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歐洲切花市場預測至 2030 年 - 區域分析 - 按花卉類型、應用和配銷通路
市場調查報告書
商品編碼
1533130

歐洲切花市場預測至 2030 年 - 區域分析 - 按花卉類型、應用和配銷通路

Europe Cut Flowers Market Forecast to 2030 - Regional Analysis - by Flower Type, Application, and Distribution Channel
出版日期: | 出版商: The Insight Partners | 英文 72 Pages | 訂單完成後即時交付

價格

歐洲切花市場預計將從2022年的145.7066億美元成長到2030年的212.5159億美元。

與切花相關的各種健康益處推動歐洲切花市場

切花因其多種健康益處而被用於藥用。眾所周知，鮮花對情緒有直接影響。它們鮮豔的色彩和宜人的香味有助於減輕壓力、焦慮和抑鬱，改善心理健康。研究表明，鮮花可以降低皮質醇（一種壓力荷爾蒙）水平，從而減輕壓力，讓笑容更輕鬆。例如，哈佛醫學院進行的一項研究表明，當家裡養花時，人們會感到不那麼擔心，從而減少焦慮和憂鬱。

不同類型的切花具有不同的特性，有助於保持環境清新、提振心情。一些花卉，如和平百合和非洲菊，具有空氣淨化特性，有助於去除常見的室內污染物並改善室內空氣品質。此外，菊花還具有降低血壓、治療頭暈和失眠的功效。其他花卉，例如盆栽萬壽菊，可用於治療皮膚發炎並防止感染傳播。相反，紫色矢車菊有助於刺激免疫系統，提高人體對病毒和細菌感染的抵抗力。此外，薰衣草的香氣可以鎮靜神經系統，減少肌肉緊張，並起到防腐劑的作用。因此，與切花相關的各種健康益處推動了市場的成長。

歐洲切花市場概況

歐洲的切花市場分為德國、法國、義大利、英國、俄羅斯和歐洲其他國家。歐洲市場的成長歸功於該地區 Afriflora Sher、Oserian 和 Dummen Orange 等知名企業的存在。歐洲切花市場的中小企業受益於完善的虛擬化貨運和物流網路以及協調良好的供應鏈，包括種植者、貿易商、物流服務提供者和禮品店。虛擬網路確保花卉產品（包括切花）的經濟高效且快速交付，這有利於該地區的切花市場。

在生日、週年紀念日和節日等場合贈送鮮花的傳統增加了歐洲對切花的需求。歐洲國家的人們沉迷於復活節和聖誕節等各種季節性慶祝活動和節日，傳統上都涉及交換鮮花。此外，由於環保意識的增強，該地區對當地種植和永續採購的花卉的偏好激增。此外，最近的研究表明，鮮花可以對心理健康產生積極影響並減輕壓力。此類研究可能有利於未來幾年歐洲的切花市場。

歐洲切花市場收入及 2030 年預測（百萬美元）

歐洲切花市場細分

歐洲切花市場分為花型、應用、配銷通路和國家。

根據花型，歐洲切花市場分為玫瑰、康乃馨、百合、菊花和非洲菊等。 2022 年，玫瑰細分市場在歐洲切花市場中佔據最大佔有率。

在應用方面，歐洲切花市場分為家庭和商業。 2022 年，商業領域在歐洲切花市場中佔有更大佔有率。

依配銷通路分類，歐洲切花市場分為超市及大賣場、專賣店/花店、網上零售等。 2022 年，專賣店/花店市場佔據歐洲切花市場的最大佔有率。

根據國家/地區，歐洲切花市場分為英國、德國、法國、義大利、俄羅斯和歐洲其他地區。 2022 年，歐洲其他地區將主導歐洲切花市場。

Selecta Cut Flowers SAU、Sher Holland BV、Multiflora Corp、Rosebud Ltd、Karen Roses Ltd、Dummen Orange Holding BV 和 Marginpar BV 是歐洲切花市場上的一些領先公司。

目錄

第 1 章：簡介

第 2 章：執行摘要

  • 主要市場洞察
  • 市場吸引力

第 3 章：研究方法

  • 覆蓋範圍
  • 二次研究
  • 初步研究

第4章：歐洲切花市場格局

  • 概述
  • 波特五力分析
    • 供應商的議價能力
    • 買家的議價能力
    • 新進入者的威脅
    • 競爭競爭
    • 替代品的威脅
  • 生態系分析

