2025-2029 年全球智慧型電視市場

預計 2024-2029 年期間智慧型電視市場將成長 1,495 億美元，預測期內複合年成長率為 16.8%。

本報告對智慧型電視市場進行了全面分析，包括市場規模和預測、趨勢、成長動力、挑戰以及涵蓋約 25 家供應商的供應商分析。

它提供了對當前市場情景、最新趨勢和促進因素以及整體市場環境的最新分析。電視解析度的技術進步、智慧型電視上 OTT 內容的日益普及以及線上銷售的興起推動了市場的發展。

這項研究採用了一手資料和二手資料的客觀組合，包括來自業界主要參與者的意見。該報告還提供了主要企業的分析以及按地理分析和供應商格局細分的綜合市場規模資料。該報告包括資料和預測資料。

研究指出，數位媒體在智慧型電視廣告和行銷中日益成長的影響力是未來幾年推動智慧型電視市場成長的關鍵因素之一。此外，新興國家對智慧型電視的需求上升以及人工智慧和語音助理在智慧型電視中的融入將帶來巨大的市場需求。

目錄

第1章執行摘要

• 市場概況

Technavio 的第2章分析

• 價格、生命週期、顧客購買籃、採用率與購買標準分析
• 投入與差異化因素的重要性
• 混亂的根源
• 促進因素和挑戰的影響

第3章 市場狀況

• 市場生態系統
• 市場特徵
• 價值鏈分析

第4章 市場規模

• 市場定義
• 市場區隔分析
• 2024 年市場規模
• 2024-2029 年市場展望

第5章 市場規模表現

• 2019 年至 2023 年全球智慧型電視市場
• 分銷通路細分分析 2019-2023
• 2019-2023 年應用領域分析
• 2019 至 2023 年按類型分類的細分分析
• 螢幕類型細分分析 2019-2023
• 2019 至 2023 年區域細分分析
• 2019 至 2023 年國家細分分析

第 6 章 定性分析

• 人工智慧的影響：全球智慧型電視市場

第 7 章五力分析

• 五力摘要
• 買家的議價能力
• 供應商的議價能力
• 新進入者的威脅
• 替代品的威脅
• 競爭威脅
• 市場狀況

8. 按分銷通路細分市場

• 市場區隔
• 比較：按分銷管道
• 線下：市場規模及預測 2024-2029
• 線上：2024-2029 年市場規模與預測
• 分銷通路的市場機會

第9章按應用分類的市場細分

• 市場區隔
• 比較：按應用
• 32 吋及以下：2024-2029 年市場規模及預測
• 65 吋以上：2024-2029 年市場規模及預測
• 按應用分類的市場機會

第 10 章按類型細分市場

• 市場區隔
• 比較：按類型
• 全高清：2024 年至 2029 年的市場規模與預測
• 高解析度：市場規模與預測 2024-2029
• 按類型分類的市場機會

第 11 章 依螢幕類型細分市場

• 市場區隔
• 比較：按螢幕類型
• LED：2024-2029 年市場規模及預測
• 有機發光二極體：市場規模及預測 2024-2029
• QLED：2024-2029 年市場規模及預測
• 按螢幕類型分類的市場機會

第12章 客戶狀況

• 客戶概況

第13章 地區情勢

• 地理細分
• 區域比較
• 亞太地區：2024 年至 2029 年市場規模及預測
• 歐洲：2024 年至 2029 年市場規模及預測
• 北美：2024 年至 2029 年的市場規模與預測
• 南美洲：2024-2029 年市場規模及預測
• 中東和非洲：2024-2029 年市場規模與預測
• 美國：2024 年至 2029 年市場規模及預測
• 中國：2024-2029 年市場規模及預測
• 日本：2024 年至 2029 年市場規模及預測
• 印度：2024 年至 2029 年市場規模及預測
• 韓國：2024-2029 年市場規模及預測
• 英國：2024-2029 年市場規模與預測
• 加拿大：2024 年至 2029 年市場規模及預測
• 德國：2024-2029 年市場規模及預測
• 澳洲：2024 年至 2029 年市場規模及預測
• 法國：2024-2029 年市場規模及預測
• 按區域分類的市場機會

