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市場調查報告書
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1635794

零售分析市場：全球產業分析、市場規模、佔有率、成長、趨勢與未來預測（2025-2032）

Retail Analytics Market: Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2025 - 2032
出版日期: | 出版商: Persistence Market Research | 英文 237 Pages | 商品交期: 2-5個工作天內

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簡介目錄

Persistence Market Research 最近發佈了一份關於全球零售分析市場的深刻報告。這項綜合研究徹底分析了市場動態，包括關鍵推動因素、趨勢、課題和催化劑，並對 2025 年至 2032 年的市場成長軌跡提供了詳細展望。

重要見解

  • 零售分析市場規模（2025 年）：214 億美元
  • 市場規模預測（價值基礎，2032 年）：434 億美元
  • 全球市場成長率（CAGR，2025-2032）：10.60%

零售分析市場：分析範圍

零售分析是一個快速發展的領域，其推動力在於零售業務中擴大採用數據驅動的決策。該市場使用大數據分析、人工智慧（AI）和機器學習（ML）等先進的分析技術從大量消費者數據中獲取見解。零售商利用這些見解來改善客戶體驗、優化營運並推動業務成長。市場正在不斷發展以適應全通路零售、個人化客戶體驗和供應鏈優化等新趨勢。

市場成長動力：

全球零售分析市場受到多種因素的推動。電子商務的日益普及、對即時消費者洞察的需求以及全通路零售的興起是推動市場發展的關鍵因素。零售商擴大採用數據分析來瞭解客戶偏好、優化產品組合、改善定價策略和加強庫存管理。此外，對個人化購物體驗的需求正在推動零售分析的成長。此外，人們越來越關注透過數據驅動的供應鏈管理來提高營運效率和降低成本，這也刺激了市場擴張。

市場阻礙因素：

儘管零售分析市場成長前景看好，但它仍面臨許多課題。資料隱私問題和強而有力的網路安全措施的需求是保護客戶資訊必須解決的重大課題。此外，部署高階分析解決方案的成本高昂，尤其是對中小型零售商而言，也會限制零售分析技術的採用。此外，能夠有效利用這些技術的熟練專業人員數量也存在差距，這可能會阻礙市場成長。

市場機會：

在技術進步和新興趨勢的推動下，零售分析市場出現了許多商機。人工智慧 (AI) 和機器學習 (ML) 融入零售分析有望使零售商做出更準確的預測，更好地瞭解消費者行為並實現流程自動化，從而開闢新的成長途徑。此外，隨著越來越多的零售商轉向全通路商業模式，對能夠跨實體和數位接觸點提供洞察的整合分析解決方案的需求創造了巨大的市場機會。預測分析在改善供應鏈管理和需求預測方面的應用日益廣泛，也為創新和市場擴張打開了大門。

本報告回答的關鍵問題

  • 推動全球零售分析市場成長的關鍵因素有哪些？
  • 人工智慧和機器學習的進步將如何增強零售分析能力？
  • 零售分析在客戶體驗優化和供應鏈管理的主要應用是什麼？
  • 資料隱私和網路安全問題如何影響零售分析解決方案的採用？
  • 零售分析市場主要參與者採用了哪些競爭策略？

目錄

第1章 執行摘要

第2章 市場概況

  • 市場範圍和定義
  • 市場動態
    • 促進因素
    • 阻礙因素
    • 機會
    • 任務
    • 主要趨勢
  • 解決方案生命週期分析
  • 零售分析市場：價值鏈
    • 原材料供應商名單
    • 製造商名單
    • 經銷商名單
    • 用途一覽
    • 獲利能力分析
  • 波特五力分析
  • 地緣政治緊張局勢：對市場的影響
  • 宏觀經濟因素
    • 全球產業展望
    • 全球GDP增長展望
    • 全球母公司市場概覽
  • 預測因素：相關性和影響
  • 監管和部署狀態

