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市場調查報告書

商品編碼

1481872

全球茶葉市場研究報告 - 2024 年至 2032 年產業分析、規模、佔有率、成長、趨勢和預測

Global Tea Market Research Report - Industry Analysis, Size, Share, Growth, Trends and Forecast 2024 to 2032

出版日期: 2024年05月01日 | 出版商:

Value Market Research | 英文 185 Pages | 商品交期: 最快1-2個工作天內

價格

簡介目錄圖表

全球茶葉市場需求預計將從 2023 年的 199.7 億美元增至 2032 年的近 344.6 億美元，2024-2032 年研究期間複合年成長率為 6.25%。

茶是一種深受人們喜愛的飲料，由原產於東亞的茶樹植物的乾燥葉子製成。有黑、綠、烏龍、白等多種類型，以其清爽口感、刺激作用和潛在的健康益處而聞名。生產過程包括乾燥、氧化、揉捻和發酵，產生多樣化的風味和特性。它可以熱飲或冷飲，並可以用香草、水果、香料或甜味劑調味。除了傳統用途之外，它還用於烹飪食譜、草藥和美容產品，使其成為一種多功能且廣受讚賞的飲料，因其文化、社會和治療意義而在全球範圍內享有盛譽。

市場動態

消費者對茶的健康益處（包括抗氧化劑、多酚和植物化學物質）的認知不斷提高，從而推動了對茶產品作為健康生活方式一部分的需求。茶源自茶樹植物，具有一系列促進健康的特性，例如改善新陳代謝、免疫功能和認知健康，使其在注重健康的消費者中廣受歡迎。此外，天然和有機飲料的日益成長趨勢推動了對有機和特殊茶的需求，包括綠茶、花草茶和抹茶，這些茶被認為是傳統飲料更健康、更永續的替代品。此外，茶口味、混合茶和形式的不斷擴大，以及創新的包裝和行銷策略，正在吸引新的消費群體並推動市場成長。

此外，中國、印度和東南亞等發展中市場的可支配收入不斷成長、城市化進程以及消費者生活方式的變化正在推動對優質和特種茶的需求，推動全球市場擴張。此外，茶文化和儀式（包括茶道、品嚐和社交聚會）的日益普及，推動了對高品質手工茶的需求，培養了社區意識和對茶工藝的欣賞。此外，COVID-19 大流行加速了向家庭消費和線上購物的轉變，推動了對包裝茶和方便茶產品的需求，這些產品為留在家中的消費者提供便利、舒適和健康的好處。然而，不斷變化的消費者偏好和健康趨勢可能會挑戰未來幾年的市場成長。

該報告涵蓋波特五力模型、市場吸引力分析和價值鏈分析。這些工具有助於清晰地了解行業結構並評估全球範圍內的競爭吸引力。此外，這些工具也對全球茶葉市場的各個細分市場進行了包容性評估。茶產業的成長和趨勢為本研究提供了整體方法。

市場區隔

茶葉市場報告的這一部分透過在國家和地區層面進行分析，提供了有關細分市場的詳細資料，從而幫助策略家確定相應產品或服務的目標人群以及即將到來的機會。

按類型

紅茶
綠茶
烏龍茶
花草茶
其他（風味茶、冰茶等）

按配銷通路

大型超市/超市
零售店
便利商店
網路商店

區域分析

本節涵蓋區域前景，重點介紹北美、歐洲、亞太地區、拉丁美洲以及中東和非洲茶葉市場當前和未來的需求。此外，該報告重點關注所有主要地區各個應用領域的需求、估計和預測。

該研究報告還涵蓋了市場主要參與者的全面概況以及對全球競爭格局的深入了解。茶葉市場的主要參與者包括聯合利華、星巴克公司、Wissotzky Tea、英國聯合食品公司、雀巢公司、Akbar Brothers Ltd.、塔塔消費品有限公司、The Republic of Tea、DAVIDs TEA、Assam Company India Ltd.、 Lipton Teas 和輸液、香菜茶、哈里斯茶公司。本節包含競爭格局的整體視圖，包括各種策略發展，例如關鍵併購、未來產能、合作夥伴關係、財務概況、合作、新產品開發、新產品發布和其他發展。

