市場調查報告書
商品編碼
1629851
日本升級再造食品市場 - 2024-2031Japan Upcycled Food Products Market - 2024-2031 |
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日本的升級再造食品市場將於 2023 年達到 21 億美元,預計到 2031 年將達到 38 億美元,2024-2031 年預測期間複合年成長率為 3.4%。
隨著消費者環保意識增強並尋求永續替代品,日本的升級再造食品市場正在蓬勃發展。該國對食物浪費及其環境影響的認知不斷增強,這與升級再造的趨勢非常吻合,即原本會被丟棄的原料被重新利用為高品質的食品。隨著該國努力實現其雄心勃勃的減少食物浪費的目標,該市場有望成長。
日本農林水產省制定了到 2030 會計年度將食物浪費減少到 489 萬噸的目標,比 2000 會計年度的 980 萬噸大幅減少。噸來自家庭。這些努力符合聯合國永續發展目標 (SDG) 下更廣泛的全球承諾,該目標呼籲到 2030 年將全球零售和消費者層面的人均食物浪費減少一半。
隨著日本努力實現這些目標,升級回收食品(利用原本會被丟棄的食物)正在成為消除食物浪費的關鍵解決方案,同時為消費者提供創新和永續的替代方案。這種成長趨勢反映出人們對有助於環境保護和資源效率的永續產品的認知和需求不斷提高。
動力學
政府措施和政策
旨在永續發展和減少食物浪費的政府措施和政策推動了該國的市場。隨著各國政府越來越重視永續發展,他們正在嘗試引入法規、激勵措施和宣傳活動來促進食物垃圾的回收。這些政策為企業將食物垃圾升級為零食、蛋白粉和動物飼料等有價值的產品創造了有利的環境。這減少了對環境的影響並釋放了新的經濟機會,推動了升級循環食品市場的成長。
在日本,政府在減少食物浪費方面取得了成功,到2022年減少了51萬噸,提前八年實現了食物浪費減少目標,這對升級循環食品市場產生了重大影響。日本在永續發展目標指數中排名第21 位,在世界經濟論壇旅遊發展指數中排名第一,這進一步證明了日本對永續發展的承諾,強調永續發展是注重升級改造的經濟成長的關鍵驅動力。
缺乏消費者意識
消費者意識是日本升級再造食品市場的重要限制因素。這個國家的許多消費者不了解什麼是升級再造及其帶來的環境效益。如果不知道如何安全地重新利用多餘的成分,人們就會猶豫是否要採用這些產品。升級改造的概念可能並不熟悉,這使得消費者很難將其視為理想或值得信賴的選擇。
日本消費者對食品的新鮮度和品質有著強烈的偏好。傳統美食強調時令食材,而升級再造產品(可能涉及使用原本會被丟棄的食物)可能不符合這些文化規範。克服這種對新鮮度的文化偏見可能會成為日本市場成長的重大障礙。
Japan's Upcycled Food Products Market reached US$ 2.1 billion in 2023 and is expected to reach US$ 3.8 billion by 2031, growing with a CAGR of 3.4 % during the forecast period 2024-2031.
Japan's upcycled food products market is gaining momentum as consumers become more environmentally conscious and seek sustainable alternatives. The country's growing awareness of food waste and its environmental impact aligns well with the upcycling trend, where ingredients that would otherwise be discarded are repurposed into high-quality food products. The market is poised for growth as the country strives to meet its ambitious food waste reduction goals.
The Ministry of Agriculture, Forestry, and Fisheries of Japan has set a target for fiscal 2030 to reduce food waste to 4.89 million tons, a significant decrease from the 9.8 million tons recorded in fiscal 2000. This target includes 2.73 million tons from businesses and 2.16 million tons from households. The efforts align with the broader global commitment under the United Nations Sustainable Development Goals (SDGs), which call for halving per capita global food waste at the retail and consumer levels by 2030.
As Japan works towards such objectives, upcycled food products, which utilize food that would otherwise be discarded, are becoming a key solution to combat food waste while offering innovative and sustainable alternatives for consumers. This growing trend reflects increasing awareness and demand for sustainable products that contribute to environmental conservation and resource efficiency.
