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健康美容化妝品

市場調查報告書

商品編碼

1624975

全球臉部化妝品市場規模（按類型、來源、地區、範圍和預測）

Global Facial Makeup Market Size By Type (Blush, Concealer, Face Powder), By Source (Natural, Organic, Chemical), By Geographic Scope And Forecast

出版日期: 2024年09月28日 | 出版商:

Verified Market Research | 英文 202 Pages | 商品交期: 2-3個工作天內

價格

簡介目錄

臉部彩妝市場規模及預測

2024 年臉部化妝品市場規模價值 94.8 億美元，預計到 2031 年將達到 148.3 億美元，2024-2031 年預測期內的複合年增長率為 5.76%。隨著人們意識到使用臉部產品對於保持皮膚健康、改善皮膚外觀和減少皮膚狀況的重要性，臉部產品變得越來越受歡迎。此外，越來越多的職業女性專注於保持自己的美學吸引力，對有機、天然和清真認證化妝品的需求不斷增長，預計也將促進臉部化妝品市場的成長。全球臉部化妝品市場報告對市場進行了全面的評估。它對關鍵細分市場、趨勢、市場推動因素、市場限制、競爭格局以及在市場中發揮關鍵作用的因素進行了全面分析。

全球臉部化妝品市場定義

化妝品由多種天然或製造的化學物質製成。化妝品有多種功能。專為個人和皮膚護理而設計，可清潔和保護身體和皮膚。化妝可用於遮蓋瑕疵、增強自然特徵（如眉毛或睫毛）、為人的臉部增添色彩，或徹底改變臉部外觀，使其看起來像新的人、生物或物品。透過使用臉部化妝品可以改善個人的外觀。粉底上可以塗抹臉部化妝品，讓您的肌膚看起來更光滑、膚色更均勻。

一般來說，這些物品是化妝品的一部分，塗在臉上以突出和凸顯各種面部特徵。此外，它還可以用來隱藏可見的瑕疵，如毛孔、斑點、暗沉和皺紋。此外，臉部化妝品還具有保濕、抗菌、抗菌和抗發炎的作用。使用臉部化妝品可以極大地改變一個人的臉部特徵和整體美感。不同產品類別的產品功能各不相同；有些產品可以撫平肌膚，而有些產品則可以改變膚色。

女性熱衷於嘗試各種臉部化妝品和技術進步。電子商務平台的普及對臉部化妝品的需求和銷售成長起著關鍵作用。依照種類來看，市場分為腮紅、遮瑕膏、蜜粉、粉底和其他。遮瑕膏與粉底類似，它可以隱藏色素並與皮膚融合，遮蓋黑眼圈、瑕疵和其他瑕疵。另一方面，腮紅是一種液體、乳霜或粉末狀物質，塗抹在臉頰中央以突出或增添色彩。腮紅通常為粉紅色、暖棕色或棕色色調，也用於修飾顴骨。

全球臉部彩妝市場概況

社群媒體的影響力、製造商不斷的產品改進、積極的營銷等都促進了市場的成長。此外，價格和新產品推出方面的市場競爭非常激烈。預計主要製造商的高額研發投入將推動市場擴張。此外，該公司還推出新產品以滿足消費者對更好皮膚日益增長的需求。這可能在不久的將來對市場成長產生有益的影響。此外，對天然、有機和清真認證化妝品的需求激增可能會推動市場成長。此外，越來越多的職業女性開始注重保持自己的外表，這有望推動該行業的發展。

亞太地區美白化妝品日益普及的趨勢推動了對持久產品的需求。歐洲市場受到各種臉部護理產品需求不斷增長以及研發行業蓬勃發展的推動。由於北美地區勞動成年人的消費能力較高，預計該地區將出現強勁成長。由於政府採取了各種限制措施和多重措施來遏制新冠病毒的傳播，面部化妝品的銷量下降，因為它們不被視為必需品或服務，而且新冠疫情改變了消費者的消費習慣。是市場成長放緩。由於顧客都待在家中或在家辦公，很少參加社交聚會，這導致臉部美容產品的使用減少或不再使用。

