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家電健康美容口腔衛生

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1423153

2024-2032 年電動牙刷市場報告（按技術（旋轉、振動）、刷毛類型（軟刷毛、奈米刷毛）、配銷通路（線上、線下）、最終用戶（成人、兒童）和地區）

Electric Toothbrush Market Report by Technology (Rotational, Vibrational), Bristle Type (Soft Bristles, Nanometer Bristles), Distribution Channel (Online, Offline), End User (Adults, Children), and Region 2024-2032

出版日期: 2024年01月30日 | 出版商:

IMARC | 英文 149 Pages | 商品交期: 2-3個工作天內

價格

簡介目錄圖表

2023年全球電動牙刷市場規模達33億美元。展望未來， IMARC Group預計到2032年市場規模將達到47億美元，2024-2032年複合年成長率（CAGR）為4.1%。

電動牙刷是指透過刷毛快速自動移動來清潔牙齒、舌頭和牙齦的裝置。它利用頭部的旋轉和左右運動，可有效去除牙菌斑並最大程度地減少牙齦炎的影響。電動牙刷由計時器、數位提醒系統、多個刷頭配件和壓力感測器組成，可防止使用者刷牙過於用力而損壞琺瑯質和牙齦。它還提供多種刷牙模式，如日常刷牙、牙齦護理、深層清潔、舌頭清潔、美白和降低牙齒敏感度。

口腔和牙齒相關疾病的日益普及是推動市場成長的關鍵因素之一。此外，生活方式的改變和不健康飲食模式的採用，包括食用高糖食物、飲酒和吸煙，增加了蛀牙和其他牙齒問題的發生，從而增加了對電動牙刷等口腔護理產品的需求。為此，產品製造商正在使用創新的矽基軟刷毛，這種刷毛不會引起刺激，並最大限度地減少刷牙口腔敏感區域時引起的疼痛。此外，各種技術進步，例如採用創新壓力感測器技術的智慧電動牙刷的開發、頭部更換提醒功能、藍牙連接以及將即時資料傳輸到智慧型手機以進行持續監控，都有助於市場成長。其他因素，包括消費者可支配收入的增加、製造商積極的促銷活動以及透過線上零售管道輕鬆獲得產品，預計將進一步推動市場。

本報告回答的關鍵問題

2023年全球電動牙刷市場規模有多大？
2024-2032年全球電動牙刷市場的預期成長率是多少？
推動全球電動牙刷市場的關鍵因素是什麼？
COVID-19 對全球電動牙刷市場有何影響？
全球電動牙刷市場基於科技的分化是什麼？
全球電動牙刷市場以刷毛類型分類是怎樣的？
全球電動牙刷市場的配銷通路分類如何？
從最終用戶來看，全球電動牙刷市場的細分如何？
全球電動牙刷市場的重點區域有哪些？
全球電動牙刷市場的主要參與者/公司有哪些？

北美洲
- 美國
  - 市場走向
  - 市場預測
- 加拿大
  - 市場走向
  - 市場預測
亞太地區
- 中國
  - 市場走向
  - 市場預測
- 日本
  - 市場走向
  - 市場預測
- 印度
  - 市場走向
  - 市場預測
- 韓國
  - 市場走向
  - 市場預測
- 澳洲
  - 市場走向
  - 市場預測
- 印尼
  - 市場走向
  - 市場預測
- 其他
  - 市場走向
  - 市場預測
歐洲
- 德國
  - 市場走向
  - 市場預測
- 法國
  - 市場走向
  - 市場預測
- 英國
  - 市場走向
  - 市場預測
- 義大利
  - 市場走向
  - 市場預測
- 西班牙
  - 市場走向
  - 市場預測
- 俄羅斯
  - 市場走向
  - 市場預測
- 其他
  - 市場走向
  - 市場預測
拉丁美洲
- 巴西
  - 市場走向
  - 市場預測
- 墨西哥
  - 市場走向
  - 市場預測
- 其他
  - 市場走向
  - 市場預測
中東和非洲
- 市場走向
- 市場細分：按國家/地區
- 市場預測