第 14 章 促進因素、挑戰、機會與限制因素

• 市場促進因素
• 市場挑戰
• 促進因素和挑戰的影響
• 市場機會與限制

第15章 競爭格局

• 概述
• 競爭格局
• 令人困惑的情況
• 產業風險

第16章 競爭分析

• 公司簡介
• 企業排名指數
• 公司市場定位
• Apple Inc.
• Haier Smart Home Co. Ltd.
• Hisense International Co. Ltd.
• Koninklijke Philips NV
• LG Corp.
• Panasonic Holdings Corp.
• Samsung Electronics Co. Ltd.
• Sharp Corp.
• Skyworth Group Ltd.
• Sony Group Corp.
• TCL Industries Holdings Co. Ltd.
• Toshiba Corp.
• Videocon Industries Ltd.
• VIZIO Holding Corp.
• Xiaomi Inc.

第17章 附錄

The smart TV market is forecasted to grow by USD 149.5 billion during 2024-2029, accelerating at a CAGR of 16.8% during the forecast period. The report on the smart TV market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by technological advancements in TV resolution, rising popularity of OTT content in smart TV, and growing prominence of online sales.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.

Technavio's smart TV market is segmented as below:

By Distribution Channel

• Offline
• Online

By Application

• Below 32 inches
• 32 to 45 inches
• 46 to 55 inches
• 56 to 65 inches
• Above 65 inches

By Type

• 4K
• Full HD
• HD
• 8K

By Display Type

• LED
• OLED
• QLED

By Geographical Landscape

• APAC
• Europe
• North America
• South America
• Middle East and Africa

This study identifies the growing influence of digital media on smart TV advertising and marketing as one of the prime reasons driving the smart TV market growth during the next few years. Also, rising demand for smart TV in emerging countries and integration of AI and voice assistants into smart TV will lead to sizable demand in the market.

The report on the smart TV market covers the following areas:

• Smart TV Market sizing
• Smart TV Market forecast
• Smart TV Market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading smart TV market vendors that include Apple Inc., BBK Electronics Corp. Ltd., Haier Smart Home Co. Ltd., Hisense International Co. Ltd., Koninklijke Philips NV, LG Corp., MIRC Electronics Ltd., OnePlus Technology Co. Ltd., Panasonic Holdings Corp., Roku Inc., Samsung Electronics Co. Ltd., Sharp Corp., Skyworth Group Ltd., Sony Group Corp., TCL Industries Holdings Co. Ltd., Toshiba Corp., Videocon Industries Ltd., VIZIO Holding Corp., Westinghouse Electric Corp, and Xiaomi Inc.. Also, the smart TV market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Table of Contents

1 Executive Summary

• 1.1 Market overview
  • Executive Summary - Chart on Market Overview
  • Executive Summary - Data Table on Market Overview
  • Executive Summary - Chart on Global Market Characteristics
  • Executive Summary - Chart on Market By Geographical Landscape
  • Executive Summary - Chart on Market Segmentation by Distribution Channel
  • Executive Summary - Chart on Market Segmentation by Application
  • Executive Summary - Chart on Market Segmentation by Type
  • Executive Summary - Chart on Market Segmentation by Display Type
  • Executive Summary - Chart on Incremental Growth
  • Executive Summary - Data Table on Incremental Growth
  • Executive Summary - Chart on Company Market Positioning

2 Technavio Analysis

• 2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
• 2.2 Criticality of inputs and Factors of differentiation
  • Overview on criticality of inputs and factors of differentiation
• 2.3 Factors of disruption
  • Overview on factors of disruption
• 2.4 Impact of drivers and challenges
  • Impact of drivers and challenges in 2024 and 2029

3 Market Landscape

• 3.1 Market ecosystem
  • Parent Market
  • Data Table on - Parent Market
• 3.2 Market characteristics
  • Market characteristics analysis
• 3.3 Value chain analysis
  • Value chain analysis

4 Market Sizing

• 4.1 Market definition
  • Offerings of companies included in the market definition
• 4.2 Market segment analysis
  • Market segments
• 4.3 Market size 2024
• 4.4 Market outlook: Forecast for 2024-2029
  • Chart on Global - Market size and forecast 2024-2029 ($ billion)
  • Data Table on Global - Market size and forecast 2024-2029 ($ billion)
  • Chart on Global Market: Year-over-year growth 2024-2029 (%)
  • Data Table on Global Market: Year-over-year growth 2024-2029 (%)

