市場調查報告書
商品編碼
1452649
2030 年亞太地區麵包市場預測 - 區域分析 - 按類型;類別 ;和配銷通路Asia Pacific Bread Market Forecast to 2030 - Regional Analysis - by Type ; Category ; and Distribution Channel |
2023年亞太麵包市值為741.9931億美元,預計2030年將達到995.6089億美元;預計 2023 年至 2030 年CAGR為 4.3%。
對簡便食品和即食產品日益成長的需求推動了亞太麵包市場的發展
由於人們對方便和即食產品的日益青睞,亞太地區麵包市場的需求正在激增。現代消費者忙碌的生活方式,加上對快速簡便的膳食解決方案的需求,導致麵包消費量顯著增加。易於準備、更長的保存期限和攜帶性等便利因素使麵包成為忙碌人士的熱門選擇。此外,麵包、三明治麵包、法國長棍麵包、漢堡麵包等多種麵包可供選擇,滿足不同消費者的喜好和飲食需求。
此外,COVID-19大流行也促進了麵包市場的激增。在封鎖和限制期間,消費者轉向麵包等主食,這些食品易於儲存且保存期限較長。疫情導致家庭烘焙和烹飪活動的增加也增加了對麵包的需求,因為人們尋求自製餐點和零食的安慰。結果,麵包店和麵包製造商的銷售額增加了,並擴大了產品範圍,以滿足不斷變化的消費者喜好。
總之,對便利性和即食產品的需求不斷成長,加上 COVID-19 大流行的影響,大大促進了全球麵包市場的成長。隨著消費者尋求快速、簡單的飲食解決方案,對各種麵包產品的需求持續成長。隨著市場的發展,製造商可能會進一步創新,以滿足消費者不斷變化的需求和偏好,從而推動亞太麵包市場的擴張。
亞太麵包市場概況
由於印度、日本、中國和該地區其他國家烘焙產品消費的成長,亞太地區的烘焙業呈現顯著成長。根據美國國際農產品貿易報告,2021年,中國和日本人均烘焙產品消費量分別為7.2公斤/年和22.5公斤/年。此外,到 2025 年,中國烘焙食品的零售額預計將達到 530 億美元,比 2021 年成長 53%。由於消費者對方便、即食的偏好不斷提高,亞太地區對不同類型麵包的需求正在增加- 食用食品,尤其是烘焙食品(麵包、長棍麵包、小圓麵包和麵包捲),以及向西式飲食的轉變。此外,隨著城市化進程不斷加速,生活方式變得越來越忙碌,該地區的消費者正在尋求快速方便的膳食選擇,麵包因其易於食用而成為有吸引力的選擇。人們對健康和保健的意識不斷增強,促使消費者尋找更健康的麵包選擇,例如提供營養益處的全麥麵包、雜糧麵包和無麩質麵包。因此,該地區的消費者擴大在膳食中選擇以小米為主的食品。為了滿足消費者對小米烘焙產品的需求,亞太烘焙品牌擴大推出新產品。例如,2023年4月,波昂集團旗下品牌不列顛尼亞向印度消費者推出了零添加麥達的「小米麵包」。這款麵包產品含有 ragi、jowar、bajra 和燕麥,並含有纖維和礦物質,為消費者提供了一種在膳食中加入小米類食品的便捷方式。因此,主要參與者的營養產品創新正在推動整個地區的麵包市場。然而,在印度、中國、韓國等亞洲國家,傳統的飲食習慣和文化偏好仍然優先考慮米、小麥、小米、豆類、乳製品、蔬菜、水果、麵條等主食,而不是麵包,從而限制了其市場亞太地區的滲透率。
亞太地區麵包市場收入及 2030 年預測(十億美元)
亞太地區麵包市場細分
亞太地區麵包市場根據類型、類別、配銷通路和國家進行細分。
按類型分類,亞太地區麵包市場分為長麵包、三明治麵包、法國麵包、漢堡麵包等。 2022 年,麵包細分市場佔據最大的市場。
根據類別,亞太地區麵包市場分為有機麵包和傳統麵包。 2022 年,傳統細分市場將佔據更大的市場佔有率。
依配銷通路,亞太麵包市場分為超市及大賣場、專賣店、線上零售等。 2022 年,超市和大賣場細分市場佔據最大的市場佔有率。
從國家來看,亞太地區麵包市場分為中國、印度、韓國、澳洲、日本和亞太其他地區。 2022 年,亞太其他地區將主導亞太麵包市場佔有率。
Campbell Soup Co.、Groupo Bimbo SAB de CV、Dr Schar AG、Bakers Delight Holdings 和 Britannia Industries Limited 是亞太麵包市場的一些領導者。
The Asia Pacific bread market was valued at US$ 74,199.31 million in 2023 and is expected to reach US$ 99,560.89 million by 2030; it is estimated to grow at a CAGR of 4.3% from 2023 to 2030.