第 5 章：歐洲切花市場 - 主要產業動態

  • 市場促進因素
    • 裝飾用切花的需求不斷增加
    • 與切花相關的各種健康益處
  • 市場限制
    • 與切花相關的嚴格規定
  • 市場機會
    • 鮮花速遞電商平台風起雲湧
  • 未來趨勢
    • 行銷農場故事以吸引顧客
  • 促進因素和限制的影響：

第 6 章：切花市場 - 歐洲市場分析

  • 歐洲切花市場收入，2020 - 2030
  • 歐洲切花市場預測與分析

第 7 章：歐洲切花市場分析 - 花型

  • 玫瑰
    • 概述
    • Rose：市場收入與 2030 年預測
  • 康乃馨
    • 概述
    • 康乃馨：2030 年市場收入與預測
  • 百合屬
    • 概述
    • Lilium：2030 年市場收入與預測
  • 菊花和非洲菊
    • 概述
    • 菊花與非洲菊：2030 年市場收入與預測
  • 其他
    • 概述
    • 其他：市場收入和 2030 年預測

第 8 章：歐洲切花市場分析 - 應用

  • 家
    • 概述
    • 首頁：2030 年市場收入與預測
  • 商業的
    • 概述
    • 商業：2030 年市場收入與預測

第 9 章：歐洲切花市場分析 -配銷通路

  • 超級市場和大賣場
    • 概述
    • 超市與大賣場：市場收入以及 2030 年預測
  • 專賣店/花店
    • 概述
    • 專賣店/花店：市場收入及 2030 年預測
  • 網路零售
    • 概述
    • 線上零售：市場收入以及 2030 年預測
  • 其他
    • 概述
    • 其他：市場收入和 2030 年預測

第 10 章：歐洲切花市場 - 國家分析

  • 德國
  • 英國
  • 法國
  • 義大利
  • 俄羅斯
  • 歐洲其他地區

第 11 章：公司簡介

  • Selecta Cut Flowers SAU
  • Sher Holland BV
  • Multiflora Corp
  • Rosebud Ltd
  • Karen Roses Ltd
  • Dummen Orange Holding BV
  • Marginpar BV

第 12 章：附錄

Product Code: TIPRE00016238

The Europe cut flowers market is expected to grow from US$ 14,570.66 million in 2022 to US$ 21,251.59 million by 2030. It is estimated to grow at a CAGR of 4.8% from 2022 to 2030.

Various Health Benefits Associated with Cut Flowers Drive Europe Cut Flowers Market

Cut Flowers are used for medicinal purposes due to their various health benefits. Flowers are known to have an immediate impact on mood. Their vibrant colors and pleasant fragrances can help reduce stress, anxiety, and depression, improving mental well-being. Studies have shown that flowers can lower cortisol levels (a stress hormone), leading to decreased stress and a more relaxed smile. For instance, a study conducted by Harvard Medical School showed that when flowers are kept at home, people feel less worried, reducing anxiety and depression.

Different types of cut flowers have different properties, which help keep the environment fresh and boost mood. Some flowers, such as peace lilies and gerbera daisies, have air-purifying properties, helping to remove common indoor pollutants and improve indoor air quality. In addition, chrysanthemum has properties that help reduce blood pressure and cure dizziness and insomnia. Other flowers, such as pot marigolds, are used as a remedy for inflamed skin and prevent the spread of infection. In contrast, purple cornflower helps stimulate the immune system, improving the body's resistance against viral and bacterial infection. Moreover, lavender's aroma calms the nervous system, reduces muscle tension, and works as an antiseptic. Thus, various health benefits associated with cut flowers propel the market growth.

Europe Cut Flowers Market Overview

The cut flowers market in Europe is segmented into Germany, France, Italy, the UK, Russia, and the Rest of Europe. Market growth in Europe is ascribed to the presence of well-established players such as Afriflora Sher, Oserian, and Dummen Orange in this region. Small and medium enterprises in the cut flowers market in Europe benefit from a well-developed virtualized freight and logistics network as well as a well-coordinated supply chain, comprising growers, traders, logistics service providers, and gift shop outlets. Virtual networks ensure cost-effective and speedy deliveries of floriculture products, including cut flowers, which favors the cut flowers market in this region.

