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零售分析市場 - 全球和區域分析：按應用、按產品、按業務功能、按區域 - 分析和預測（2024-2034）
市場調查報告書
商品編碼
1507362

零售分析市場 - 全球和區域分析：按應用、按產品、按業務功能、按區域 - 分析和預測（2024-2034）

Retail Analytics Market - A Global and Regional Analysis: Focus on Application, Offering, Business Function, and Region - Analysis and Forecast, 2024-2034
出版日期: | 出版商: BIS Research | 英文 100 Pages | 商品交期: 1-5個工作天內

價格
簡介目錄

在各種市場推動因素的推動下，全球零售分析市場規模正經歷顯著成長。

樂觀預測表明，到 2024 年，市場規模將達到 91 億美元，複合年成長率為 21.4%，到 2034 年將達到 631 億美元。

主要市場統計數據
預測期 2024-2034
2024年評估 91億美元
2034年預測 631億美元
複合年成長率 21.4%

這一成長的關鍵驅動力是整個零售業對資料主導的洞察和分析解決方案的需求不斷成長。零售分析在幫助零售商利用資料最佳化業務、改善客戶體驗和推動業務成長方面發揮關鍵作用。這種需求是由各個領域的零售商推動的，包括電子商務、實體店和全通路零售商，他們認知到分析對於獲得競爭優勢和響應不斷變化的消費者偏好的重要性。

人們越來越認知到資料主導決策的重要性，並採用先進的分析解決方案，這是全球零售分析市場的主要驅動力。零售公司擴大投資於分析平台和解決方案，以獲得對客戶行為、市場趨勢和業務績效的可行見解。人工智慧 (AI)、機器學習 (ML) 和巨量資料分析等先進技術的整合為擴大零售分析市場提供了有利可圖的機會，使零售商釋放新的價值來源並創新其零售業務。

該報告研究了全球零售分析市場，並提供了市場概述，包括按應用、產品、業務功能、區域和參與市場的公司概況分類的趨勢。

目錄

執行摘要

第1章市場：產業展望

  • 趨勢：當前和未來的影響評估
  • 供應鏈概覽
  • 研發回顧
  • 監管狀況
  • 相關利益者分析
  • 全球重大事件影響分析
  • 市場動態概覽

第2章零售分析市場（按應用）

  • 應用細分
  • 應用概述
  • 零售分析市場（按應用）
  • 零售分析市場（按業務功能）

第3章零售分析市場（按產品）

  • 產品細分
  • 產品概要
  • 零售分析市場（依產品分類）

第4章 全球零售分析市場（按地區）

  • 零售分析市場（按地區）
  • 北美洲
  • 歐洲
  • 亞太地區
  • 其他地區

第5章 公司簡介

  • 未來展望
  • 地理評估
    • Microsoft Corporation
    • IBM Corporation
    • Oracle
    • SAP
    • Salesforce
    • SAS Institute Inc.
    • AWS
    • HCL
    • QlikTech International AB
    • Teradata Corporation
    • Adobe Inc.
    • TRAX
    • Creatio
    • WNS (Holdings) Ltd.
    • RETAILNEXT, INC.

第6章調查方法

簡介目錄
Product Code: DT02122SA

Introduction to Retail Analytics Market

The global retail analytics market is undergoing significant growth, fueled by various key factors and market drivers. In an optimistic projection, the market is expected to reach a valuation of $9.1 billion by 2024, with a projected compound annual growth rate (CAGR) of 21.4% to reach $63.1 billion by 2034.

KEY MARKET STATISTICS
Forecast Period2024 - 2034
2024 Evaluation$9.1 Billion
2034 Forecast$63.1 Billion
CAGR21.4%

A primary catalyst for this growth is the increasing demand for data-driven insights and analytics solutions across the retail sector. Retail analytics plays a crucial role in enabling retailers to leverage data to optimize their operations, enhance customer experiences, and drive business growth. This demand is being propelled by retailers across various segments, including e-commerce, brick-and-mortar stores, and omnichannel retailers, recognizing the importance of analytics in gaining a competitive edge and meeting evolving consumer preferences.

The rising awareness of the significance of data-driven decision-making and the adoption of advanced analytics solutions acts as a significant driver for the global retail analytics market. Retailers are increasingly investing in analytics platforms and solutions to gain actionable insights into customer behavior, market trends, and operational performance. The integration of advanced technologies such as artificial intelligence (AI), machine learning (ML), and big data analytics presents lucrative opportunities for the expansion of the retail analytics market, enabling retailers to unlock new sources of value and drive innovation in retail operations.

