Industry Value Chain Analysis
  • 4.5. Analyst View

5. AI IN SOCIAL MEDIA MARKET BY TECHNOLOGY

  • 5.1. Introduction
  • 5.2. Machine Learning and Deep Learning
  • 5.3. Natural Language Processing (NLP)

6. AI IN SOCIAL MEDIA MARKET BY APPLICATION

  • 6.1. Introduction
  • 6.2. Sales and Marketing
  • 6.3. Customer Experience Management
  • 6.4. Predictive Risk Assessment
  • 6.5. Image recognition

7. AI IN SOCIAL MEDIA MARKET BY END-USER

  • 7.1. Introduction
  • 7.2. Retail
  • 7.3. BFSI
  • 7.4. E-commerce
  • 7.5. Media and Advertising
  • 7.6. Others

8. AI IN SOCIAL MEDIA MARKET BY GEOGRAPHY

  • 8.1. Introduction
  • 8.2. North America
    • 8.2.1. By Technology
    • 8.2.2. By Application
    • 8.2.3. By End-User
    • 8.2.4. By Country
      • 8.2.4.1. United States
      • 8.2.4.2. Canada
      • 8.2.4.3. Mexico
  • 8.3. South America
    • 8.3.1. By Technology
    • 8.3.2. By Application
    • 8.3.3. By End-User
    • 8.3.4. By Country
      • 8.3.4.1. Brazil
      • 8.3.4.2. Argentina
      • 8.3.4.3. Others
  • 8.4. Europe
    • 8.4.1. By Technology
    • 8.4.2. By Application
    • 8.4.3. By End-User
    • 8.4.4. By Country
      • 8.4.4.1. United Kingdom
      • 8.4.4.2. Germany
      • 8.4.4.3. France
      • 8.4.4.4. Italy
      • 8.4.4.5. Spain
      • 8.4.4.6. Others
  • 8.5. Middle East and Africa
    • 8.5.1. By Technology
    • 8.5.2. By Application
    • 8.5.3. By End-User
    • 8.5.4. By Country
      • 8.5.4.1. Saudi Arabia
      • 8.5.4.2. UAE
      • 8.5.4.3. Others
  • 8.6. Asia Pacific
    • 8.6.1. By Technology
    • 8.6.2. By Application
    • 8.6.3. By End-User
    • 8.6.4. By Country
      • 8.6.4.1. Japan
      • 8.6.4.2. China
      • 8.6.4.3. India
      • 8.6.4.4. South Korea
      • 8.6.4.5. Taiwan
      • 8.6.4.6. Thailand
      • 8.6.4.7. Indonesia
      • 8.6.4.8. Others

9. COMPETITIVE ENVIRONMENT AND ANALYSIS

  • 9.1. Major Players and Strategy Analysis
  • 9.2. Market Share Analysis
  • 9.3. Mergers, Acquisitions, Agreements, and Collaborations
  • 9.4. Competitive Dashboard

10. COMPANY PROFILES

  • 10.1. Adobe
  • 10.2. AWS
  • 10.3. Google LLC
  • 10.4. IBM Corp.
  • 10.5. Meta
  • 10.6. Microsoft
  • 10.7. Salesforce Inc.