The tradition of gifting flowers on occasions such as birthdays, anniversaries, and holidays boost the demand for cut flowers in Europe. People in European countries indulge in various seasonal celebrations and festivals such as Easter and Christmas, which traditionally involve the exchange of flowers. In addition, the preference for locally grown and sustainably sourced flowers has surged in the region due to growing environmental consciousness. Further, recent studies have shown that flowers can positively impact mental well-being and reduce stress. Such studies are likely to benefit the cut flowers market in Europe in the coming years.

Europe Cut Flowers Market Revenue and Forecast to 2030 (US$ Million)

Europe Cut Flowers Market Segmentation

The Europe cut flowers market is segmented into flower type, application, distribution channel, and country.

Based on flower type, the Europe cut flowers market is segmented into rose, carnation, lilium, chrysanthemum and gerbera, and others. The rose segment held the largest share of the Europe cut flowers market in 2022.

In terms of application, the Europe cut flowers market is bifurcated into home and commercial. The commercial segment held a larger share of the Europe cut flowers market in 2022.

By distribution channel, the Europe cut flowers market is categorized into supermarkets and hypermarkets, specialty stores/florist, online retail, and others. The specialty stores/florist segment held the largest share of the Europe cut flowers market in 2022.

Based on country, the Europe cut flowers market is segmented into the UK, Germany, France, Italy, Russia, and the Rest of Europe. The Rest of Europe dominated Europe cut flowers market in 2022.

Selecta Cut Flowers SAU, Sher Holland BV, Multiflora Corp, Rosebud Ltd, Karen Roses Ltd, Dummen Orange Holding BV, and Marginpar BV are some of the leading companies operating in the Europe cut flowers market.

Table Of Contents

1. Introduction

  • 1.1 The Insight Partners Research Report Guidance
  • 1.2 Market Segmentation

2. Executive Summary

  • 2.1 Key Market Insights
  • 2.2 Market Attractiveness

3. Research Methodology

  • 3.1 Coverage
  • 3.2 Secondary Research
  • 3.3 Primary Research

4. Europe Cut Flowers Market Landscape

  • 4.1 Overview
  • 4.2 Porter's Five Forces Analysis
    • 4.2.1 Bargaining Power of Suppliers
    • 4.2.2 Bargaining Power of Buyers
    • 4.2.3 Threat of New Entrants
    • 4.2.4 Competitive Rivalry
    • 4.2.5 Threat of Substitutes
  • 4.3 Ecosystem Analysis

5. Europe Cut Flowers Market - Key Industry Dynamics

  • 5.1 Market Drivers
    • 5.1.1 Increasing Demand for Cut Flowers for Decorative Purposes
    • 5.1.2 Various Health Benefits Associated with Cut Flowers
  • 5.2 Market Restraints
    • 5.2.1 Stringent Regulations Associated with Cut Flowers
  • 5.3 Market Opportunities
    • 5.3.1 Surging E-commerce Platform for Flower Delivery
  • 5.4 Future Trends
    • 5.4.1 Marketing a Farm Story to Attract Customers
  • 5.5 Impact of Drivers and Restraints:

6. Cut Flowers Market - Europe Market Analysis

  • 6.1 Europe Cut Flowers Market Revenue (US$ Million), 2020 - 2030
  • 6.2 Europe Cut Flowers Market Forecast and Analysis

7. Europe Cut Flowers Market Analysis - Flower Type

  • 7.1 Rose
    • 7.1.1 Overview
    • 7.1.2 Rose: Market Revenue and Forecast to 2030 (US$ Million)
  • 7.2 Carnation
    • 7.2.1 Overview
    • 7.2.2 Carnation: Market Revenue and Forecast to 2030 (US$ Million)
  • 7.3 Lilium
    • 7.3.1 Overview
    • 7.3.2 Lilium: Market Revenue and Forecast to 2030 (US$ Million)
  • 7.4 Chrysanthemum and Gerbera
    • 7.4.1 Overview
    • 7.4.2 Chrysanthemum and Gerbera: Market Revenue and Forecast to 2030 (US$ Million)
  • 7.5 Others
    • 7.5.1 Overview
    • 7.5.2 Others: Market Revenue, and Forecast to 2030 (US$ Million)