Regions such as North America and Europe are witnessing substantial growth in the retail analytics market, driven by the proliferation of digital commerce and the adoption of analytics solutions by retailers to stay ahead of the competition. Leading companies in the market, including Microsoft Corporation, IBM Corporation, and Oracle are offering a wide range of retail analytics solutions tailored to the specific needs of retailers. These companies are playing a pivotal role in shaping the global retail analytics market, leveraging their expertise in analytics technology, industry knowledge, and customer-centric solutions.

Overall, the global retail analytics market is experiencing robust growth, fueled by the increasing demand for data-driven insights, technological advancements, and the adoption of analytics solutions by retailers worldwide.

Market Segmentation:

Segmentation 1: by Application

  • Order Fulfilment and Returns Management
  • Customer Relationship Management
  • Price Recommendation and Optimization
  • Merchandise Planning
  • Supply Chain Management
  • Fraud Detection and Prevention
  • Others

Segmentation 2: by Business Function

  • Finance and Accounting
  • Sales and Marketing
  • Operations and Supply Chain
  • Others

Segmentation 3: by Offering

  • Software
  • Services

Segmentation 4: by Region

  • North America
  • Europe
  • Asia-Pacific
  • Rest-of-the-World

How can this report add value to an organization?

Product/Innovation Strategy: The global retail analytics market has been extensively segmented based on various categories, such as application, business function, and offering. This can help readers get a clear overview of which segments account for the largest share and which ones are well-positioned to grow in the coming years.

Competitive Strategy: A detailed competitive benchmarking of the players operating in the global retail analytics market has been done to help the reader understand how players stack against each other, presenting a clear market landscape. Additionally, comprehensive competitive strategies such as partnerships, agreements, and collaborations will aid the reader in understanding the untapped revenue pockets in the market.

Key Market Players and Competition Synopsis

The companies that are profiled have been selected based on thorough secondary research, which includes analyzing company coverage, product portfolio, market penetration, and insights gathered from primary experts.

Some of the prominent companies in this market are:

  • Microsoft Corporation
  • IBM Corporation
  • Oracle
  • SAP
  • Salesforce
  • SAS Institute Inc.

Key Questions Answered in this Report:

  • What are the main factors driving the demand for retail analytics market?
  • What are the major patents filed by the companies active in the retail analytics market?
  • Who are the key players in the retail analytics market, and what are their respective market shares?
  • What partnerships or collaborations are prominent among stakeholders in the retail analytics market?
  • What are the strategies adopted by the key companies to gain a competitive edge in retail analytics market?
  • What is the futuristic outlook for the retail analytics market in terms of growth potential?
  • What is the current estimation of the retail analytics market and what growth trajectory is projected from 2024 to 2034?
  • Which application, and product segment is expected to lead the market over the forecast period (2024-2034)?
  • Which regions demonstrate the highest adoption rates for retail analytics market, and what factors contribute to their leadership?

Table of Contents

Executive Summary

Scope and Definition

Market/Product Definition

Key Questions Answered

Analysis and Forecast Note

1. Markets: Industry Outlook

  • 1.1 Trends: Current and Future Impact Assessment
    • 1.1.1 Adoption of Omnichannel Retail Strategies
    • 1.1.2 Successful Fraud Detection and Prevention with Retail Analytics
  • 1.2 Supply Chain Overview
    • 1.2.1 Value Chain Analysis
    • 1.2.2 Pricing Forecast
  • 1.3 R&D Review
    • 1.3.1 Patent Filing Trend by Country, by Company
  • 1.4 Regulatory Landscape
  • 1.5 Stakeholder Analysis
    • 1.5.1 Use Case
    • 1.5.2 End User and Buying Criteria
  • 1.6 Impact Analysis for Key Global Events
  • 1.7 Market Dynamics Overview
    • 1.7.1 Market Drivers
    • 1.7.2 Market Restraints
    • 1.7.3 Market Opportunities

2. Retail Analytics Market (by Application)

  • 2.1 Application Segmentation
  • 2.2 Application Summary
  • 2.3 Retail Analytics Market (by Application)
    • 2.3.1 Order Fulfilment and Returns Management
    • 2.3.2 Customer Relationship Management
    • 2.3.3 Price Recommendation and Optimization
    • 2.3.4 Merchandise Planning
    • 2.3.5 Supply Chain Management
    • 2.3.6 Fraud Detection and Prevention
    • 2.3.7 Others
  • 2.4 Retail Analytics Market (by Business Function)
    • 2.4.1 Finance and Accounting
    • 2.4.2 Sales and Marketing
    • 2.4.3 Operations and Supply Chain
    • 2.4.4 Others

