市場調查報告書
商品編碼
1533124
北美切花市場預測至 2030 年 - 區域分析 - 按花卉類型、應用和配銷通路North America Cut Flowers Market Forecast to 2030 - Regional Analysis - by Flower Type, Application, and Distribution Channel |
北美切花市場預計將從2022年的115.8461億美元成長到2030年的171.6885億美元。
裝飾用途切花需求的增加推動了北美切花市場
切花用於裝飾目的。它們用於正式活動和非正式展示中的花瓶佈置和花束,以美化家居和公共場所、婚禮和葬禮的設計、胸花、花環、類似裝飾品和胸花。活動和婚禮策劃者使用各種鮮花進行裝飾、花束和中心裝飾品,創造創意活動空間。根據Knot Real Wedding Study,2022年婚禮鮮花的平均投資成本為2,400美元。鮮花的投資成本。美麗的花朵,相對於人們的普遍認知,往往更受歡迎。節慶期間,玫瑰、蘭花、百合、萬壽菊和康乃馨等花卉的需求量大。 Karen Roses 和 Multiflora 等公司提供裝飾用切花。此外,企業和飯店經常使用花卉裝飾為客戶和客人營造溫馨且美觀的環境。因此,各種活動中對裝飾用切花的需求激增推動了市場的成長。
北美切花市場概況
北美在切花市場中佔有重要佔有率。北美市場分為美國、加拿大和墨西哥。華盛頓燈泡公司等國內外眾多廠商;奧塞里安;和 Dummen Orange 在該地區的切花市場開展業務。這些公司不斷致力於改善切花的特性和質量,以吸引新消費者並擴大其消費群。
切花的主要需求出現在情人節、母親節、聖誕節和復活節等日子,因為人們用鮮花作為禮物來表達愛意並慶祝這些特殊場合。根據美國花店協會統計,母親節鮮花占美國商店鮮花總支出的 26%。此外,2022 年情人節佔花支出的 30%。情侶和活動策劃者在裝飾品、花束和中心裝飾中使用切花。根據 Knot Real Wedding Study,2022 年婚禮鮮花的平均投資額為 2,400 美元。
在北美,切花作為生日、週年紀念和其他個人里程碑禮物的流行選擇而受到消費者的歡迎。此外,葬禮上也常用鮮花來悼念親人。定期將鮮花送到訂戶家中的鮮花訂閱服務在該地區很受歡迎。提供這些服務的供應商以時尚的插花迎合買家的需求。
北美切花市場收入及 2030 年預測(百萬美元)
北美切花市場細分
北美切花市場按花型、應用、配銷通路和國家細分。
依花型,北美切花市場分為玫瑰、康乃馨、百合、菊花和非洲菊等。 2022 年,玫瑰細分市場佔據北美切花市場的最大佔有率。
從應用來看,北美切花市場分為家庭用和商業用。 2022年,商業切花市場在北美切花市場中佔據更大佔有率。
依配銷通路,北美切花市場分為超市及大賣場、專賣店/花店、線上零售等。 2022 年,專賣店/花店市場佔據北美切花市場的最大佔有率。
根據國家/地區,北美切花市場分為美國、加拿大和墨西哥。 2022年,美國主導北美切花市場。
The Queen's Flowers Corp、Selecta Cut Flowers SAU、Multiflora Corp、Rosebud Ltd、Karen Roses Ltd、Washington Bulb Co Inc、Dummen Orange Holding BV、Esmerlda Farms LLC 和 Marginpar BV 是北美切花業務的領先公司市場。
The North America cut flowers market is expected to grow from US$ 11,584.61 million in 2022 to US$ 17,168.85 million by 2030. It is estimated to grow at a CAGR of 5.0% from 2022 to 2030.
Increasing Demand for Cut Flowers for Decorative Purposes Fuels North America Cut Flowers Market
Cut flowers are used for decorative purposes. They are used in vase arrangements and bouquets at formal events and informal displays to beautify homes and public places, designs for weddings and funerals, corsages, wreaths, similar ornamental articles, and boutonnieres. The event and wedding planners use various flowers for decoration, bouquets, and centerpieces, creating creative event space. According to the Knot Real Wedding Study, the average investment cost in wedding flowers was US$ 2,400 in 2022. In addition, the surging demand for exotic and seasonal flowers for floral decoration to enhance space aesthetics by event and wedding planners has further contributed to the market growth. Beautiful flowers, with respect to people's common perception, are often in more demand. Flowers such as roses, orchids, lilies, marigolds, and carnations have high demand during the festive season. Companies such as Karen Roses and Multiflora provide cut flowers for decoration. In addition, businesses and hotels often use floral decoration to create a welcoming and aesthetically pleasing environment for clients and guests. Thus, the surging demand for cut flowers for decorative purposes in various events drives the market growth.
North America Cut Flowers Market Overview
North America holds a significant share of the cut flowers market. The market in North America is segmented into the US, Canada, and Mexico. Many domestic and international players such as Washington Bulb Co., Inc.; Oserian; and Dummen Orange operate in the cut flowers market in this region. These companies are constantly working toward improving the characteristics and qualities of cut flowers to attract new consumers and widen their consumer base.
The major demand for cut flowers is generated on days such as Valentine's Day, Mother's Day, Christmas, and Easter, as people use flowers as gifts to express love and celebrate these special occasions. According to the Society of American Florists, Mother's Day flowers account for a 26% share of total spending on flowers at shops in the US. Further, Valentine's Day made up 30% of spending on flowers in 2022. The wedding and event industry also drives the demand for cut flowers. Couples and event planners use cut flowers in decorations, bouquets, and centerpieces. According to the Knot Real Wedding Study, the average amount invested in wedding flowers was US$ 2,400 in 2022.
In North America, cut flowers have gained popularity among consumers as a popular choice for gifting on birthdays, anniversaries, and other personal milestones. In addition, flowers are often used to pay tribute to loved ones during funeral memorial services. The flower subscription services that deliver fresh flowers regularly to subscribers' homes have gained popularity in the region. Vendors offering these services cater to buyers with trendy floral arrangements.
North America Cut Flowers Market Revenue and Forecast to 2030 (US$ Million)
North America Cut Flowers Market Segmentation
The North America cut flowers market is segmented into flower type, application, distribution channel, and country.
Based on flower type, the North America cut flowers Market is segmented into rose, carnation, lilium, chrysanthemum and gerbera, and others. The rose segment held the largest share of the North America cut flowers market in 2022.
In terms of application, the North America cut flowers Market is bifurcated into home and commercial. The commercial segment held a larger share of the North America cut flowers market in 2022.
By distribution channel, the North America cut flowers market is segmented into supermarkets and hypermarkets, specialty stores/florist, online retail, and others. The specialty stores/florist segment held the largest share of the North America cut flowers market in 2022.
Based on country, the North America cut flowers market is segmented into the US, Canada, and Mexico. The US dominated North America cut flowers market in 2022.
The Queen's Flowers Corp, Selecta Cut Flowers SAU, Multiflora Corp, Rosebud Ltd, Karen Roses Ltd, Washington Bulb Co Inc, Dummen Orange Holding BV, Esmerlda Farms LLC, and Marginpar BV are some of the leading companies operating in the North America cut flowers market.