如果您有任何客製化要求，請寫信給我們。我們的研究團隊可以根據您的需求提供客製化報告。

區域展望
介紹
北美銷售分析
- 概覽、歷史與預測資料銷售分析
- 北美按細分市場銷售分析
- 北美按國家銷售分析
- 美國銷售分析
- 加拿大銷售分析
- 墨西哥銷售分析
歐洲銷售分析
- 概覽、歷史與預測資料銷售分析
- 歐洲按細分市場銷售分析
- 歐洲按國家銷售分析
- 英國銷售分析
- 法國銷售分析
- 德國銷售分析
- 義大利銷售分析
- 俄羅斯銷售分析
- 歐洲其他地區銷售分析
亞太地區銷售分析
- 概覽、歷史與預測資料銷售分析
- 亞太地區按細分市場銷售分析
- 亞太地區按國家銷售分析
- 中國銷售分析
- 印度銷售分析
- 日本銷售分析
- 韓國銷售分析
- 澳洲銷售分析
- 東南亞銷售分析
- 亞太地區其他地區銷售分析
拉丁美洲銷售分析
- 概覽、歷史與預測資料銷售分析
- 拉丁美洲按細分市場銷售分析
- 拉丁美洲按國家銷售分析
- 巴西銷售分析
- 阿根廷銷售分析
- 秘魯銷售分析
- 智利銷售分析
- 拉丁美洲其他地區銷售分析
中東和非洲銷售分析
- 概覽、歷史與預測資料銷售分析
- 中東和非洲按細分市場銷售分析
- 中東和非洲按國家銷售分析
- 沙烏地阿拉伯銷售分析
- 阿拉伯聯合大公國銷售分析
- 以色列銷售分析
- 南非銷售分析
- 中東其他地區和非洲銷售分析

第 8 章：茶葉公司的競爭格局

茶葉市場競爭
夥伴關係/協作/協議
併購
新產品發布
其他發展

第 9 章：公司簡介

頂級公司市佔率分析
市場集中度
Unilever

公司簡介
公司收入
產品
最近的發展

Starbucks Corporation

公司簡介
公司收入
產品
最近的發展

Wissotzky Tea

公司簡介
公司收入
產品
最近的發展

Associated British Foods

公司簡介
公司收入
產品
最近的發展

Nestle SA

公司簡介
公司收入
產品
最近的發展

Akbar Brothers Ltd.

公司簡介
公司收入
產品
最近的發展

Tata Consumer Products Limited

公司簡介
公司收入
產品
最近的發展

The Republic Of Tea

公司簡介
公司收入
產品
最近的發展

DAVIDs TEA

公司簡介
公司收入
產品
最近的發展

Assam Company India Ltd.

公司簡介
公司收入
產品
最近的發展

Lipton Teas And Infusion

公司簡介
公司收入
產品
最近的發展

Caraway Tea

公司簡介
公司收入
產品
最近的發展

Harris Tea Company.

公司簡介
公司收入
產品
最近的發展

註 - 在公司概況中，財務詳細資料和最新進展視情況而定，或對私人公司而言可能不包括在內

簡介目錄圖表

Product Code: VMR112114415

The global demand for Tea Market is presumed to reach the market size of nearly USD 34.46 Billion by 2032 from USD 19.97 Billion in 2023 with a CAGR of 6.25% under the study period 2024 - 2032.

Tea is a beloved beverage crafted from the dried leaves of the Camellia sinensis plant, originating in East Asia. With various types like black, green, oolong, and white, it is known for its refreshing taste, stimulating effects, and potential health benefits. The production involves drying, oxidation, rolling, and fermentation, resulting in diverse flavors and characteristics. It can be enjoyed hot or cold and may be flavored with herbs, fruits, spices, or sweeteners. Beyond its traditional use, it is also used in culinary recipes, herbal medicine, and beauty products, making it a versatile and widely appreciated drink enjoyed globally for its cultural, social, and therapeutic significance.

MARKET DYNAMICS

The spurring consumer awareness regarding the health benefits of tea consumption, including antioxidants, polyphenols, and phytochemicals, is driving demand for tea products as part of a healthy lifestyle. Tea, sourced from the Camellia sinensis plant, offers a range of health-promoting properties, such as improved metabolism, immune function, and cognitive health, driving its popularity among health-conscious consumers. Additionally, the increasing trend towards natural and organic beverages drives demand for organic and specialty teas, including green tea, herbal tea, and matcha, which are perceived as healthier and more sustainable alternatives to conventional beverages. Moreover, the expanding variety of tea flavors, blends, and formats, as well as innovative packaging and marketing strategies, are attracting new consumer segments and driving market growth.

Furthermore, the rising disposable incomes, urbanization, and changing consumer lifestyles in developing markets such as China, India, and Southeast Asia are driving demand for premium and specialty teas, driving market expansion globally. Additionally, the growing popularity of tea culture and rituals, including tea ceremonies, tastings, and social gatherings, drives demand for high-quality and artisanal teas, fostering a sense of community and appreciation for tea craftsmanship. Moreover, the COVID-19 pandemic has accelerated the shift towards home-based consumption and online shopping, driving demand for packaged and convenience tea products that offer convenience, comfort, and wellness benefits for consumers staying at home. However, changing consumer preferences and health trends may challenge the market growth in the coming years.

The report covers Porter's Five Forces Model, Market Attractiveness Analysis, and Value Chain analysis. These tools help to get a clear picture of the industry's structure and evaluate the competition attractiveness at a global level. Additionally, these tools also give an inclusive assessment of each segment in the global market of tea. The growth and trends of Tea Industry provide a holistic approach to this study.

MARKET SEGMENTATION

This section of the tea market report provides detailed data on the segments by analyzing them at country and regional level, thereby assisting the strategist in identifying the target demographics for the respective product or services with the upcoming opportunities.

By Type

Black Tea
Green Tea
Oolong Tea
Herbal Tea
Others (Flavored Tea, Iced Tea, Etc.)

By Distribution Channel

Hypermarkets/Supermarkets
Retail Stores
Convenience Stores
Online Stores

REGIONAL ANALYSIS

This section covers the regional outlook, which accentuates current and future demand for the Tea market across North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. Further, the report focuses on demand, estimation, and forecast for individual application segments across all the prominent regions.

The research report also covers the comprehensive profiles of the key players in the market and an in-depth view of the competitive landscape worldwide. The major players in the Tea market include Unilever, Starbucks Corporation, Wissotzky Tea, Associated British Foods, Nestle S.A., Akbar Brothers Ltd., Tata Consumer Products Limited, The Republic of Tea, DAVIDs TEA, Assam Company India Ltd., Lipton Teas and Infusion, Caraway Tea, Harris Tea Company. This section consists of a holistic view of the competitive landscape that includes various strategic developments such as key mergers & acquisitions, future capacities, partnerships, financial overviews, collaborations, new product developments, new product launches, and other developments.

In case you have any custom requirements, do write to us. Our research team can offer a customized report as per your need.

1. PREFACE

1.1. Report Description
- 1.1.1 Objective
- 1.1.2 Target Audience
- 1.1.3 Unique Selling Proposition (USP) & offerings
1.2. Research Scope
1.3. Research Methodology
- 1.3.1 Market Research Process
- 1.3.2 Market Research Methodology

2. EXECUTIVE SUMMARY

2.1. Highlights of Market
2.2. Global Market Snapshot

3. TEA - INDUSTRY ANALYSIS

3.1. Introduction - Market Dynamics
3.2. Market Drivers
3.3. Market Restraints
3.4. Opportunities
3.5. Industry Trends
3.6. Porter's Five Force Analysis
3.7. Market Attractiveness Analysis
- 3.7.1 Market Attractiveness Analysis By Type
- 3.7.2 Market Attractiveness Analysis By Distribution Channel
- 3.7.3 Market Attractiveness Analysis By Region

4. VALUE CHAIN ANALYSIS

4.1. Value Chain Analysis
4.2. Raw Material Analysis
- 4.2.1 List of Raw Materials
- 4.2.2 Raw Material Manufactures List
- 4.2.3 Price Trend of Key Raw Materials
4.3. List of Potential Buyers
4.4. Marketing Channel
- 4.4.1 Direct Marketing
- 4.4.2 Indirect Marketing
- 4.4.3 Marketing Channel Development Trend

5. GLOBAL TEA MARKET ANALYSIS BY TYPE

5.1. Overview By Type
5.2. Historical and Forecast Data
5.3. Analysis By Type
5.4. Black Tea Historic and Forecast Sales By Regions
5.5. Green Tea Historic and Forecast Sales By Regions
5.6. Oolong Tea Historic and Forecast Sales By Regions
5.7. Herbal Tea Historic and Forecast Sales By Regions
5.8. Others (Flavored Tea, Iced Tea, etc.) Historic and Forecast Sales By Regions

6. GLOBAL TEA MARKET ANALYSIS BY DISTRIBUTION CHANNEL

6.1. Overview By Distribution Channel
6.2. Historical and Forecast Data
6.3. Analysis By Distribution Channel
6.4. Hypermarkets/Supermarkets Historic and Forecast Sales By Regions
6.5. Retail Stores Historic and Forecast Sales By Regions
6.6. Convenience Stores Historic and Forecast Sales By Regions
6.7. Online Stores Historic and Forecast Sales By Regions

7. GLOBAL TEA MARKET ANALYSIS BY GEOGRAPHY

7.1. Regional Outlook
7.2. Introduction
7.3. North America Sales Analysis
- 7.3.1 Overview, Historic and Forecast Data Sales Analysis
- 7.3.2 North America By Segment Sales Analysis
- 7.3.3 North America By Country Sales Analysis
- 7.3.4 United States Sales Analysis
- 7.3.5 Canada Sales Analysis
- 7.3.6 Mexico Sales Analysis
7.4. Europe Sales Analysis
- 7.4.1 Overview, Historic and Forecast Data Sales Analysis
- 7.4.2 Europe By Segment Sales Analysis
- 7.4.3 Europe By Country Sales Analysis
- 7.4.4 United Kingdom Sales Analysis
- 7.4.5 France Sales Analysis
- 7.4.6 Germany Sales Analysis
- 7.4.7 Italy Sales Analysis
- 7.4.8 Russia Sales Analysis
- 7.4.9 Rest Of Europe Sales Analysis
7.5. Asia Pacific Sales Analysis
- 7.5.1 Overview, Historic and Forecast Data Sales Analysis
- 7.5.2 Asia Pacific By Segment Sales Analysis
- 7.5.3 Asia Pacific By Country Sales Analysis
- 7.5.4 China Sales Analysis
- 7.5.5 India Sales Analysis
- 7.5.6 Japan Sales Analysis
- 7.5.7 South Korea Sales Analysis
- 7.5.8 Australia Sales Analysis
- 7.5.9 South East Asia Sales Analysis
- 7.5.10 Rest Of Asia Pacific Sales Analysis
7.6. Latin America Sales Analysis
- 7.6.1 Overview, Historic and Forecast Data Sales Analysis
- 7.6.2 Latin America By Segment Sales Analysis
- 7.6.3 Latin America By Country Sales Analysis
- 7.6.4 Brazil Sales Analysis
- 7.6.5 Argentina Sales Analysis
- 7.6.6 Peru Sales Analysis
- 7.6.7 Chile Sales Analysis
- 7.6.8 Rest of Latin America Sales Analysis
7.7. Middle East & Africa Sales Analysis
- 7.7.1 Overview, Historic and Forecast Data Sales Analysis
- 7.7.2 Middle East & Africa By Segment Sales Analysis
- 7.7.3 Middle East & Africa By Country Sales Analysis
- 7.7.4 Saudi Arabia Sales Analysis
- 7.7.5 UAE Sales Analysis
- 7.7.6 Israel Sales Analysis
- 7.7.7 South Africa Sales Analysis
- 7.7.8 Rest Of Middle East And Africa Sales Analysis

8. COMPETITIVE LANDSCAPE OF THE TEA COMPANIES

8.1. Tea Market Competition
8.2. Partnership/Collaboration/Agreement
8.3. Merger And Acquisitions
8.4. New Product Launch
8.5. Other Developments

9. COMPANY PROFILES OF TEA INDUSTRY

9.1. Top Companies Market Share Analysis
9.2. Market Concentration Rate
9.3. Unilever
- 9.3.1 Company Overview
- 9.3.2 Company Revenue
- 9.3.3 Products
- 9.3.4 Recent Developments
9.4. Starbucks Corporation
- 9.4.1 Company Overview
- 9.4.2 Company Revenue
- 9.4.3 Products
- 9.4.4 Recent Developments
9.5. Wissotzky Tea
- 9.5.1 Company Overview
- 9.5.2 Company Revenue
- 9.5.3 Products
- 9.5.4 Recent Developments
9.6. Associated British Foods
- 9.6.1 Company Overview
- 9.6.2 Company Revenue
- 9.6.3 Products
- 9.6.4 Recent Developments
9.7. Nestle S.A.
- 9.7.1 Company Overview
- 9.7.2 Company Revenue
- 9.7.3 Products
- 9.7.4 Recent Developments
9.8. Akbar Brothers Ltd.
- 9.8.1 Company Overview
- 9.8.2 Company Revenue
- 9.8.3 Products
- 9.8.4 Recent Developments
9.9. Tata Consumer Products Limited
- 9.9.1 Company Overview
- 9.9.2 Company Revenue
- 9.9.3 Products
- 9.9.4 Recent Developments
9.10. The Republic Of Tea
- 9.10.1 Company Overview
- 9.10.2 Company Revenue
- 9.10.3 Products
- 9.10.4 Recent Developments
9.11. DAVIDs TEA
- 9.11.1 Company Overview
- 9.11.2 Company Revenue
- 9.11.3 Products
- 9.11.4 Recent Developments
9.12. Assam Company India Ltd.
- 9.12.1 Company Overview
- 9.12.2 Company Revenue
- 9.12.3 Products
- 9.12.4 Recent Developments
9.13. Lipton Teas And Infusion
- 9.13.1 Company Overview
- 9.13.2 Company Revenue
- 9.13.3 Products
- 9.13.4 Recent Developments
9.14. Caraway Tea
- 9.14.1 Company Overview
- 9.14.2 Company Revenue
- 9.14.3 Products
- 9.14.4 Recent Developments
9.15. Harris Tea Company.
- 9.15.1 Company Overview
- 9.15.2 Company Revenue
- 9.15.3 Products
- 9.15.4 Recent Developments

Note - In company profiling, financial details and recent developments are subject to availability or might not be covered in the case of private companies