第 11 章：SWOT 分析

概述
優勢
弱點
機會
威脅

第 12 章：價值鏈分析

第 13 章：波特五力分析

概述
買家的議價能力
供應商的議價能力
競爭程度
新進入者的威脅
替代品的威脅

第 14 章：價格分析

第15章：競爭格局

市場結構
關鍵參與者
關鍵參與者簡介
- Church & Dwight Co. Inc.
- Colgate-Palmolive Company
- Conair Corporation (Jarden)
- Den-Mat Holdings LLC
- Dr. Fresh LLC (High Ridge Brands Co.)
- FOREO
- Koninklijke Philips NV
- Lion Corporation
- Panasonic Corporation
- Shenzhen Risun Technology Co. Ltd.
- Procter & Gamble Company

簡介目錄圖表

Product Code: SR112024A2413

Abstract

The global electric toothbrush market size reached US$ 3.3 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 4.7 Billion by 2032, exhibiting a growth rate (CAGR) of 4.1% during 2024-2032.

An electric, or power, toothbrush refers to a device used for cleaning the teeth, tongue and gums through rapid and automatic bristle motions. It uses rotations and side-to-side movements of the head and is effective in removing the plaque and minimizing the effects of gingivitis. The electric toothbrush consists of timers, digital reminder systems, multiple brush head attachments and pressure sensors that prevent the user from brushing too aggressively and damaging the tooth enamel and gums. It also offers various brushing modes, such as routine brushing, gum care, deep cleaning, tongue cleaning, whitening and minimizing tooth sensitivity.

The increasing prevalence of oral and tooth-related ailments is one of the key factors driving the growth of the market. Furthermore, changing lifestyles and the adoption of unhealthy dietary patterns, including consumption of sugar-rich foods, alcohol and tobacco, have enhanced the occurrence of cavities and other dental problems, thereby increasing the demand for oral care products, such as the electric toothbrush. In line with this, product manufacturers are using innovative silicon-based soft bristles that do not cause irritation and minimize the pain caused while brushing sensitive areas of oral cavities. Additionally, various technological advancements, such as the development of smart electric toothbrushes with innovative pressure sensor technology, head replacement reminding capability, bluetooth connectivity and real-time data transfer to smartphones for constant monitoring, are contributing to the market growth. Other factors, including rising disposable incomes of the consumers, along with aggressive promotional activities by manufacturers and easy product availability through online retail channels, are expected to drive the market further.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global electric toothbrush market report, along with forecasts at the global, regional and country level from 2024-2032. Our report has categorized the market based on technology, bristle type, distribution channel and end user.

Breakup by Technology:

Rotational

Vibrational

Breakup by Bristle Type:

Soft Bristles

Nanometer Bristles

Breakup by Distribution Channel:

Online

Offline

Breakup by End User:

Adults

Children

Breakup by Region:

North America

United States

Canada

Asia Pacific

China

Japan

India

South Korea

Australia

Indonesia

Others

Europe

Germany

France

United Kingdom

Italy

Spain

Russia

Others

Latin America

Brazil

Mexico

Others

Middle East and Africa

Competitive Landscape:

The report has also analysed the competitive landscape of the market with some of the key players being Church & Dwight Co. Inc., Colgate-Palmolive Company, Conair Corporation (Jarden), Den-Mat Holdings LLC, Dr. Fresh LLC (High Ridge Brands Co.), FOREO, Koninklijke Philips N.V., Lion Corporation, Panasonic Corporation, Shenzhen Risun Technology Co. Ltd. and Procter & Gamble Company.

Key Questions Answered in This Report

1. What was the size of the global electric toothbrush market in 2023?
2. What is the expected growth rate of the global electric toothbrush market during 2024-2032?
3. What are the key factors driving the global electric toothbrush market?
4. What has been the impact of COVID-19 on the global electric toothbrush market?
5. What is the breakup of the global electric toothbrush market based on the technology?
6. What is the breakup of the global electric toothbrush market based on the bristle type?
7. What is the breakup of the global electric toothbrush market based on the distribution channel?
8. What is the breakup of the global electric toothbrush market based on the end user?
9. What are the key regions in the global electric toothbrush market?
10. Who are the key players/companies in the global electric toothbrush market?