然而，在新興國家，電子商務浪潮一直持續興起到今天，因為現在可以從許多電子商務網站購買產品，並且可以輕鬆送貨上門。然而，對產品中化學物質引起過敏反應的擔憂可能會成為該行業發展的阻礙。此外，人們擔心頻繁使用化妝品會對個人外表產生有害影響，這可能會成為未來市場成長的阻礙因素。此外，產業分析師指出，政府對臉部化妝品成分的使用和批准的嚴格監管可能會成為未來幾年臉部化妝品市場成長的障礙。

Facial Makeup Market size was valued at USD 9.48 Billion in 2024 and is projected to reach USD 14.83 Billion by 2031, growing at a CAGR of 5.76% during the forecast period 2024-2031. Facial products are becoming increasingly popular as people become more aware of the importance of using them to maintain healthy skin, improve appearance, and minimize skin conditions. Additionally, the growing number of working women who are concerned with maintaining their aesthetic appeal, as well the rising level of demand for organic, natural, and halal-certified cosmetic products are all expected to contribute to the growth of the Facial Makeup Market. The Global Facial Makeup Market report provides a holistic evaluation of the market. The report offers a comprehensive analysis of key segments, trends, drivers, restraints, competitive landscape, and factors that are playing a substantial role in the market.

Global Facial Makeup Market Definition

Cosmetics are made up of a variety of chemical substances sourced from either natural or manufactured sources. Cosmetics serve a variety of functions. Cleanse and protect the body or skin with those made for personal care and skin care. Makeup can be used to conceal flaws, accentuate natural features (such as eyebrows and eyelashes), add colour to a person's face, or completely change the appearance of the face to resemble a new person, creature, or item. Individuals' physical appearance is enhanced by the use of facial makeup items, which are applied to their faces. Cosmetics for the face can be put on top of the foundation to make the skin appear more even in tone and to provide the appearance of smoother skin.

Generally speaking, these items are a subset of cosmetic products that are applied to the face to enhance and highlight different facial traits. Furthermore, they are employed in the concealment of visible defects such as pores, blemishes, dark spots, and wrinkles, among others. Additionally, hydrating, antibacterial, anti-bacterial, and anti-inflammatory characteristics are provided by cosmetics used on the face. The use of facial cosmetics can make a significant difference in the appearance of one's facial features and overall beauty. Product functionality varies depending on the product category, with some products providing smooth skin, while others altering the colour of the skin, and certain products intended to conceal markings or blemishes being among the most common uses.

Women have been drawn to experimenting with a diverse range of facial makeup products and technological advancements. The proliferation of e-commerce platforms has played a critical role in the growth of demand for and sales of facial cosmetics. Based on Type, the market is bifurcated into Blush, Concealer, Face Powder, Foundation, and Others. Concealer is comparable to foundation in that it hides dark circles, age spots, blemishes, and other defects by hiding pigments and blending them into the skin. concealer is used on top of the foundation to keep it from smudging. Whereas, a blusher is a liquid, cream, or powder substance that is applied to the centre of the cheeks to enhance or add colour to them. Blushers are often available in pink or warm tan and brown tones, and they can also be used to define the cheekbones.

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Global Facial Makeup Market Overview

The influence of social media, ongoing product improvements by manufacturers, and aggressive marketing have all contributed to the market's rise. Furthermore, price and the introduction of new product varieties are very competitive in the market. The main manufacturers' high R&D investments are expected to drive market expansion. They are also introducing new products to fulfil the increased consumer desire for a better skin look. This will, in turn, have a beneficial impact on market growth in the near future. Furthermore, a surge in demand for natural, organic, and halal-certified cosmetic goods is likely to boost market growth. Furthermore, an increasing number of working women are concerned with maintaining their appearance; this factor is projected to drive the industry forward.

