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市場調查報告書

商品編碼

1623391

全球乳清蛋白產品市場按產品類型、應用、地區、範圍和預測劃分

Global Whey Protein Products Market By Product Type, Application, By Geographic Scope and Forecast

出版日期: 2024年08月18日 | 出版商:

Verified Market Research | 英文 202 Pages | 商品交期: 2-3個工作天內

價格

簡介目錄

乳清蛋白產品的市場規模及預測

2024 年乳清蛋白產品市場規模價值為 180.1 億美元，預計到 2031 年將達到 448.4 億美元，2024 年至 2031 年的複合年增長率為 12.08%。乳清蛋白是由乳酪製作的產物乳清製成的優質蛋白質。它的高氨基酸組成和快速消化性使其在運動營養、膳食補充劑和功能性食品中廣受歡迎。由於消費者對健康和健身的意識不斷增強，對膳食補充劑的需求不斷增長，以及對乳清蛋白對肌肉增長、體重管理和整體健康的潛在益處的持續研究，對乳清蛋白產品的需求不斷成長。醫療營養和功能性食品中的新興應用預示著乳清蛋白產業的持續擴張和多樣化。

乳清蛋白產品的全球市場動態

影響全球乳清蛋白產品市場的關鍵市場動態

主要市場驅動因子

增強健康與健身意識：

消費者對健康和健身的興趣日益濃厚，生活方式也越來越健康，這推動了對乳清蛋白產品作為膳食補充劑和運動營養品的需求。

擴大在食品和飲料產業的應用：

乳清蛋白的功能特性，例如乳化、發泡和膠凝，使其適用於各種食品和飲料應用，包括烘焙食品、乳製品和飲料。

對嬰兒配方奶粉和臨床營養的需求不斷增加：

乳清蛋白的營養價值，例如其高消化率和胺基酸成分，促使其被用於嬰兒配方奶粉和臨床營養產品中，以滿足特定的健康和飲食要求。

加工與生產技術的進步：

加工技術和製造流程的不斷進步提高了乳清蛋白產品的品質、純度和實用性，促進了創新並擴大了市場潛力。

主要問題：

價格波動與原物料採購：

乳製品價格和用於乳酪生產的乳清供應量的變化會影響乳清蛋白的成本和供應量，從而可能影響產品價格和市場穩定性。

品質與一致性問題：

維持不同批次的乳清蛋白產品之間一致的品質標準可能很困難，尤其是當產品來自多個供應商和地區時。

競爭格局與產品差異化：

乳清蛋白產品市場競爭激烈，許多供應商銷售相同的產品。透過創新和獨特的價值主張來實現產品差異化對於市場進入者來說是一個課題。

監理與標籤要求：

遵守不同地區和市場不斷變化的監管標準和標籤要求使乳清蛋白產品的生產、分銷和行銷變得複雜，需要不斷調整和投資以遵守法規。

主要趨勢：

植物性替代品：

隨著消費者對植物性飲食的興趣日益增長，豌豆蛋白和大豆蛋白等乳清蛋白的植物替代品正在湧現，以滿足純素食者和素食者的需求。

清潔標籤和天然成分：

由於消費者對天然、加工程度低的食品的偏好，對不含人工添加劑和防腐劑的清潔標籤成分的乳清蛋白產品的需求日益增長。

個人化與功能性營養：

個人化營養和功能性食品的趨勢正在推動乳清蛋白解決方案的創新，該解決方案含有更有針對性和更有益的成分，以滿足特定的健康目標，例如肌肉鍛煉、體重管理和免疫支持。

電子商務與直接面向消費者：

電子商務平台和直接面向消費者的管道的成長增加了購買乳清蛋白產品的可及性和便利性，使品牌能夠接觸到更大的全球受眾並提供個人化服務，這使我們能夠提供更好的客戶體驗。

Arla Foods AMBA
Fonterra Co-operative Group Limited
Glanbia PLC
Kerry Group PLC
Royal FrieslandCampina NV
Agropur Dairy Cooperative
Groupe LACTALIS
Hilmar Cheese Company, Inc.
Lacto Japan Co., Ltd.
Saputo Inc.
Davisco Foods International, Inc.
Carbery Group
Euroserum
Leprino Foods
Milk Specialties Global
DMK Group
Land O'Lakes