1 Preface

2 Scope and Methodology

2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
- 2.3.1 Primary Sources
- 2.3.2 Secondary Sources
2.4 Market Estimation
- 2.4.1 Bottom-Up Approach
- 2.4.2 Top-Down Approach
2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

4.1 Overview
4.2 Key Industry Trends

5 Global Electric Toothbrush Market

5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast

6 Market Breakup by Technology

6.1 Rotational
- 6.1.1 Market Trends
- 6.1.2 Market Forecast
6.2 Vibrational
- 6.2.1 Market Trends
- 6.2.2 Market Forecast

7 Market Breakup by Bristle Type

7.1 Soft Bristles
- 7.1.1 Market Trends
- 7.1.2 Market Forecast
7.2 Nanometer Bristles
- 7.2.1 Market Trends
- 7.2.2 Market Forecast

8 Market Breakup by Distribution Channel

8.1 Online
- 8.1.1 Market Trends
- 8.1.2 Market Forecast
8.2 Offline
- 8.2.1 Market Trends
- 8.2.2 Market Forecast

9 Market Breakup by End User

9.1 Adults
- 9.1.1 Market Trends
- 9.1.2 Market Forecast
9.2 Children
- 9.2.1 Market Trends
- 9.2.2 Market Forecast

10 Market Breakup by Region

10.1 North America
- 10.1.1 United States
  - 10.1.1.1 Market Trends
  - 10.1.1.2 Market Forecast
- 10.1.2 Canada
  - 10.1.2.1 Market Trends
  - 10.1.2.2 Market Forecast
10.2 Asia Pacific
- 10.2.1 China
  - 10.2.1.1 Market Trends
  - 10.2.1.2 Market Forecast
- 10.2.2 Japan
  - 10.2.2.1 Market Trends
  - 10.2.2.2 Market Forecast
- 10.2.3 India
  - 10.2.3.1 Market Trends
  - 10.2.3.2 Market Forecast
- 10.2.4 South Korea
  - 10.2.4.1 Market Trends
  - 10.2.4.2 Market Forecast
- 10.2.5 Australia
  - 10.2.5.1 Market Trends
  - 10.2.5.2 Market Forecast
- 10.2.6 Indonesia
  - 10.2.6.1 Market Trends
  - 10.2.6.2 Market Forecast
- 10.2.7 Others
  - 10.2.7.1 Market Trends
  - 10.2.7.2 Market Forecast
10.3 Europe
- 10.3.1 Germany
  - 10.3.1.1 Market Trends
  - 10.3.1.2 Market Forecast
- 10.3.2 France
  - 10.3.2.1 Market Trends
  - 10.3.2.2 Market Forecast
- 10.3.3 United Kingdom
  - 10.3.3.1 Market Trends
  - 10.3.3.2 Market Forecast
- 10.3.4 Italy
  - 10.3.4.1 Market Trends
  - 10.3.4.2 Market Forecast
- 10.3.5 Spain
  - 10.3.5.1 Market Trends
  - 10.3.5.2 Market Forecast
- 10.3.6 Russia
  - 10.3.6.1 Market Trends
  - 10.3.6.2 Market Forecast
- 10.3.7 Others
  - 10.3.7.1 Market Trends
  - 10.3.7.2 Market Forecast
10.4 Latin America
- 10.4.1 Brazil
  - 10.4.1.1 Market Trends
  - 10.4.1.2 Market Forecast
- 10.4.2 Mexico
  - 10.4.2.1 Market Trends
  - 10.4.2.2 Market Forecast
- 10.4.3 Others
  - 10.4.3.1 Market Trends
  - 10.4.3.2 Market Forecast
10.5 Middle East and Africa
- 10.5.1 Market Trends
- 10.5.2 Market Breakup by Country
- 10.5.3 Market Forecast

11 SWOT Analysis

11.1 Overview
11.2 Strengths
11.3 Weaknesses
11.4 Opportunities
11.5 Threats

12 Value Chain Analysis

13 Porters Five Forces Analysis

13.1 Overview
13.2 Bargaining Power of Buyers
13.3 Bargaining Power of Suppliers
13.4 Degree of Competition
13.5 Threat of New Entrants
13.6 Threat of Substitutes

