市場調查報告書
商品編碼
1384308
行動即服務市場規模 - 依服務類型、業務模式、運輸類型、解決方案類型、作業系統、需求類型和預測,2023 年 - 2032 年Mobility as a Service Market Size - By Service Type, Business Model, Transportation Type, Solution Type, OS, Requirement Type & Forecast, 2023 - 2032 |
由於全球智慧城市計畫的激增,移動即服務 (MaaS) 市場規模預計從 2023 年到 2032 年CAGR將超過 9%。世界各國政府正投資於城市發展策略,以整合多種技術以提高交通效率。 MaaS 正見證著巨大的需求,因為它與這些舉措無縫結合,為城市交通提供全面且互聯的方法。
此外,技術的快速進步,包括物聯網、即時資料分析以及創新行動應用程式的開發,以實現 MaaS 保護下各種運輸模式的無縫整合,也將有助於市場的強勁成長。例如,2023 年 9 月,比利時布魯塞爾的主要公共交通營運商 STIB-MIVB 推出了一款新的行動即服務應用程式,允許用戶規劃、預訂和支付城市內的各種類型的交通。
MaaS 產業分為服務類型、商業模式、解決方案、交通、應用平台、需求和區域。
根據服務類型,由於人們越來越傾向於高效的最後一英里連接,到 2032 年底,微型移動領域的市場佔有率預計將產生可觀的收入。以緊湊、短程交通解決方案為特徵的微型交通,例如電動滑板車和自行車,作為城市通勤者永續且便捷的選擇,越來越受到重視。為此,提供微行動服務的公司近年來用戶採用率不斷增加,推動了該細分市場的成長。
就交通類型而言,公共交通領域的出行即服務市場預計將在 2023 年至 2032 年間大幅成長。各個城市不斷發展的城市化正在激增對高效、互聯的公共交通解決方案的需求。此外,即時資訊、票務和多式聯運出行規劃的便利性也有助於增加公共交通乘客量。政府為加強公共交通基礎設施所採取的措施和投資激增,預計也將促進該領域的成長。
從地區來看,亞太地區 MaaS 產業在 2022 年呈現出強勁的CAGR,預計在永續交通解決方案需求不斷成長的推動下,到 2032 年將實現穩定擴張。非洲大陸多樣化且人口密集的城市正在為 MaaS 創新創造成熟的環境,為產業參與者提供利潤豐厚的成長機會。例如,2023年7月,知名共享電動兩輪車平台Yulu擴大在印度古爾岡的佈局,在最後一哩配送領域推出MaaS產品。此外,精通技術的人口的存在和智慧型手機使用的激增也將促進區域產業的擴張。
Mobility as a Service (MaaS) Market size is poised to expand at over 9% CAGR from 2023 to 2032 attributed to the global surge in smart city initiatives. Governments worldwide are investing in urban development strategies for integrating several technologies to enhance transportation efficiency. MaaS is witnessing high demand as it aligns seamlessly with these initiatives for offering comprehensive and interconnected approach to urban mobility.
Moreover, rapid advancements in technology, including IoT, real-time data analytics, and the development of innovative mobile apps to enable seamless integration of various transportation modes under the MaaS umbrella will also contribute to strong market growth. For instance, in September 2023, STIB-MIVB, a major public transportation operator in Brussels, Belgium, launched a new mobility-as-a-service app to allow users to plan, book, and pay for various types of transportation inside the city.
The MaaS industry is segmented into service type, business model, solution, transportation, application platform, requirement, and region.
Based on service type, the market share from the micro-mobility segment is poised to generate substantial revenue by the end of 2032 owing to the increasing preference for efficient last-mile connectivity. Micro-mobility, characterized by compact, short-distance transportation solutions, such as electric scooters and bikes is gaining increasing prominence as a sustainable and convenient option for urban commuters. To that end, companies offering micro-mobility services are witnessing increased user adoption in recent years, boosting the segment growth.
In terms of transportation type, the mobility as a service market from the public transport segment is anticipated to depict considerable growth from 2023 to 2032. The rising urbanization across cites is surging the demand for efficient and interconnected public transportation solutions. Moreover, the convenience of real-time information, ticketing, and multi-modal trip planning is contributing to increased public transport ridership. The surge in government initiatives and investments for enhancing public transportation infrastructure is also expected to bolster the segment growth.
Regionally, the Asia Pacific MaaS industry exhibited robust CAGR in 2022 and is anticipated to witness steady expansion through 2032 driven by the increasing need for sustainable transportation solutions. The diverse and densely populated cities in the continent are creating a ripe environment for MaaS innovations, providing industry players with lucrative growth opportunities. For instance, in July 2023, Yulu, the renowned shared electric two-wheeler platform, expanded its footprint in Gurugram, India, with the launch of MaaS products in the last-mile delivery area. Moreover, the presence of tech-savvy population and the proliferation of smartphone usage will also add to the regional industry expansion.