3. Retail Analytics Market (by Products)

  • 3.1 Product Segmentation
  • 3.2 Product Summary
  • 3.3 Retail Analytics Market (by Offering)
    • 3.3.1 Software
    • 3.3.2 Services

4. Global Retail Analytics Market (by Region)

  • 4.1 Retail Analytics Market (by Region)
  • 4.2 North America
    • 4.2.1 Regional Overview
    • 4.2.2 Driving Factors for Market Growth
    • 4.2.3 Factors Challenging the Market
    • 4.2.4 Application
    • 4.2.5 Product
    • 4.2.6 U.S.
      • 4.2.6.1 Market by Application
      • 4.2.6.2 Market by Product
    • 4.2.7 Canada
      • 4.2.7.1 Market by Application
      • 4.2.7.2 Market by Product
    • 4.2.8 Mexico
      • 4.2.8.1 Market by Application
      • 4.2.8.2 Market by Product
  • 4.3 Europe
    • 4.3.1 Regional Overview
    • 4.3.2 Driving Factors for Market Growth
    • 4.3.3 Factors Challenging the Market
    • 4.3.4 Application
    • 4.3.5 Product
    • 4.3.6 Germany
      • 4.3.6.1 Market by Application
      • 4.3.6.2 Market by Product
    • 4.3.7 France
      • 4.3.7.1 Market by Application
      • 4.3.7.2 Market by Product
    • 4.3.8 U.K.
      • 4.3.8.1 Market by Application
      • 4.3.8.2 Market by Product
    • 4.3.9 Italy
      • 4.3.9.1 Market by Application
      • 4.3.9.2 Market by Product
    • 4.3.10 Rest-of-Europe
      • 4.3.10.1 Market by Application
      • 4.3.10.2 Market by Product
  • 4.4 Asia-Pacific
    • 4.4.1 Regional Overview
    • 4.4.2 Driving Factors for Market Growth
    • 4.4.3 Factors Challenging the Market
    • 4.4.4 Application
    • 4.4.5 Product
    • 4.4.6 China
      • 4.4.6.1 Market by Application
      • 4.4.6.2 Market by Product
    • 4.4.7 Japan
      • 4.4.7.1 Market by Application
      • 4.4.7.2 Market by Product
    • 4.4.8 India
      • 4.4.8.1 Market by Application
      • 4.4.8.2 Market by Product
    • 4.4.9 South Korea
      • 4.4.9.1 Market by Application
      • 4.4.9.2 Market by Product
    • 4.4.10 Rest-of-Asia-Pacific
      • 4.4.10.1 Market by Application
      • 4.4.10.2 Market by Product
  • 4.5 Rest-of-the-World
    • 4.5.1 Regional Overview
    • 4.5.2 Driving Factors for Market Growth
    • 4.5.3 Factors Challenging the Market
    • 4.5.4 Application
    • 4.5.5 Product
    • 4.5.6 South America
      • 4.5.6.1 Market by Application
      • 4.5.6.2 Market by Product
    • 4.5.7 Middle East and Africa
      • 4.5.7.1 Market by Application
      • 4.5.7.2 Market by Product