5 Historic Market Size

• 5.1 Global Smart TV Market 2019 - 2023
  • Historic Market Size - Data Table on Global Smart TV Market 2019 - 2023 ($ billion)
• 5.2 Distribution Channel segment analysis 2019 - 2023
  • Historic Market Size - Distribution Channel Segment 2019 - 2023 ($ billion)
• 5.3 Application segment analysis 2019 - 2023
  • Historic Market Size - Application Segment 2019 - 2023 ($ billion)
• 5.4 Type segment analysis 2019 - 2023
  • Historic Market Size - Type Segment 2019 - 2023 ($ billion)
• 5.5 Display Type segment analysis 2019 - 2023
  • Historic Market Size - Display Type Segment 2019 - 2023 ($ billion)
• 5.6 Geography segment analysis 2019 - 2023
  • Historic Market Size - Geography Segment 2019 - 2023 ($ billion)
• 5.7 Country segment analysis 2019 - 2023
  • Historic Market Size - Country Segment 2019 - 2023 ($ billion)

6 Qualitative Analysis

• 6.1 Impact of AI on the global smart TV market

7 Five Forces Analysis

• 7.1 Five forces summary
  • Five forces analysis - Comparison between 2024 and 2029
• 7.2 Bargaining power of buyers
  • Bargaining power of buyers - Impact of key factors 2024 and 2029
• 7.3 Bargaining power of suppliers
  • Bargaining power of suppliers - Impact of key factors in 2024 and 2029
• 7.4 Threat of new entrants
  • Threat of new entrants - Impact of key factors in 2024 and 2029
• 7.5 Threat of substitutes
  • Threat of substitutes - Impact of key factors in 2024 and 2029
• 7.6 Threat of rivalry
  • Threat of rivalry - Impact of key factors in 2024 and 2029
• 7.7 Market condition
  • Chart on Market condition - Five forces 2024 and 2029

8 Market Segmentation by Distribution Channel

• 8.1 Market segments
  • Chart on Distribution Channel - Market share 2024-2029 (%)
  • Data Table on Distribution Channel - Market share 2024-2029 (%)
• 8.2 Comparison by Distribution Channel
  • Chart on Comparison by Distribution Channel
  • Data Table on Comparison by Distribution Channel
• 8.3 Offline - Market size and forecast 2024-2029
  • Chart on Offline - Market size and forecast 2024-2029 ($ billion)
  • Data Table on Offline - Market size and forecast 2024-2029 ($ billion)
  • Chart on Offline - Year-over-year growth 2024-2029 (%)
  • Data Table on Offline - Year-over-year growth 2024-2029 (%)
• 8.4 Online - Market size and forecast 2024-2029
  • Chart on Online - Market size and forecast 2024-2029 ($ billion)
  • Data Table on Online - Market size and forecast 2024-2029 ($ billion)
  • Chart on Online - Year-over-year growth 2024-2029 (%)
  • Data Table on Online - Year-over-year growth 2024-2029 (%)
• 8.5 Market opportunity by Distribution Channel
  • Market opportunity by Distribution Channel ($ billion)
  • Data Table on Market opportunity by Distribution Channel ($ billion)