14 Price Analysis

15 Competitive Landscape

15.1 Market Structure
15.2 Key Players
15.3 Profiles of Key Players
- 15.3.1 Church & Dwight Co. Inc.
  - 15.3.1.1 Company Overview
  - 15.3.1.2 Product Portfolio
  - 15.3.1.3 Financials
  - 15.3.1.4 SWOT Analysis
- 15.3.2 Colgate-Palmolive Company
  - 15.3.2.1 Company Overview
  - 15.3.2.2 Product Portfolio
  - 15.3.2.3 Financials
  - 15.3.2.4 SWOT Analysis
- 15.3.3 Conair Corporation (Jarden)
  - 15.3.3.1 Company Overview
  - 15.3.3.2 Product Portfolio
- 15.3.4 Den-Mat Holdings LLC
  - 15.3.4.1 Company Overview
  - 15.3.4.2 Product Portfolio
- 15.3.5 Dr. Fresh LLC (High Ridge Brands Co.)
  - 15.3.5.1 Company Overview
  - 15.3.5.2 Product Portfolio
- 15.3.6 FOREO
  - 15.3.6.1 Company Overview
  - 15.3.6.2 Product Portfolio
  - 15.3.6.3 Financials
  - 15.3.6.4 SWOT Analysis
- 15.3.7 Koninklijke Philips N.V.
  - 15.3.7.1 Company Overview
  - 15.3.7.2 Product Portfolio
  - 15.3.7.3 Financials
  - 15.3.7.4 SWOT Analysis
- 15.3.8 Lion Corporation
  - 15.3.8.1 Company Overview
  - 15.3.8.2 Product Portfolio
  - 15.3.8.3 Financials
- 15.3.9 Panasonic Corporation
  - 15.3.9.1 Company Overview
  - 15.3.9.2 Product Portfolio
  - 15.3.9.3 Financials
  - 15.3.9.4 SWOT Analysis
- 15.3.10 Shenzhen Risun Technology Co. Ltd.
  - 15.3.10.1 Company Overview
  - 15.3.10.2 Product Portfolio
- 15.3.11 Procter & Gamble Company
  - 15.3.11.1 Company Overview
  - 15.3.11.2 Product Portfolio
  - 15.3.11.3 Financials
  - 15.3.11.4 SWOT Analysis

