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市場調查報告書
商品編碼
1640496

美國個人保健產品包裝：市場佔有率分析、行業趨勢和成長預測（2025-2030 年）

US Personal Care Packaging - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030)
出版日期: | 出版商: Mordor Intelligence | 英文 100 Pages | 商品交期: 2-3個工作天內

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簡介目錄

美國個人保健產品包裝市場規模預計在2025年為48.6億美元，預計到2030年將達到57.2億美元，預測期內（2025-2030年）的複合年成長率為3.34%。

美國個人護理包裝市場-IMG1

主要亮點

  • 近年來，美國個人護理和化妝品行業的包裝經歷了強勁成長。化妝品行業對包裝的要求是所有行業中最多樣化的，目前該行業正努力通過新的周到的包裝策略和精良的配方來減少對環境的影響。
  • 美容市場包括各種各樣的產品，包括化妝品、護膚和護髮產品。大多數美容產品銷售都是透過電子商務進行的，線上和社交平台上的數位原生業務均出現了顯著成長。
  • 美國科技平台 Power Review 的資料顯示，31% 的美國消費者在網路上購買美容產品上花費 1 至 50 美元。此外，近 33% 的消費者每月在化妝品和美容產品上的花費超過 100 美元。疫情爆發後，美國消費者在網路上購買化妝品的趨勢明顯，預計這一趨勢將持續到預測期內。
  • 此外，隨著人們越來越意識到護膚品中防腐劑和化學物質的有害影響，消費者擴大轉向有機產品和天然療法。隨著各種美容和護膚產品都宣稱不含化學物質，具有天然功效，紙質包裝也隨之增加。
  • 此外，美容化妝品的智慧包裝正在改變產業，推動生產力和生產模式的升級。物聯網和智慧包裝正在世界各地興起，化妝品和彩妝也不例外。化妝品瓶和護膚品的智慧包裝仍然是一個利基市場，因為它允許公司提供最具創造性和樂趣的包裝。

美國個人保健產品包裝市場趨勢

塑膠材料可望大幅成長

  • 塑膠以其成本低、重量輕、靈活和耐用而聞名，是個人保健產品包裝的主要材料。在個人護理行業，它是製造「防溢出」和「防碎」的瓶子、罐子、管子、蓋子和封蓋的首選材料。根據經濟合作暨發展組織（OECD）的數據，預計2024年塑膠使用量將達到8,880萬噸。
  • 高密度聚乙烯瓶因其價格低廉、抗衝擊性和優異的防潮性能而在個人護理市場上佔據主導地位。乳液通常裝在管子裡，瓶蓋形狀、大小和样式各異，但許多人選擇使用帶有方便泵式分配器的塑膠乳液瓶，以滿足那些不想費心使用瓶蓋的人的需求。做。
  • PP塑膠是個人護理容器的另一個受歡迎選擇。除了PP之外，還有由更昂貴的丙烯酸和更便宜的PET製成的容器。壓克力具有與玻璃相同的透明度，但比玻璃更耐破損。 PP 價格實惠且具有常見的圓柱形和管狀包裝形狀，使其成為受歡迎的選擇。
  • PP塑膠容器可以創造性塑造成心形、字符形、方形等，以配合您的產品設計和行銷。罐子和壺的尺寸從 20 毫米到 60 毫米不等，容量從 25 毫升到 250 毫升不等，常用於盛放乳霜、乳液、粉底、潤唇膏、粉餅等。
  • 隨著生產商努力減少材料的使用，塑膠徹底改變了輕量化包裝解決方案。由於塑膠對環境的影響，該行業正面臨成長放緩。然而，再生塑膠的興起和材料技術的突破正在為美國的環保包裝解決方案鋪平道路。

護髮品類佔較大市場佔有率

  • 作為解決消費者面臨的各種頭髮問題的解決方案，護髮產品正在不斷發展和壯大。頭髮稀疏、頭髮脫落和頭髮乾燥等問題推動了對提供有效且經濟實惠的解決方案的護髮產品的需求，預計這些產品將在預測期內提振需求。
  • 護髮業對各種產品的需求顯著增加，包括洗髮精、護髮素、髮膜、造型產品和護理產品。這種需求是由人們對健康有光澤的頭髮的渴望、解決各種頭髮問題的專用產品和不斷發展的美容趨勢所驅動的。
  • 根據全球個人護理雜誌《Happi Magazine》報道，抗衰老護髮產品在女性消費者中越來越受歡迎。在 2023 年的一項調查中，約有 24% 的美國女性購買美容產品時將針對頭髮生長和豐盈的護髮精華素列為抗衰老護髮產品的首選。緊隨其後的是針對白髮的產品。消費者正在尋找能夠滿足他們需求和喜好的創新、客製化的護髮解決方案。
  • 根據2023年6月發布的聯合國貿易報告，美國已開始在全球護髮市場佔據主導地位。美國是各種護髮產品的主要出口國，包括洗髮精、護髮素、造型產品和護理產品。這種出口主導的發展模式使美國走在了行業前沿，美國品牌在國際市場上享有廣泛的認可和需求。
  • 美國作為個人護理產品出口國的突出地位也促使包裝產業越來越關注永續性和環境問題。美國品牌擴大採用環保包裝材料，包括生質塑膠、再生塑膠和可堆肥包裝，以滿足消費者對永續產品的偏好並減少對環境的影響。