9 Market Segmentation by Application

• 9.1 Market segments
  • Chart on Application - Market share 2024-2029 (%)
  • Data Table on Application - Market share 2024-2029 (%)
• 9.2 Comparison by Application
  • Chart on Comparison by Application
  • Data Table on Comparison by Application
• 9.3 Below 32 inches - Market size and forecast 2024-2029
  • Chart on Below 32 inches - Market size and forecast 2024-2029 ($ billion)
  • Data Table on Below 32 inches - Market size and forecast 2024-2029 ($ billion)
  • Chart on Below 32 inches - Year-over-year growth 2024-2029 (%)
  • Data Table on Below 32 inches - Year-over-year growth 2024-2029 (%)
  • 32 to 45 inches - Market size and forecast 2024-2029
  • Chart on 32 to 45 inches - Market size and forecast 2024-2029 ($ billion)
  • Data Table on 32 to 45 inches - Market size and forecast 2024-2029 ($ billion)
  • Chart on 32 to 45 inches - Year-over-year growth 2024-2029 (%)
  • Data Table on 32 to 45 inches - Year-over-year growth 2024-2029 (%)
  • 46 to 55 inches - Market size and forecast 2024-2029
  • Chart on 46 to 55 inches - Market size and forecast 2024-2029 ($ billion)
  • Data Table on 46 to 55 inches - Market size and forecast 2024-2029 ($ billion)
  • Chart on 46 to 55 inches - Year-over-year growth 2024-2029 (%)
  • Data Table on 46 to 55 inches - Year-over-year growth 2024-2029 (%)
  • 56 to 65 inches - Market size and forecast 2024-2029
  • Chart on 56 to 65 inches - Market size and forecast 2024-2029 ($ billion)
  • Data Table on 56 to 65 inches - Market size and forecast 2024-2029 ($ billion)
  • Chart on 56 to 65 inches - Year-over-year growth 2024-2029 (%)
  • Data Table on 56 to 65 inches - Year-over-year growth 2024-2029 (%)
• 9.7 Above 65 inches - Market size and forecast 2024-2029
  • Chart on Above 65 inches - Market size and forecast 2024-2029 ($ billion)
  • Data Table on Above 65 inches - Market size and forecast 2024-2029 ($ billion)
  • Chart on Above 65 inches - Year-over-year growth 2024-2029 (%)
  • Data Table on Above 65 inches - Year-over-year growth 2024-2029 (%)
• 9.8 Market opportunity by Application
  • Market opportunity by Application ($ billion)
  • Data Table on Market opportunity by Application ($ billion)

10 Market Segmentation by Type

• 10.1 Market segments
  • Chart on Type - Market share 2024-2029 (%)
  • Data Table on Type - Market share 2024-2029 (%)
• 10.2 Comparison by Type
  • Chart on Comparison by Type
  • Data Table on Comparison by Type
  • 4K - Market size and forecast 2024-2029
  • Chart on 4K - Market size and forecast 2024-2029 ($ billion)
  • Data Table on 4K - Market size and forecast 2024-2029 ($ billion)
  • Chart on 4K - Year-over-year growth 2024-2029 (%)
  • Data Table on 4K - Year-over-year growth 2024-2029 (%)
• 10.4 Full HD - Market size and forecast 2024-2029
  • Chart on Full HD - Market size and forecast 2024-2029 ($ billion)
  • Data Table on Full HD - Market size and forecast 2024-2029 ($ billion)
  • Chart on Full HD - Year-over-year growth 2024-2029 (%)
  • Data Table on Full HD - Year-over-year growth 2024-2029 (%)
• 10.5 HD - Market size and forecast 2024-2029
  • Chart on HD - Market size and forecast 2024-2029 ($ billion)
  • Data Table on HD - Market size and forecast 2024-2029 ($ billion)
  • Chart on HD - Year-over-year growth 2024-2029 (%)
  • Data Table on HD - Year-over-year growth 2024-2029 (%)
  • 8K - Market size and forecast 2024-2029
  • Chart on 8K - Market size and forecast 2024-2029 ($ billion)
  • Data Table on 8K - Market size and forecast 2024-2029 ($ billion)
  • Chart on 8K - Year-over-year growth 2024-2029 (%)
  • Data Table on 8K - Year-over-year growth 2024-2029 (%)
• 10.7 Market opportunity by Type
  • Market opportunity by Type ($ billion)
  • Data Table on Market opportunity by Type ($ billion)