第 3 章 全球零售分析市場展望：歷史（2019-2023 年）與預測（2025-2032 年）

  • 主要亮點
    • 市場規模預測（以數量為基礎）
    • 市場規模及年成長率
    • 絕對的獲利機會
  • 市場規模分析及預測（價值（十億美元））
    • 歷史市場規模分析（2019-2023）
    • 目前市場規模預測（2025-2032）
  • 全球零售分析市場展望（按解決方案）
    • 簡介/主要發現
    • 按解決方案劃分的歷史市場規模表現（價值（十億美元）和數量，2019 年至 2023 年）
    • 目前按解決方案劃分的市場規模預測（價值（十億美元）和數量，2025 年至 2032 年）
      • 軟體
      • 公司規模
        • 培訓和諮詢
        • 整合與部署
        • 管理公司規模
  • 市場吸引力分析：按解決方案
  • 按部署方式劃分的全球零售分析市場展望
    • 簡介/主要發現
    • 按部署類型劃分的歷史市場規模表現（價值（十億美元）和數量，2019 年至 2023 年）
    • 按部署類型劃分的當前市場規模預測（價值（十億美元）和數量，2025 年至 2032 年）
      • 本地
      • 基於雲的
  • 依部署方法進行市場吸引力分析
  • 全球零售分析市場展望（依公司規模）
    • 簡介/主要發現
    • 按公司規模劃分的歷史市場表現（價值（十億美元）和數量，2019 年至 2023 年）
    • 按公司規模劃分的當前市場規模預測（價值（十億美元）和數量，2025 年至 2032 年）
      • 小型辦公室（1-9 名員工）
      • 小型企業（10-99 名員工）
      • 中型企業（員工人數 100-499 人）
      • 大型公司（員工數 500-999 人）
      • 大型公司（員工人數超過 1,000 人）
  • 市場吸引力分析：按公司規模
  • 全球零售分析市場展望（按功能）
    • 簡介/主要發現
    • 按功能劃分的歷史市場規模表現（價值（十億美元）和數量，2019 年至 2023 年）
    • 目前市場規模預測（按功能劃分，價值（十億美元）和數量，2025 年至 2032 年）
      • 用戶管理
      • 推銷
      • 店舖管理
      • 供應鏈
      • 策略與規劃
  • 按功能進行市場吸引力分析

第 4 章 全球零售分析市場按地區展望

  • 主要亮點
  • 按地區劃分的歷史市場規模分析（價值（十億美元）和數量，2019 年至 2023 年）
  • 目前各地區市場規模預測（價值（十億美元）和數量，2025 年至 2032 年）
    • 北美
    • 歐洲
    • 東亞
    • 南亞/大洋洲
    • 拉丁美洲
    • 中東/非洲
  • 市場吸引力分析：按地區

第 5 章 北美零售分析市場展望：歷史（2019-2023 年）與預測（2025-2032 年）

第 6 章 歐洲零售分析市場展望：歷史（2019-2023 年）與預測（2025-2032 年）

第 7 章 東亞零售分析市場展望：歷史（2019-2023 年）與預測（2025-2032 年）

第 8 章 南亞和大洋洲零售分析市場展望：歷史（2019-2023 年）和預測（2025-2032 年）

第 9 章 拉丁美洲零售分析市場展望：歷史（2019-2023 年）與預測（2025-2032 年）

第 10 章中東和非洲零售分析市場展望：歷史（2019-2023 年）和預測（2025-2032 年）

第11章 競爭格局

  • 市場佔有率分析（2024 年）
  • 市場結構
    • 競爭加劇地圖：按市場劃分
    • 比賽儀表板
    • 產品生產能力（表觀值）
  • 公司簡介（詳細資料：概述、財務狀況、策略、最新發展）
    • Microsoft
    • IBM
    • AWS
    • Oracle
    • Salesforce
    • Qlik
    • HCL
    • Fujitsu
    • Oracle
    • SAS Institute

第12章 附錄

  • 分析方法
  • 分析前提條件
  • 縮寫
簡介目錄
Product Code: PMRREP33658

Persistence Market Research has recently published an insightful report on the global Retail Analytics Market. This comprehensive study provides a thorough analysis of the market dynamics, including key drivers, trends, challenges, and opportunities, offering a detailed outlook on the growth trajectory of the market from 2025 to 2032.

