乳清蛋白市場規模、佔有率、成長分析，按類型、形式、應用、地區 - 產業預測，2024-2031 年

2022年全球乳清蛋白市場規模為60.5億美元，從2023年的66.9億美元成長到2031年的148.6億美元，預測期間（2024-2031年）預計複合年成長率為10.50%。

人們對健康生活的認知不斷提高，顯著增加了對乳清蛋白的需求，推動了健身俱樂部的推薦，並被食品行業納入烘焙點心、食品和飲料以及嬰兒食品等多種產品中。抗菌和抗高血壓等有益特性與消費者對增強免疫力的飲食選擇的興趣一致。透過對可食用薄膜等新應用的創新研究，這一趨勢預計將進一步加強，這將推動成長。此外，乳清蛋白為接受治療的癌症患者提供重要的營養支持，而其皮膚保濕和頭髮調理特性使其成為個人保健產品中廣受歡迎的成分。隨著食品製造商擴大用功能性乳清蛋白取代高脂肪成分，美國乳清蛋白市場預計在未來幾年將持續成長。

目錄

介紹

• 研究目的
• 調查範圍
• 定義

調查方法

• 資訊採購
• 二手資料和主要資料方法
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 按細分市場的機會分析

市場動態及展望

• 市場概況
• 市場規模
• 市場動態
  • 促進因素和機遇
  • 抑制因素和挑戰
• 波特分析與影響
  • 競爭公司之間的敵對關係
  • 替代品的威脅
  • 買方議價能力
  • 新進入者的威脅
  • 供應商的議價能力

主要市場考察

• 關鍵成功因素
• 競爭程度
• 主要投資機會
• 市場生態系統
• 市場吸引力指數（2023）
• PESTEL分析
• 總體經濟指標
• 價值鏈分析
• 價格分析
• 技術進步
• 監管環境
• 案例研究
• 客戶和購買標準分析

乳清蛋白市場規模：依類型

• 市場概況
• 乳清分離蛋白 (WPI)
• 濃縮乳清蛋白 (WPC)
• 乳清蛋白水解物 (WPH)

乳清蛋白市場規模：依形式

• 市場概況
• 粉末
• 液體

乳清蛋白市場規模：依應用分類

• 市場概況
• 運動營養
• 食品補充品
• 嬰兒奶粉
• 食品添加物
• 飲料
• 餵食

乳清蛋白市場規模：按地區

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 英國
  • 德國
  • 西班牙
  • 法國
  • 義大利
  • 其他歐洲國家地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 其他亞太地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地區
• 中東/非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東/非洲

競爭資訊

• 前5名企業對比
• 主要企業市場定位（2023年）
• 主要市場參與者所採取的策略
• 近期市場趨勢
• 公司市場佔有率分析（2023）
• 主要企業簡介
  • 公司簡介
  • 產品系列分析
  • 按細分市場分類的佔有率分析
  • 收益與前一年同期比較（2021-2023）

主要企業簡介

• Optimum Nutrition
• Transparent Labs
• MuscleBlaze
• Dymatize
• MuscleTech
• Bio-Engineered Supplements & Nutrition（BSN）
• CytoSport
• MusclePharm
• Maximum Human Performance（MHP）
• Now Sports
• Isopure
• Allmax Nutrition
• Gaspari Nutrition
• Labrada Nutrition
• Ultimate Nutrition
• Cellucor
• Pro Jym
• Nutricost
• Myprotein
• Scitec Nutrition

結論和建議

Global Whey Protein Market size was valued at USD 6.05 billion in 2022 and is poised to grow from USD 6.69 billion in 2023 to USD 14.86 billion by 2031, growing at a CAGR of 10.50% in the forecast period (2024-2031).