第十章市場展望及機會

新興技術
未來市場趨勢
投資機會

第 11 章附錄

縮寫列表
來源與參考文獻

簡介目錄

Product Code: 22066

Whey Protein Products Market Size And Forecast

Whey Protein Products Market size was valued at USD 18.01 Billion in 2024 and is projected to reach USD 44.84 Billion by 2031 , growing at a CAGR of 12.08% from 2024 to 2031. Whey protein is a high-quality protein made from whey, a liquid byproduct of cheese manufacture. It is frequently utilized in sports nutrition, dietary supplements, and functional meals due to its high amino acid profile and rapid digestion. The future of whey protein products seems good, thanks to increased consumer awareness of health and fitness, rising demand for nutritional supplements, and continuous study into its potential benefits for muscle growth, weight control, and overall health. Emerging applications in medical nutrition and functional foods point to sustained expansion and diversification in the whey protein industry.

Global Whey Protein Products Market Dynamics

The key market dynamics that are shaping the global whey protein products market include:

Key Market Drivers:

Growing Health and Fitness Awareness:

Rising consumer interest in health and fitness, combined with a change to healthier lifestyles, is boosting demand for whey protein products as dietary supplements and sports nutrition.

Expanding Applications in the Food and Beverage Industry:

Whey protein's functional qualities, such as emulsification, foaming, and gelation, make it suitable for a variety of food and beverage applications, including baked goods, dairy products, and beverages.

Rising Demand for Infant Formula and Clinical Nutrition:

The nutritional benefits of whey protein, such as its high digestibility and amino acid profile, are driving its use in infant formula and clinical nutrition products to meet specific health demands and dietary requirements.

Technological Advances in Processing and Production:

Continuous advances in processing technology and production processes improve the quality, purity, and usefulness of whey protein products, fostering innovation and extending market potential.

Key Challenges:

Price Volatility and Raw Material Sourcing:

Changes in dairy prices and the availability of whey as a byproduct of cheese production can have an impact on the cost and availability of whey protein, influencing product pricing and market stability.

Quality and Consistency Issues:

Maintaining consistent quality standards across different batches of whey protein products can be difficult, especially when acquired from multiple suppliers or areas.

Competitive Landscape and Product Differentiation:

The market for whey protein products is very competitive, with many providers selling identical products. Product differentiation through innovation and unique value propositions presents a challenge to market participants.

Regulatory and Labeling Requirements:

Compliance with evolving regulatory standards and labeling requirements across different regions and markets complicates the production, distribution, and marketing of whey protein products, necessitating continuous adjustments and investments in regulatory compliance.

Key Trends:

Plant-Based Alternatives:

As consumer interest in plant-based diets has grown, plant-based alternatives to whey protein, such as pea protein and soy protein, have emerged to meet the needs of vegan and vegetarian populations.

Clean Label and Natural components:

There is a growing demand for whey protein products with clean label components that are free of artificial additives and preservatives, reflecting customer preferences for natural, minimally processed meals.

Personalization and Functional Nutrition:

The trend toward customized nutrition and functional foods is pushing innovation in whey protein solutions that are targeted to specific health goals, such as muscle building, weight control, and immune support, and include extra useful components.

E-commerce and Direct-to-Consumer Sales:

The growth of e-commerce platforms and direct-to-consumer sales channels has increased the accessibility and convenience of purchasing whey protein products, allowing brands to reach a larger global audience and provide personalized customer experiences.

Global Whey Protein Products Market Regional Analysis

Here is a more detailed regional analysis of the global whey protein products market:

North America:

North America has a significant market for whey protein products, thanks to a well-established exercise culture and consumers' high health consciousness. The headquarters of major whey protein manufacturers and sports nutrition brands have a lengthy history of product development and brand recognition.