美國個人保健產品包裝產業概況

由於 Albea Services SA、Silgan Holdings Inc.、Berry Global Inc.、HCP Packaging 和 APC Packaging 等公司的存在，美國個人保健產品包裝市場相當分散。各公司都在大力投資研發並拓展目標市場，以推動國內包裝業務的永續性數位化。推出以永續性為重點的新產品和新項目受到多種問題的推動，包括人口老化、污染和新產品創新。這將對該國的個人保健產品包裝市場產生積極影響。

其他福利：

  • Excel 格式的市場預測 (ME) 表
  • 3 個月的分析師支持

目錄

第 1 章 簡介

  • 研究假設和市場定義
  • 研究範圍

第2章調查方法

第3章執行摘要

第4章 市場洞察

  • 市場概況
  • 產業價值鏈分析
  • 產業吸引力－波特五力分析
    • 買家的議價能力
    • 供應商的議價能力
    • 新進入者的威脅
    • 替代品的威脅
    • 競爭對手之間的競爭

第5章 市場動態

  • 市場促進因素
    • 可支配所得增加導致個人保健產品消費增加
    • 更重視創新和有吸引力的包裝
  • 市場限制
    • 新包裝解決方案的研究、開發和製造成本高昂

第6章 市場細分

  • 依材料類型
    • 塑膠
    • 玻璃
    • 金屬
    • 紙和紙板
  • 依產品類型
    • 瓶子
    • 管棒
    • 泵浦和分配器
    • 小袋
    • 其他產品類型（折疊式紙盒、瓶蓋、封口）
  • 按應用
    • 護膚
    • 頭髮護理
    • 口腔護理
    • 彩妝產品
    • 除臭劑和香水
    • 其他用途（除毛、嬰兒及兒童照護、防曬）

第7章 競爭格局

  • 公司簡介
    • Albea Services SA
    • HCP Packaging Co. Ltd
    • Berry Global Group Inc.
    • Silgan Holdings Inc.
    • DS Smith PLC
    • Graham Packaging Company
    • Kaufman Container
    • AptarGroup Inc.
    • Amcor PLC
    • Cosmopak USA LLC
    • APC Packaging
    • Rieke Corp（Trimas Corporation）
    • Berlin Packaging LLC
    • Glenroy Inc.

第8章投資分析

第9章：未來市場展望

簡介目錄
Product Code: 53813

The US Personal Care Packaging Market size is estimated at USD 4.86 billion in 2025, and is expected to reach USD 5.72 billion by 2030, at a CAGR of 3.34% during the forecast period (2025-2030).

US Personal Care Packaging - Market - IMG1

Key Highlights

  • The United States personal care and cosmetic industry packaging has witnessed robust growth in recent years. The cosmetic industry has the most varied packaging requirements of all the other sectors, and the industry now seems united in its efforts to reduce the impact on the environment with new thoughtful packaging strategies and refined formulations.
  • The beauty market encompasses a range of products, including makeup, cosmetics, skincare, and hair care. A significant portion of beauty sales occurs through eCommerce, with a notable surge in digitally native businesses on both online and social platforms.
  • Data from Power Review, a technology platform based in the United States, revealed that 31% of United States customers spent between USD 1 and USD 50 on online beauty purchases. Furthermore, nearly 33% of these consumers allocated over USD 100 monthly to cosmetics and beauty products. Post-pandemic, there was a marked increase in American consumers purchasing cosmetic products online, a trend anticipated to continue during the forecast period.
  • Furthermore, as awareness grows about the detrimental effects of preservatives and chemicals in skincare products, consumers are increasingly gravitating toward organic products and natural remedies. A diverse array of beauty and skincare products tout their chemical-free and natural remedy credentials, leading to a surge in the use of folding cartons for packaging.
  • In addition, smart packaging in beauty and cosmetics is transforming industries and driving upgrades in productivity and production models. IoT and smart packaging are rising worldwide, and cosmetics and makeup are no exception. Smart packaging in makeup bottles and skincare products continues to be a niche market because companies can provide the most creative and entertaining packaging.

US Personal Care Packaging Market Trends

Plastic Material is Expected to Witness Significant Growth

  • Plastic, known for its low cost, lightweight nature, flexibility, and durability, is a staple in packaging personal care products. It's the go-to material for crafting "no-spill" and shatterproof bottles, jars, tubes, lids, and closures in the personal care industry. According to the Organization for Economic Cooperation and Development (OECD), the use of plastics in 2024 is expected to reach 88.80 million metric tons
  • HDPE bottles dominate the personal care market due to their affordability, impact resistance, and superior moisture barrier. While lotions often find their home in variously shaped, sized, and styled capped tubes, many opt for plastic lotion bottles with convenient pump dispensers, catering to those who prefer not to fuss with caps.
  • PP plastics are another favored choice for personal care containers. Beyond PP, containers might also be crafted from pricier acrylic or budget-friendly PET. With its glass-like transparency, acrylic boasts a breakage resistance that gives it an edge over glass. PP's affordability and common cylindrical or tube-like container shapes make it a popular choice.
  • PP plastic containers can be creatively molded into heart, character, or square shapes, aligning with the product's design or marketing. Jars and pots, ranging from 20 mm to 60 mm in size and holding capacities from 25 ml to 250 ml, are the preferred choice for face creams, lotions, foundations, lip balms, powders, and more.
  • As producers strive to minimize material use, plastics have revolutionized lightweight packaging solutions. The segment has faced a slowdown due to plastics' environmental repercussions. On a brighter note, the rise of recycled plastics and breakthroughs in material technology have paved the way for eco-friendly packaging solutions in the United States.