Increasing Demand for Convenience and Ready-To-Eat Products Fuel the Asia Pacific Bread Market
The Asia Pacific bread market is experiencing a surge in demand due to the increasing preference for convenience and ready to eat products. The hectic lifestyle of modern consumers, coupled with the need for quick and easy meal solutions, have led to a significant rise in the consumption of bread. Convenience driven factors such as ease of preparation, longer shelf life, and portability make bread a popular choice among busy individuals. Additionally, the availability of a wide variety of bread options, including loaves, sandwich bread, baguettes, burger buns, etc. caters to diverse consumer preferences and dietary requirements.
Furthermore, the COVID-19 pandemic has also contributed to the surge in the bread market. During lockdowns and restrictions, consumers turned to staple foods like bread, which are easy to store and have a longer shelf life. The pandemic induced rise in home baking and cooking activities also boosted the demand for bread, as people sought comfort in homemade meals and snacks. As a result, bakeries and bread manufacturers experienced increased sales and expanded their product offerings to cater to changing consumer preferences.
In conclusion, the increasing demand for convenience and ready to eat products, coupled with the impact of the COVID-19 pandemic, has significantly contributed to the growth of the global bread market. With consumers seeking quick and easy meal solutions, the demand for a variety of bread products continues to rise. As the market evolves, manufacturers are likely to innovate further to meet the changing needs and preferences of consumers, driving the expansion of the Asia Pacific bread market.
Asia Pacific Bread Market Overview
The bakery industry in Asia Pacific has shown significant growth owing to the rising consumption of bakery products in India, Japan, China, and other countries in the region. According to the US International Agricultural Trade Report, in 2021, per capita consumption of baked products in China and Japan was 7.2 kg/year and 22.5 kg/ year, respectively. Also, retail sales of baked goods in China are expected to reach US$ 53 billion by 2025, a 53% increase compared to 2021. The demand for different types of bread is increasing in Asia Pacific due to a rising consumer preference for convenient and ready-to-eat food products especially baked goods (bread, baguettes, and buns and rolls), along with the shift toward Western-style diets. Furthermore, as urbanization continues to accelerate and lifestyles become increasingly hectic, the consumers in the region are seeking quick and convenient meal options, making bread an attractive choice due to its ease of consumption. The growing awareness regarding health and wellness has prompted consumers to look for healthier bread options, such as whole-grain, multigrain, and gluten-free varieties, which offers nutritional benefits. Therefore, consumers in the region are increasingly opting for millet-based food products in their meals. To cater to the millet-based bakery products demand of the consumers, Asia Pacific bakery brands are increasingly launching new products. For instance, in April 2023, Britannia, a brand of Bonn Group, launched "Millet Bread" with zero added Maida for Indian consumers. This bread product is incorporated with ragi, jowar, bajra, and oats and has fiber and minerals that provide consumers with a convenient way to include millet-based options in their meals. Thus, nutritional product innovations by the key players are driving the bread market across the region. However, in India, China, South Korea, and other Asian countries, traditional food habits and cultural preferences still prioritize rice, wheat, millet, pulses, dairy, vegetables, fruits, noodles, and other staple foods over bread, thereby limiting its market penetration in Asia Pacific.
Asia Pacific Bread Market Revenue and Forecast to 2030 (US$ Billion)
Asia Pacific Bread Market Segmentation
The Asia Pacific bread market is segmented based on type, category, distribution channel, and country.
By type, the Asia Pacific bread market is segmented into loaves, sandwich bread, baguettes, burger buns, and others. The loaves segment held the largest market share in 2022.
Based on category, the Asia Pacific bread market is bifurcated into organic and conventional. The conventional segment held a larger market share in 2022.
By distribution channel, the Asia Pacific bread market is segmented into supermarkets and hypermarkets, specialty stores, online retail, and others. The supermarkets and hypermarkets segment held the largest market share in 2022.
In terms of country, the Asia Pacific bread market is segmented into China, India, South Korea, Australia, Japan, and the Rest of Asia Pacific. The Rest of Asia Pacific dominated the Asia Pacific bread market share in 2022.
Campbell Soup Co., Groupo Bimbo SAB de CV, Dr Schar AG, Bakers Delight Holdings, and Britannia Industries Limited are some of the leading players operating in the Asia Pacific bread market.