11 Market Segmentation by Display Type

• 11.1 Market segments
  • Chart on Display Type - Market share 2024-2029 (%)
  • Data Table on Display Type - Market share 2024-2029 (%)
• 11.2 Comparison by Display Type
  • Chart on Comparison by Display Type
  • Data Table on Comparison by Display Type
• 11.3 LED - Market size and forecast 2024-2029
  • Chart on LED - Market size and forecast 2024-2029 ($ billion)
  • Data Table on LED - Market size and forecast 2024-2029 ($ billion)
  • Chart on LED - Year-over-year growth 2024-2029 (%)
  • Data Table on LED - Year-over-year growth 2024-2029 (%)
• 11.4 OLED - Market size and forecast 2024-2029
  • Chart on OLED - Market size and forecast 2024-2029 ($ billion)
  • Data Table on OLED - Market size and forecast 2024-2029 ($ billion)
  • Chart on OLED - Year-over-year growth 2024-2029 (%)
  • Data Table on OLED - Year-over-year growth 2024-2029 (%)
• 11.5 QLED - Market size and forecast 2024-2029
  • Chart on QLED - Market size and forecast 2024-2029 ($ billion)
  • Data Table on QLED - Market size and forecast 2024-2029 ($ billion)
  • Chart on QLED - Year-over-year growth 2024-2029 (%)
  • Data Table on QLED - Year-over-year growth 2024-2029 (%)
• 11.6 Market opportunity by Display Type
  • Market opportunity by Display Type ($ billion)
  • Data Table on Market opportunity by Display Type ($ billion)

12 Customer Landscape

• 12.1 Customer landscape overview
  • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

13 Geographic Landscape

• 13.1 Geographic segmentation
  • Chart on Market share By Geographical Landscape 2024-2029 (%)
  • Data Table on Market share By Geographical Landscape 2024-2029 (%)
• 13.2 Geographic comparison
  • Chart on Geographic comparison
  • Data Table on Geographic comparison
• 13.3 APAC - Market size and forecast 2024-2029
  • Chart on APAC - Market size and forecast 2024-2029 ($ billion)
  • Data Table on APAC - Market size and forecast 2024-2029 ($ billion)
  • Chart on APAC - Year-over-year growth 2024-2029 (%)
  • Data Table on APAC - Year-over-year growth 2024-2029 (%)
• 13.4 Europe - Market size and forecast 2024-2029
  • Chart on Europe - Market size and forecast 2024-2029 ($ billion)
  • Data Table on Europe - Market size and forecast 2024-2029 ($ billion)
  • Chart on Europe - Year-over-year growth 2024-2029 (%)
  • Data Table on Europe - Year-over-year growth 2024-2029 (%)
• 13.5 North America - Market size and forecast 2024-2029
  • Chart on North America - Market size and forecast 2024-2029 ($ billion)
  • Data Table on North America - Market size and forecast 2024-2029 ($ billion)
  • Chart on North America - Year-over-year growth 2024-2029 (%)
  • Data Table on North America - Year-over-year growth 2024-2029 (%)
• 13.6 South America - Market size and forecast 2024-2029
  • Chart on South America - Market size and forecast 2024-2029 ($ billion)
  • Data Table on South America - Market size and forecast 2024-2029 ($ billion)
  • Chart on South America - Year-over-year growth 2024-2029 (%)
  • Data Table on South America - Year-over-year growth 2024-2029 (%)
• 13.7 Middle East and Africa - Market size and forecast 2024-2029
  • Chart on Middle East and Africa - Market size and forecast 2024-2029 ($ billion)
  • Data Table on Middle East and Africa - Market size and forecast 2024-2029 ($ billion)
  • Chart on Middle East and Africa - Year-over-year growth 2024-2029 (%)