Key Insights:

  • Retail Analytics Market Size (2025E): USD 21.4 Billion
  • Projected Market Value (2032F): USD 43.4 Billion
  • Global Market Growth Rate (CAGR 2025 to 2032): 10.60%

Retail Analytics Market - Report Scope:

Retail analytics is a rapidly growing sector driven by the increased adoption of data-driven decision-making across retail operations. This market involves the use of advanced analytics techniques, such as big data analytics, artificial intelligence (AI), and machine learning (ML), to gain insights from vast amounts of consumer data. Retailers use these insights to enhance customer experiences, optimize operations, and drive business growth. The market is evolving to accommodate emerging trends, such as omnichannel retailing, personalized customer experiences, and supply chain optimization.

Market Growth Drivers:

The global retail analytics market is driven by a multitude of factors. Increasing e-commerce adoption, the need for real-time consumer insights, and the rise of omnichannel retailing are major factors propelling the market. Retailers are increasingly adopting data analytics to understand customer preferences, optimize product assortment, improve pricing strategies, and enhance inventory management. Additionally, the demand for personalized shopping experiences is driving the growth of retail analytics, as retailers seek to tailor offers and marketing efforts based on data insights. Furthermore, the growing focus on operational efficiency and reducing costs through data-driven supply chain management is further fueling market expansion.

Market Restraints:

Despite its promising growth prospects, the retail analytics market faces several challenges. Data privacy concerns and the need for robust cybersecurity measures are significant issues that need to be addressed to protect customer information. The high cost of implementing advanced analytics solutions, especially for small and medium-sized retailers, may also limit the adoption of retail analytics technologies. Furthermore, there is a gap in the availability of skilled professionals who can leverage these technologies effectively, which could potentially hinder market growth.

Market Opportunities:

There are several opportunities within the retail analytics market driven by technological advancements and emerging trends. The integration of artificial intelligence (AI) and machine learning (ML) with retail analytics is expected to unlock new growth avenues, allowing retailers to make more accurate forecasts, better understand consumer behavior, and automate processes. Additionally, as more retailers shift to omnichannel business models, the need for integrated analytics solutions that can offer insights across both physical and digital touchpoints presents a significant market opportunity. The growing use of predictive analytics to enhance supply chain management and demand forecasting also opens doors for innovation and market expansion.

Key Questions Answered in the Report:

  • What are the key factors driving the growth of the retail analytics market globally?
  • How do advancements in artificial intelligence and machine learning enhance retail analytics capabilities?
  • What are the primary applications of retail analytics in customer experience optimization and supply chain management?
  • How do data privacy and cybersecurity concerns impact the adoption of retail analytics solutions?
  • What are the competitive strategies employed by leading players in the retail analytics market?

Competitive Intelligence and Business Strategy:

Leading players in the global retail analytics market, such as SAS Institute, IBM, Oracle, and SAP, are investing heavily in technological advancements, strategic acquisitions, and partnerships to maintain their competitive positions. These companies are focused on offering comprehensive, scalable analytics solutions that integrate seamlessly with retailers' existing operations. Moreover, many of these companies are expanding their presence in emerging markets, where there is a growing demand for data-driven insights to optimize retail operations. By embracing AI, machine learning, and predictive analytics, these market leaders are positioning themselves to capitalize on the growing demand for advanced retail analytics solutions.

Key Companies Profiled:

  • Microsoft
  • IBM
  • AWS
  • Oracle
  • Salesforce
  • Qlik
  • HCL
  • Fujitsu
  • Oracle
  • SAS Institute

Retail Analytics Market Research Segmentation

By Solution:

  • Software
  • Services

By Deployment Mode:

  • On-Premise
  • Cloud-Based

By Enterprise Size:

  • Small Offices (1-9 employees)
  • Small Enterprises (10-99 employees)
  • Medium-sized Enterprise (100-499 employees)
  • Large Enterprises (500-999 employees)
  • Very Large Enterprises (1,000+ employees)

By Function:

  • Customer Management
  • Merchandising
  • Store Operations
  • Supply Chain
  • Strategy & Planning

By Region:

  • North America
  • Europe
  • East Asia
  • South Asia & Oceania
  • Latin America
  • Middle East & Africa