Due to the expanding trend of skin-whitening chemicals, demand for long-lasting product varieties has increased in the Asia Pacific. The market in Europe is being driven by rising demand for various facial care products and a burgeoning R&D industry. Because of the considerable spending power of the region's working professionals, North America is expected to rise significantly. Due to various government restrictions and multiple measures intended to reduce the spread of coronavirus, which reduces the sale of facial makeup because it does not fall under necessary goods and services, the COVID-19 pandemic has influenced consumer spending habits, resulting in a decline in market growth. Customers were not participating in any social gatherings as a result of the stay-at-home or work-from-home tendencies, resulting in a decrease or non-use of facial make-up products.

However, with the availability of products on numerous e-commerce buying websites with easy home delivery options in developing countries, the COVID-19 waves have been continuously rising until now. However, concerns about allergic reactions as a result of the presence of chemicals in the product could be a stumbling block for this industry. Furthermore, concerns about the detrimental consequences on an individual's appearance associated with the frequent use of makeup may potentially act as a deterrent to the market's growth in the future. Furthermore, strict government restrictions covering the use and approval of components in face makeup products may provide a barrier to the growth of the Facial Makeup Market in the following years, according to industry analysts.

Global Facial Makeup Market: Segmentation Analysis

The Global Facial Makeup Market is segmented on the basis of Type, Source, And Geography.

Facial Makeup Market, By Type

Blush
Concealer
Face Cream
Foundation
Others

Based on Type, The market is bifurcated into Blush, Concealer, Face Powder, Foundation, and Others. The largest share of the global market was accounted for by facial creams. Face Cream demand has been driven by celebrity endorsements as well as a diverse range of product marketing in recent years. Facial creams improve the overall appearance and make the skin on the face appear bright and radiant at the lowest possible cost. Cosmetics for the face such as skin whitening and anti-ageing creams have become increasingly popular in recent years, owing to their ability to penetrate skin pigments and diminish the appearance of facial spots while also brightening the skin and minimizing wrinkles.

Facial Makeup Market, By Source

Natural
Organic
Chemical
Halal

Based on Source, The market is bifurcated into Natural, Organic, Chemical, and Halal. The Chemical industry has the largest proportion of the market. The market for such cosmetic goods is increasing as a result of these uses. This section includes product categories such as moisturizing cream, skin rejuvenation, and skin smoothening, among others. Natural ingredients in cosmetics and personal care products are quite popular, and this growth is projected to continue. The organic beauty craze is part of a bigger, recent trend in consumer awareness of health, wellness, and environmental issues.

Companies are following the trend of replacing synthetic chemicals with natural compounds, partly due to customer desire and possibly due to a transition toward eco-friendly materials. Chemical-free goods are becoming more popular as people become more aware of their negative consequences. Customers are increasingly looking for items that offer good value for money, and essential criteria include natural components and useful characteristics.

Facial Makeup Market, By Geography

North America
Europe
Asia Pacific
Rest of the world
On the basis of Regional Analysis, The Global Facial Makeup Market is classified into North America, Europe, Asia Pacific, and the Rest of the world. In 2021, North America is predicted to be the region with the quickest growth. Consumer demand is driving manufacturers in the United States to extend their global operations. Furthermore, the region's growth is aided by the great spending power of the region's working professionals.
In 2020, the Asia Pacific market was valued at USD 16.37 billion. Due to rising product demand from emerging economies such as China, Korea, Japan, and India, the market in the area is expected to hold a significant share. Increasing globalization, shifting consumer preferences, rising disposable income, and a growing working-class population are likely to drive Asia Pacific market growth.

Key Players

The "Global Facial Makeup Market" study report will provide valuable insight with an emphasis on the global market. The major players in the market are
Unilever, Procter & Gamble, Amway Corp., Estee Lauder Companies, Lotus Herbals, L'Oreal, Oriflame Cosmetics AG, New Avon Company, CHANEL, Revlon.
The competitive landscape section also includes key development strategies, market share, and market ranking analysis of the above-mentioned players globally.