  • Data Table on Middle East and Africa - Year-over-year growth 2024-2029 (%)
• 13.8 US - Market size and forecast 2024-2029
  • Chart on US - Market size and forecast 2024-2029 ($ billion)
  • Data Table on US - Market size and forecast 2024-2029 ($ billion)
  • Chart on US - Year-over-year growth 2024-2029 (%)
  • Data Table on US - Year-over-year growth 2024-2029 (%)
• 13.9 China - Market size and forecast 2024-2029
  • Chart on China - Market size and forecast 2024-2029 ($ billion)
  • Data Table on China - Market size and forecast 2024-2029 ($ billion)
  • Chart on China - Year-over-year growth 2024-2029 (%)
  • Data Table on China - Year-over-year growth 2024-2029 (%)
• 13.10 Japan - Market size and forecast 2024-2029
  • Chart on Japan - Market size and forecast 2024-2029 ($ billion)
  • Data Table on Japan - Market size and forecast 2024-2029 ($ billion)
  • Chart on Japan - Year-over-year growth 2024-2029 (%)
  • Data Table on Japan - Year-over-year growth 2024-2029 (%)
• 13.11 India - Market size and forecast 2024-2029
  • Chart on India - Market size and forecast 2024-2029 ($ billion)
  • Data Table on India - Market size and forecast 2024-2029 ($ billion)
  • Chart on India - Year-over-year growth 2024-2029 (%)
  • Data Table on India - Year-over-year growth 2024-2029 (%)
• 13.12 South Korea - Market size and forecast 2024-2029
  • Chart on South Korea - Market size and forecast 2024-2029 ($ billion)
  • Data Table on South Korea - Market size and forecast 2024-2029 ($ billion)
  • Chart on South Korea - Year-over-year growth 2024-2029 (%)
  • Data Table on South Korea - Year-over-year growth 2024-2029 (%)
• 13.13 UK - Market size and forecast 2024-2029
  • Chart on UK - Market size and forecast 2024-2029 ($ billion)
  • Data Table on UK - Market size and forecast 2024-2029 ($ billion)
  • Chart on UK - Year-over-year growth 2024-2029 (%)
  • Data Table on UK - Year-over-year growth 2024-2029 (%)
• 13.14 Canada - Market size and forecast 2024-2029
  • Chart on Canada - Market size and forecast 2024-2029 ($ billion)
  • Data Table on Canada - Market size and forecast 2024-2029 ($ billion)
  • Chart on Canada - Year-over-year growth 2024-2029 (%)
  • Data Table on Canada - Year-over-year growth 2024-2029 (%)
• 13.15 Germany - Market size and forecast 2024-2029
  • Chart on Germany - Market size and forecast 2024-2029 ($ billion)
  • Data Table on Germany - Market size and forecast 2024-2029 ($ billion)
  • Chart on Germany - Year-over-year growth 2024-2029 (%)
  • Data Table on Germany - Year-over-year growth 2024-2029 (%)
• 13.16 Australia - Market size and forecast 2024-2029
  • Chart on Australia - Market size and forecast 2024-2029 ($ billion)
  • Data Table on Australia - Market size and forecast 2024-2029 ($ billion)
  • Chart on Australia - Year-over-year growth 2024-2029 (%)
  • Data Table on Australia - Year-over-year growth 2024-2029 (%)
• 13.17 France - Market size and forecast 2024-2029
  • Chart on France - Market size and forecast 2024-2029 ($ billion)
  • Data Table on France - Market size and forecast 2024-2029 ($ billion)
  • Chart on France - Year-over-year growth 2024-2029 (%)
  • Data Table on France - Year-over-year growth 2024-2029 (%)
• 13.18 Market opportunity By Geographical Landscape
  • Market opportunity By Geographical Landscape ($ billion)
  • Data Tables on Market opportunity By Geographical Landscape ($ billion)