Table of Contents

1. Executive Summary

  • 1.1. Global Retail Analytics Market Snapshot, 2025 - 2032
  • 1.2. Market Opportunity Assessment, 2025 - 2032, US$ Bn
  • 1.3. Key Market Trends
  • 1.4. Future Market Projections
  • 1.5. Premium Market Insights
  • 1.6. Industry Developments and Key Market Events
  • 1.7. PMR Analysis and Recommendations

2. Market Overview

  • 2.1. Market Scope and Definition
  • 2.2. Market Dynamics
    • 2.2.1. Drivers
    • 2.2.2. Restraints
    • 2.2.3. Opportunity
    • 2.2.4. Challenges
    • 2.2.5. Key Trends
  • 2.3. Solution Lifecycle Analysis
  • 2.4. Retail Analytics Market: Value Chain
    • 2.4.1. List of Raw Material Supplier
    • 2.4.2. List of Manufacturers
    • 2.4.3. List of Distributors
    • 2.4.4. List of Applications
    • 2.4.5. Profitability Analysis
  • 2.5. Porter Five Force's Analysis
  • 2.6. Geopolitical Tensions: Market Impact
  • 2.7. Macro-Economic Factors
    • 2.7.1. Global Sectorial Outlook
    • 2.7.2. Global GDP Growth Outlook
    • 2.7.3. Global Parent Market Overview
  • 2.8. Forecast Factors - Relevance and Impact
  • 2.9. Regulatory and Deployment Mode Landscape

3. Global Retail Analytics Market Outlook: Historical (2019 - 2023) and Forecast (2025 - 2032)

  • 3.1. Key Highlights
    • 3.1.1. Market Volume (Units) Projections
    • 3.1.2. Market Size and Y-o-Y Growth
    • 3.1.3. Absolute $ Opportunity
  • 3.2. Market Size (US$ Bn) Analysis and Forecast
    • 3.2.1. Historical Market Size Analysis, 2019 - 2023
    • 3.2.2. Current Market Size Forecast, 2025 - 2032
  • 3.3. Global Retail Analytics Market Outlook: Solution
    • 3.3.1. Introduction / Key Findings
    • 3.3.2. Historical Market Size (US$ Bn) and Volume (Units) Analysis By Solution, 2019 - 2023
    • 3.3.3. Current Market Size (US$ Bn) and Volume (Units) Forecast By Solution, 2025 - 2032
      • 3.3.3.1. Software
      • 3.3.3.2. Enterprise Sizes
        • 3.3.3.2.1. Training & Consulting
        • 3.3.3.2.2. Integration & Deployment
        • 3.3.3.2.3. Managed Enterprise Sizes
  • 3.4. Market Attractiveness Analysis: Solution
  • 3.5. Global Retail Analytics Market Outlook: Deployment Mode
    • 3.5.1. Introduction / Key Findings
    • 3.5.2. Historical Market Size (US$ Bn) and Volume (Units) Analysis By Deployment Mode, 2019 - 2023
    • 3.5.3. Current Market Size (US$ Bn) and Volume (Units) Forecast By Deployment Mode, 2025 - 2032
      • 3.5.3.1. On-Premise
      • 3.5.3.2. Cloud-Based
  • 3.6. Market Attractiveness Analysis: Deployment Mode
  • 3.7. Global Retail Analytics Market Outlook: Enterprise Size
    • 3.7.1. Introduction / Key Findings
    • 3.7.2. Historical Market Size (US$ Bn) and Volume (Units) Analysis By Enterprise Size, 2019 - 2023
    • 3.7.3. Current Market Size (US$ Bn) and Volume (Units) Forecast By Enterprise Size, 2025 - 2032
      • 3.7.3.1. Small Offices (1-9 employees)
      • 3.7.3.2. Small Enterprises (10-99 employees)
      • 3.7.3.3. Medium-sized Enterprise (100-499 employees)
      • 3.7.3.4. Large Enterprises (500-999 employees)
      • 3.7.3.5. Very Large Enterprises (1,000+ employees)
  • 3.8. Market Attractiveness Analysis: Enterprise Size
  • 3.9. Global Retail Analytics Market Outlook: Function
    • 3.9.1. Introduction / Key Findings
    • 3.9.2. Historical Market Size (US$ Bn) and Volume (Units) Analysis By Function, 2019 - 2023
    • 3.9.3. Current Market Size (US$ Bn) and Volume (Units) Forecast By Function, 2025 - 2032
      • 3.9.3.1. Customer Management
      • 3.9.3.2. Merchandising
      • 3.9.3.3. Store Operations
      • 3.9.3.4. Supply Chain
      • 3.9.3.5. Strategy & Planning
  • 3.10. Market Attractiveness Analysis: Function