Key Developments

Coty Inc. relaunched Kyle Cosmetics in 2021 with new improved formulas that are clean label and vegan, as well as beautiful packaging. This innovation was made in response to consumer demand for vegan and clean label products. Customers can now shop the brand globally at select brick-and-mortar locations.
Coty Inc. will expand the Gucci beauty makeup brand with additional items for the face, lips, and eyes in 2021. Gucci's expanded Poudre De Beaute Mat Naturel face powder collection was introduced in the Asia Pacific and European travel retail. Coty Inc. aimed to develop its company operations in Asia-Pacific and Europe, where consumers seek organic and natural products.
Shiseido Co., Ltd. launched the new cosmetic and skincare brand BAUM in 2020, with a total of 27 goods and 45 items containing natural fragrances obtained from trees. Consumer desire for natural skin care products is increasing, which enhances product demand and accelerates the market growth.

1 INTRODUCTION OF GLOBAL FACIAL MAKEUP MARKET

1.1 Overview of the Market
1.2 Scope of Report
1.3 Assumptions

2 EXECUTIVE SUMMARY

3 RESEARCH METHODOLOGY OF VERIFIED MARKET RESEARCH

3.1 Data Mining
3.2 Validation
3.3 Primary Interviews
3.4 List of Data Sources

4 GLOBAL FACIAL MAKEUP MARKET OUTLOOK

4.1 Overview
4.2 Market Dynamics
- 4.2.1 Drivers
- 4.2.2 Restraints
- 4.2.3 Opportunities
4.3 Porters Five Force Model

5 GLOBAL FACIAL MAKEUP MARKET, BY TYPE

5.1 Overview
5.2 Blush
5.3 Concealer
5.4 Face Powder
5.5 Foundation
5.6 Others

6 GLOBAL FACIAL MAKEUP MARKET, BY SOURCE

6.1 Overview
6.2 Natural
6.3 Organic
6.4 Chemical
6.5 Halal

7 GLOBAL FACIAL MAKEUP MARKET, BY GEOGRAPHY

7.1 Overview
7.2 North America
- 7.2.1 U.S.
- 7.2.2 Canada
- 7.2.3 Mexico
7.3 Europe
- 7.3.1 Germany
- 7.3.2 U.K.
- 7.3.3 France
- 7.3.4 Rest of Europe
7.4 Asia Pacific
- 7.4.1 China
- 7.4.2 Japan
- 7.4.3 India
- 7.4.4 Rest of Asia Pacific
7.5 Rest of the World
- 7.5.1 Latin America
- 7.5.2 Middle East & Africa

8 GLOBAL FACIAL MAKEUP MARKET COMPETITIVE LANDSCAPE

8.1 Overview
8.2 Company Market Ranking
8.3 Key Development Strategies

9 COMPANY PROFILES

9.1 Unilever
- 9.1.1 Overview
- 9.1.2 Financial Performance
- 9.1.3 Product Outlook
- 9.1.4 Key Developments
9.2 Procter & Gamble
- 9.2.1 Overview
- 9.2.2 Financial Performance
- 9.2.3 Product Outlook
- 9.2.4 Key Developments
9.3 Amway Corp.
- 9.3.1 Overview
- 9.3.2 Financial Performance
- 9.3.3 Product Outlook
- 9.3.4 Key Developments
9.4 Estee Lauder Companies
- 9.4.1 Overview
- 9.4.2 Financial Performance
- 9.4.3 Product Outlook
- 9.4.4 Key Developments
9.5 Lotus Herbals
- 9.5.1 Overview
- 9.5.2 Financial Performance
- 9.5.3 Product Outlook
- 9.5.4 Key Developments
9.6 L'Oreal
- 9.6.1 Overview
- 9.6.2 Financial Performance
- 9.6.3 Product Outlook
- 9.6.4 Key Developments
9.7 Oriflame Cosmetics AG
- 9.7.1 Overview
- 9.7.2 Financial Performance
- 9.7.3 Product Outlook
- 9.7.4 Key Developments
9.8 New Avon Company
- 9.8.1 Overview
- 9.8.2 Financial Performance
- 9.8.3 Product Outlook
- 9.8.4 Key Developments
9.9 CHANEL
- 9.9.1 Overview
- 9.9.2 Financial Performance
- 9.9.3 Product Outlook
- 9.9.4 Key Developments
9.10 Revlon
- 9.10.1 Overview
- 9.10.2 Financial Performance
- 9.10.3 Product Outlook
- 9.10.4 Key Developments