簡介目錄圖表

List of Figures

Figure 1: Global: Electric Toothbrush Market: Major Drivers and Challenges
Figure 2: Global: Electric Toothbrush Market: Sales Value (in Billion US$), 2018-2023
Figure 3: Global: Electric Toothbrush Market: Breakup by Technology (in %), 2023
Figure 4: Global: Electric Toothbrush Market: Breakup by Bristle Type (in %), 2023
Figure 5: Global: Electric Toothbrush Market: Breakup by Distribution Channel (in %), 2023
Figure 6: Global: Electric Toothbrush Market: Breakup by End User (in %), 2023
Figure 7: Global: Electric Toothbrush Market: Breakup by Region (in %), 2023
Figure 8: Global: Electric Toothbrush Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 9: Global: Electric Toothbrush (Rotational) Market: Sales Value (in Million US$), 2018 & 2023
Figure 10: Global: Electric Toothbrush (Rotational) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 11: Global: Electric Toothbrush (Vibrational) Market: Sales Value (in Million US$), 2018 & 2023
Figure 12: Global: Electric Toothbrush (Vibrational) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 13: Global: Electric Toothbrush (Soft Bristles) Market: Sales Value (in Million US$), 2018 & 2023
Figure 14: Global: Electric Toothbrush (Soft Bristles) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 15: Global: Electric Toothbrush (Nanometer Bristles) Market: Sales Value (in Million US$), 2018 & 2023
Figure 16: Global: Electric Toothbrush (Nanometer Bristles) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 17: Global: Electric Toothbrush (Online Distribution) Market: Sales Value (in Million US$), 2018 & 2023
Figure 18: Global: Electric Toothbrush (Online Distribution) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 19: Global: Electric Toothbrush (Offline Distribution) Market: Sales Value (in Million US$), 2018 & 2023
Figure 20: Global: Electric Toothbrush (Offline Distribution) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 21: Global: Electric Toothbrush (Adults) Market: Sales Value (in Million US$), 2018 & 2023
Figure 22: Global: Electric Toothbrush (Adults) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 23: Global: Electric Toothbrush (Children) Market: Sales Value (in Million US$), 2018 & 2023
Figure 24: Global: Electric Toothbrush (Children) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 25: North America: Electric Toothbrush Market: Sales Value (in Million US$), 2018 & 2023
Figure 26: North America: Electric Toothbrush Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 27: United States: Electric Toothbrush Market: Sales Value (in Million US$), 2018 & 2023
Figure 28: United States: Electric Toothbrush Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 29: Canada: Electric Toothbrush Market: Sales Value (in Million US$), 2018 & 2023
Figure 30: Canada: Electric Toothbrush Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 31: Asia Pacific: Electric Toothbrush Market: Sales Value (in Million US$), 2018 & 2023
Figure 32: Asia Pacific: Electric Toothbrush Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 33: China: Electric Toothbrush Market: Sales Value (in Million US$), 2018 & 2023
Figure 34: China: Electric Toothbrush Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 35: Japan: Electric Toothbrush Market: Sales Value (in Million US$), 2018 & 2023
Figure 36: Japan: Electric Toothbrush Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 37: India: Electric Toothbrush Market: Sales Value (in Million US$), 2018 & 2023
Figure 38: India: Electric Toothbrush Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 39: South Korea: Electric Toothbrush Market: Sales Value (in Million US$), 2018 & 2023
Figure 40: South Korea: Electric Toothbrush Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 41: Australia: Electric Toothbrush Market: Sales Value (in Million US$), 2018 & 2023
Figure 42: Australia: Electric Toothbrush Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 43: Indonesia: Electric Toothbrush Market: Sales Value (in Million US$), 2018 & 2023
Figure 44: Indonesia: Electric Toothbrush Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 45: Others: Electric Toothbrush Market: Sales Value (in Million US$), 2018 & 2023
Figure 46: Others: Electric Toothbrush Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 47: Europe: Electric Toothbrush Market: Sales Value (in Million US$), 2018 & 2023
Figure 48: Europe: Electric Toothbrush Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 49: Germany: Electric Toothbrush Market: Sales Value (in Million US$), 2018 & 2023
Figure 50: Germany: Electric Toothbrush Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 51: France: Electric Toothbrush Market: Sales Value (in Million US$), 2018 & 2023
Figure 52: France: Electric Toothbrush Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 53: United Kingdom: Electric Toothbrush Market: Sales Value (in Million US$), 2018 & 2023
Figure 54: United Kingdom: Electric Toothbrush Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 55: Italy: Electric Toothbrush Market: Sales Value (in Million US$), 2018 & 2023
Figure 56: Italy: Electric Toothbrush Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 57: Spain: Electric Toothbrush Market: Sales Value (in Million US$), 2018 & 2023
Figure 58: Spain: Electric Toothbrush Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 59: Russia: Electric Toothbrush Market: Sales Value (in Million US$), 2018 & 2023
Figure 60: Russia: Electric Toothbrush Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 61: Others: Electric Toothbrush Market: Sales Value (in Million US$), 2018 & 2023
Figure 62: Others: Electric Toothbrush Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 63: Latin America: Electric Toothbrush Market: Sales Value (in Million US$), 2018 & 2023
Figure 64: Latin America: Electric Toothbrush Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 65: Brazil: Electric Toothbrush Market: Sales Value (in Million US$), 2018 & 2023
Figure 66: Brazil: Electric Toothbrush Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 67: Mexico: Electric Toothbrush Market: Sales Value (in Million US$), 2018 & 2023
Figure 68: Mexico: Electric Toothbrush Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 69: Others: Electric Toothbrush Market: Sales Value (in Million US$), 2018 & 2023
Figure 70: Others: Electric Toothbrush Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 71: Middle East and Africa: Electric Toothbrush Market: Sales Value (in Million US$), 2018 & 2023
Figure 72: Middle East and Africa: Electric Toothbrush Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 73: Global: Electric Toothbrush Industry: SWOT Analysis
Figure 74: Global: Electric Toothbrush Industry: Value Chain Analysis
Figure 75: Global: Electric Toothbrush Industry: Porter's Five Forces Analysis

List of Tables

Table 1: Global: Electric Toothbrush Market: Key Industry Highlights, 2023 and 2032
Table 2: Global: Electric Toothbrush Market Forecast: Breakup by Technology (in Million US$), 2024-2032
Table 3: Global: Electric Toothbrush Market Forecast: Breakup by Bristle Type (in Million US$), 2024-2032
Table 4: Global: Electric Toothbrush Market Forecast: Breakup by Distribution Channel (in Million US$), 2024-2032
Table 5: Global: Electric Toothbrush Market Forecast: Breakup by End User (in Million US$), 2024-2032
Table 6: Global: Electric Toothbrush Market Forecast: Breakup by Region (in Million US$), 2024-2032
Table 7: Global: Electric Toothbrush Market Structure
Table 8: Global: Electric Toothbrush Market: Key Players

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