The rising awareness of healthy living has significantly boosted the demand for whey protein, spurred by endorsements from fitness clubs and the food industry's incorporation into diverse products like baked goods, beverages, and baby foods. Its beneficial properties, including antibacterial and antihypertensive effects, align with consumer interests in immunity-boosting dietary options. This trend is further enhanced by innovative research into new applications, such as edible films, which promise to drive growth. Additionally, whey protein offers critical nutritional support for cancer patients undergoing treatment, while its skin-hydrating and hair-conditioning attributes have made it a sought-after component in personal care products. As food manufacturers increasingly replace high-fat ingredients with functional whey protein, the US whey protein market is projected to experience sustainable growth in the coming years.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Whey Protein market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Whey Protein Market Segmental Analysis

Global Whey Protein Market is segmented by Type, Form, Application and region. Based on Type, the market is segmented into Whey protein isolate (WPI), Whey protein concentrate (WPC), Whey Protein Hydrolysates (WPH). Based on Form, the market is segmented into Powder, Liquid. Based on Application, the market is segmented into Sports Nutrition, Dietary Supplements, Infant Formula, Food Additives, Beverages, Feed, Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Whey Protein Market

The global whey protein market is significantly driven by the surging demand for protein supplements and sports nutrition products, fueled by the increasing popularity of low-carbohydrate, high-protein diets. As more individuals, including fitness enthusiasts and athletes, prioritize their health and fitness goals, the awareness surrounding the beneficial effects of whey protein-such as enhancing muscle mass, decreasing body fat, and strengthening immunity-has also escalated. This growing interest in protein-rich diets and the corresponding rise in consumers seeking effective nutritional solutions have greatly contributed to the expansion of the whey protein market on a global scale.

Restraints in the Global Whey Protein Market

One of the primary challenges facing the global whey protein market is the rising cost associated with its production. Compared to other protein alternatives, whey protein is often priced higher due to the advanced technology and specialized equipment required for its manufacturing. This elevated cost can limit accessibility for budget-conscious consumers, particularly in developing regions where affordability is a significant concern. Furthermore, the substantial lactose content in whey protein poses difficulties for individuals who are lactose intolerant, thereby reducing its potential consumer base. This combination of factors can potentially impede the overall growth and expansion of the whey protein market.

Market Trends of the Global Whey Protein Market

The global whey protein market is witnessing a notable trend towards clean label and natural products, driven by an increasingly health-conscious consumer base. As individuals prioritize transparency and purity in their dietary choices, there is a robust demand for whey proteins that boast minimal additives and processed ingredients. This burgeoning preference is prompting manufacturers to innovate and reformulate their offerings, leading to a rise in natural and organic whey protein varieties. Enhanced product labeling and ingredient traceability are becoming paramount, as consumers seek detailed insights into the sourcing and quality of components, reshaping the competitive landscape and influencing market dynamics.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Driver & Opportunities
  • Restraints & Challenges
• Porters Analysis & Impact
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2023
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Technological Advancement
• Regulatory Landscape
• Case Studies
• Customer & Buying Criteria Analysis

Global Whey Protein Market Size by Type & CAGR (2024-2031)

• Market Overview
• Whey Protein Isolates (WPI)
• Whey Protein Concentrates (WPC)
• Whey Protein Hydrolysates (WPH)

Global Whey Protein Market Size by Form & CAGR (2024-2031)

• Market Overview
• Powder
• Liquid

Global Whey Protein Market Size by Application & CAGR (2024-2031)

• Market Overview
• Sports Nutrition
• Dietary Supplements
• Infant Formula
• Food Additives
• Beverages
• Feed

Global Whey Protein Market Size & CAGR (2024-2031)

• North America, (Type, Form, Application)
  • US
  • Canada
• Europe, (Type, Form, Application)
  • UK
  • Germany
  • Spain
  • France
  • Italy
  • Rest of Europe
• Asia-Pacific, (Type, Form, Application)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia Pacific
• Latin America, (Type, Form, Application)
  • Brazil
  • Rest of Latin America
• Middle East & Africa, (Type, Form, Application)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2023
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2023
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2021-2023)

Key Company Profiles

• Optimum Nutrition
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Transparent Labs
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• MuscleBlaze
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dymatize
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• MuscleTech
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bio-Engineered Supplements & Nutrition (BSN)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• CytoSport
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• MusclePharm
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Maximum Human Performance (MHP)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Now Sports
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Isopure
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Allmax Nutrition
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Gaspari Nutrition
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Labrada Nutrition
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ultimate Nutrition
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cellucor
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pro Jym
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nutricost
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Myprotein
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Scitec Nutrition
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendation