查看購物車
  • Simplified Chinese
  • English
  • Japanese
封面
市場調查報告書
商品編碼
1578382

全球茶葉市場：產業分析、規模、佔有率、成長、趨勢、預測（2024-2033）

Tea Market: Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2024-2033
出版日期: | 出版商: Persistence Market Research | 英文 261 Pages | 商品交期: 2-5個工作天內

價格
簡介目錄

本報告針對全球茶葉市場進行研究和分析，詳細評估市場推動因素、趨勢、機會和課題等關鍵市場動態，並對市場結構提供深入見解。

重要見解

  • 茶葉市場規模（2024年）：275.4億美元
  • 預計市值（2033年）：413.7億美元
  • 全球市場成長率（2024-2033年複合年增長率）：4.6%

茶葉市場-研究範圍：

茶市場包含各種各樣的茶和口味，這些茶已成為全球消費的主要飲料。除了紅茶、綠茶、白茶、烏龍茶、花草茶等傳統品種外，市場也正在擴大風味茶和特殊茶的品種，以滿足不同消費者的口味。該市場服務多種管道，包括零售、餐飲和工業。健康意識的提高、對有機特色茶產品的需求不斷增長以及茶作為跨文化社交飲料的日益普及推動了市場成長。

市場推動因素：

全球茶葉市場由幾個關鍵因素驅動。提高消費者對茶的健康益處的認識，例如其抗氧化特性和體重管理作用，是一個關鍵的成長動力。此外，包括有機茶和風味茶在內的優質茶的日益普及，也響應了消費者對健康產品偏好的變化。新興國家茶文化的興起，加上茶餐廳和酒廊的興起，進一步推動了市場的成長。此外，可支配收入的增加，尤其是在新興國家，促使消費者選擇優質茶產品，從而推動市場擴張。

市場阻礙因素：

儘管成長前景廣闊，但茶葉市場仍面臨一些課題。主要阻礙因素之一是原物料價格波動，特別是茶葉價格，受到主要產茶區不可預測的氣候條件和地緣政治緊張局勢的影響。此外，咖啡、保健飲料等替代飲料也進入市場，競爭加劇。此外，有關有機認證和可持續性的嚴格規定給小規模茶葉生產商遵守國際標準帶來了課題。克服這些市場限制並保持成長勢頭需要策略定價和技術創新。

市場機會：

由於對功能性和健康飲料的需求不斷增長，茶市場提供了巨大的機會。新產品的開發，例如具有藥用特性的花草茶，吸引了注重健康、尋求整體健康解決方案的消費者。電子商務平台提供了重要的成長途徑，使公司能夠接觸更多消費者並滿足對特種茶不斷增長的需求。此外，不斷發展的城市化和快節奏的生活方式正在推動對即飲 (RTD) 茶產品的需求，這些產品既方便又不影響健康益處。投資策略聯盟、永續採購和創新包裝解決方案對於利用新的市場機會至關重要。

本報告解決的關鍵問題

  • 推動全球茶葉市場成長的關鍵因素有哪些？
  • 哪些產品類型和分銷管道正在推動紅茶在全球的傳播？
  • 技術進步如何影響茶葉市場的競爭格局？
  • 誰是茶葉市場的主要參與者？
  • 全球茶葉市場的新趨勢和未來前景如何？

目錄

第1章 內容提要

第2章 市場介紹

  • 市場定義
  • 市場分類

第3章 全球茶葉市場分析情景

  • 價格分析（ASP）
  • 市場規模及預測
    • 市場規模及年成長率
    • 絕對的獲利機會
  • 產業供應鏈分析

第4章市場動態

  • 促進因素
  • 阻礙因素
  • 機會
  • 市場監管
  • 預測變量 - 相關性和影響

第5章全球茶葉市場：依產品類型

  • 介紹
    • 按產品類型劃分的基點佔有率 (BPS) 分析
    • 按產品類型劃分的年成長預測
  • 按產品類型劃分的市場規模和預測
    • 紅茶
    • 綠茶
    • 烏龍茶
    • 花草茶
    • 其他
  • 按類型劃分的市場吸引力分析
  • 值得關注的趨勢

第6章全球茶葉市場分析與預測：依通路劃分

  • 介紹
    • 依分銷通路劃分的基點佔有率 (BPS) 分析
    • 按分銷管道劃分的年增率預測
  • 按分銷管道劃分的市場規模和預測
    • 超市/大賣場
    • 便利店
    • 零售店
    • 網上商城
  • 按分銷管道劃分的市場吸引力分析
  • 值得關注的趨勢

第7章全球茶葉市場分析與預測：按地區

  • 全球茶葉市場概況
  • 按地區劃分的市場吸引力分析

第8章北美茶葉市場分析與預測

第9章 拉美茶葉市場分析與預測

第10章歐洲茶葉市場分析與預測

第11章亞太茶葉市場分析與預測

  • 介紹
    • 按類型劃分的基點佔有率 (BPS) 分析
  • 按類型劃分的年成長預測
  • 按產品類型劃分的市場規模和預測
    • 紅茶
    • 綠茶
    • 烏龍茶
    • 花草茶
    • 其他
  • 按分銷管道劃分的市場規模和預測
    • 超市/大賣場
    • 便利店
    • 雜貨店
    • 網上商城
  • 按國家/地區劃分的市場規模和預測
    • 中國
    • 亞太地區
    • 亞太地區其他國家
  • 市場吸引力分析
  • 值得關注的趨勢
  • 促進因素與抑制因素：影響分析

第12章中東及非洲茶葉市場分析及預測

第13章競爭格局

  • 比賽儀表板
  • 市場結構
  • 公司簡介（詳細資訊 - 概述、產品陣容、財務狀況、策略、最新趨勢）
  • Unilever
    • 金融
    • 策略概覽
    • 商品陣容
    • 最近的發展
  • 全球企業
    • Starbucks Corporation
    • Wissotzky Tea
    • Associated British Foods
    • Nestle S.A.
    • Akbar Brothers Ltd.
    • Tata Global Beverages
    • The Republic of Tea
    • DAVIDs tea

第14章 使用的假設和首字母縮略詞

第15章 研究方法論

簡介目錄
Product Code: PMRREP12373

Persistence Market Research has recently released a comprehensive report on the global Tea Market. This report provides an in-depth evaluation of critical market dynamics, including drivers, trends, opportunities, and challenges, delivering detailed insights into the market structure.

Key Insights:

  • Tea Market Size (2024E): USD 27.54 Bn
  • Projected Market Value (2033F): USD 41.37 Bn
  • Global Market Growth Rate (CAGR 2024 to 2033): 4.6%

Tea Market - Report Scope:

The Tea Market encompasses a wide range of tea types and flavors, which have become a staple beverage consumed globally. The market covers traditional varieties such as black, green, white, oolong, and herbal teas, alongside an increasing array of flavored and specialty teas that cater to diverse consumer tastes. The market serves multiple channels, including retail, food service, and industrial sectors. Market growth is driven by increasing health awareness, rising demand for organic and specialty tea products, and the growing popularity of tea as a social beverage across different cultures.

Market Growth Drivers:

The global Tea Market is propelled by several key factors. Increasing consumer awareness regarding the health benefits of tea, such as its antioxidant properties and role in weight management, is a significant growth driver. Additionally, the growing popularity of premium tea varieties, including organic and flavored teas, caters to the evolving consumer preferences for wellness-oriented products. The rise of tea culture in emerging economies, coupled with the increasing trend of tea cafes and lounges, further supports market growth. Moreover, growing disposable income, especially in developing countries, enables consumers to opt for premium tea products, fueling market expansion.

Market Restraints:

Despite the promising growth prospects, the Tea Market faces several challenges. One of the main restraints is the fluctuating prices of raw materials, particularly the cost of tea leaves, which is influenced by unpredictable climatic conditions and geopolitical tensions in key tea-producing regions. Additionally, the market is affected by the availability of alternative beverages, including coffee and health drinks, which offer strong competition. Moreover, stringent regulations regarding organic certification and sustainability practices create challenges for smaller tea producers to comply with international standards. These factors necessitate strategic pricing and innovation to overcome market restraints and maintain growth momentum.

Market Opportunities:

The Tea Market presents significant opportunities, driven by the rising demand for functional and wellness-oriented beverages. The development of new product offerings, such as herbal teas infused with medicinal properties, appeals to health-conscious consumers looking for holistic wellness solutions. E-commerce platforms provide a substantial growth avenue, enabling companies to reach a broader audience and cater to the growing demand for specialty teas. Furthermore, the increasing urbanization and fast-paced lifestyle are driving the demand for ready-to-drink (RTD) tea products, offering convenience without compromising on health benefits. Strategic collaborations, sustainable sourcing practices, and investments in innovative packaging solutions are essential to capitalize on emerging market opportunities.

Key Questions Answered in the Report:

  • What are the primary factors driving the growth of the Tea Market globally?
  • Which product types and distribution channels are leading the adoption of tea worldwide?
  • How are technological advancements influencing the competitive landscape of the Tea Market?
  • Who are the key players in the Tea Market, and what strategies are they employing to stay competitive?
  • What are the emerging trends and future prospects in the global Tea Market?

Competitive Intelligence and Business Strategy:

Leading players in the global Tea Market, including Tata Global Beverages, Unilever, and Associated British Foods, are focusing on product innovation, market expansion, and strategic collaborations to gain a competitive edge. These companies are investing in R&D to develop premium tea products such as organic teas, herbal infusions, and unique blends that cater to the wellness trend. Collaborations with e-commerce platforms and expanding retail distribution networks enable broader market access and facilitate product adoption. The emphasis on sustainable farming, fair trade certifications, and eco-friendly packaging are critical strategies in fostering consumer loyalty and expanding market share in the evolving Tea Market landscape.

Key Companies Profiled:

  • Starbucks Corporation
  • Wissotzky Tea
  • Associated British Foods
  • Nestle S.A.
  • Akbar Brothers Ltd.
  • Tata Global Beverages
  • The Republic of Tea
  • DAVIDs tea
  • Others.

Tea Industry Segmentation:

By Type

  • Black Tea
  • Green Tea
  • Oolong Tea
  • Herbal Tea
  • Others

By Distribution Channel

  • Hyper/Super Market
  • Convenience Stores
  • Retail Stores
  • Online Stores
  • Others

Table of Contents

1. Executive Summary

2. Market Introduction

  • 2.1. Market Definition
  • 2.2. Market Taxonomy

3. Global Tea Market Analysis Scenario

  • 3.1. Pricing Analysis (ASP)
  • 3.2. Market Size (US$ Bn) and Forecast
    • 3.2.1. Market Size and Y-o-Y Growth
    • 3.2.2. Absolute $ Opportunity
  • 3.3. Industry Supply Chain Analysis

4. Market Dynamics

  • 4.1. Drivers
  • 4.2. Restraints
  • 4.3. Opportunity
  • 4.4. Market Regulations
  • 4.5. Forecast Factors - Relevance and Impact

5. Global Tea Market, By Product Type

  • 5.1. Introduction
    • 5.1.1. Basis Point Share (BPS) Analysis By Product Type
    • 5.1.2. Y-o-Y Growth Projections By Type
  • 5.2. Market Size and Forecast By Product Type
    • 5.2.1. Black Tea
    • 5.2.2. Green Tea
    • 5.2.3. Oolong Tea
    • 5.2.4. Herbal Tea
    • 5.2.5 Others
  • 5.3. Market Attractiveness Analysis By Type
  • 5.4. Prominent Trends

6. Global Tea Market Analysis and Forecast, By Distribution Channel

  • 6.1. Introduction
    • 6.1.1. Basis Point Share (BPS) Analysis By Distribution Channel
    • 6.1.2. Y-o-Y Growth Projections By Distribution Channel
  • 6.2. Market Size and Forecast By Distribution Channel
    • 6.2.1. Supermarket/Hypermarket
    • 6.2.2. Convenience Stores
    • 6.2.3. Retail Stores
    • 6.2.4. Online Stores
  • 6.3. Market Attractiveness Analysis By Distribution Channel
  • 6.4. Prominent Trends

7. Global Tea Market Analysis and Forecast, By Region

  • 7.1. Global Tea Market Snapshot
  • 7.2. Market Attractiveness Analysis By Region

8. North America Tea Market Analysis and Forecast

  • 8.1. Introduction
    • 8.1.1. Basis Point Share (BPS) Analysis By Type
    • 8.1.2. Y-o-Y Growth Projections By Type
  • 8.2. Market Size and Forecast By Product Type
    • 8.2.1. Black Tea
    • 8.2.2. Green Tea
    • 8.2.3 Oolong Tea
    • 8.2.4 Herbal Tea
    • 8.2.5. Others
  • 8.3. Market Size and Forecast By Distribution Channel
    • 8.3.1. Super Market/ Hyper Market
    • 8.3.2. Convenience Stores
    • 8.3.3 Retail Stores
    • 8.3.4 Online Stores
  • 8.4. Market Size and Forecast By Country
    • 8.4.1. U.S.
    • 8.4.2. Canada
  • 8.5. Market Attractiveness Analysis
    • 8.5.1. By Product Type
    • 8.5.2. By Distribution Channel
    • 8.5.3. By Country
  • 8.6. Prominent Trends
  • 8.7. Drivers and Restraints: Impact Analysis

9. Latin America Tea Market Analysis and Forecast

  • 9.1. Introduction
    • 9.1.1. Basis Point Share (BPS) Analysis By Type
  • 9.2. Y-o-Y Growth Projections By Type
  • 9.3. Market Size and Forecast By Product Type
    • 9.3.1. Black Tea
    • 9.3.2. Green Tea
    • 9.3.3. Oolong Tea
    • 9.3.4. Herbal Tea
    • 9.3.5. Others
  • 9.4. Market Size and Forecast By Distribution Channel
    • 9.4.1. Supermarket/Hypermarket
    • 9.4.2. Convenience Stores
    • 9.4.3. Grocery Stores
    • 9.4.4. Online Stores
  • 9.5. Market Size and Forecast By Country
    • 9.5.1. Brazil
    • 9.5.2. Mexico
  • 9.6. Market Attractiveness Analysis
    • 9.6.1. By Product Type
    • 9.6.2. By Distribution Channel
    • 9.6.3. By Country
  • 9.7. Prominent Trends
  • 9.8. Drivers and Restraints: Impact Analysis