However, its dominance is being challenged. The market is approaching saturation, and growth is expected to be slower than in rising regions such as Asia Pacific. Rising disposable income and gym memberships are producing a new generation of health-conscious customers, driving up demand for whey protein products.

This trend indicates that, while North America will remain a major player, other regions may take the lead in future market growth.

Asia Pacific:

The Asia Pacific area is currently undergoing accelerated expansion in the whey protein products market, supplanting North America's historic supremacy.

A number of causes contribute to this rise. Rapid economic development in nations such as China and India increases disposable income and fosters a thriving fitness culture. This rising health consciousness has resulted in an increased demand for whey protein for muscle growth and sports performance.

Furthermore, the rising appeal of western lifestyles, such as gym memberships and protein shakes, is propelling the market ahead. With a huge and quickly rising health-conscious population, the Asia Pacific region is well-positioned to take the lead in the whey protein products market.

Global Whey Protein Products Market: Segmentation Analysis

The Global Whey Protein Products Market is segmented on the basis of Product Type, Application, and Geography.

Whey Protein Products Market, By Product Type

Whey Protein Concentrate
Whey Protein Isolate
Hydrolyzed Whey Protein

Based on Product Type, the Global Whey Protein Products Market is segmented into Whey Protein Concentrate, Whey Protein Isolate, and Hydrolyzed Whey Protein. Whey Protein Concentrate dominates the market due to its low cost and adaptability in a variety of applications. The fastest-growing segment is hydrolyzed whey protein, which is characterized by rapid absorption and suitable for specialist nutrition products such as medical supplements and sports nutrition.

Whey Protein Products Market, By Application

Sports and Performance Nutrition
Infant Formula
Functional Fortified Food

Based on Application, the Global Whey Protein Products market is segmented into Sports and Performance Nutrition, Infant Formula, and Functional Fortified Food. Sports & Performance Nutrition is the leading segment in the market owing to high demand from athletes and fitness enthusiasts. The Functional Fortified Food category is the fastest-growing, owing to rising consumer demand for functional foods that provide health advantages beyond basic nutrition.

Whey Protein Products Market, By Geography

North America
Europe
Asia Pacific
Rest of the World
On the basis of Geography, the Global Whey Protein Products market are classified into North America, Europe, Asia Pacific, and Rest of World. North America dominates the global Whey Protein Products market, owing to strong consumer demand for fitness and health supplements. Asia Pacific is the fastest-growing area, driven by expanding health awareness and disposable incomes, which drive demand for nutritional supplements.

Key Players

The "Global Whey Protein Products Market" study report will provide valuable insight with an emphasis on the global market. The major players in the market are
Glanbia PLC (Optimum Nutrition), Arla Foods, Fonterra Group, Lactatis Ingredients, and Titan Biotech.

Our market analysis also entails a section solely dedicated to such major players wherein our analysts provide an insight into the financial statements of all the major players, along with its product benchmarking and SWOT analysis. The competitive landscape section also includes key development strategies, market share, and market ranking analysis of the above-mentioned players globally.

Global Whey Protein Products Market: Recent Developments
In July 2024, Beyond Meat, a leader in plant-based meat alternatives, entered the protein powder industry, with a new pea protein-based product aimed at vegan and lactose-intolerant customers looking for whey alternatives.
In June 2024, Glanbia, a large whey protein supplier, has announced the launch of a new carbon-neutral whey processing facility in Ireland. This development underscores the industry's increased emphasis on sustainability throughout the supply chain.
In April 2024, Optimum Nutrition, a leading sports nutrition brand, introduced a new range of whey protein powders supplemented with probiotics and digestive enzymes. This meets consumer demand for functional whey protein products that provide additional health advantages beyond protein content.
In March 2024, Nestle, a large food and beverage business, launched a new range of whey protein drinks created exclusively for seniors. This development demonstrates the growth of whey protein products to new market sectors other than athletes and fitness fanatics.