Dynamics
Government Initiatives and Policies
The government initiatives and policies aimed at sustainability and food waste reduction drive the country's market. As governments increasingly prioritize sustainability, they are trying to introduce regulations, incentives, and awareness campaigns to promote the recycling of food waste. These policies create a favorable environment for businesses to upcycle food waste into valuable products like snacks, protein powders, and animal feed. This reduces environmental impact and unlocks new economic opportunities, driving the growth of the upcycled food market.
In Japan, the government's success in reducing food waste achieving a 510,000-ton reduction in 2022 and meeting its food waste reduction target eight years ahead of schedule has significantly impacted the upcycled food market. Japan's commitment to sustainability is further evidenced by its ranking 21st in the SDGs Index and first in the World Economic Forum's Travel & Tourism Development Index, emphasizing sustainability as a key driver of economic growth focussing on upcycling.
Lack of Consumer Awareness
Consumer awareness is a significant restraint for the upcycled food products market in Japan. Many consumers in this country lack an understanding of what upcycling is and the environmental benefits it offers. Without knowledge of how surplus ingredients can be safely repurposed, there is a hesitation to adopt these products. The concept of upcycling may be unfamiliar, making it difficult for consumers to view it as a desirable or trustworthy option.
Japanese consumers have a strong preference for freshness and quality in food. Traditional cuisine emphasizes seasonal ingredients, and upcycled products, which may involve using food that would otherwise be discarded, might not align with these cultural norms. Overcoming this cultural bias toward freshness could be a significant barrier to market growth in the Japanese market.
The Japan upcycled food products market is segmented based on source, ingredient type, product, distribution channel, application and region.
Increasing Demand for Healthy Snacks
The Japan upcycled food products market is segmented based on application into snacks & beverages, bakery & confectionery, ingredients & additives, meat & seafood, pet food, and others. The snacks and beverages segment is a dominant force in the upcycled food market, driven by a growing consumer preference for sustainable and health-conscious products. Many innovative snack options are made from surplus or leftover ingredients, such as potato peels turned into chips or fruit-based beverages.
The snacks help reduce food waste but also cater to the increasing demand for healthier, eco-friendly snacks. With a strong cultural emphasis on sustainability and food innovation, Japan is capitalizing on the opportunity to create unique, nutritious snacks that appeal to environmentally-conscious and health-driven consumers. The importance of snacks in Japan's food culture further fuels the success of upcycled products.
According to NZTE, 23% of Japanese consumers eat a snack daily, and healthy snacks currently make up 11% of the total snack market-projected to grow to 13% by 2027. This shift aligns with the rise of upcycled snacks, such as granola made from surplus grains or fruits, which offer both sustainability and nutritional benefits. These products not only reduce food waste but also meet the growing demand for functional, guilt-free snacks, positioning upcycled foods as a key player in Japan's rapidly evolving food market.
The major Japanese players in the market include AIO, Bake Me Healthy, Barnana, cascarafoods, Green Bowl Foods, CRUST Group, I Am Grounded, Matriark Foods, Oisix Ra Daichi Co., Ltd., and Pluck Tea.
Sustainability Analysis
The upcycled food products market in Japan demonstrates a significant commitment to sustainability, addressing both food waste and resource efficiency. As one of the world's most environmentally conscious nations, Japan is increasingly embracing the concept of upcycling, where food by-products or surplus ingredients are transformed into value-added products. This trend reduces the environmental impact of food production by diverting waste from landfills, thus contributing to the country's carbon reduction goals.
Furthermore, it aligns with Japan's growing movement towards circular economies, where materials are reused and recycled, fostering a more sustainable food system. The upcycled food products in Japan are becoming a key component of sustainable consumer behavior. Japanese consumers, known for their discerning tastes and environmental awareness, are increasingly seeking products that not only minimize waste but also offer health benefits.
The Japan upcycled food products market report would provide approximately 33 tables, 36 figures and 195 pages.
Target Audience 2024
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