市場調查報告書
商品編碼
1452596
南美洲和中美洲麵包市場預測至 2030 年 - 區域分析 - 按類型;類別 ;和配銷通路South & Central America Bread Market Forecast to 2030 - Regional Analysis - by Type ; Category ; and Distribution Channel |
2023年,南美洲和中美洲麵包市場價值為281.2772億美元,預計到2030年將達到356.1797億美元;預計 2023 年至 2030 年CAGR為 3.4%。
產品創新推動南美洲和中美洲麵包市場
消費者對健康和保健的意識不斷增強,對更健康麵包品種的需求顯著增加。消費者嚴格遵循他們的特定成分要求,例如無麩質、低碳水化合物、高纖維或全麥麵包。消費者日益重視以及對健康食品消費的日益偏好也增加了對有機烘焙產品的需求,例如麵包、法國麵包、百吉餅、小圓麵包和麵包捲。因此,為了滿足日益成長的健康產品需求,麵包製造商在產品上進行了廣泛的創新,包括手工麵包、功能性麵包和強化麵包,將麵包與種子、堅果、古糧、蔬菜等功能性成分相結合。不同的維生素和礦物質。麵包師不斷推出新的創新產品,以保持市場競爭力並吸引客戶。例如,麵包師傅使用胡蘿蔔、甜菜根、菠菜和其他蔬菜等不同尋常的成分組合來製作傳統的麵包和麵包。他們還加入孜然、薑黃和肉桂作為特殊成分來嘗試口味。例如,Grupo Bimbo SAB de CV 麵包機品牌 Sara Lee 於 2023 年 1 月宣布了其產品組合的最新成員,即「蔬菜白麵包」。它富含維生素 A、D 和 E,每條麵包與相當於一杯蔬菜的量一起烘烤,是為任何膳食添加一些額外營養的實用選擇。
麵包生產商不斷投入原料研發,為消費者開發輕盈、天然、低碳水化合物、高蛋白、無添加劑的麵包。因此,消費者口味和偏好需求的不斷變化導致對特色和功能性麵包的高需求,預計這將為麵包生產商提供利潤豐厚的機會。
南美洲和中美洲麵包市場概況
巴西、阿根廷和其他南美洲和中美洲國家的人口成長和城市化進程增加了對麵包等方便即食食品的需求。忙碌的生活方式和不斷變化的飲食偏好導致該地區作為主食的烘焙產品(包括麵包)的消費量增加。麵包是一種快速、簡單的膳食選擇,而且其攜帶性使其成為尋求攜帶式食品解決方案的消費者的熱門選擇。因此,製造商擴大創新其產品並擴大其區域消費群。例如,2023年3月,天然無麩質烘焙食品製造商Brazi Bites宣布推出新型麵包-Everything巴西起司麵包。這種麵包與該品牌的切達乾酪和帕瑪森起司混合在一起。
此外,人們對健康和福祉的意識不斷增強,導致消費者偏好轉向更健康的麵包選擇,例如全麥麵包、雜糧麵包和強化麵包。南美洲和中美洲擁有豐富的烹飪傳統,提供各種當地和手工麵包。利用這些獨特的麵包品種可以為該地區的市場參與者創造差異化和擴張的機會。此外,南美洲和中美洲電子商務和線上雜貨平台的成長為麵包製造商提供了接觸廣泛消費者基礎並擴大市場佔有率的機會。然而,麵粉(小麥、黑麥、大麥等)等關鍵原料價格的波動對麵包製造商的獲利能力產生了不利影響。
南美洲和中美洲麵包市場收入及 2030 年預測(十億美元)
南美洲和中美洲麵包市場細分
南美洲和中美洲麵包市場根據類型、類別、配銷通路和國家進行細分。
按類型分類,南美洲和中美洲麵包市場分為麵包、三明治麵包、法國麵包、漢堡麵包等。 2022 年,麵包細分市場佔據最大的市場。
根據類別,南美洲和中美洲麵包市場分為有機麵包和傳統麵包。 2022 年,傳統細分市場將佔據更大的市場佔有率。
依配銷通路,南美洲和中美洲麵包市場分為超市和大賣場、專賣店、線上零售等。 2022 年,超市和大賣場細分市場佔據最大的市場佔有率。
就國家而言,南美洲和中美洲麵包市場分為巴西、阿根廷以及南美洲和中美洲其他地區。 2022 年,南美洲和中美洲其他地區主導了南美洲和中美洲麵包市場佔有率。
Campbell Soup Co.、Groupo Bimbo SAB de CV、Dr Schar AG 和 Bread King Alimentos LTDA 是南美洲和中美洲麵包市場的一些領先企業。
The South & Central America bread market was valued at US$ 28,127.72 million in 2023 and is expected to reach US$ 35,617.97 million by 2030; it is estimated to grow at a CAGR of 3.4% from 2023 to 2030.