4. Global Retail Analytics Market Outlook: Region

  • 4.1. Key Highlights
  • 4.2. Historical Market Size (US$ Bn) and Volume (Units) Analysis By Region, 2019 - 2023
  • 4.3. Current Market Size (US$ Bn) and Volume (Units) Forecast By Region, 2025 - 2032
    • 4.3.1. North America
    • 4.3.2. Europe
    • 4.3.3. East Asia
    • 4.3.4. South Asia and Oceania
    • 4.3.5. Latin America
    • 4.3.6. Middle East & Africa (MEA)
  • 4.4. Market Attractiveness Analysis: Region

5. North America Retail Analytics Market Outlook: Historical (2019 - 2023) and Forecast (2025 - 2032)

  • 5.1. Key Highlights
  • 5.2. Pricing Analysis
  • 5.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis By Market, 2019 - 2023
    • 5.3.1. By Country
    • 5.3.2. By Solution
    • 5.3.3. By Deployment Mode
    • 5.3.4. By Enterprise Size
    • 5.3.5. By Function
  • 5.4. Current Market Size (US$ Bn) and Volume (Units) Forecast By Country, 2025 - 2032
    • 5.4.1. U.S.
    • 5.4.2. Canada
  • 5.5. Current Market Size (US$ Bn) and Volume (Units) Forecast By Solution, 2025 - 2032
    • 5.5.1. Software
    • 5.5.2. Services
      • 5.5.2.1. Training & Consulting
      • 5.5.2.2. Integration & Deployment
      • 5.5.2.3. Managed Services
  • 5.6. Current Market Size (US$ Bn) and Volume (Units) Forecast By Deployment Mode, 2025 - 2032
    • 5.6.1. On-Premise
    • 5.6.2. Cloud-Based
  • 5.7. Current Market Size (US$ Bn) and Volume (Units) Forecast By Enterprise Size, 2025 - 2032
    • 5.7.1. Small Offices (1-9 employees)
    • 5.7.2. Small Enterprises (10-99 employees)
    • 5.7.3. Medium-sized Enterprise (100-499 employees)
    • 5.7.4. Large Enterprises (500-999 employees)
    • 5.7.5. Very Large Enterprises (1,000+ employees)
  • 5.8. Current Market Size (US$ Bn) and Volume (Units) Forecast By Function, 2025 - 2032
    • 5.8.1. Customer Management
    • 5.8.2. Merchandising
    • 5.8.3. Store Operations
    • 5.8.4. Supply Chain
    • 5.8.5. Strategy & Planning
  • 5.9. Market Attractiveness Analysis