簡介目錄圖表

LIST OF TABLES

Market Snapshot
Drivers: Impact Analysis
Restraints: Impact Analysis
List of Raw Material
List of Raw Material Manufactures
Analysis By Type (Kilo Tons and USD MN)
Black Tea Market Sales By Geography (Kilo Tons and USD MN)
Green Tea Market Sales By Geography (Kilo Tons and USD MN)
Oolong Tea Market Sales By Geography (Kilo Tons and USD MN)
Herbal Tea Market Sales By Geography (Kilo Tons and USD MN)
Others (Flavored Tea, Iced Tea, etc.) Market Sales By Geography (Kilo Tons and USD MN)
Analysis By Distribution Channel (Kilo Tons and USD MN)
Hypermarkets/Supermarkets Market Sales By Geography (Kilo Tons and USD MN)
Retail Stores Market Sales By Geography (Kilo Tons and USD MN)
Convenience Stores Market Sales By Geography (Kilo Tons and USD MN)
Online Stores Market Sales By Geography (Kilo Tons and USD MN)
Global Tea Market Sales By Geography (Kilo Tons and USD MN)
North America Market Analysis (Kilo Tons and USD MN)
United States Market Analysis (Kilo Tons and USD MN)
Canada Market Analysis (Kilo Tons and USD MN)
Mexico Market Analysis (Kilo Tons and USD MN)
Europe Market Analysis (Kilo Tons and USD MN)
Europe Market Estimate By Country (Kilo Tons and USD MN)
United Kingdom Market Analysis (Kilo Tons and USD MN)
France Market Analysis (Kilo Tons and USD MN)
Germany Market Analysis (Kilo Tons and USD MN)
Italy Market Analysis (Kilo Tons and USD MN)
Russia Market Analysis (Kilo Tons and USD MN)
Spain Market Analysis (Kilo Tons and USD MN)
Rest of Europe Market Analysis (Kilo Tons and USD MN)
Asia Pacific Market Analysis (Kilo Tons and USD MN)
China Market Analysis (Kilo Tons and USD MN)
Japan Market Analysis (Kilo Tons and USD MN)
India Market Analysis (Kilo Tons and USD MN)
South Korea Market Analysis (Kilo Tons and USD MN)
Australia Market Analysis (Kilo Tons and USD MN)
South East Asia Market Analysis (Kilo Tons and USD MN)
Rest of Asia Pacific Market Analysis (Kilo Tons and USD MN)
Latin America Market Analysis (Kilo Tons and USD MN)
Brazil Market Analysis (Kilo Tons and USD MN)
Argentina Market Analysis (Kilo Tons and USD MN)
Peru Market Analysis (Kilo Tons and USD MN)
Chile Market Analysis (Kilo Tons and USD MN)
Rest of Latin America Market Analysis (Kilo Tons and USD MN)
Middle East & Africa Market Analysis (Kilo Tons and USD MN)
Saudi Arabia Market Analysis (Kilo Tons and USD MN)
UAE Market Analysis (Kilo Tons and USD MN)
Israel Market Analysis (Kilo Tons and USD MN)
South Africa Market Analysis (Kilo Tons and USD MN)
Rest of Middle East and Africa Market Analysis (Kilo Tons and USD MN)
Partnership/Collaboration/Agreement
Mergers And Acquisition

LIST OF FIGURES

Research Scope of Tea Report
Market Research Process
Market Research Methodology
Global Tea Market Size, By Region (Kilo Tons and USD MN)
Porters Five Forces Analysis
Market Attractiveness Analysis By Type
Market Attractiveness Analysis By Distribution Channel
Market Attractiveness Analysis By Region
Value Chain Analysis
Global Market Analysis By Type (Kilo Tons and USD MN)
Black Tea Market Sales By Geography (Kilo Tons and USD MN)
Green Tea Market Sales By Geography (Kilo Tons and USD MN)
Oolong Tea Market Sales By Geography (Kilo Tons and USD MN)
Herbal Tea Market Sales By Geography (Kilo Tons and USD MN)
Others (Flavored Tea, Iced Tea, etc.) Market Sales By Geography (Kilo Tons and USD MN)
Global Market Analysis By Distribution Channel (Kilo Tons and USD MN)
Hypermarkets/Supermarkets Market Sales By Geography (Kilo Tons and USD MN)
Retail Stores Market Sales By Geography (Kilo Tons and USD MN)
Convenience Stores Market Sales By Geography (Kilo Tons and USD MN)
Online Stores Market Sales By Geography (Kilo Tons and USD MN)
Global Market Sales (Kilo Tons and USD MN)
North America Market Sales (Kilo Tons and USD MN)
Europe Market Sales (Kilo Tons and USD MN)
Asia Pacific Market Sales (Kilo Tons and USD MN)
Latin America Market Sales (Kilo Tons and USD MN)
Middle East & Africa Market Sales (Kilo Tons and USD MN)
Recent Development in Industry
Top Company Market Share Analysis