5. Companies Profiled

  • 5.1 Next Frontiers
  • 5.2 Geographic Assessment
    • 5.2.1 Microsoft Corporation
      • 5.2.1.1 Overview
      • 5.2.1.2 Top Products/Product Portfolio
      • 5.2.1.3 Top Competitors
      • 5.2.1.4 Target Customers
      • 5.2.1.5 Key Personnel
      • 5.2.1.6 Analyst View
      • 5.2.1.7 Market Share
    • 5.2.2 IBM Corporation
      • 5.2.2.1 Overview
      • 5.2.2.2 Top Products/Product Portfolio
      • 5.2.2.3 Top Competitors
      • 5.2.2.4 Target Customers
      • 5.2.2.5 Key Personnel
      • 5.2.2.6 Analyst View
      • 5.2.2.7 Market Share
    • 5.2.3 Oracle
      • 5.2.3.1 Overview
      • 5.2.3.2 Top Products/Product Portfolio
      • 5.2.3.3 Top Competitors
      • 5.2.3.4 Target Customers
      • 5.2.3.5 Key Personnel
      • 5.2.3.6 Analyst View
      • 5.2.3.7 Market Share
    • 5.2.4 SAP
      • 5.2.4.1 Overview
      • 5.2.4.2 Top Products/Product Portfolio
      • 5.2.4.3 Top Competitors
      • 5.2.4.4 Target Customers
      • 5.2.4.5 Key Personnel
      • 5.2.4.6 Analyst View
      • 5.2.4.7 Market Share
    • 5.2.5 Salesforce
      • 5.2.5.1 Overview
      • 5.2.5.2 Top Products/Product Portfolio
      • 5.2.5.3 Top Competitors
      • 5.2.5.4 Target Customers
      • 5.2.5.5 Key Personnel
      • 5.2.5.6 Analyst View
      • 5.2.5.7 Market Share
    • 5.2.6 SAS Institute Inc.
      • 5.2.6.1 Overview
      • 5.2.6.2 Top Products/Product Portfolio
      • 5.2.6.3 Top Competitors
      • 5.2.6.4 Target Customers
      • 5.2.6.5 Key Personnel
      • 5.2.6.6 Analyst View
      • 5.2.6.7 Market Share
    • 5.2.7 AWS
      • 5.2.7.1 Overview
      • 5.2.7.2 Top Products/Product Portfolio
      • 5.2.7.3 Top Competitors
      • 5.2.7.4 Target Customers
      • 5.2.7.5 Key Personnel
      • 5.2.7.6 Analyst View
      • 5.2.7.7 Market Share
    • 5.2.8 HCL
      • 5.2.8.1 Overview
      • 5.2.8.2 Top Products/Product Portfolio
      • 5.2.8.3 Top Competitors
      • 5.2.8.4 Target Customers
      • 5.2.8.5 Key Personnel
      • 5.2.8.6 Analyst View
      • 5.2.8.7 Market Share
    • 5.2.9 QlikTech International AB
      • 5.2.9.1 Overview
      • 5.2.9.2 Top Products/Product Portfolio
      • 5.2.9.3 Top Competitors
      • 5.2.9.4 Target Customers
      • 5.2.9.5 Key Personnel
      • 5.2.9.6 Analyst View
      • 5.2.9.7 Market Share
    • 5.2.10 Teradata Corporation
      • 5.2.10.1 Overview
      • 5.2.10.2 Top Products/Product Portfolio
      • 5.2.10.3 Top Competitors
      • 5.2.10.4 Target Customers
      • 5.2.10.5 Key Personnel
      • 5.2.10.6 Analyst View
      • 5.2.10.7 Market Share
    • 5.2.11 Adobe Inc.
      • 5.2.11.1 Overview
      • 5.2.11.2 Top Products/Product Portfolio
      • 5.2.11.3 Top Competitors
      • 5.2.11.4 Target Customers
      • 5.2.11.5 Key Personnel
      • 5.2.11.6 Analyst View
      • 5.2.11.7 Market Share
    • 5.2.12 TRAX
      • 5.2.12.1 Overview
      • 5.2.12.2 Top Products/Product Portfolio
      • 5.2.12.3 Top Competitors
      • 5.2.12.4 Target Customers
      • 5.2.12.5 Key Personnel
      • 5.2.12.6 Analyst View
      • 5.2.12.7 Market Share
    • 5.2.13 Creatio
      • 5.2.13.1 Overview
      • 5.2.13.2 Top Products/Product Portfolio
      • 5.2.13.3 Top Competitors
      • 5.2.13.4 Target Customers
      • 5.2.13.5 Key Personnel
      • 5.2.13.6 Analyst View
      • 5.2.13.7 Market Share
    • 5.2.14 WNS (Holdings) Ltd.
      • 5.2.14.1 Overview
      • 5.2.14.2 Top Products/Product Portfolio
      • 5.2.14.3 Top Competitors
      • 5.2.14.4 Target Customers
      • 5.2.14.5 Key Personnel
      • 5.2.14.6 Analyst View
      • 5.2.14.7 Market Share
    • 5.2.15 RETAILNEXT, INC.
      • 5.2.15.1 Overview
      • 5.2.15.2 Top Products/Product Portfolio
      • 5.2.15.3 Top Competitors
      • 5.2.15.4 Target Customers
      • 5.2.15.5 Key Personnel
      • 5.2.15.6 Analyst View
      • 5.2.15.7 Market Share

6. Research Methodology