Hair Care Segment Holds Significant Market Share

  • The development and growth of haircare products as a solution addresses various hair-related issues among consumers. Hair thinning, loss of volume, dryness, and other concerns have increased demand for haircare products that provide effective and affordable solutions, which are expected to propel their demand during the forecast period.
  • The hair care industry is experiencing a significant increase in demand for a wide range of products, including shampoos, conditioners, hair masks, styling products, and treatments. This demand is driven by the desire for healthy, lustrous hair, specialized products for various hair concerns, and evolving beauty trends.
  • According to Happi Magazine, a global personal care magazine, anti-aging hair care products among female consumers are rising; in a 2023 survey, roughly 24% of female beauty shoppers in the United States named hair serums targeting growth and fullness as their top choice for anti-aging hair care products. Following closely were products aimed at combating gray hair. Consumers seek innovative and customized hair care solutions that cater to their needs and preferences.
  • According to a UN Comtrade report published in June 2023, the United States began dominating the global haircare market. It is a major exporter of various haircare products, including shampoos, conditioners, styling products, and treatments. This export-driven approach has propelled the country to the forefront of the industry, with American brands enjoying widespread recognition and demand in international markets.
  • The United States' prominence as a personal care exporter has also contributed to a growing focus on sustainability and environmental concerns within the packaging industry. American brands are increasingly adopting eco-friendly packaging materials, such as bioplastics, recycled plastics, and compostable packaging, to address consumer preferences for sustainable products and reduce their environmental footprint.

US Personal Care Packaging Industry Overview

The US personal care packaging market is moderately fragmented due to the presence of players, including Albea Services SA, Silgan Holdings Inc., Berry Global Inc., HCP Packaging Co. Ltd, and APC Packaging. With significant R&D expenditures, the firms are advancing the sustainability and digitization of the nation's packaging business by expanding into the market under study. Introducing new products and programs focused on sustainability is being pushed by several issues, including an aging population, pollution, and new product innovations. This has a favorable effect on the country's market for personal care packaging.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumption and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET INSIGHTS

  • 4.1 Market Overview
  • 4.2 Industry Value Chain Analysis
  • 4.3 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.3.1 Bargaining Power of Buyers
    • 4.3.2 Bargaining Power of Suppliers
    • 4.3.3 Threat of New Entrants
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry

5 MARKET DYNAMICS

  • 5.1 Market Drivers
    • 5.1.1 Increasing Consumption of Personal Care Products with Growing Disposable Income
    • 5.1.2 Growing Focus on Innovative and Attractive Packaging
  • 5.2 Market Restraints
    • 5.2.1 High Costs of R&D and Manufacturing of New Packaging Solution

6 MARKET SEGMENTATION

  • 6.1 By Material Type
    • 6.1.1 Plastic
    • 6.1.2 Glass
    • 6.1.3 Metal
    • 6.1.4 Paper and Paperboard
  • 6.2 By Product Type
    • 6.2.1 Bottles
    • 6.2.2 Tubes and Sticks
    • 6.2.3 Pumps and Dispensers
    • 6.2.4 Pouches
    • 6.2.5 Other Product Types (Folding Cartons, Caps, and Closures)
  • 6.3 By Application
    • 6.3.1 Skin Care
    • 6.3.2 Hair Care
    • 6.3.3 Oral Care
    • 6.3.4 Makeup Products
    • 6.3.5 Deodorants and Fragrances
    • 6.3.6 Other Applications (Depilatories, Baby and Child Care, and Sun Care)

7 COMPETITIVE LANDSCAPE

  • 7.1 Company Profiles
    • 7.1.1 Albea Services SA
    • 7.1.2 HCP Packaging Co. Ltd
    • 7.1.3 Berry Global Group Inc.
    • 7.1.4 Silgan Holdings Inc.
    • 7.1.5 DS Smith PLC
    • 7.1.6 Graham Packaging Company
    • 7.1.7 Kaufman Container
    • 7.1.8 AptarGroup Inc.
    • 7.1.9 Amcor PLC
    • 7.1.10 Cosmopak USA LLC
    • 7.1.11 APC Packaging
    • 7.1.12 Rieke Corp (Trimas Corporation)
    • 7.1.13 Berlin Packaging LLC
    • 7.1.14 Glenroy Inc.

8 INVESTMENT ANALYSIS

9 FUTURE OUTLOOK OF THE MARKET