Product Innovations Fuel the South & Central America Bread Market
Growing consumer awareness regarding health and wellness has significantly increased the demand for healthier bread varieties. The consumers strictly follow their specific ingredient requirements, such as gluten-free, low-carb, high-fiber, or whole-grain bread. Growing consumer priorities and their increasing preference for healthier food consumption have also increased the demand for organic bakery products such as bread, baguettes, bagels, and buns and rolls. Therefore, to cater to the increasing number of healthy products demands, bread manufacturers are extensively innovating the products, including artisanal breads, functional breads, and fortified bread, by incorporating bread with functional ingredients such as seeds, nuts, ancient grains, vegetables, and different vitamins and minerals. Bakers continuously introduce new and innovative products to remain competitive in the market and attract customers. For instance, bakers create traditional breads and loaves using an unusual combination of ingredients such as carrots, beetroot, spinach, and other vegetables. They also incorporate cumin, turmeric, and cinnamon as special ingredients to experiment with the flavors. For instance, Sara Lee, a brand of Grupo Bimbo SAB de CV bread makers, in January 2023, announced the latest addition to its product portfolio, which is 'White Bread Made with Veggies.' It is enriched with vitamins A, D, and E and baked with the equivalent of one cup of vegetables per loaf, making a practical option for adding some extra nutrients to any meal.
The bread producers are continuously investing in R&D with respect to ingredients to develop light, natural, low-carb, high protein, and additive-free bread for consumers. Therefore, evolving change in consumers' need for taste and preference has resulted in a high demand for specialty and functional bread, which is expected to provide lucrative opportunities for bread producers.
South & Central America Bread Market Overview
The growing population and urbanization in Brazil, Argentina, and other South & Central American countries have increased the demand for convenient and ready-to-eat food products such as bread. Busy lifestyles and changing dietary preferences have led to higher consumption of bakery products, including bread, as a staple food in the region. Bread is a quick and easy meal option, along with its portability, which makes it a popular choice among consumers seeking on-the-go food product solutions. Hence, manufacturers are increasingly innovating their products and expanding their regional consumer bases. For instance, in March 2023, Brazi Bites, a naturally gluten-free baked goods manufacturer, announced the launch of a new type of bread-Everything Brazilian Cheese Bread. This bread is incorporated with the brand's cheddar and parmesan cheeses.
In addition, the rising awareness regarding health and well-being has led to a shift in consumer preferences toward healthier bread options, such as whole grain, multigrain, and fortified bread. South & Central America has a rich culinary heritage, offering a wide variety of regional and artisanal breads. Capitalizing on these unique bread varieties can create opportunities for differentiation and expansion to the market players in the region. Also, the growth of e-commerce and online grocery platforms in South & Central America presents an opportunity for bread manufacturers to reach a wide consumer base and expand their market presence. However, price fluctuations in the prices of key raw materials such as flour (wheat, rye, barley, etc.) adversely impact the bread manufacturers' profitability.
South & Central America Bread Market Revenue and Forecast to 2030 (US$ Billion)
South & Central America Bread Market Segmentation
The South & Central America bread market is segmented based on type, category, distribution channel, and country.
By type, the South & Central America bread market is segmented into loaves, sandwich bread, baguettes, burger buns, and others. The loaves segment held the largest market share in 2022.
Based on category, the South & Central America bread market is bifurcated into organic and conventional. The conventional segment held a larger market share in 2022.
By distribution channel, the South & Central America bread market is segmented into supermarkets and hypermarkets, specialty stores, online retail, and others. The supermarkets and hypermarkets segment held the largest market share in 2022.
In terms of country, the South & Central America bread market is segmented into Brazil, Argentina, and the Rest of South & Central America. The Rest of South & Central America dominated the South & Central America bread market share in 2022.
Campbell Soup Co., Groupo Bimbo SAB de CV, Dr Schar AG, and Bread King Alimentos LTDA are some of the leading players operating in the South & Central America bread market.