14 Drivers, Challenges, and Opportunity/Restraints

• 14.1 Market drivers
• 14.2 Market challenges
• 14.3 Impact of drivers and challenges
  • Impact of drivers and challenges in 2024 and 2029
• 14.4 Market opportunities/restraints

15 Competitive Landscape

• 15.1 Overview
• 15.2 Competitive Landscape
  • Overview on criticality of inputs and factors of differentiation
• 15.3 Landscape disruption
  • Overview on factors of disruption
• 15.4 Industry risks
  • Impact of key risks on business

16 Competitive Analysis

• 16.1 Companies profiled
  • Companies covered
• 16.2 Company ranking index
  • Company ranking index
• 16.3 Market positioning of companies
  • Matrix on companies position and classification
• 16.4 Apple Inc.
  • Apple Inc. - Overview
  • Apple Inc. - Business segments
  • Apple Inc. - Key news
  • Apple Inc. - Key offerings
  • Apple Inc. - Segment focus
  • SWOT
• 16.5 Haier Smart Home Co. Ltd.
  • Haier Smart Home Co. Ltd. - Overview
  • Haier Smart Home Co. Ltd. - Business segments
  • Haier Smart Home Co. Ltd. - Key offerings
  • Haier Smart Home Co. Ltd. - Segment focus
  • SWOT
• 16.6 Hisense International Co. Ltd.
  • Hisense International Co. Ltd. - Overview
  • Hisense International Co. Ltd. - Product / Service
  • Hisense International Co. Ltd. - Key offerings
  • SWOT
• 16.7 Koninklijke Philips NV
  • Koninklijke Philips NV - Overview
  • Koninklijke Philips NV - Business segments
  • Koninklijke Philips NV - Key news
  • Koninklijke Philips NV - Key offerings
  • Koninklijke Philips NV - Segment focus
  • SWOT
• 16.8 LG Corp.
  • LG Corp. - Overview
  • LG Corp. - Product / Service
  • LG Corp. - Key offerings
  • SWOT
• 16.9 Panasonic Holdings Corp.
  • Panasonic Holdings Corp. - Overview
  • Panasonic Holdings Corp. - Business segments
  • Panasonic Holdings Corp. - Key news
  • Panasonic Holdings Corp. - Key offerings
  • Panasonic Holdings Corp. - Segment focus
  • SWOT
• 16.10 Samsung Electronics Co. Ltd.
  • Samsung Electronics Co. Ltd. - Overview
  • Samsung Electronics Co. Ltd. - Business segments
  • Samsung Electronics Co. Ltd. - Key news
  • Samsung Electronics Co. Ltd. - Key offerings
  • Samsung Electronics Co. Ltd. - Segment focus
  • SWOT
• 16.11 Sharp Corp.
  • Sharp Corp. - Overview
  • Sharp Corp. - Business segments
  • Sharp Corp. - Key news
  • Sharp Corp. - Key offerings
  • Sharp Corp. - Segment focus
  • SWOT
• 16.12 Skyworth Group Ltd.
  • Skyworth Group Ltd. - Overview
  • Skyworth Group Ltd. - Product / Service
  • Skyworth Group Ltd. - Key offerings
  • SWOT
• 16.13 Sony Group Corp.
  • Sony Group Corp. - Overview
  • Sony Group Corp. - Business segments
  • Sony Group Corp. - Key news
  • Sony Group Corp. - Key offerings
  • Sony Group Corp. - Segment focus
  • SWOT
• 16.14 TCL Industries Holdings Co. Ltd.
  • TCL Industries Holdings Co. Ltd. - Overview
  • TCL Industries Holdings Co. Ltd. - Business segments
  • TCL Industries Holdings Co. Ltd. - Key offerings
  • TCL Industries Holdings Co. Ltd. - Segment focus
  • SWOT
• 16.15 Toshiba Corp.
  • Toshiba Corp. - Overview
  • Toshiba Corp. - Business segments
  • Toshiba Corp. - Key news
  • Toshiba Corp. - Key offerings
  • Toshiba Corp. - Segment focus
  • SWOT
• 16.16 Videocon Industries Ltd.
  • Videocon Industries Ltd. - Overview
  • Videocon Industries Ltd. - Business segments
  • Videocon Industries Ltd. - Key offerings
  • Videocon Industries Ltd. - Segment focus
  • SWOT
• 16.17 VIZIO Holding Corp.
  • VIZIO Holding Corp. - Overview
  • VIZIO Holding Corp. - Business segments
  • VIZIO Holding Corp. - Key offerings
  • VIZIO Holding Corp. - Segment focus
  • SWOT
• 16.18 Xiaomi Inc.
  • Xiaomi Inc. - Overview
  • Xiaomi Inc. - Business segments
  • Xiaomi Inc. - Key news
  • Xiaomi Inc. - Key offerings
  • Xiaomi Inc. - Segment focus
  • SWOT

17 Appendix

• 17.1 Scope of the report
• 17.2 Inclusions and exclusions checklist
  • Inclusions checklist
  • Exclusions checklist
• 17.3 Currency conversion rates for US$
  • Currency conversion rates for US$
• 17.4 Research methodology
  • Research methodology
• 17.5 Data procurement
  • Information sources
• 17.6 Data validation
  • Data validation
• 17.7 Validation techniques employed for market sizing
  • Validation techniques employed for market sizing
• 17.8 Data synthesis
  • Data synthesis
• 17.9 360 degree market analysis
  • 360 degree market analysis
• 17.10 List of abbreviations
  • List of abbreviations