8. Europe Cut Flowers Market Analysis - Application

  • 8.1 Home
    • 8.1.1 Overview
    • 8.1.2 Home: Market Revenue and Forecast to 2030 (US$ Million)
  • 8.2 Commercial
    • 8.2.1 Overview
    • 8.2.2 Commercial: Market Revenue and Forecast to 2030 (US$ Million)

9. Europe Cut Flowers Market Analysis - Distribution Channel

  • 9.1 Supermarkets and Hypermarkets
    • 9.1.1 Overview
    • 9.1.2 Supermarkets and Hypermarkets: Market Revenue, and Forecast to 2030 (US$ Million)
  • 9.2 Specialty Store/Florists
    • 9.2.1 Overview
    • 9.2.2 Specialty Store/Florists: Market Revenue, and Forecast to 2030 (US$ Million)
  • 9.3 Online Retail
    • 9.3.1 Overview
    • 9.3.2 Online Retail: Market Revenue, and Forecast to 2030 (US$ Million)
  • 9.4 Others
    • 9.4.1 Overview
    • 9.4.2 Others: Market Revenue, and Forecast to 2030 (US$ Million)

10. Europe Cut Flowers Market - Country Analysis

  • 10.1 Europe Cut Flowers Market Overview
    • 10.1.1 Europe Cut Flowers Market, by key country - Revenue (2022) (US$ Million)
      • 10.1.1.1 Europe Cut Flowers Market Breakdown by Country
      • 10.1.1.2 Germany Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million)
        • 10.1.1.2.1 Germany Cut Flowers Market Breakdown by Flower Type
        • 10.1.1.2.2 Germany Cut Flowers Market Breakdown by Application
        • 10.1.1.2.3 Germany Cut Flowers Market Breakdown by Distribution Channel
      • 10.1.1.3 UK Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million)
        • 10.1.1.3.1 UK Cut Flowers Market Breakdown by Flower Type
        • 10.1.1.3.2 UK Cut Flowers Market Breakdown by Application
        • 10.1.1.3.3 UK Cut Flowers Market Breakdown by Distribution Channel
      • 10.1.1.4 France Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million)
        • 10.1.1.4.1 France Cut Flowers Market Breakdown by Flower Type
        • 10.1.1.4.2 France Cut Flowers Market Breakdown by Application
        • 10.1.1.4.3 France Cut Flowers Market Breakdown by Distribution Channel
      • 10.1.1.5 Italy Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million)
        • 10.1.1.5.1 Italy Cut Flowers Market Breakdown by Flower Type
        • 10.1.1.5.2 Italy Cut Flowers Market Breakdown by Application
        • 10.1.1.5.3 Italy Cut Flowers Market Breakdown by Distribution Channel
      • 10.1.1.6 Russia Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million)
        • 10.1.1.6.1 Russia Cut Flowers Market Breakdown by Flower Type
        • 10.1.1.6.2 Russia Cut Flowers Market Breakdown by Application
        • 10.1.1.6.3 Russia Cut Flowers Market Breakdown by Distribution Channel
      • 10.1.1.7 Rest of Europe Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million)
        • 10.1.1.7.1 Rest of Europe Cut Flowers Market Breakdown by Flower Type
        • 10.1.1.7.2 Rest of Europe Cut Flowers Market Breakdown by Application
        • 10.1.1.7.3 Rest of Europe Cut Flowers Market Breakdown by Distribution Channel

11. Company Profiles

  • 11.1 Selecta Cut Flowers SAU
    • 11.1.1 Key Facts
    • 11.1.2 Business Description
    • 11.1.3 Products and Services
    • 11.1.4 Financial Overview
    • 11.1.5 SWOT Analysis
    • 11.1.6 Key Developments
  • 11.2 Sher Holland BV
    • 11.2.1 Key Facts
    • 11.2.2 Business Description
    • 11.2.3 Products and Services
    • 11.2.4 Financial Overview
    • 11.2.5 SWOT Analysis
    • 11.2.6 Key Developments
  • 11.3 Multiflora Corp
    • 11.3.1 Key Facts
    • 11.3.2 Business Description
    • 11.3.3 Products and Services
    • 11.3.4 Financial Overview
    • 11.3.5 SWOT Analysis
    • 11.3.6 Key Developments
  • 11.4 Rosebud Ltd
    • 11.4.1 Key Facts
    • 11.4.2 Business Description
    • 11.4.3 Products and Services
    • 11.4.4 Financial Overview
    • 11.4.5 SWOT Analysis
    • 11.4.6 Key Developments
  • 11.5 Karen Roses Ltd
    • 11.5.1 Key Facts
    • 11.5.2 Business Description
    • 11.5.3 Products and Services
    • 11.5.4 Financial Overview
    • 11.5.5 SWOT Analysis
    • 11.5.6 Key Developments
  • 11.6 Dummen Orange Holding BV
    • 11.6.1 Key Facts
    • 11.6.2 Business Description
    • 11.6.3 Products and Services
    • 11.6.4 Financial Overview
    • 11.6.5 SWOT Analysis
    • 11.6.6 Key Developments
  • 11.7 Marginpar BV
    • 11.7.1 Key Facts
    • 11.7.2 Business Description
    • 11.7.3 Products and Services
    • 11.7.4 Financial Overview
    • 11.7.5 SWOT Analysis
    • 11.7.6 Key Developments