6. Europe Retail Analytics Market Outlook: Historical (2019 - 2023) and Forecast (2025 - 2032)

  • 6.1. Key Highlights
  • 6.2. Pricing Analysis
  • 6.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis By Market, 2019 - 2023
    • 6.3.1. By Country
    • 6.3.2. By Solution
    • 6.3.3. By Deployment Mode
    • 6.3.4. By Enterprise Size
    • 6.3.5. By Function
  • 6.4. Current Market Size (US$ Bn) and Volume (Units) Forecast By Country, 2025 - 2032
    • 6.4.1. Germany
    • 6.4.2. France
    • 6.4.3. U.K.
    • 6.4.4. Italy
    • 6.4.5. Spain
    • 6.4.6. Russia
    • 6.4.7. Turkey
    • 6.4.8. Rest of Europe
  • 6.5. Current Market Size (US$ Bn) and Volume (Units) Forecast By Solution, 2025 - 2032
    • 6.5.1. Software
    • 6.5.2. Services
      • 6.5.2.1. Training & Consulting
      • 6.5.2.2. Integration & Deployment
      • 6.5.2.3. Managed Services
  • 6.6. Current Market Size (US$ Bn) and Volume (Units) Forecast By Deployment Mode, 2025 - 2032
    • 6.6.1. On-Premise
    • 6.6.2. Cloud-Based
  • 6.7. Current Market Size (US$ Bn) and Volume (Units) Forecast By Enterprise Size, 2025 - 2032
    • 6.7.1. Small Offices (1-9 employees)
    • 6.7.2. Small Enterprises (10-99 employees)
    • 6.7.3. Medium-sized Enterprise (100-499 employees)
    • 6.7.4. Large Enterprises (500-999 employees)
    • 6.7.5. Very Large Enterprises (1,000+ employees)
  • 6.8. Current Market Size (US$ Bn) and Volume (Units) Forecast By Function, 2025 - 2032
    • 6.8.1. Customer Management
    • 6.8.2. Merchandising
    • 6.8.3. Store Operations
    • 6.8.4. Supply Chain
    • 6.8.5. Strategy & Planning
  • 6.9. Market Attractiveness Analysis

7. East Asia Retail Analytics Market Outlook: Historical (2019 - 2023) and Forecast (2025 - 2032)

  • 7.1. Key Highlights
  • 7.2. Pricing Analysis
  • 7.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis By Market, 2019 - 2023
    • 7.3.1. By Country
    • 7.3.2. By Solution
    • 7.3.3. By Deployment Mode
    • 7.3.4. By Enterprise Size
    • 7.3.5. By Function
  • 7.4. Current Market Size (US$ Bn) and Volume (Units) Forecast By Country, 2025 - 2032
    • 7.4.1. China
    • 7.4.2. Japan
    • 7.4.3. South Korea
  • 7.5. Current Market Size (US$ Bn) and Volume (Units) Forecast By Solution, 2025 - 2032
    • 7.5.1. Software
    • 7.5.2. Services
      • 7.5.2.1. Training & Consulting
      • 7.5.2.2. Integration & Deployment
      • 7.5.2.3. Managed Services
  • 7.6. Current Market Size (US$ Bn) and Volume (Units) Forecast By Deployment Mode, 2025 - 2032
    • 7.6.1. On-Premise
    • 7.6.2. Cloud-Based
  • 7.7. Current Market Size (US$ Bn) and Volume (Units) Forecast By Enterprise Size, 2025 - 2032
    • 7.7.1. Small Offices (1-9 employees)
    • 7.7.2. Small Enterprises (10-99 employees)
    • 7.7.3. Medium-sized Enterprise (100-499 employees)
    • 7.7.4. Large Enterprises (500-999 employees)
    • 7.7.5. Very Large Enterprises (1,000+ employees)
  • 7.8. Current Market Size (US$ Bn) and Volume (Units) Forecast By Function, 2025 - 2032
    • 7.8.1. Customer Management
    • 7.8.2. Merchandising
    • 7.8.3. Store Operations
    • 7.8.4. Supply Chain
    • 7.8.5. Strategy & Planning
  • 7.9. Market Attractiveness Analysis