10. Europe Tea Market Analysis and Forecast

  • 10.1. Introduction
    • 10.1.1. Basis Point Share (BPS) Analysis By Type
    • 10.1.2. Y-o-Y Growth Projections By Type
  • 10.2. Market Size and Forecast By Product Type
    • 10.2.1 Black Tea
    • 10.2.2. Green Tea
    • 10.2.3. Oolong Tea
    • 10.2.4. Herbal Tea
    • 10.2.5. Others
  • 10.3. Market Size and Forecast By Distribution Channel
    • 10.3.1. Supermarket/Hypermarket
    • 10.3.2. Convenience Stores
    • 10.3.3. Grocery Stores
    • 10.3.4. Online Stores
  • 10.4. Market Size and Forecast By Country
    • 10.4.1. U.K.
    • 10.4.2. France
    • 10.4.3. Italy
    • 10.4.4. Spain
    • 10.4.5. Germany
    • 10.4.6. Russia
    • 10.4.7. Poland
    • 10.4.8. Rest of Europe
  • 10.5. Market Attractiveness Analysis
    • 10.5.1. By Product Type
    • 10.5.2. By Distribution Channel
    • 10.5.3. By Country
  • 10.6. Prominent Trends
  • 10.7. Drivers and Restraints: Impact Analysis

11. APAC Tea Market Analysis and Forecast

  • 11.1. Introduction
    • 11.1.1. Basis Point Share (BPS) Analysis By Type
  • 11.2. Y-o-Y Growth Projections By Type
  • 11.3. Market Size and Forecast By Product Type
    • 11.3.1. Black Tea
    • 11.3.2. Green Tea
    • 11.3.3. Oolong Tea
    • 11.3.4. Herbal Tea
    • 11.3.5. Others
  • 11.4. Market Size and Forecast By Distribution Channel
    • 11.4.1. Supermarket/Hypermarket
    • 11.4.2. Convenience Stores
    • 11.4.3. Grocery Stores
    • 11.4.4. Online Stores
  • 11.5. Market Size and Forecast By Country
    • 11.5.1. China
    • 11.5.2. APAC
    • 11.5.3. Rest of APAC
  • 11.6. Market Attractiveness Analysis
    • 11.6.1. By Product Type
    • 11.6.2. By Distribution Channel
    • 11.6.3. By Country
  • 11.7. Prominent Trends
  • 11.8. Drivers and Restraints: Impact Analysis

12. Middle East and Africa Tea Market Analysis and Forecast

  • 12.1. Introduction
    • 12.1.1. Basis Point Share (BPS) Analysis By Type
  • 12.2. Y-o-Y Growth Projections By Type
  • 12.3. Market Size and Forecast By Product Type
    • 12.3.1. Black Tea
    • 12.3.2. Green Tea
    • 12.3.3. Oolong Tea
    • 12.3.4. Herbal Tea
    • 12.3.5. Others
  • 12.4. Market Size and Forecast By Distribution Channel
    • 12.4.1. Supermarket/Hypermarket
    • 12.4.2. Convenience Stores
    • 12.4.3. Grocery Stores
    • 12.4.4. Online Stores
  • 12.5. Market Size and Forecast By Country
    • 12.5.1. GCC
    • 12.5.2. Africa
  • 12.6. Market Attractiveness Analysis
    • 11.6.1. By Product Type
    • 11.6.2. By Distribution Channel
    • 11.6.3. By Country
  • 12.7. Prominent Trends
  • 12.8. Drivers and Restraints: Impact Analysis

13. Competitive Landscape

  • 13.1. Competition Dashboard
  • 13.2. Market Structure
  • 13.3. Company Profiles (Details-Overview, Product Offerings, Financials, Strategy, Recent Developments)
  • 13.4. Unilever
    • 13.4.1. Financials
    • 13.4.2. Strategic Overview
    • 13.4.3. Product Offerings
    • 13.4.4. Recent Developments
  • 13.5. Global Players
    • 13.5.1. Starbucks Corporation
    • 13.5.2. Wissotzky Tea
    • 13.5.3. Associated British Foods
    • 13.5.4. Nestle S.A.
    • 13.5.5. Akbar Brothers Ltd.
    • 13.5.6. Tata Global Beverages
    • 13.5.7. The Republic of Tea
    • 13.5.8. DAVIDs tea

14. Assumptions and Acronyms Used

15. Research Methodology