12. Appendix

List Of Tables

  • Table 1. Europe Cut Flowers Market Segmentation
  • Table 2. Europe Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million)
  • Table 3. Europe Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - Flower Type
  • Table 4. Europe Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - Application
  • Table 5. Europe Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - Distribution Channel
  • Table 6. Germany Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - By Flower Type
  • Table 7. Germany Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - By Application
  • Table 8. Germany Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - By Distribution Channel
  • Table 9. UK Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - By Flower Type
  • Table 10. UK Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - By Application
  • Table 11. UK Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - By Distribution Channel
  • Table 12. France Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - By Flower Type
  • Table 13. France Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - By Application
  • Table 14. France Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - By Distribution Channel
  • Table 15. Italy Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - By Flower Type
  • Table 16. Italy Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - By Application
  • Table 17. Italy Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - By Distribution Channel
  • Table 18. Russia Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - By Flower Type
  • Table 19. Russia Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - By Application
  • Table 20. Russia Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - By Distribution Channel
  • Table 21. Rest of Europe Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - By Flower Type
  • Table 22. Rest of Europe Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - By Application
  • Table 23. Rest of Europe Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - By Distribution Channel

List Of Figures

  • Figure 1. Europe Cut Flowers Market Segmentation, By Country
  • Figure 2. Porter's Five Forces Analysis
  • Figure 3. Ecosystem: Europe Cut Flowers Market
  • Figure 4. Europe Cut Flowers Market - Key Industry Dynamics
  • Figure 5. Impact Analysis of Drivers and Restraints
  • Figure 6. Europe Cut Flowers Market Revenue (US$ Million), 2020 - 2030
  • Figure 7. Europe Cut Flowers Market Share (%) - Flower Type, 2022 and 2030
  • Figure 8. Rose: Market Revenue and Forecasts to 2030 (US$ Million)
  • Figure 9. Carnation: Market Revenue and Forecasts to 2030 (US$ Million)
  • Figure 10. Lilium: Market Revenue and Forecasts to 2030 (US$ Million)
  • Figure 11. Chrysanthemum and Gerbera: Market Revenue and Forecasts to 2030 (US$ Million)
  • Figure 12. Others: Market Revenue and Forecasts to 2030 (US$ Million)
  • Figure 13. Europe Cut Flowers Market Share (%) - Application, 2022 and 2030
  • Figure 14. Home: Market Revenue and Forecasts to 2030 (US$ Million)
  • Figure 15. Commercial: Market Revenue and Forecasts to 2030 (US$ Million)
  • Figure 16. Europe Cut Flowers Market Share (%) -Distribution Channel, 2022 and 2030
  • Figure 17. Supermarkets and Hypermarkets: Market Revenue and Forecasts to 2030 (US$ Million)
  • Figure 18. Specialty Store/Florists: Market Revenue and Forecasts to 2030 (US$ Million)
  • Figure 19. Online Retail: Market Revenue and Forecasts to 2030 (US$ Million)
  • Figure 20. Others: Market Revenue and Forecasts to 2030 (US$ Million)
  • Figure 21. Europe Cut Flowers Market, by Key Country - Revenue (2022) (US$ Million)
  • Figure 22. Europe Cut Flowers Market Breakdown by Key Countries, 2022 and 2030 (%)
  • Figure 23. Germany Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million)
  • Figure 24. UK Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million)
  • Figure 25. France Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million)
  • Figure 26. Italy Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million)
  • Figure 27. Russia Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million)
  • Figure 28. Rest of Europe Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million)