8. South Asia & Oceania Retail Analytics Market Outlook: Historical (2019 - 2023) and Forecast (2025 - 2032)

  • 8.1. Key Highlights
  • 8.2. Pricing Analysis
  • 8.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis By Market, 2019 - 2023
    • 8.3.1. By Country
    • 8.3.2. By Solution
    • 8.3.3. By Deployment Mode
    • 8.3.4. By Enterprise Size
    • 8.3.5. By Function
  • 8.4. Current Market Size (US$ Bn) and Volume (Units) Forecast By Country, 2025 - 2032
    • 8.4.1. India
    • 8.4.2. Southeast Asia
    • 8.4.3. ANZ
    • 8.4.4. Rest of South Asia & Oceania
  • 8.5. Current Market Size (US$ Bn) and Volume (Units) Forecast By Solution, 2025 - 2032
    • 8.5.1. Software
    • 8.5.2. Services
      • 8.5.2.1. Training & Consulting
      • 8.5.2.2. Integration & Deployment
      • 8.5.2.3. Managed Services
  • 8.6. Current Market Size (US$ Bn) and Volume (Units) Forecast By Deployment Mode, 2025 - 2032
    • 8.6.1. On-Premise
    • 8.6.2. Cloud-Based
  • 8.7. Current Market Size (US$ Bn) and Volume (Units) Forecast By Enterprise Size, 2025 - 2032
    • 8.7.1. Small Offices (1-9 employees)
    • 8.7.2. Small Enterprises (10-99 employees)
    • 8.7.3. Medium-sized Enterprise (100-499 employees)
    • 8.7.4. Large Enterprises (500-999 employees)
    • 8.7.5. Very Large Enterprises (1,000+ employees)
  • 8.8. Current Market Size (US$ Bn) and Volume (Units) Forecast By Function, 2025 - 2032
    • 8.8.1. Customer Management
    • 8.8.2. Merchandising
    • 8.8.3. Store Operations
    • 8.8.4. Supply Chain
    • 8.8.5. Strategy & Planning
  • 8.9. Market Attractiveness Analysis

9. Latin America Retail Analytics Market Outlook: Historical (2019 - 2023) and Forecast (2025 - 2032)

  • 9.1. Key Highlights
  • 9.2. Pricing Analysis
  • 9.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis By Market, 2019 - 2023
    • 9.3.1. By Country
    • 9.3.2. By Solution
    • 9.3.3. By Deployment Mode
    • 9.3.4. By Enterprise Size
    • 9.3.5. By Function
  • 9.4. Current Market Size (US$ Bn) and Volume (Units) Forecast By Country, 2025 - 2032
    • 9.4.1. Brazil
    • 9.4.2. Mexico
    • 9.4.3. Rest of Latin America
  • 9.5. Current Market Size (US$ Bn) and Volume (Units) Forecast By Solution, 2025 - 2032
    • 9.5.1. Software
    • 9.5.2. Services
      • 9.5.2.1. Training & Consulting
      • 9.5.2.2. Integration & Deployment
      • 9.5.2.3. Managed Services
  • 9.6. Current Market Size (US$ Bn) and Volume (Units) Forecast By Deployment Mode, 2025 - 2032
    • 9.6.1. On-Premise
    • 9.6.2. Cloud-Based
  • 9.7. Current Market Size (US$ Bn) and Volume (Units) Forecast By Enterprise Size, 2025 - 2032
    • 9.7.1. Small Offices (1-9 employees)
    • 9.7.2. Small Enterprises (10-99 employees)
    • 9.7.3. Medium-sized Enterprise (100-499 employees)
    • 9.7.4. Large Enterprises (500-999 employees)
    • 9.7.5. Very Large Enterprises (1,000+ employees)
  • 9.8. Current Market Size (US$ Bn) and Volume (Units) Forecast By Function, 2025 - 2032
    • 9.8.1. Customer Management
    • 9.8.2. Merchandising
    • 9.8.3. Store Operations
    • 9.8.4. Supply Chain
    • 9.8.5. Strategy & Planning
  • 9.9. Market Attractiveness Analysis

10. Middle East & Africa Retail Analytics Market Outlook: Historical (2019 - 2023) and Forecast (2025 - 2032)

  • 10.1. Key Highlights
  • 10.2. Pricing Analysis
  • 10.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis By Market, 2019 - 2023
    • 10.3.1. By Country
    • 10.3.2. By Solution
    • 10.3.3. By Deployment Mode
    • 10.3.4. By Enterprise Size
    • 10.3.5. By Function
  • 10.4. Current Market Size (US$ Bn) and Volume (Units) Forecast By Country, 2025 - 2032
    • 10.4.1. GCC
    • 10.4.2. Egypt
    • 10.4.3. South Africa
    • 10.4.4. Northern Africa
    • 10.4.5. Rest of Middle East & Africa
  • 10.5. Current Market Size (US$ Bn) and Volume (Units) Forecast By Solution, 2025 - 2032
    • 10.5.1. Software
    • 10.5.2. Services
      • 10.5.2.1. Training & Consulting
      • 10.5.2.2. Integration & Deployment
      • 10.5.2.3. Managed Services
  • 10.6. Current Market Size (US$ Bn) and Volume (Units) Forecast By Deployment Mode, 2025 - 2032
    • 10.6.1. On-Premise
    • 10.6.2. Cloud-Based
  • 10.7. Current Market Size (US$ Bn) and Volume (Units) Forecast By Enterprise Size, 2025 - 2032
    • 10.7.1. Small Offices (1-9 employees)
    • 10.7.2. Small Enterprises (10-99 employees)
    • 10.7.3. Medium-sized Enterprise (100-499 employees)
    • 10.7.4. Large Enterprises (500-999 employees)
    • 10.7.5. Very Large Enterprises (1,000+ employees)
  • 10.8. Current Market Size (US$ Bn) and Volume (Units) Forecast By Function, 2025 - 2032
    • 10.8.1. Customer Management
    • 10.8.2. Merchandising
    • 10.8.3. Store Operations
    • 10.8.4. Supply Chain
    • 10.8.5. Strategy & Planning
  • 10.9. Market Attractiveness Analysis

11. Competition Landscape

  • 11.1. Market Share Analysis, 2024
  • 11.2. Market Structure
    • 11.2.1. Competition Intensity Mapping By Market
    • 11.2.2. Competition Dashboard
    • 11.2.3. Apparent Product Capacity
  • 11.3. Company Profiles (Details - Overview, Financials, Strategy, Recent Developments)
    • 11.3.1. Microsoft
      • 11.3.1.1. Overview
      • 11.3.1.2. Segments and Product
      • 11.3.1.3. Key Financials
      • 11.3.1.4. Market Developments
      • 11.3.1.5. Market Strategy
    • 11.3.2. IBM
      • 11.3.2.1. Overview
      • 11.3.2.2. Segments and Product
      • 11.3.2.3. Key Financials
      • 11.3.2.4. Market Developments
      • 11.3.2.5. Market Strategy
    • 11.3.3. AWS
      • 11.3.3.1. Overview
      • 11.3.3.2. Segments and Product
      • 11.3.3.3. Key Financials
      • 11.3.3.4. Market Developments
      • 11.3.3.5. Market Strategy
    • 11.3.4. Oracle
      • 11.3.4.1. Overview
      • 11.3.4.2. Segments and Product
      • 11.3.4.3. Key Financials
      • 11.3.4.4. Market Developments
      • 11.3.4.5. Market Strategy
    • 11.3.5. Salesforce
      • 11.3.5.1. Overview
      • 11.3.5.2. Segments and Product
      • 11.3.5.3. Key Financials
      • 11.3.5.4. Market Developments
      • 11.3.5.5. Market Strategy
    • 11.3.6. Qlik
      • 11.3.6.1. Overview
      • 11.3.6.2. Segments and Product
      • 11.3.6.3. Key Financials
      • 11.3.6.4. Market Developments
      • 11.3.6.5. Market Strategy
    • 11.3.7. HCL
      • 11.3.7.1. Overview
      • 11.3.7.2. Segments and Product
      • 11.3.7.3. Key Financials
      • 11.3.7.4. Market Developments
      • 11.3.7.5. Market Strategy
    • 11.3.8. Fujitsu
      • 11.3.8.1. Overview
      • 11.3.8.2. Segments and Product
      • 11.3.8.3. Key Financials
      • 11.3.8.4. Market Developments
      • 11.3.8.5. Market Strategy
    • 11.3.9. Oracle
      • 11.3.9.1. Overview
      • 11.3.9.2. Segments and Product
      • 11.3.9.3. Key Financials
      • 11.3.9.4. Market Developments
      • 11.3.9.5. Market Strategy
    • 11.3.10. SAS Institute
      • 11.3.10.1. Overview
      • 11.3.10.2. Segments and Product
      • 11.3.10.3. Key Financials
      • 11.3.10.4. Market Developments
      • 11.3.10.5. Market Strategy

12. Appendix

  • 12.1. Research Methodology
  • 12.2. Research Assumptions
  • 12.3. Acronyms and Abbreviations